--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Mikvah Calendar" developer_entity: "MikvahCalendar.com" bundle_id: "com.calender.mikvah" app_store_id: "480121974" category: "Lifestyle" primary_platform: "ios" primary_monetization: "Free" offline_capable: true market_region: "US" platforms: "iOS" app_last_updated: "2025-07-29" report_date: "2026-08-08" last_verified: "2026-08-08T00:00:00.000Z" report_version: "4.0.2" total_reviews: 1096 overall_rating: 4.9 sentiment: "Thrilled" sentiment_score: 85 confidence: "medium" confidence_score: 0.65 top_praise_theme: "Automated cycle tracking and reminder notifications reduce mental load for users managing personal health schedules" top_complaint_theme: "Inconsistent data synchronization and occasional calculation errors cause frustration for users relying on accurate scheduling" review_sample_size: 33 total_review_count: 33 analyzed_review_count: 33 data_age_days: 8 momentum_velocity: "zombie" intelligence_version: 3 tags: ["lifestyle", "free", "thrilled sentiment", "mobile app", "app review", "app analysis", "couples", "women", "committed"] canonical_url: "https://marlvel.ai/apps/mikvah-calendar" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # Mikvah Calendar Intelligence Report ## TL;DR {#tldr} - **Category**: Lifestyle · Free - **Signal**: Rating 4.88 · Sentiment Thrilled - **Recent focus**: Inconsistent data synchronization and occasional calculation errors cause frustration for users relying on accurate scheduling (top complaint) · Automated cycle tracking and reminder notifications reduce mental load for users managing personal health schedules (top praise) > **TL;DR:** Mikvah Calendar is a lifestyle app by MikvahCalendar.com, rated 4.88/5 by 1.1K users, with Thrilled user sentiment (85/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Mikvah Calendar maintains Thrilled user sentiment (4.88/5 from 1.1K reviews), with users consistently praising automated cycle tracking and reminder notifications reduce mental load for users managing personal health schedules. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.88/5 (1.1K reviews) | | **User Mood** | Thrilled | | **Category** | Lifestyle | | **Developer** | MikvahCalendar.com | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Medium (0.65/1.0) | | **Data Age** | 8d | ## Metadata & Market Performance - **Publisher:** MikvahCalendar.com - **Category:** Lifestyle - **Target Audience:** Couples and women committed to taharat hamishpacha who require precise, halachically approved tracking tools. - **Platforms:** iOS - **Version Reviewed:** 4.0.2 - **Report Date:** 2026-08-08 - **Signal Count:** 33 reviews analyzed - **Confidence:** Medium (0.65/1.0) - **App Store ID (iOS):** 480121974 - **Bundle ID:** com.calender.mikvah - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-08-08 ## Executive Snapshot **What it is:** Mikvah Calendar is a specialized tracking utility for Jewish couples to manage halachic cycle dates and reminders on iOS. **Why users hire it:** Users hire the app to automate complex religious scheduling, reducing the mental load and risk of human error in compliance-heavy routines. ## App DNA (Features & Intent) - **[Differentiator] Halachic Calculation Engine:** Automated tracking of mikvah nights and Onot Perishah based on personal minhag. * *User Intent:* Users want visibility into their own performance and progress. - **[Differentiator] Mehadrin Mode:** Offline-capable phone-based reminder system for users without internet access. * *User Intent:* Users want uninterrupted access without internet dependency. ## Market Position {#market-position} Mikvah Calendar maintains a 4.88-star rating across 1,096 reviews, anchoring its position as a trusted community utility. The lack of updates for over a year suggests a stable, mature product lifecycle rather than an aggressive growth phase. ## Monetization Strategy - **Model:** Free - **Tiers:** Free app access - **Analysis:** The app operates as a free, rabbinically endorsed utility, focusing on community adoption rather than direct subscription gates. ## 🟢 User Sentiment (Medium Confidence: 33 of 33 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.88/5 - **Platform Split:** iOS 4.9/5 (1.1K ratings) - **Overall Sentiment:** Thrilled ### Top Praises - **Automated cycle tracking and reminder notifications reduce mental load for users managing personal health schedules** - **Simple and intuitive interface design allows users to navigate complex health calculations with high confidence** ### Top Complaints (Impact Areas) - **Inconsistent data synchronization and occasional calculation errors cause frustration for users relying on accurate scheduling** ## SWOT Analysis {#swot} **Core Strengths:** - Rabbinic endorsement functions as a B2B distribution barrier into religious communities - Mehadrin mode provides a unique offline-capable utility for restricted-internet households **Growth Levers:** - Expansion into wearable integrations could provide discreet, non-screen-based reminders