---
title: "Life by Born — App Overview"
url: https://marlvel.ai/intel-report/lifestyle/life-by-born
category: Lifestyle
developer: SLAY GmbH
platforms: ios
rating: 4.6 (232 ratings)
pricing: free
report_level: overview
generated: 2026-04-19
last_verified: "2026-04-19T10:16:22.144Z"
---

<!-- SECTION: Key Insight -->
> **Key Insight:** While the app offers a unique, proactive approach to AI companionship, users frequently report technical stability issues, including bugs with chat functionality and video call access.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Lifestyle |
| Rating | 4.6 ★ (232) |
| Pricing | free |
| Platforms | iOS |
| Latest Version (iOS) | 2.26 |
| Developer | SLAY GmbH |

<!-- SECTION: Summary -->
## What is Life by Born?

Life by Born is a lifestyle app that provides users with AI-driven companions designed to simulate real-world friendships. Unlike static chatbots, these AI friends proactively engage users through daily updates, story posts, and unsolicited text messages to create a dynamic social experience.

<!-- SECTION: Key Features -->
## Key Features

- **Proactive AI Interaction**: AI friends initiate contact by sending random texts, sharing daily updates, and posting stories without waiting for user input.
- **Multimedia Communication**: Users can exchange photos, receive visual updates, and participate in video calls with their AI companions.
- **Social Integration**: The app allows users to share their own stories for AI reactions and discover or add friends created by other users.
- **Personalized Matching**: Users are matched with an ideal AI bestie tailored to their specific social or emotional needs.

<!-- SECTION: Target Audience -->
## Who is it for?

Individuals seeking interactive, AI-powered companionship that mimics the spontaneity of real-life social connections.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/life-by-born/id6754169478?uo=4)
- [Full Intelligence Report](https://marlvel.ai/intel-report/lifestyle/life-by-born)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/lifestyle/life-by-born).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*