---
title: "Horizon Blue — App Overview"
url: https://marlvel.ai/apps/horizon-blue
category: Medical
developer: Horizon Healthcare Services Inc
platforms: ios, android
rating: 4.8 (75.5K ratings)
pricing: free
report_level: overview
generated: 2026-04-16
last_verified: "2026-04-16T18:37:02.030Z"
---

<!-- SECTION: Key Insight -->
> **Key Insight:** While the app offers a comprehensive suite of administrative health tools, user feedback highlights significant friction regarding authentication, session persistence, and provider search navigation.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Medical |
| Rating | 4.8 ★ (75.5K) |
| Pricing | free |
| Platforms | iOS, Android |
| Latest Version (iOS) | 3.7.0 |
| Latest Version (Android) | 2.8.0 |
| Developer | Horizon Healthcare Services Inc |

<!-- SECTION: Summary -->
## What is Horizon Blue?

Horizon Blue is a medical app designed for Horizon Blue Cross Blue Shield of New Jersey members to manage their health insurance. It provides digital access to benefits, provider searches, and administrative tasks like claim submissions and virtual doctor visits.

<!-- SECTION: Key Features -->
## Key Features

- **Benefit Management**: Allows users to view coverage details and track out-of-pocket costs.
- **Digital ID Card**: Enables members to view, download, and share their health insurance ID card.
- **Provider Search**: Helps users locate in-network doctors, hospitals, and health care professionals.
- **Virtual Care**: Provides functionality to visit with a doctor directly through the app.
- **Claims Submission**: Allows members to submit medical claims electronically.

<!-- SECTION: Target Audience -->
## Who is it for?

Current Horizon Blue Cross Blue Shield of New Jersey members.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/horizon-blue/id1356335647?uo=4)
- [Google Play](https://play.google.com/store/apps/details?id=com.horizonblue.memberportal&hl=en&gl=us)
- [Full Intelligence Report](https://marlvel.ai/apps/horizon-blue)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/apps/horizon-blue).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*