--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Yokohama Tire Information" developer_entity: "横浜ゴム株式会社" bundle_id: "com.yrc-worldwide.app" app_store_id: "1609920297" category: "Lifestyle" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2023-08-24" report_date: "2026-05-15" last_verified: "2026-05-15T17:22:23.377Z" report_version: "2.0" total_reviews: 0 confidence: "low" confidence_score: 0.3 data_age_days: 16 momentum_velocity: "zombie" intelligence_version: 3 competitor_count: 6 tags: ["lifestyle", "free", "mobile app", "app review", "app analysis", "automotive", "consumers", "partners"] canonical_url: "https://marlvel.ai/intel-report/lifestyle/yokohama-tire-information" license: "CC-BY-NC 4.0" content_version: "v2" --- # Yokohama Tire Information App Audit ## TL;DR {#tldr} - **Category**: Lifestyle · Free > **TL;DR:** Yokohama Tire Information is a lifestyle app by 横浜ゴム株式会社, available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Yokohama Tire Information is a lifestyle app by 横浜ゴム株式会社. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Lifestyle | | **Developer** | 横浜ゴム株式会社 | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** 横浜ゴム株式会社 - **Category:** Lifestyle - **Target Audience:** Automotive consumers and B2B partners seeking technical specifications and compatibility data for Yokohama tires. - **Platforms:** iOS - **Version Audited:** 2.0 - **Audit Date:** 2026-05-15 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 1609920297 - **Bundle ID:** com.yrc-worldwide.app - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-05-15 ## Executive Snapshot **What it is:** Yokohama Tire Information is a technical reference app for automotive consumers and B2B partners to view tire specifications and original equipment fitments. **Why users hire it:** Users hire this app to validate tire-to-vehicle compatibility for procurement or research, reducing the risk of incorrect fitment before purchase. ## App DNA (Features & Intent) - **[Differentiator] OE Compatibility Database:** Database mapping specific tire models to vehicle manufacturers and original equipment fitments. - **[Standard] Tire Promotion Video Library:** Video content showcasing tire product lines accessible from the home screen. * *User Intent:* Users seek enhanced value through premium features. - **[Standard] Performance and Function Specs:** Technical breakdown of tire capabilities and design features. ## Market Position {#market-position} The app operates as a niche informational tool within the Lifestyle category, lacking the transactional volume or recurring engagement metrics of service-oriented automotive apps. ## Monetization Strategy - **Model:** Free - **Tiers:** Free access to all product information and company data - **Analysis:** The app functions as a free marketing and support tool for the corporate brand, with no direct monetization or in-app purchases. ## SWOT Analysis {#swot} **Core Strengths:** - OE Compatibility Database functions as a technical barrier for B2B procurement - Brand-specific content library reinforces corporate identity **Critical Frictions:** - No transactional capabilities for tire purchases or service booking - Static content library lacks interactive engagement loops **Growth Levers:** - Integrate dealer-locator maps to bridge the gap between technical research and retail conversion - Add push notifications for seasonal tire change reminders **Market Threats:** - Service-oriented automotive apps are capturing the user's post-purchase lifecycle - Static informational apps face high churn once the initial research job is complete ## Recent Changes (v2 → v3) {#recent-changes} The competitive landscape was redefined to focus on car wash and detailing services, and the product roadmap was updated to prioritize dealer-locator integration for retail conversion. **Overall trend**: Stable **Compared at**: 2026-05-15 ### High-impact changes - **[Shifted] Competitive Landscape Re-alignment** (positioning) — The competitor set moved from automotive manufacturers (Ford, Toyota, GM) to car wash and detailing services (Bubbles Car Wash, Sparkle Express). - **[Shifted] Roadmap Priority Shift** (swot) — PM action items moved from tire-wear tracking to dealer-locator integration to bridge the gap between research and retail conversion. ### Medium-impact changes - **[Added] Transactional Weakness Identified** (swot) — SWOT analysis now explicitly lists the lack of transactional capabilities for tire purchases or service booking as a primary weakness. ## What's New - **Latest (v2.0, 2 years ago):** Added ADVAN APEX V601 and GEOLANDAR series tire models. ## App Momentum (Zombie) {#momentum} - Maintains static informational content library. - Last major update August 2023. > **Cadence:** 1 total versions · 1 majors in last 6 months · 995 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Yokohama Tire Information is an established lifestyle app that is completely free. > **Bottom Line:** The app effectively serves as a technical reference, but it fails to convert research intent into retail action, so the PM should prioritize adding a dealer-locator to bridge the gap between data and revenue. **Best for:** Automotive consumers and B2B partners seeking technical specifications and compatibility data for Yokohama tires. