---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "TanGoal - Track Your Skin Tone"
developer_entity: "David Agustsson"
bundle_id: "com.tangoal.TanGoal"
app_store_id: "1540926844"
category: "Lifestyle"
primary_platform: "ios"
primary_monetization: "Freemium"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2022-07-05"
report_date: "2026-10-04"
last_verified: "2026-10-04T00:00:00.000Z"
report_version: "2.0.2"
total_reviews: 9
overall_rating: 3.8
confidence: "low"
confidence_score: 0.2
data_age_days: 3
momentum_velocity: "zombie"
intelligence_version: 2
tags: ["lifestyle", "freemium", "mobile app", "app review", "app analysis", "individuals", "tracking", "changes"]
canonical_url: "https://marlvel.ai/apps/tangoal-track-your-skin-tone"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# TanGoal - Track Your Skin Tone Intelligence Report

## TL;DR {#tldr}

- **Category**: Lifestyle · Freemium
- **Signal**: Rating 3.78

> **TL;DR:** TanGoal - Track Your Skin Tone is a lifestyle app by David Agustsson, rated 3.78/5 by 9 users, available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** TanGoal - Track Your Skin Tone is a lifestyle app by David Agustsson.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 3.78/5 (9 reviews) |
| **Category** | Lifestyle |
| **Developer** | David Agustsson |
| **Pricing** | Freemium |
| **Platforms** | iOS |
| **Confidence** | Low (0.2/1.0) |
| **Data Age** | 3d |

## Metadata & Market Performance
- **Publisher:** David Agustsson
- **Category:** Lifestyle
- **Target Audience:** Individuals tracking skin tone changes for beauty, tanning, or health purposes.
- **Platforms:** iOS
- **Version Reviewed:** 2.0.2
- **Report Date:** 2026-10-04
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.2/1.0)
- **App Store ID (iOS):** 1540926844
- **Bundle ID:** com.tangoal.TanGoal
- **Data Window:** Analysis based on signals collected up to 2026-10-04

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** TanGoal is a photo-based skin tone tracking utility for iOS that provides visual progression logs for tanning and makeup results.
**Why users hire it:** Users track skin tone changes to visualize the efficacy of tanning creams or sun exposure, replacing manual photo comparisons with an automated detection algorithm.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Skin Tone Detection:** Algorithm identifies average skin tone from user-uploaded photos.
- **[Standard] Tan Progression Visualization:** Displays before and after photo comparisons to track color changes over time.
  * *User Intent:* Users seek enhanced value through premium features.
- **[Differentiator] Multi-Profile Management:** Allows users to create and switch between multiple tracking profiles.
  * *User Intent:* Users seek enhanced value through premium features.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

TanGoal occupies a narrow niche in the Lifestyle category, but its 1,552-day update gap severely limits its ability to compete with active health-tracking apps. The lack of recent store activity suggests a stagnant user funnel that cannot support long-term monetisation.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Freemium
- **Tiers:** Free tier with ads, Premium tier with multi-profile support, goal editor, and no ads
- **Analysis:** Freemium model gates advanced editing and profile management behind a premium upgrade.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Automated skin-tone detection algorithm provides a clear, focused utility.

**Growth Levers:**
- Social-sharing loops could drive organic acquisition, a feature currently absent.


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v2.0.2, 4 years ago):** Introduced a premium tier featuring unlimited profile switching, photo-based goal tracking, and an ad-free experience.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No updates for over four years.
- Development appears to be in maintenance.

> **Cadence:** 1 total versions · 1 majors in last 6 months · 1551 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

TanGoal - Track Your Skin Tone is a lifestyle app that is free with in-app purchases.
It holds a 3.78/5 rating from 9 reviews.

<!-- speakable-start -->
> **Bottom Line:** TanGoal's four-year development silence invalidates its current freemium model, as users increasingly expect cloud-sync and active support in health-tracking tools. A sunset is necessary, as the lack of investment prevents competitive parity.
<!-- speakable-end -->

**Best for:** Individuals tracking skin tone changes for beauty, tanning, or health purposes.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [SUNSET] Sunset the app because the four-year development gap makes competitive parity impossible → reduce brand drag.
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

The lifestyle tracking market is consolidating around apps that offer cloud-sync and social-sharing loops. TanGoal's static, local-only model and four-year development silence leave it exposed to total user attrition as the category evolves.

