---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Omer: A Counting"
developer_entity: "CCAR Press"
bundle_id: "org.ccarnet.OmerApp"
app_store_id: "1090497900"
category: "Lifestyle"
primary_platform: "ios"
primary_monetization: "Paid"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2019-05-20"
report_date: "2026-04-02"
report_version: "2.0.2"
total_reviews: 11
overall_rating: 2.55
sentiment: "Frustrated"
sentiment_score: 35
confidence: "medium"
confidence_score: 0.3
data_age_days: 76
intelligence_version: 2
nemesis: "Sefirat HaOmer"
competitor_count: 10
tags: ["lifestyle", "paid", "frustrated sentiment", "mobile app", "app review", "app analysis", "individuals", "within", "jewish"]
canonical_url: "https://marlvel.ai/apps/org-ccarnet-omerapp"
license: "CC-BY-NC 4.0"
last_verified: "2026-04-16T21:31:06.089Z"
---

# Omer: A Counting App Audit

> **TL;DR:** Omer: A Counting is a lifestyle app by CCAR Press, rated 2.55/5 by 11 users, with Frustrated user sentiment (35/100), available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Omer: A Counting faces Frustrated user sentiment (2.55/5 from 11 reviews), with calendar/sync failures as the primary user concern.
<!-- speakable-end -->

## Metadata & Market Performance
- **Publisher:** CCAR Press
- **Category:** Lifestyle
- **Target Audience:** Individuals within the Jewish community who observe the ritual of Sefirat HaOmer and require a digital aid to track their daily progress.
- **Platforms:** iOS
- **Version Audited:** 2.0.2
- **Audit Date:** 2026-04-02
- **Signal Count:** 11 reviews analyzed
- **Confidence:** Medium (0.3/1.0)
- **App Store ID (iOS):** 1090497900
- **Bundle ID:** org.ccarnet.OmerApp
- **Data Window:** Analysis based on signals collected up to 2026-04-02

## Executive Snapshot
Omer: A Counting is a niche utility app designed for the Jewish community to facilitate the traditional ritual of Sefirat HaOmer. Positioned within the Lifestyle category, the app provides a distraction-free environment for daily ritual tracking.

Currently, the app is struggling with significant technical debt, specifically regarding annual calendar synchronization, which has led to negative user sentiment despite high praise for its content quality. While it maintains a presence in the Paid Lifestyle charts, its long-term viability is threatened by a lack of maintenance and the presence of more robust, frequently updated competitors.

## App DNA (Features & Intent)
- **[Differentiator] Counting of the Omer:** A digital tool to track the traditional Jewish practice of counting the days between Passover and Shavuot.
  * *User Intent:* Users want visibility into their own performance and progress.

## Monetization Strategy
- **Model:** Paid
- **Tiers:** One-time purchase at $4.99
- **Price:** iOS: $4.99
- **Analysis:** The app utilizes a premium upfront pricing model, common for niche religious or ritual-based utility apps that prioritize a distraction-free, ad-free experience.

## 🔴 User Sentiment (Medium Confidence: 11 reviews) {#user-sentiment}
- **Overall Rating:** 2.55/5
- **Platform Split:** iOS 2.5/5 (11 ratings)
- **Overall Sentiment:** Frustrated

### Top Praises
- **Content Quality** | *Evidence:* "Daily quotes are thoughtful"
- **Inclusive Design** | *Evidence:* "I downloaded this for the gender neutral-ish translation of the blessing"

### Top Complaints (Impact Areas)
- **Calendar/Sync Failures** | *Evidence:* "The app doesn’t update the calendar and displays a message from last year"
- **Lack of Maintenance** | *Evidence:* "Just purchased the app and it says that it isn’t updated for 2018"

## SWOT Analysis

**Core Strengths:**
- High-quality, thoughtful, and inclusive content.
- Distraction-free, ad-free user experience.
- Established brand niche in religious ritual tracking.

**Critical Frictions:**
- Critical technical failure regarding annual calendar updates.
- Lack of active maintenance and development updates.
- Poor user sentiment due to perceived abandonment.

**Growth Levers:**
- Implement an automated annual calendar update cycle.
- Expand content to include more interactive features.
- Pivot to a subscription model to fund ongoing maintenance.

**Market Threats:**
- Established competitors providing the same service for free.
- Modern apps setting new UX standards for religious apps.
- Loss of reputation leading to permanent user churn.

## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### Omer: A Counting vs Sefirat HaOmer — Head to Head
- **Sefirat HaOmer** by Yom: Direct functional equivalent providing daily tracking and blessings for the Omer period.
- **Omer Counter** by Joshua Gross: A dedicated utility focused exclusively on the daily counting ritual with a similar minimalist feature set.

