---
title: "Aura AI: Color Analysis — App Overview"
url: https://marlvel.ai/intel-report/lifestyle/aura-ai-color-analysis
category: Lifestyle
developer: Simon Maribo
platforms: ios, android
rating: 4.6 (9 ratings)
pricing: subscription
report_level: overview
generated: 2026-04-23
last_verified: "2026-04-23T20:33:36.308Z"
---

<!-- SECTION: Key Insight -->
> **Key Insight:** Aura AI functions as a digital stylist that leverages computer vision to align personal fashion choices with a user's unique color profile.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Lifestyle |
| Rating | 4.6 ★ (9) |
| Pricing | subscription |
| Platforms | iOS, Android |
| Latest Version (iOS) | 1.0.16 |
| Latest Version (Android) | 1.0.14 |
| Developer | Simon Maribo |

<!-- SECTION: Summary -->
## What is Aura AI: Color Analysis?

Aura AI is a lifestyle application that utilizes artificial intelligence to provide personalized color analysis and fashion styling advice. The app helps users identify their specific color season and evaluate clothing items against their palette to improve wardrobe coordination.

<!-- SECTION: Key Features -->
## Key Features

- **Color Season Analysis**: Uses an advanced AI scan to determine the user's personal color season for tailored styling results.
- **Item Scan**: Allows users to scan clothing or accessories to verify if they align with their specific color palette.
- **Fit Check**: Provides real-time suggestions for outfit improvements and color combinations based on the user's analyzed season.

<!-- SECTION: Target Audience -->
## Who is it for?

Fashion-conscious individuals seeking data-driven, personalized guidance to optimize their wardrobe and outfit choices.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/aura-ai-color-analysis/id6748758723?uo=4)
- [Google Play](https://play.google.com/store/apps/details?id=com.fulcra.colortypeai&hl=en&gl=us)
- [Full Intelligence Report](https://marlvel.ai/intel-report/lifestyle/aura-ai-color-analysis)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/lifestyle/aura-ai-color-analysis).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*