## ⚠ Content Warning

This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here.

---
last_verified: "2026-05-12T15:41:53.249Z"
---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Harm OCD"
developer_entity: "OCD Inc."
bundle_id: "HD-Web-Services.harmocdm"
app_store_id: "1088404591"
category: "Medical"
primary_platform: "ios"
primary_monetization: "Paid"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2026-01-07"
report_date: "2026-05-12"
last_verified: "2026-05-12"
report_version: "5"
total_reviews: 0
confidence: "low"
confidence_score: 0.05
data_age_days: 0
momentum_velocity: "zombie"
intelligence_version: 3
competitor_count: 6
tags: ["medical", "paid", "mobile app", "app review", "app analysis", "individuals", "struggling", "seeking"]
canonical_url: "https://marlvel.ai/apps/harm-ocd"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Harm OCD App Audit

## TL;DR {#tldr}

- **Category**: Medical · Paid

> **TL;DR:** Harm OCD is a medical app by OCD Inc., available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Harm OCD is a medical app by OCD Inc..
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Category** | Medical |
| **Developer** | OCD Inc. |
| **Pricing** | Paid |
| **Platforms** | iOS |
| **Confidence** | Low (0.05/1.0) |
| **Data Age** | 51d |

## Metadata & Market Performance
- **Publisher:** OCD Inc.
- **Category:** Medical
- **Target Audience:** Individuals struggling with Harm OCD seeking specific, guided recovery methods and educational content.
- **Platforms:** iOS
- **Version Audited:** 5
- **Audit Date:** 2026-05-12
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.05/1.0)
- **App Store ID (iOS):** 1088404591
- **Bundle ID:** HD-Web-Services.harmocdm
- **Performance Trend:** Stable
- **Data Window:** Analysis based on signals collected up to 2026-05-12

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Harm OCD is a paid digital guide providing recovery methodology and pattern recognition for individuals managing Harm OCD symptoms on iOS.
**Why users hire it:** Users hire this app to access specialized, expert-led recovery frameworks that general CBT resources often lack, providing a structured path for managing intrusive thoughts.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Harm OCD Recovery Guide:** Detailed explanations of Harm OCD thoughts, feelings, and compulsions to assist with pattern recognition
  * *User Intent:* Users need clear guidance to understand and adopt the product quickly.
- **[Differentiator] Recovery Methodology:** Step-by-step framework for managing and overcoming OCD symptoms based on the author's personal experience
- **[Standard] Pattern Recognition Tools:** Explanatory content designed to help users identify and track specific OCD compulsions
  * *User Intent:* Users want visibility into their own performance and progress.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

The app operates as a niche medical reference tool, lacking the interactive monitoring features found in broader behavioral health competitors.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Paid
- **Tiers:** Single purchase at $13.99
- **Price:** iOS: $13.99
- **Analysis:** Paid model anchored at $13.99, positioning the app as a digital book rather than a subscription-based utility.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Author-led recovery framework provides specific niche authority
- Focused content avoids dilution found in general CBT apps

**Critical Frictions:**
- $13.99 price point lacks recurring utility
- No interactive tracking or community features
- Static content model limits long-term retention

**Growth Levers:**
- Integration of interactive symptom-tracking tools
- Expansion into broader OCD recovery modules

**Market Threats:**
- Multi-category CBT toolkits offering 200+ techniques
- Freemium apps providing 24/7 crisis support

<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

The app's competitive landscape was completely overhauled to focus on clinical and specialized behavioral health tools, while the SWOT analysis and PM action items were updated to better articulate the retention risks of the current static content model.

**Overall trend**: Stable
**Compared at**: 2026-05-12

### High-impact changes
- **[Shifted] Competitive Landscape Overhaul** (positioning) — The entire list of competitors was replaced, moving from general wellness/anxiety apps to specialized medical and behavioral health tools like DisasterCare and Headache Tracker.

### Medium-impact changes
- **[Shifted] SWOT Analysis Refinement** (swot) — Weaknesses now explicitly identify the $13.99 price point as a barrier to recurring utility, and threats were updated to focus on multi-category CBT toolkits.
- **[Shifted] PM Action Item Benchmarking** (features) — The reasoning for prioritizing interactive tracking shifted from benchmarking against Daylio Journal to Headache Tracker.

