--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Moggr AI:Hairstyle Hair Filter" developer_entity: "Amaury Desroches" bundle_id: "hair-ai-hairstyle" app_store_id: "6759870865" category: "Lifestyle" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-08-26" report_date: "2026-09-04" last_verified: "2026-09-04T00:00:00.000Z" report_version: "1.1.3" total_reviews: 0 confidence: "low" confidence_score: 0 data_age_days: 26 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["lifestyle", "freemium", "mobile app", "app review", "app analysis", "individuals", "looking", "preview"] canonical_url: "https://marlvel.ai/apps/moggr-ai-hairstyle-filter-hair" license: "CC-BY-NC 4.0" content_version: "v2" --- # Moggr AI:Hairstyle Hair Filter Intelligence Report ## TL;DR {#tldr} - **Category**: Lifestyle · Freemium > **TL;DR:** Moggr AI:Hairstyle Hair Filter is a lifestyle app by Amaury Desroches, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Moggr AI:Hairstyle Hair Filter is a lifestyle app by Amaury Desroches. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Lifestyle | | **Developer** | Amaury Desroches | | **Pricing** | Freemium | | **Platforms** | iOS | | **Confidence** | Low (0/1.0) | | **Data Age** | 26d | ## Metadata & Market Performance - **Publisher:** Amaury Desroches - **Category:** Lifestyle - **Target Audience:** Individuals looking to preview haircuts, colors, or grooming styles before visiting a salon or barber. - **Platforms:** iOS - **Version Reviewed:** 1.1.3 - **Report Date:** 2026-09-04 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0/1.0) - **App Store ID (iOS):** 6759870865 - **Bundle ID:** hair-ai-hairstyle - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-09-04 ## Executive Snapshot **What it is:** Moggr AI is an AI-powered hairstyle and grooming simulator for iOS that allows users to preview haircuts, colors, and beard styles using their own photos. **Why users hire it:** The app removes the cognitive cost of permanent grooming decisions by providing realistic digital previews before a salon or barber visit. ## App DNA (Features & Intent) - **[Standard] AI Hairstyle Try-On:** Generates visual previews of various haircuts and styles using user-uploaded photos * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Differentiator] Men's Grooming Simulator:** Specific filters for beard styles, mustache variations, and fade haircuts * *User Intent:* Users want to quickly find relevant content or features. ## Market Position {#market-position} Moggr AI occupies the grooming-simulation niche within the Lifestyle category. The current maintenance-level update cadence (avg 41 days) signals a focus on stability rather than aggressive feature expansion. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free tier with access to core filters, Premium tier accessed via in-app subscription - **Analysis:** The freemium model relies on subscription-gated access to advanced AI features, with recent updates focusing on stabilizing the paywall. ## SWOT Analysis {#swot} **Core Strengths:** - Men's grooming simulator filters provide a niche differentiator in a saturated photo-editing market **Growth Levers:** - Localized marketing for beard and fade styles could capture the male grooming segment ## Recent Changes (v2 → v3) {#recent-changes} Feature scope narrowed to focus on core grooming simulation, while the product roadmap pivoted from technical stability to content-driven retention. **Overall trend**: Mixed **Compared at**: 2026-09-04 ### High-impact changes - **[Removed] Feature Set Reduction** (features) - **[Shifted] Roadmap Priority Shift** (positioning) ### Medium-impact changes - **[Shifted] Weakness Clarification** (swot) ## What's New - **Latest (v1.1.3, 1 weeks ago):** Resolved subscription paywall pricing display and purchase restoration issues. ## App Momentum (Maintenance) {#momentum} - Resolved subscription paywall purchase issues. - Ships approximately 8 releases per year. > **Cadence:** 2 total versions · 0 majors in last 6 months · 9 days since last update · 41 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Moggr AI:Hairstyle Hair Filter is a lifestyle app that is free with in-app purchases. > **Bottom Line:** Moggr AI must prioritize feature expansion over maintenance to avoid being eclipsed by faster-moving competitors. The current focus on stabilizing the paywall is a defensive necessity, but the lack of new filter content risks long-term retention. **Best for:** Individuals looking to preview haircuts, colors, or grooming styles before visiting a salon or barber. