---
title: "Happy Haru — App Overview"
url: https://marlvel.ai/intel-report/lifestyle/happy-haru
category: Lifestyle
developer: Analog Lab Corp.
platforms: ios
rating: N/A (0 ratings)
pricing: paid
report_level: overview
generated: 2026-05-05
---

<!-- SECTION: Key Insight -->
> **Key Insight:** Happy Haru is a paid, narrative-driven journaling app focused on fostering gratitude through daily interaction with a virtual companion.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Lifestyle |
| Rating | N/A ★ (0) |
| Pricing | paid |
| Platforms | iOS |
| Latest Version (iOS) | 1.0.3 |
| Developer | Analog Lab Corp. |

<!-- SECTION: Summary -->
## What is Happy Haru?

Happy Haru is a lifestyle diary app that encourages users to record daily moments of happiness through photos and text. Developed by the creators of MOODA, the app provides a guided experience where users exchange diary entries with a character named Haru, who responds with warm messages. It features a 365-day narrative structure designed to help users cultivate mindfulness in their everyday lives.

<!-- SECTION: Key Features -->
## Key Features

- **Diary Exchange**: Users record their daily happiness through photos and text, receiving heartfelt responses from the character Haru.
- **iCloud Sync**: Ensures user memories and diary entries are backed up and synchronized across devices.
- **Home Screen Widgets**: Allows users to access and interact with Haru directly from their device's home screen.
- **Customizable Notifications**: Users can personalize the specific time of day they receive story updates from Haru.

<!-- SECTION: Target Audience -->
## Who is it for?

Individuals seeking a reflective, low-pressure digital space to document positive daily experiences.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/happy-haru/id6760535908?uo=4)
- [Full Intelligence Report](https://marlvel.ai/intel-report/lifestyle/happy-haru)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/lifestyle/happy-haru).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*