--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "The Atlas of Physical Therapy" developer_entity: "Usatine & Erickson Media LLC" bundle_id: "com.usatineMediaLLC.ColorAtlasPT" app_store_id: "1158673946" category: "Medical" primary_platform: "ios" primary_monetization: "Paid" offline_capable: true market_region: "US" platforms: "iOS" app_last_updated: "2024-02-21" report_date: "2026-10-04" last_verified: "2026-10-04T00:00:00.000Z" report_version: "1.6" total_reviews: 0 confidence: "low" confidence_score: 0.2 data_age_days: 42 momentum_velocity: "zombie" intelligence_version: 2 tags: ["medical", "paid", "mobile app", "app review", "app analysis", "physical", "therapy", "clinicians"] canonical_url: "https://marlvel.ai/apps/the-atlas-of-physical-therapy" license: "CC-BY-NC 4.0" content_version: "v2" --- ## ⚠ Content Warning This report covers topics classified as sensitive (health). Information is aggregated from public sources for informational purposes only. This is not medical advice. Consult a qualified professional before acting on any information here. --- # The Atlas of Physical Therapy Intelligence Report ## TL;DR {#tldr} - **Category**: Medical · Paid > **TL;DR:** The Atlas of Physical Therapy is a medical app by Usatine & Erickson Media LLC, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** The Atlas of Physical Therapy is a medical app by Usatine & Erickson Media LLC. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Medical | | **Developer** | Usatine & Erickson Media LLC | | **Pricing** | Paid | | **Platforms** | iOS | | **Confidence** | Low (0.2/1.0) | | **Data Age** | 42d | ## Metadata & Market Performance - **Publisher:** Usatine & Erickson Media LLC - **Category:** Medical - **Target Audience:** Physical therapy clinicians and students requiring evidence-based reference material at the point of care. - **Platforms:** iOS - **Version Reviewed:** 1.6 - **Report Date:** 2026-10-04 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.2/1.0) - **App Store ID (iOS):** 1158673946 - **Bundle ID:** com.usatineMediaLLC.ColorAtlasPT - **Data Window:** Analysis based on signals collected up to 2026-10-04 ## Executive Snapshot **What it is:** The Atlas of Physical Therapy is a clinical reference app for physical therapists and students, providing a searchable, offline-accessible library of medical disorders and treatment protocols on iOS. **Why users hire it:** Clinicians in hospital environments require immediate access to evidence-based reference material without relying on consistent internet connectivity, which this app provides via local storage. ## App DNA (Features & Intent) - **[Standard] Full-color medical atlas:** Visual presentation of physical therapy disorders featuring over 1,000 illustrations. - **[Differentiator] Offline content access:** Full text and image library stored locally, removing connectivity dependency for clinicians. * *User Intent:* Users want uninterrupted access without internet dependency. - **[Standard] Predictive search tool:** Search functionality with word suggestions and history of past queries. * *User Intent:* Users want to quickly find relevant content or features. ## Market Position {#market-position} The Atlas of Physical Therapy maintains a specialized position in the medical reference category, anchored by its $84.99 price point. The lack of updates for over 950 days signals a transition to maintenance-only status, limiting its competitive standing against active, subscription-based medical databases. ## Monetization Strategy - **Model:** Paid - **Tiers:** Single purchase at $84.99 - **Price:** iOS: $84.99 - **Analysis:** The $84.99 one-time purchase price positions The Atlas of Physical Therapy as a professional reference tool rather than a consumer utility. ## SWOT Analysis {#swot} **Core Strengths:** - Offline-first architecture removes connectivity dependency for clinicians - 1,000+ full-color illustrations