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship new seasonal filter packs because the current library is static → increase daily active usage ### Outlook: Stable The grooming-simulation market is consolidating around apps with high-frequency content updates. Moggr AI remains in a defensive posture, focused on stability rather than growth, which will likely lead to stagnation if the content library is not refreshed. - ⚪ The latest release stabilized subscription paywall issues, which removes a primary conversion blocker for new users. - 🔴 The 41-day average update cadence indicates a lack of active feature investment, which will likely lead to user churn as competitors release new filters. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Freemium | | Platforms | iOS | | Key Features | 2 analyzed | | Trend | Mixed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Moggr AI:Hairstyle Hair Filter** (this app) | N/A/5 | N/A | Amaury Desroches | | [Alarmy - Loud alarm clock](https://marlvel.ai/apps/alarmy-loud-alarm-clock) | 4.8/5 | Excited | Delight Room Co., Ltd. | | [Journey - Diary, Journal](https://marlvel.ai/apps/com-journey-ios-app) | 4.7/5 | Excited | Two App Studio Pte. Ltd. | | [Tinder Dating App: Date & Chat](https://marlvel.ai/apps/tinder-dating-app-date-chat) | 4.0/5 | n/a | Tinder LLC | | [Alarmie: Easy Rise Alarm Clock](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) | 4.4/5 | Mixed | Jintian Wang | | [AlarmMon ( alarm clock )](https://marlvel.ai/apps/alarmmon-alarm-clock) | 4.3/5 | n/a | Malang Studio Co. Ltd, | ## Company Profile - **Developer:** Amaury Desroches ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/moggr-ai-hairstyle-filter-hair/id6759870865?uo=4) - **Sources:** App store metadata. ## Related Intel Reports - [*Alarmy - Loud alarm clock*](https://marlvel.ai/apps/alarmy-loud-alarm-clock) (Delight Room Co., Ltd.) · 4.8/5 Rating | Positive Sentiment - [*Journey - Diary, Journal*](https://marlvel.ai/apps/com-journey-ios-app) (Two App Studio Pte. Ltd.) · 4.7/5 Rating | Positive Sentiment - [*Tinder Dating App: Date & Chat*](https://marlvel.ai/apps/tinder-dating-app-date-chat) (Tinder LLC) · 4.0/5 Rating - [*Alarmie: Easy Rise Alarm Clock*](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) (Jintian Wang) · 4.4/5 Rating - [*AlarmMon ( alarm clock )*](https://marlvel.ai/apps/alarmmon-alarm-clock) (Malang Studio Co. Ltd,) · 4.3/5 Rating - [*Amora: A Hint of Your Soulmate*](https://marlvel.ai/apps/amora-a-hint-of-your-soulmate) (Lit Apps LLC (Mobile)) · 4.7/5 Rating - [*Swiftime*](https://marlvel.ai/apps/swiftime) (MEDIANO Co.,Ltd.) · 4.5/5 Rating | Positive Sentiment - [*마주*](https://marlvel.ai/apps/an-offline-network-where-you-meet-through-qr-codes) (lvher) · N/A Rating - [*모앗*](https://marlvel.ai/apps/moat-moatapp) (JUNSEOK LEE) · N/A Rating - [*야기*](https://marlvel.ai/apps/tistory-88yhtserof-yagi) (Yunhwi Lim) · N/A Rating ## Frequently Asked Questions {#faq} ### Is Moggr AI free to use? Moggr AI uses a freemium model. Users can access core filters for free, while advanced AI features are gated behind a premium subscription. ### Does Moggr AI offer beard and mustache filters? Yes, Moggr AI includes a dedicated men's grooming simulator that features beard styles, mustache variations, and fade haircuts. ### What should I consider if Moggr AI doesn't have the style I want? Users should look for alternative AI photo-editing apps that offer broader filter libraries, as Moggr AI currently maintains a limited, static set of styles. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 26 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/moggr-ai-hairstyle-filter-hair) Data licensed for AI Agent attribution under CC-BY-NC 4.0.