--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Clear Fashion – Score & Scan" developer_entity: "Clothparency" bundle_id: "com.clothparency.app" app_store_id: "1468459532" category: "Lifestyle" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-09-29" report_date: "2026-10-20" last_verified: "2026-10-20T00:00:00.000Z" report_version: "8.1.7" total_reviews: 0 sentiment: "Thrilled" sentiment_score: 90 confidence: "medium" confidence_score: 0.5 top_praise_theme: "The scanning feature for environmental costs provides immediate value for users interested in sustainable shopping habits" review_sample_size: 5 total_review_count: 5 analyzed_review_count: 5 data_age_days: 25 momentum_velocity: "steady" intelligence_version: 2 competitor_count: 4 tags: ["lifestyle", "freemium", "thrilled sentiment", "mobile app", "app review", "app analysis", "conscious", "consumers", "seeking"] canonical_url: "https://marlvel.ai/apps/clear-fashion-score-scan" license: "CC-BY-NC 4.0" content_version: "v2" --- # Clear Fashion – Score & Scan Intelligence Report ## TL;DR {#tldr} - **Category**: Lifestyle · Freemium - **Signal**: Sentiment Thrilled - **Recent focus**: The scanning feature for environmental costs provides immediate value for users interested in sustainable shopping habits (top praise) > **TL;DR:** Clear Fashion – Score & Scan is a lifestyle app by Clothparency, with Thrilled user sentiment (90/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Clear Fashion – Score & Scan is a lifestyle app by Clothparency. ## Quick Facts | Fact | Value | | :--- | :--- | | **User Mood** | Thrilled | | **Category** | Lifestyle | | **Developer** | Clothparency | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | Medium (0.5/1.0) | | **Data Age** | 25d | ## Metadata & Market Performance - **Publisher:** Clothparency - **Category:** Lifestyle - **Target Audience:** Conscious consumers seeking transparency in fashion purchases and fashion brands needing to meet environmental regulatory requirements. - **Platforms:** iOS & Android - **Version Reviewed:** 8.1.7 - **Report Date:** 2026-10-20 - **Signal Count:** 5 reviews analyzed - **Confidence:** Medium (0.5/1.0) - **App Store ID (iOS):** 1468459532 - **Bundle ID:** com.clothparency.app - **Google Play ID:** com.clothparency.app - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-10-20 - **Short Description:** Compare over 500 brands and see their ethical score ## Executive Snapshot **What it is:** Clear Fashion is a lifestyle app for iOS and Android that provides ethical and environmental impact scores for fashion brands via barcode and label scanning. **Why users hire it:** The app removes the information asymmetry between fashion brands and consumers by providing independent, scientific ratings that simplify sustainable purchasing decisions. ## App DNA (Features & Intent) - **[Differentiator] Barcode and Label Scanner:** Scans product barcodes or labels to retrieve impact scores. * *User Intent:* Users seek enhanced value through premium features. - **[Standard] Brand Impact Database:** Access to scores for over 500 brands across four impact areas. - **[Differentiator] Regulatory Compliance Tools:** Automates AGEC reporting and environmental cost calculations for brands. ## Market Position {#market-position} Clear Fashion operates in the lifestyle category, providing an independent audit layer that contrasts with retail-centric apps. The app's database of 27,000 products serves as its primary competitive anchor, distinguishing it from styling-focused rivals. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free consumer app, B2B enterprise solutions (pricing via demo request) - **Analysis:** The consumer app is free to drive user adoption and data collection, while the business model relies on B2B SaaS subscriptions for brands. ## 🟢 User Sentiment (Medium Confidence: 5 of 5 reviews analyzed) {#user-sentiment} - **Overall Sentiment:** Thrilled ### Top Praises - **The scanning feature for environmental costs provides immediate value for users interested in sustainable shopping habits** - **Benchmarks and brand scoring systems help users make informed decisions about their environmental footprint while shopping** - **The interface is straightforward and easy to navigate for users performing quick product checks on the go** ## SWOT Analysis {#swot} **Core Strengths:** - Proprietary database of 27,000 eco-rated products - Independent scientific methodology removes brand influence - Dual-sided model captures consumer and B2B revenue **Growth Levers:** - Localized pricing for B2B compliance tools - Expansion into secondary-market fashion platforms ## What's New - **Latest (v8.1.8, 1 months ago):** Expanded database to 27,000 eco-rated products, introduced brand reliability badges, and redesigned the onboarding flow and product page layout. ## App Momentum (Steady) {#momentum} - Expanded database to 27,000 products. - Redesigned onboarding and product page layout. - Introduced brand reliability badges. > **Cadence:** 2 total versions · 2 majors in last 6 months · 20 days since last update · 21 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Clear Fashion – Score & Scan is a lifestyle app that is free with in-app purchases. > **Bottom Line:** Clear Fashion's B2B SaaS pivot provides a stable revenue stream that offsets the free consumer app's acquisition costs, but the lack of personal weight customization limits long-term user stickiness. **Best for:** Conscious consumers seeking transparency in fashion purchases and fashion brands needing to meet environmental regulatory requirements. