--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Tarot Adviser - Thoth Deck" developer_entity: "Andrey Kropotov" bundle_id: "com.yasenapp.tarotgame" app_store_id: "1195429670" category: "Lifestyle" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2022-03-12" report_date: "2026-09-09" last_verified: "2026-09-09T00:00:00.000Z" report_version: "1.1.14" total_reviews: 113 overall_rating: 4.7 confidence: "low" confidence_score: 0 data_age_days: 22 momentum_velocity: "zombie" intelligence_version: 3 tags: ["lifestyle", "free", "mobile app", "app review", "app analysis", "thoth", "tarot", "practitioners"] canonical_url: "https://marlvel.ai/apps/tarot-adviser-thoth-deck" license: "CC-BY-NC 4.0" content_version: "v2" --- # Tarot Adviser - Thoth Deck Intelligence Report ## TL;DR {#tldr} - **Category**: Lifestyle · Free - **Signal**: Rating 4.71 > **TL;DR:** Tarot Adviser - Thoth Deck is a lifestyle app by Andrey Kropotov, rated 4.71/5 by 113 users, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Tarot Adviser - Thoth Deck is a lifestyle app by Andrey Kropotov. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.71/5 (113 reviews) | | **Category** | Lifestyle | | **Developer** | Andrey Kropotov | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0/1.0) | | **Data Age** | 22d | ## Metadata & Market Performance - **Publisher:** Andrey Kropotov - **Category:** Lifestyle - **Target Audience:** Thoth Tarot practitioners and enthusiasts requiring a portable digital reference. - **Platforms:** iOS - **Version Reviewed:** 1.1.14 - **Report Date:** 2026-09-09 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0/1.0) - **App Store ID (iOS):** 1195429670 - **Bundle ID:** com.yasenapp.tarotgame - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-09-09 ## Executive Snapshot **What it is:** Tarot Adviser - Thoth Deck is a digital Thoth Tarot reference and alignment tool for iOS users. **Why users hire it:** The app removes the need for a physical deck by providing portable card interpretations and automated layouts for practitioners. ## App DNA (Features & Intent) - **[Differentiator] Thoth Tarot Deck:** Digital representation of the Thoth Tarot deck with card descriptions for interpretation. - **[Standard] Simple Alignment:** Automated card layout tool for quick situation assessment. ## Market Position {#market-position} Tarot Adviser - Thoth Deck maintains a 4.7-star rating across 113 total ratings, reflecting a stable but small user base. The lack of updates for over 1,600 days signals a product in maintenance mode rather than active market competition. ## Monetization Strategy - **Model:** Free - **Tiers:** Free access to all features - **Analysis:** The application is entirely free with no visible IAP or subscription gates, which is unusual for the lifestyle category. ## SWOT Analysis {#swot} **Core Strengths:** - Thoth Tarot deck digital representation provides a specialized reference for practitioners - Zero-cost access model removes the financial barrier for entry-level users **Growth Levers:** - Implementation of a freemium model for advanced spreads could unlock revenue from the existing user base - Integration of social sharing features for readings could drive organic discovery ## Recent Changes (v2 → v3) {#recent-changes} The report structure expanded to include a formal SWOT analysis and a more specific outlook on technical obsolescence. No functional or pricing changes occurred, as the app remains in a multi-year maintenance state. **Overall trend**: Stable **Compared at**: 2026-09-09 ### High-impact changes - **[Added] SWOT Analysis Inclusion** (swot) ### Medium-impact changes - **[Shifted] Outlook Narrative Pivot** (positioning) ## What's New - **Latest (v1.1.14, 4 years ago):** Minor maintenance update preceding upcoming major improvements. ## App Momentum (Zombie) {#momentum} - Maintenance mode for 4 years - Zero feature updates since 2022 > **Cadence:** 1 total versions · 0 majors in last 6 months · 1641 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Tarot