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] [HIGH IMPACT] Integrate dealer-locator maps because the app currently lacks a conversion path for research users → increase retail foot traffic — *Competitors like Bubbles Car Wash convert interest into appointments, while this app stops at information.* _(trade-off: deprioritize Deprioritize the video library refresh — dealer conversion has a direct revenue impact.)_ ### Feature Gaps vs Competitors - Online service booking (available in Bubbles Car Wash but absent here) - Real-time service tracking (available in QuickWash but absent here) ### Outlook: Stable The automotive lifestyle category is shifting toward service-oriented utility that drives recurring engagement. Yokohama Tire Information remains in a maintenance posture, which risks losing relevance as users migrate to platforms that offer actionable service coordination. - ⚪ The app maintains a static update cadence, which keeps the technical data current but fails to capture the growing demand for transactional automotive services. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Yokohama Tire Information** (this app) | N/A/5 | N/A | 横浜ゴム株式会社 | | [QuickWash: On-Demand CarWash](https://marlvel.ai/intel-report/lifestyle/quickwash-on-demand-carwash) | 5.0/5 | N/A | Quickwash Technologies, Inc | | [Bubbles Car Wash](https://marlvel.ai/intel-report/business/bubbles-car-wash) | 1.0/5 | N/A | Bubbles Car Wash & Detail Centres Corp | | [Rocket Express Car Wash](https://marlvel.ai/intel-report/business/rocket-express-car-wash) | 1.0/5 | N/A | DRB Systems, LLC | | [Sparkle Express Car Wash](https://marlvel.ai/intel-report/lifestyle/sparkle-express-car-wash) | 1.0/5 | N/A | Sparkle Express, Inc | | [Go Wash Car Wash](https://marlvel.ai/intel-report/business/go-wash-car-wash) | N/A/5 | N/A | Go Wash, Inc. | ## Company Profile - **Developer:** 横浜ゴム株式会社 - **Website:** [https://www.y-yokohama.com/global/](https://www.y-yokohama.com/global/) - **Social:** [Facebook](https://www.facebook.com/YokohamaRubber) · [X/Twitter](https://twitter.com/YRC_Global) · [YouTube](https://www.youtube.com/user/TheYokohamaRubber) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/yokohama-tire-information/id1609920297?uo=4) - **Dev Site:** [Official Website](https://www.y-yokohama.com/global/) - **Sources:** Developer website content, About us / company information, App store metadata. ## Related Intel Reports - [*QuickWash: On-Demand CarWash*](https://marlvel.ai/intel-report/lifestyle/quickwash-on-demand-carwash) (Quickwash Technologies, Inc) — 5.0/5 Rating | N/A Sentiment - [*Bubbles Car Wash*](https://marlvel.ai/intel-report/business/bubbles-car-wash) (Bubbles Car Wash & Detail Centres Corp) — 1.0/5 Rating | N/A Sentiment - [*Rocket Express Car Wash*](https://marlvel.ai/intel-report/business/rocket-express-car-wash) (DRB Systems, LLC) — 1.0/5 Rating | N/A Sentiment - [*Sparkle Express Car Wash*](https://marlvel.ai/intel-report/lifestyle/sparkle-express-car-wash) (Sparkle Express, Inc) — 1.0/5 Rating | N/A Sentiment - [*Go Wash Car Wash*](https://marlvel.ai/intel-report/business/go-wash-car-wash) (Go Wash, Inc.) — N/A Rating | N/A Sentiment - [*Stain Remover Guide*](https://marlvel.ai/intel-report/lifestyle/stain-remover-guide) (Maksim Sokolov) — N/A Rating | N/A Sentiment - [*Alarmy - Loud alarm clock*](https://marlvel.ai/intel-report/lifestyle/alarmy-loud-alarm-clock) (Delight Room Co., Ltd.) — 4.8/5 Rating | Positive Sentiment - [*Tinder Dating App: Date & Chat*](https://marlvel.ai/intel-report/lifestyle/tinder-dating-app-date-chat) (Tinder LLC) — 4.2/5 Rating | N/A Sentiment - [*Alarmie: Easy Rise Alarm Clock*](https://marlvel.ai/intel-report/lifestyle/alarmie-easy-rise-alarm-clock) (Jintian Wang) — 4.4/5 Rating | Mixed Sentiment - [*Swiftime*](https://marlvel.ai/intel-report/lifestyle/swiftime) (MEDIANO Co.,Ltd.) — 4.5/5 Rating | Positive Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/lifestyle/yokohama-tire-information) Data licensed for AI Agent attribution under CC-BY-NC 4.0.