for privacy-conscious users ## Recent Changes (v2 → v3) {#recent-changes} The product remains in maintenance mode with no new features, but the analytical framework has been updated to better define its competitive strengths and strategic priorities. **Overall trend**: Stable **Compared at**: 2026-08-08 ### High-impact changes - **[Added] Expanded SWOT analysis** (swot) ### Medium-impact changes - **[Shifted] PM Action Item Priority** (positioning) - **[Shifted] Outlook Narrative** (positioning) ## What's New - **Latest (v4.0.2, 1 years ago):** Added Mehadrin phone number and improved page scrolling speed. ## App Momentum (Zombie) {#momentum} - Last release over one year ago. - Ships no new features recently. > **Cadence:** 1 total versions · 0 majors in last 6 months · 374 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Mikvah Calendar is a market-leading lifestyle app that is completely free. With a 4.88/5 rating from 1.1K reviews, it delivers strong user satisfaction. > **Bottom Line:** Mikvah Calendar maintains a strong community moat through rabbinic trust, but the year-long update silence risks eroding user confidence in its calculation accuracy, so the PM should prioritize a stability-focused release to address synchronization bugs. **Best for:** Couples and women committed to taharat hamishpacha who require precise, halachically approved tracking tools. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship stability patch for data synchronization because users report calculation errors → restore user trust ### Outlook: Stable Users report: The category remains stable, with users prioritizing accuracy and trust over rapid feature innovation. Mikvah Calendar is well-positioned to retain its base if it addresses the current synchronization bugs, but it remains exposed to competitors who offer more frequent, privacy-focused updates. - 🔴 The 375-day update silence suggests the product is in maintenance mode, which limits the ability to respond to emerging user privacy requests. - ⚪ High user trust remains anchored in rabbinic endorsement, providing a stable baseline despite the lack of recent feature iteration. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.88/5 | | Total Reviews | 1.1K | | Sentiment | Thrilled (85/100) | | Confidence | Medium | | Pricing Model | Free | | Platforms | iOS | | Key Features | 2 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Mikvah Calendar** (this app) | 4.88/5 | Thrilled | MikvahCalendar.com | | [Alarmy - Loud alarm clock](https://marlvel.ai/apps/alarmy-loud-alarm-clock) | 4.8/5 | Excited | Delight Room Co., Ltd. | | [Tinder Dating App: Date & Chat](https://marlvel.ai/apps/tinder-dating-app-date-chat) | 4.0/5 | n/a | Tinder LLC | | [Alarmie: Easy Rise Alarm Clock](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) | 4.4/5 | Mixed | Jintian Wang | | [AlarmMon ( alarm clock )](https://marlvel.ai/apps/alarmmon-alarm-clock) | 4.3/5 | n/a | Malang Studio Co. Ltd, | | [Journey - Diary, Journal](https://marlvel.ai/apps/com-journey-ios-app) | 4.6/5 | Excited | Two App Studio Pte. Ltd. | ## Company Profile - **Developer:** MikvahCalendar.com - **Website:** [https://www.youtube.com/watch?v=sVWh206xKn0](https://www.youtube.com/watch?v=sVWh206xKn0) - **Social:** [Instagram](https://www.instagram.com/youtube) · [Facebook](https://www.facebook.com/youtube) · [X/Twitter](https://twitter.com/YouTube) · [YouTube](https://www.youtube.com/howyoutubeworks) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/mikvah-calendar/id480121974?uo=4) - **Dev Site:** [Official Website](https://www.youtube.com/watch?v=sVWh206xKn0) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Alarmy - Loud alarm clock*](https://marlvel.ai/apps/alarmy-loud-alarm-clock) (Delight Room Co., Ltd.) · 4.8/5 Rating | Positive Sentiment - [*Tinder Dating App: Date & Chat*](https://marlvel.ai/apps/tinder-dating-app-date-chat) (Tinder LLC) · 4.0/5 Rating - [*Alarmie: Easy Rise Alarm Clock*](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) (Jintian Wang) · 4.4/5 Rating - [*AlarmMon ( alarm clock )*](https://marlvel.ai/apps/alarmmon-alarm-clock) (Malang Studio Co. Ltd,) · 4.3/5 Rating - [*Journey - Diary, Journal*](https://marlvel.ai/apps/com-journey-ios-app) (Two App Studio Pte. Ltd.) · 4.6/5 Rating | Positive Sentiment - [*Swiftime*](https://marlvel.ai/apps/swiftime) (MEDIANO Co.,Ltd.) · 4.5/5 Rating | Positive Sentiment - [*마주*](https://marlvel.ai/apps/an-offline-network-where-you-meet-through-qr-codes) (lvher) · N/A Rating - [*모앗*](https://marlvel.ai/apps/moat-moatapp) (JUNSEOK LEE) · N/A Rating - [*야기*](https://marlvel.ai/apps/tistory-88yhtserof-yagi) (Yunhwi Lim) · N/A Rating - [*책력*](https://marlvel.ai/apps/ryubi-chaengnyeok) (jeongrim oh) · N/A Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.65/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 33 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 8 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/mikvah-calendar) Data licensed for AI Agent attribution under CC-BY-NC 4.0.