Adviser - Thoth Deck is a lifestyle app that is completely free. It holds a 4.71/5 rating from 113 reviews. > **Bottom Line:** Tarot Adviser - Thoth Deck serves a niche audience through a static, free-access model that lacks the development velocity to remain relevant. Sunset the product to avoid brand drag, as the current maintenance state offers no path to competitive growth. **Best for:** Thoth Tarot practitioners and enthusiasts requiring a portable digital reference. ### PM Action Plan (Next Best Moves) - [ ] [SUNSET] Sunset the product because the development cadence has been dormant for over four years → reduce brand drag ### Outlook: Declining The lifestyle category is consolidating around apps that offer frequent content updates and subscription-based monetization. Tarot Adviser - Thoth Deck remains static, which will inevitably lead to a decline in relevance as the user base migrates to more active, feature-rich alternatives. - 🔴 The 1,642-day update gap indicates the product is in maintenance mode, which will lead to gradual user churn as mobile OS standards evolve. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.71/5 | | Total Reviews | 113 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 2 analyzed | | Trend | Stable | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Tarot Adviser - Thoth Deck** (this app) | 4.71/5 | N/A | Andrey Kropotov | | [Alarmy - Loud alarm clock](https://marlvel.ai/apps/alarmy-loud-alarm-clock) | 4.8/5 | Excited | Delight Room Co., Ltd. | | [Journey - Diary, Journal](https://marlvel.ai/apps/com-journey-ios-app) | 4.6/5 | Excited | Two App Studio Pte. Ltd. | | [Tinder Dating App: Date & Chat](https://marlvel.ai/apps/tinder-dating-app-date-chat) | 4.0/5 | n/a | Tinder LLC | | [Alarmie: Easy Rise Alarm Clock](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) | 4.4/5 | Mixed | Jintian Wang | | [AlarmMon ( alarm clock )](https://marlvel.ai/apps/alarmmon-alarm-clock) | 4.3/5 | n/a | Malang Studio Co. Ltd, | ## Company Profile - **Developer:** Andrey Kropotov ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/tarot-adviser-thoth-deck/id1195429670?uo=4) - **Sources:** App store metadata. ## Related Intel Reports - [*Alarmy - Loud alarm clock*](https://marlvel.ai/apps/alarmy-loud-alarm-clock) (Delight Room Co., Ltd.) · 4.8/5 Rating | Positive Sentiment - [*Journey - Diary, Journal*](https://marlvel.ai/apps/com-journey-ios-app) (Two App Studio Pte. Ltd.) · 4.6/5 Rating | Positive Sentiment - [*Tinder Dating App: Date & Chat*](https://marlvel.ai/apps/tinder-dating-app-date-chat) (Tinder LLC) · 4.0/5 Rating - [*Alarmie: Easy Rise Alarm Clock*](https://marlvel.ai/apps/alarmie-easy-rise-alarm-clock) (Jintian Wang) · 4.4/5 Rating - [*AlarmMon ( alarm clock )*](https://marlvel.ai/apps/alarmmon-alarm-clock) (Malang Studio Co. Ltd,) · 4.3/5 Rating - [*Amora: A Hint of Your Soulmate*](https://marlvel.ai/apps/amora-a-hint-of-your-soulmate) (Lit Apps LLC (Mobile)) · 4.7/5 Rating - [*Swiftime*](https://marlvel.ai/apps/swiftime) (MEDIANO Co.,Ltd.) · 4.5/5 Rating | Positive Sentiment - [*마주*](https://marlvel.ai/apps/an-offline-network-where-you-meet-through-qr-codes) (lvher) · N/A Rating - [*모앗*](https://marlvel.ai/apps/moat-moatapp) (JUNSEOK LEE) · N/A Rating - [*야기*](https://marlvel.ai/apps/tistory-88yhtserof-yagi) (Yunhwi Lim) · N/A Rating ## Frequently Asked Questions {#faq} ### Is Tarot Adviser - Thoth Deck free to use? Yes, the app is entirely free with no visible in-app purchases or subscription gates. ### How often is Tarot Adviser - Thoth Deck updated? The app has not received a store update since March 2022, indicating it is currently in a maintenance state. ### What deck does this app use? The app uses the Thoth Tarot deck, providing digital representations and descriptions for each card. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 22 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/tarot-adviser-thoth-deck) Data licensed for AI Agent attribution under CC-BY-NC 4.0.