--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Anniversary tracker - Lovedays" developer_entity: "Alisa Unzhakova" bundle_id: "com.maximgudzik.anniversaryTracker" app_store_id: "1347531362" category: "Lifestyle" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2018-05-12" report_date: "2026-08-09" last_verified: "2026-08-09T00:00:00.000Z" report_version: "1.2" total_reviews: 460 overall_rating: 4.5 confidence: "low" confidence_score: 0.05 data_age_days: 52 momentum_velocity: "zombie" intelligence_version: 3 tags: ["lifestyle", "free", "mobile app", "app review", "app analysis", "couples", "looking", "track"] canonical_url: "https://marlvel.ai/apps/anniversary-tracker-lovedays" license: "CC-BY-NC 4.0" content_version: "v2" --- # Anniversary tracker - Lovedays Intelligence Report ## TL;DR {#tldr} - **Category**: Lifestyle · Free - **Signal**: Rating 4.52 > **TL;DR:** Anniversary tracker - Lovedays is a lifestyle app by Alisa Unzhakova, rated 4.52/5 by 460 users, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Anniversary tracker - Lovedays is a lifestyle app by Alisa Unzhakova. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.52/5 (460 reviews) | | **Category** | Lifestyle | | **Developer** | Alisa Unzhakova | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 52d | ## Metadata & Market Performance - **Publisher:** Alisa Unzhakova - **Category:** Lifestyle - **Target Audience:** Couples looking to track relationship milestones and access pre-written romantic messaging. - **Platforms:** iOS - **Version Reviewed:** 1.2 - **Report Date:** 2026-08-09 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 1347531362 - **Bundle ID:** com.maximgudzik.anniversaryTracker - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-08-09 ## Executive Snapshot **What it is:** Anniversary tracker - Lovedays is a lifestyle utility for couples to track relationship milestones and access romantic quotes on iOS. **Why users hire it:** Users hire the app to automate relationship anniversary tracking and simplify romantic communication, but the lack of recent updates fails to meet modern expectations for data security and social integration. ## App DNA (Features & Intent) - **[Standard] Anniversary Tracking:** Calculates and displays relationship duration in days to drive daily app opens. * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Love Quote Library:** Provides access to thousands of pre-written love texts to encourage repeat usage. * *User Intent:* Users seek enhanced value through premium features. - **[Standard] Daily Notifications:** Sends push alerts containing daily love quotes to maintain a daily active habit. * *User Intent:* Users are motivated by consistent progression and daily incentives. ## Market Position {#market-position} The app maintains a 4.5-star rating across 460 reviews, but the lack of updates since 2018 suggests a stagnant market position. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** The app is currently offered as a free utility with no visible subscription or IAP gates. ## SWOT Analysis {#swot} **Core Strengths:** - Simple, low-friction interface drives immediate utility **Growth Levers:** - Integration of cloud-based milestone sharing ## Recent Changes (v2 → v3) {#recent-changes} The product strategy shifted from a potential technical audit to a formal recommendation to sunset the application due to its long-term inactivity. **Overall trend**: Declining **Compared at**: 2026-08-09 ### High-impact changes - **[Shifted] PM Action Plan** (positioning) ### Medium-impact changes - **[Shifted] SWOT Analysis Refinement** (swot) ## What's New - **Latest (v1.2, 8 years ago):** General performance and user experience improvements. ## App Momentum (Zombie) {#momentum} - Last major release eight years ago. - Zero feature updates since 2018. > **Cadence:** 1 total versions · 0 majors in last 6 months · 3010 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Anniversary tracker - Lovedays is a lifestyle app that is completely free. It holds a 4.52/5 rating from 460 reviews. > **Bottom Line:** Anniversary tracker - Lovedays provides basic utility for relationship tracking, but the lack of updates since 2018 makes it a high-risk download, so users should prioritize actively maintained alternatives to ensure data persistence. **Best for:** Couples looking to track relationship milestones and access pre-written romantic messaging. ### PM Action Plan (Next Best Moves) - [ ] [SUNSET] Sunset the app because the eight-year development gap makes maintenance unviable → reduce brand dilution ### Outlook: Declining The lifestyle category is consolidating around apps with active live-ops and cloud-sync capabilities. Anniversary tracker - Lovedays remains exposed due to its lack of updates, which will likely lead to further user attrition as modern alternatives offer better reliability. - 🔴 The eight-year development silence (last update 2018) indicates the app is in zombie status, which erodes user trust and long-term retention. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.52/5 | | Total Reviews | 460 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Anniversary tracker - Lovedays** (this app) | 4.52/5 | N/A | Alisa Unzhakova | | [Alarmy - Loud alarm clock](https://marlvel.ai/apps/alarmy-loud-alarm-clock) | 4.8/5 | Excited | Delight Room Co., Ltd. | | [Tinder Dating App: Date & Chat](https://marlvel.ai/apps/tinder-dating-app-date-chat) | 4.0/5 | n/a | Tinder LLC | | [Alarmie: Easy Rise Alarm Clock](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) | 4.4/5 | Mixed | Jintian Wang | | [AlarmMon ( alarm clock )](https://marlvel.ai/apps/alarmmon-alarm-clock) | 4.3/5 | n/a | Malang Studio Co. Ltd, | | [Journey - Diary, Journal](https://marlvel.ai/apps/com-journey-ios-app) | 4.6/5 | Excited | Two App Studio Pte. Ltd. | ## Company Profile - **Developer:** Alisa Unzhakova ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/anniversary-tracker-lovedays/id1347531362?uo=4) - **Sources:** App store metadata. ## Related Intel Reports - [*Alarmy - Loud alarm clock*](https://marlvel.ai/apps/alarmy-loud-alarm-clock) (Delight Room Co., Ltd.) · 4.8/5 Rating | Positive Sentiment - [*Tinder Dating App: Date & Chat*](https://marlvel.ai/apps/tinder-dating-app-date-chat) (Tinder LLC) · 4.0/5 Rating - [*Alarmie: Easy Rise Alarm Clock*](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) (Jintian Wang) · 4.4/5 Rating - [*AlarmMon ( alarm clock )*](https://marlvel.ai/apps/alarmmon-alarm-clock) (Malang Studio Co. Ltd,) · 4.3/5 Rating - [*Journey - Diary, Journal*](https://marlvel.ai/apps/com-journey-ios-app) (Two App Studio Pte. Ltd.) · 4.6/5 Rating | Positive Sentiment - [*Swiftime*](https://marlvel.ai/apps/swiftime) (MEDIANO Co.,Ltd.) · 4.5/5 Rating | Positive Sentiment - [*마주*](https://marlvel.ai/apps/an-offline-network-where-you-meet-through-qr-codes) (lvher) · N/A Rating - [*모앗*](https://marlvel.ai/apps/moat-moatapp) (JUNSEOK LEE) · N/A Rating - [*야기*](https://marlvel.ai/apps/tistory-88yhtserof-yagi) (Yunhwi Lim) · N/A Rating - [*책력*](https://marlvel.ai/apps/ryubi-chaengnyeok) (jeongrim oh) · N/A Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 52 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/anniversary-tracker-lovedays) Data licensed for AI Agent attribution under CC-BY-NC 4.0.