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship custom scoring weights because users request personalization to match ethical priorities → increase retention ### Feature Gaps vs Competitors - Cost-per-wear tracking (available in Acloset but missing here) ### Outlook: Stable The ethical fashion auditing market is consolidating around data-rich platforms that offer both consumer utility and B2B compliance. Clear Fashion is well-positioned to lead this space if it can successfully transition from a simple scanner to a personalized ethical assistant, ensuring that the B2B revenue growth does not come at the expense of consumer engagement. - 🟢 The latest release expanded the database to 27,000 products, demonstrating active investment in the app's core utility. - ⚪ User sentiment remains high, but the lack of personalization features creates a churn risk as users seek more tailored ethical tools. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Sentiment | Thrilled (90/100) | | Confidence | Medium | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Clear Fashion – Score & Scan** (this app) | N/A/5 | Thrilled | Clothparency | | [Alta Daily: Digital AI Closet](https://marlvel.ai/apps/com-altadaily-main) | 4.9/5 | N/A | Flagship AI, Inc | | [Acloset - AI Fashion Assistant](https://marlvel.ai/apps/acloset-ai-fashion-assistant-1) | 4.4/5 | Mixed | Acloset | | [Amora: A Hint of Your Soulmate](https://marlvel.ai/apps/amora-a-hint-of-your-soulmate) | 4.6/5 | N/A | Lit Apps LLC (Mobile) | | [ATLAS:EARTH: Collect Places](https://marlvel.ai/apps/atlas-earth-fun-cashback) | 4.6/5 | n/a | Atlas Reality, Inc. | | [Daily Mood Log](https://marlvel.ai/apps/daily-mood-log) | N/A/5 | N/A | Nadim Elsayed | ## Company Profile - **Developer:** Clothparency - **Website:** [https://www.clear-fashion.com](https://www.clear-fashion.com) ## Data Sources & Links - **App Store ID:** 1468459532 - **Google Play ID:** com.clothparency.app - **Dev Site:** [Official Website](https://www.clear-fashion.com) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*Alta Daily: Digital AI Closet*](https://marlvel.ai/apps/com-altadaily-main) (Flagship AI, Inc) · 4.9/5 Rating - [*Acloset - AI Fashion Assistant*](https://marlvel.ai/apps/acloset-ai-fashion-assistant-1) (Acloset) · 4.4/5 Rating - [*Amora: A Hint of Your Soulmate*](https://marlvel.ai/apps/amora-a-hint-of-your-soulmate) (Lit Apps LLC (Mobile)) · 4.6/5 Rating - [*ATLAS:EARTH: Collect Places*](https://marlvel.ai/apps/atlas-earth-fun-cashback) (Atlas Reality, Inc.) · 4.6/5 Rating - [*Daily Mood Log*](https://marlvel.ai/apps/daily-mood-log) (Nadim Elsayed) · N/A Rating - [*Find My Location: Tracker*](https://marlvel.ai/apps/com-friendslocator) (DIGITS LTD) · 4.2/5 Rating - [*Happy Home by Hiller*](https://marlvel.ai/apps/happy-home-by-hiller) (Hiller Plumbing, Heating, Cooling, & Electrical) · 2.4/5 Rating - [*Journey - Diary, Journal*](https://marlvel.ai/apps/com-journey-ios-app) (Two App Studio Pte. Ltd.) · 4.6/5 Rating | Positive Sentiment - [*Petまんま*](https://marlvel.ai/apps/pet) (株式会社Cavemen.jp) · N/A Rating - [*QuickHue - The easy to use Hue Remote*](https://marlvel.ai/apps/quickhue-the-easy-to-use-hue-remote) (Xonay Media) · 1.3/5 Rating ## Frequently Asked Questions {#faq} ### Is Clear Fashion free to use? Yes, the consumer app is free to download and use for scanning products and accessing brand scores. ### How does Clear Fashion compare to styling apps like Acloset? Clear Fashion focuses on the ethical and environmental impact of brands, whereas Acloset focuses on personal wardrobe management and outfit styling. ### Can I customize the ethical scores based on my values? Currently, the app uses a standardized scientific methodology, but users have requested the ability to customize scoring weights in future updates. ### What are some alternatives to Clear Fashion? Users interested in fashion transparency might consider other ethical auditing platforms, while those looking for wardrobe management should look at apps like Acloset or Alta Daily. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.5/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 5 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 25 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/clear-fashion-score-scan) Data licensed for AI Agent attribution under CC-BY-NC 4.0.