<!-- section:whats-new -->
## What's New

- **Latest (v5, 4 months ago):** General minor improvements and maintenance.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- Static content model maintained.
- No recent feature expansion.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 124 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Harm OCD is an established medical app that is a paid app.

<!-- speakable-start -->
> **Bottom Line:** The app provides niche recovery authority but fails to convert static content into a sticky habit, so the PM should prioritize interactive tracking tools to compete with broader CBT toolkits.
<!-- speakable-end -->

**Best for:** Individuals struggling with Harm OCD seeking specific, guided recovery methods and educational content.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] [HIGH IMPACT] Ship interactive symptom-tracking tools because current static content lacks long-term retention hooks → increase daily active usage — *Competitors like Headache Tracker use visual trend analysis to drive ongoing engagement.* _(trade-off: deprioritize Pause the development of additional text-based chapters — tracking tools have higher retention impact.)_
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors

- Interactive symptom tracking (available in Headache Tracker but absent here)
- Automated guidance bot (available in Step Away: Alcohol Help but absent here)
- Granular CBT technique library (available in Caja de herramientas de TCC but absent here)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Stable

The behavioral health market is consolidating around interactive, data-driven tools that provide ongoing clinical oversight. This app's static model leaves it vulnerable to competitors that offer more granular, actionable guidance, so the PM must pivot toward interactive features to remain relevant.

- ⚪ The app remains in a static maintenance state, which risks losing market share to competitors with active, interactive feature cadences.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Confidence | Low |
| Pricing Model | Paid |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Stable |
| Outlook | Stable |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Harm OCD** (this app) | N/A/5 | N/A | OCD Inc. |
| [Headache Tracker - Older Adult](https://marlvel.ai/apps/headache-tracker-older-adult) | 5.0/5 | N/A | Biographics Consultoria e Design LTDA |
| [Faith Based CBT Tools](https://marlvel.ai/apps/faith-based-cbt-tools) | N/A/5 | N/A | Jack Scott Brothers |
| [Caja de herramientas de TCC](https://marlvel.ai/apps/caja-de-herramientas-de-tcc) | N/A/5 | N/A | Jack Scott Brothers |
| [DisasterCare](https://marlvel.ai/apps/disastercare) | 5.0/5 | N/A | American Well |
| [Step Away: Alcohol Help](https://marlvel.ai/apps/step-away-alcohol-help) | 4.6/5 | Mixed | Here and Now Systems LLC |

## Company Profile
- **Developer:** OCD Inc.

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/harm-ocd/id1088404591?uo=4)
- **Sources:** App store metadata.

## Related Intel Reports
- [*Headache Tracker - Older Adult*](https://marlvel.ai/apps/headache-tracker-older-adult) (Biographics Consultoria e Design LTDA) — 5.0/5 Rating | N/A Sentiment
- [*Faith Based CBT Tools*](https://marlvel.ai/apps/faith-based-cbt-tools) (Jack Scott Brothers) — N/A Rating | N/A Sentiment
- [*Caja de herramientas de TCC*](https://marlvel.ai/apps/caja-de-herramientas-de-tcc) (Jack Scott Brothers) — N/A Rating | N/A Sentiment
- [*DisasterCare*](https://marlvel.ai/apps/disastercare) (American Well) — 5.0/5 Rating | N/A Sentiment
- [*Step Away: Alcohol Help*](https://marlvel.ai/apps/step-away-alcohol-help) (Here and Now Systems LLC) — 4.6/5 Rating | Mixed Sentiment
- [*CaregiverConnect Mobile*](https://marlvel.ai/apps/caregiverconnect-mobile) (HEALTH RECOVERY SOLUTIONS) — 3.7/5 Rating | N/A Sentiment
- [*Beat Social Phobia with AJ*](https://marlvel.ai/apps/beat-social-phobia-with-aj) (Universal Relaxation Ltd) — 3.9/5 Rating | Excellent Sentiment
- [*Move On with AJ*](https://marlvel.ai/apps/move-on-with-aj) (Universal Relaxation Ltd) — 4.3/5 Rating | Positive Sentiment
- [*NYC Employees PPO Plan*](https://marlvel.ai/apps/com-uhg-mobile-nyce) (United HealthCare Services, Inc.) — 4.6/5 Rating | N/A Sentiment
- [*FHO+ Calc*](https://marlvel.ai/apps/ca-fhocalc-app) (Manu Kaushik) — N/A Rating | N/A Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting.
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 51 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/harm-ocd)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.