--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Ponto Reis" developer_entity: "Deschamps Aplicativos de Software Ltda" bundle_id: "app.deschamps.barbershop.pontoreis" app_store_id: "6504527665" category: "Lifestyle" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2025-07-16" report_date: "2026-05-08" report_version: "1.0.236" total_reviews: 0 confidence: "low" confidence_score: 0.05 data_age_days: 69 intelligence_version: 2 tags: ["lifestyle", "free", "mobile app", "app review", "app analysis", "existing", "prospective", "clients"] canonical_url: "https://marlvel.ai/apps/ponto-reis" license: "CC-BY-NC 4.0" content_version: "v2" last_verified: "2026-05-08T13:10:38.111Z" --- # Ponto Reis App Audit ## TL;DR {#tldr} - **Category**: Lifestyle · Free > **TL;DR:** Ponto Reis is a lifestyle app by Deschamps Aplicativos de Software Ltda, available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Ponto Reis is a lifestyle app by Deschamps Aplicativos de Software Ltda. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Lifestyle | | **Developer** | Deschamps Aplicativos de Software Ltda | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 69d | ## Metadata & Market Performance - **Publisher:** Deschamps Aplicativos de Software Ltda - **Category:** Lifestyle - **Target Audience:** Existing and prospective clients of the Ponto Reis barbershop looking for a convenient way to manage appointments. - **Platforms:** iOS - **Version Audited:** 1.0.236 - **Audit Date:** 2026-05-08 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 6504527665 - **Bundle ID:** app.deschamps.barbershop.pontoreis - **Data Window:** Analysis based on signals collected up to 2026-05-08 ## Executive Snapshot Ponto Reis is a lifestyle application designed for clients of the Ponto Reis barbershop in Blumenau, SC. It streamlines the customer experience by enabling digital appointment scheduling, service feedback, and integrated navigation to the physical location. ## App DNA (Features & Intent) - **[Standard] Appointment Scheduling:** Allows users to book time slots for hair, beard, and other grooming services. * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Standard] Notification System:** Sends reminders to users to ensure they do not miss their scheduled appointments. * *User Intent:* Users want timely prompts to stay engaged without missing updates. - **[Standard] Integrated Navigation:** Provides shortcuts to Maps, Waze, and transport apps to facilitate travel to the barbershop. * *User Intent:* Users seek enhanced value through premium features. - **[Standard] Feedback Loop:** Enables customers to rate services to assist the business in quality improvement. * *User Intent:* Users value self-expression and personalized experiences. ## Monetization Strategy - **Model:** Free ## The "So What?" (Strategic Takeaway) {#so-what} Ponto Reis is an established lifestyle app that is completely free. > **Bottom Line:** This is a utility-focused booking app designed to digitize the scheduling and customer service workflow for a specific local barbershop. **Best for:** Existing and prospective clients of the Ponto Reis barbershop looking for a convenient way to manage appointments. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 4 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Ponto Reis** (this app) | N/A/5 | N/A | Deschamps Aplicativos de Software Ltda | | [Alarmy - Loud alarm clock](https://marlvel.ai/apps/alarmy-loud-alarm-clock) | 4.8/5 | Excited | Delight Room Co., Ltd. | | [Tinder Dating App: Date & Chat](https://marlvel.ai/apps/tinder-dating-app-date-chat) | 4.2/5 | Upset | Tinder LLC | | [AlarmMon ( alarm clock )](https://marlvel.ai/apps/alarmmon-alarm-clock) | 4.2/5 | Frustrated | Malang Studio Co. Ltd, | | [Swiftime](https://marlvel.ai/apps/swiftime) | 4.5/5 | Excited | MEDIANO Co.,Ltd. | | [Alarmie: Easy Rise Alarm Clock](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) | 4.4/5 | Mixed | Jintian Wang | ## Company Profile - **Developer:** Deschamps Aplicativos de Software Ltda ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/ponto-reis/id6504527665?uo=4) - **Sources:** App store metadata. ## Related Intel Reports - [*Alarmy - Loud alarm clock*](https://marlvel.ai/apps/alarmy-loud-alarm-clock) (Delight Room Co., Ltd.) — 4.8/5 Rating | Positive Sentiment - [*Tinder Dating App: Date & Chat*](https://marlvel.ai/apps/tinder-dating-app-date-chat) (Tinder LLC) — 4.2/5 Rating | Terrible Sentiment - [*AlarmMon ( alarm clock )*](https://marlvel.ai/apps/alarmmon-alarm-clock) (Malang Studio Co. Ltd,) — 4.2/5 Rating | Negative Sentiment - [*Swiftime*](https://marlvel.ai/apps/swiftime) (MEDIANO Co.,Ltd.) — 4.5/5 Rating | Positive Sentiment - [*Alarmie: Easy Rise Alarm Clock*](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) (Jintian Wang) — 4.4/5 Rating | Mixed Sentiment - [*Social Brain: Relationship Map*](https://marlvel.ai/apps/social-brain-relationship-map) (Dung Vu) — 5.0/5 Rating | N/A Sentiment - [*Mammoth Barbearia*](https://marlvel.ai/apps/mammoth-barbearia) (Deschamps Aplicativos de Software Ltda) — N/A Rating | N/A Sentiment - [*Wisp: Wishlist & Gift Registry*](https://marlvel.ai/apps/wisp-wishlist-gift-registry) (Alexander Picard) — 5.0/5 Rating | N/A Sentiment - [*Mace Barbearia*](https://marlvel.ai/apps/mace-barbearia) (Deschamps Aplicativos de Software Ltda) — N/A Rating | N/A Sentiment - [*Miguelito Barbería Cubana*](https://marlvel.ai/apps/miguelito-barberia-cubana) (Deschamps Aplicativos de Software Ltda) — N/A Rating | N/A Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 69 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/ponto-reis) Data licensed for AI Agent attribution under CC-BY-NC 4.0.