### Contenders (Strong Challengers)
- **PocketTorah** by PocketTorah: Serves the same religious user base by providing ritual-specific liturgical content in a mobile format.
- **Sefaria** by Sefaria: A comprehensive library that includes the Omer counting ritual as part of its broader Jewish text and practice database.
- **Daily Halacha** by Daily Halacha: Provides daily religious guidance and ritual tracking, capturing the same audience seeking daily spiritual discipline.

### Peers (What They Do Better)
- **Jewish Interactive** by Jewish Interactive: Offers various educational and ritual-based tools within the Jewish lifestyle category.
- **Hebcal** by Hebcal: A calendar-based utility that tracks Jewish holidays and rituals, often used as a reference for the Omer period.
- **Pray.com** by Pray.com: A broader religious lifestyle app that competes for the user's daily spiritual engagement time.

### New Kids on the Block (What's Innovative)
- **Hallow** by Hallow, Inc.: While currently focused on Christian prayer, its rapid growth in the 'ritual-as-a-service' model represents a threat to all niche religious utility apps.
- **Echo Prayer** by Echo Prayer: An innovative, modern interface for tracking spiritual habits that could easily pivot to include specific ritual tracking like the Omer.

## The "So What?" (Strategic Takeaway) {#so-what}

Omer: A Counting is a challenged lifestyle app that is a paid app.
With a 2.55/5 rating from 11 reviews, it faces significant user friction.

**Strategic Opportunity:** While Omer: A Counting benefits from high-quality, thoughtful, and inclusive content., its vulnerability lies in critical technical failure regarding annual calendar updates.. A challenger could exploit this by focusing on implement an automated annual calendar update cycle..

**Best for:** Individuals within the Jewish community who observe the ritual of Sefirat HaOmer and require a digital aid to track their daily progress.

## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 2.55/5 |
| Total Reviews | 11 |
| Sentiment | Frustrated (35/100) |
| Confidence | Medium |
| Pricing Model | Paid |
| Platforms | iOS |
| Key Features | 1 analyzed |

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Omer: A Counting** (this app) | 2.55/5 | Frustrated | CCAR Press |
| [Tinder Dating App: Date & Chat](https://marlvel.ai/apps/tinder-dating-app-date-chat) | 4.2/5 | Upset | Tinder LLC |
| [Alarmy - Loud alarm clock](https://marlvel.ai/apps/alarmy-loud-alarm-clock) | 4.8/5 | Excited | Delight Room Co., Ltd. |
| [Swiftime](https://marlvel.ai/apps/swiftime) | 4.5/5 | Excited | MEDIANO Co.,Ltd. |
| [AlarmMon ( alarm clock )](https://marlvel.ai/apps/alarmmon-alarm-clock) | 4.7/5 | Frustrated | Malang Studio Co. Ltd, |
| [Alarmie: Easy Rise Alarm Clock](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) | 4.4/5 | Mixed | Jintian Wang |

## Company Profile
- **Developer:** CCAR Press

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/omer-a-counting/id1090497900?uo=2)
- **Sources:** App store metadata, User reviews.

## Related Intel Reports
- [*Tinder Dating App: Date & Chat*](https://marlvel.ai/apps/tinder-dating-app-date-chat) (Tinder LLC) — 4.2/5 Rating | Terrible Sentiment
- [*Alarmy - Loud alarm clock*](https://marlvel.ai/apps/alarmy-loud-alarm-clock) (Delight Room Co., Ltd.) — 4.8/5 Rating | Positive Sentiment
- [*Swiftime*](https://marlvel.ai/apps/swiftime) (MEDIANO Co.,Ltd.) — 4.5/5 Rating | Positive Sentiment
- [*AlarmMon ( alarm clock )*](https://marlvel.ai/apps/alarmmon-alarm-clock) (Malang Studio Co. Ltd,) — 4.7/5 Rating | Negative Sentiment
- [*Alarmie: Easy Rise Alarm Clock*](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) (Jintian Wang) — 4.4/5 Rating | Mixed Sentiment
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- [*HeartDistance*](https://marlvel.ai/apps/com-example-heartdistance) (Connexa GmbH (CH)) — N/A Rating | N/A Sentiment
- [*Google Opinion Rewards*](https://marlvel.ai/apps/google-opinion-rewards) (Google) — 4.7/5 Rating | Positive Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline:

1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning.
2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes.
3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights.

- **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 11
- **Data Sources:** user reviews, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 76 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/org-ccarnet-omerapp)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.