justify the $84.99 price point **Growth Levers:** - Subscription-based model could lower entry barrier for students - Cloud-sync for user notes would address data continuity gaps ## What's New - **Latest (v1.6, 2 years ago):** Updated the navigation bar color. ## App Momentum (Zombie) {#momentum} - Ships no new features since 2024 - Maintains maintenance-only update cadence > **Cadence:** 1 total versions · 0 majors in last 6 months · 955 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} The Atlas of Physical Therapy is a medical app that is a paid app. > **Bottom Line:** The Atlas of Physical Therapy serves as a static, high-value reference, but the 31-month development silence risks its relevance as clinical standards evolve. A content audit is necessary to ensure the app remains a reliable tool for practitioners. **Best for:** Physical therapy clinicians and students requiring evidence-based reference material at the point of care. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Audit clinical content for currency because the app has not been updated since early 2024 → restore professional trust ### Outlook: Declining The medical reference market is shifting toward subscription-based, cloud-native platforms that offer frequent evidence-based updates. The Atlas of Physical Therapy remains exposed due to its static, long-term maintenance posture, which will likely lead to a decline in professional adoption as clinical standards evolve. - 🔴 The 31-month development hiatus indicates the app is in maintenance mode, which erodes its value as a current clinical reference. - ⚪ The $84.99 price point remains a high barrier to entry for students, limiting the app's reach in the academic segment. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Paid | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **The Atlas of Physical Therapy** (this app) | N/A/5 | N/A | Usatine & Erickson Media LLC | | [Lace Pro](https://marlvel.ai/apps/lace-pro) | 4.6/5 | Excited | Neurotone AI | | [VetCore: Pet Health Records](https://marlvel.ai/apps/vetcore-pet-health-records) | N/A/5 | N/A | Dmitriy Motorin | | [필잇 - 약 알림 및 복용 기록](https://marlvel.ai/apps/app--35) | N/A/5 | N/A | Hansub Yoo | | [레어노트 - 암·희귀질환 정보](https://marlvel.ai/apps/app--629) | 5.0/5 | N/A | LifeX, Inc. | | [창고형약국 약값체크](https://marlvel.ai/apps/com-hiddenwave-yakcheck) | N/A/5 | N/A | Lowkeybase | ## Company Profile - **Developer:** Usatine & Erickson Media LLC - **Website:** [https://usatinemedia.com](https://usatinemedia.com) ## Data Sources & Links - **App Store ID:** 1158673946 - **Dev Site:** [Official Website](https://usatinemedia.com) - **Sources:** Developer website content, App store metadata. ## Related Intel Reports - [*Lace Pro*](https://marlvel.ai/apps/lace-pro) (Neurotone AI) · 4.6/5 Rating | Positive Sentiment - [*VetCore: Pet Health Records*](https://marlvel.ai/apps/vetcore-pet-health-records) (Dmitriy Motorin) · N/A Rating - [*필잇 - 약 알림 및 복용 기록*](https://marlvel.ai/apps/app--35) (Hansub Yoo) · N/A Rating - [*레어노트 - 암·희귀질환 정보*](https://marlvel.ai/apps/app--629) (LifeX, Inc.) · 5.0/5 Rating - [*창고형약국 약값체크*](https://marlvel.ai/apps/com-hiddenwave-yakcheck) (Lowkeybase) · N/A Rating - [*용인세브란스병원*](https://marlvel.ai/apps/com-severance-newys) (Yonsei University Health System) · 1.9/5 Rating - [*1001Doktor*](https://marlvel.ai/apps/com-binbirdoktor-binbirdoktor) (1001Doktor Ltd. Şti.) · 4.8/5 Rating - [*101 Last Minute Study Tips*](https://marlvel.ai/apps/101-last-minute-study-tips) (Limmer Creative) · 3.4/5 Rating - [*10th HiD*](https://marlvel.ai/apps/10th-hid) (Catch Dynamics, Inc.) · N/A Rating - [*12 Lead ECG Challenge*](https://marlvel.ai/apps/com-limmercreative-srtengine-12lead) (Limmer Creative) · 3.3/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 42 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/the-atlas-of-physical-therapy) Data licensed for AI Agent attribution under CC-BY-NC 4.0.