- 🔴 The four-year update gap indicates a lack of active feature investment, which will accelerate user churn to modern, supported alternatives.
- 🔴 The absence of cloud-sync or social features leaves TanGoal unable to compete with the feature sets of current lifestyle and beauty trackers.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 3.78/5 |
| Total Reviews | 9 |
| Confidence | Low |
| Pricing Model | Freemium |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **TanGoal - Track Your Skin Tone** (this app) | 3.78/5 | N/A | David Agustsson |
| [Amora: A Hint of Your Soulmate](https://marlvel.ai/apps/amora-a-hint-of-your-soulmate) | 4.6/5 | N/A | Lit Apps LLC (Mobile) |
| [ATLAS:EARTH: Collect Places](https://marlvel.ai/apps/atlas-earth-fun-cashback) | 4.5/5 | n/a | Atlas Reality, Inc. |
| [Daily Mood Log](https://marlvel.ai/apps/daily-mood-log) | N/A/5 | N/A | Nadim Elsayed |
| [Find My Location: Tracker](https://marlvel.ai/apps/com-friendslocator) | 4.2/5 | n/a | DIGITS LTD |
| [Happy Home by Hiller](https://marlvel.ai/apps/happy-home-by-hiller) | 2.4/5 | n/a | Hiller Plumbing, Heating, Cooling, & Electrical |

## Company Profile
- **Developer:** David Agustsson
- **Website:** [https://tangoal.app/](https://tangoal.app/)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/tangoal-track-your-skin-tone/id1540926844?uo=4)
- **Dev Site:** [Official Website](https://tangoal.app/)
- **Sources:** Developer website content, App store metadata.

## Related Intel Reports
- [*Amora: A Hint of Your Soulmate*](https://marlvel.ai/apps/amora-a-hint-of-your-soulmate) (Lit Apps LLC (Mobile)) · 4.6/5 Rating
- [*ATLAS:EARTH: Collect Places*](https://marlvel.ai/apps/atlas-earth-fun-cashback) (Atlas Reality, Inc.) · 4.5/5 Rating
- [*Daily Mood Log*](https://marlvel.ai/apps/daily-mood-log) (Nadim Elsayed) · N/A Rating
- [*Find My Location: Tracker*](https://marlvel.ai/apps/com-friendslocator) (DIGITS LTD) · 4.2/5 Rating
- [*Happy Home by Hiller*](https://marlvel.ai/apps/happy-home-by-hiller) (Hiller Plumbing, Heating, Cooling, & Electrical) · 2.4/5 Rating
- [*Journey - Diary, Journal*](https://marlvel.ai/apps/com-journey-ios-app) (Two App Studio Pte. Ltd.) · 4.7/5 Rating | Positive Sentiment
- [*QuickHue - The easy to use Hue Remote*](https://marlvel.ai/apps/quickhue-the-easy-to-use-hue-remote) (Xonay Media) · 1.3/5 Rating
- [*Spirit Talker ®*](https://marlvel.ai/apps/spirit-talker) (Spotted Ghosts) · 2.8/5 Rating
- [*Umax - Become Hot*](https://marlvel.ai/apps/com-umax-tech) (Improvement Tech) · 4.5/5 Rating
- [*마주*](https://marlvel.ai/apps/an-offline-network-where-you-meet-through-qr-codes) (lvher) · N/A Rating

## Frequently Asked Questions {#faq}

### Is TanGoal still being updated?

No, TanGoal has not received a store update since July 2022, indicating the app is currently in a maintenance or inactive state.

### Does TanGoal store my photos in the cloud?

TanGoal is designed as a local-only tracking tool, meaning your photos are stored on your device rather than a cloud server.

### What can I use instead of TanGoal?

Users seeking active development should look for lifestyle or health-tracking apps that offer regular updates, cloud-sync, and social-sharing features, which TanGoal currently lacks.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 3 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/tangoal-track-your-skin-tone)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.