---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Anchor Easy: GPS Anchor Alarm"
developer_entity: "Achtsamkeit & Meer GmbH"
bundle_id: "com.anchoreasy"
app_store_id: "6752243066"
category: "Navigation"
primary_platform: "ios"
primary_monetization: "Freemium"
offline_capable: false
market_region: "US"
platforms: "iOS & Android"
app_last_updated: "2026-07-20"
report_date: "2026-09-25"
last_verified: "2026-09-25T00:00:00.000Z"
report_version: "1.4.0"
total_reviews: 0
sentiment: "Mixed"
sentiment_score: 45
confidence: "low"
confidence_score: 0.35
top_praise_theme: "The application provides a reliable and intuitive experience for sailors who need to manage anchor positions"
top_complaint_theme: "Mandatory always-on GPS location permissions frustrate users who prefer to limit background data access"
review_sample_size: 7
total_review_count: 7
analyzed_review_count: 7
data_age_days: 35
momentum_velocity: "maintenance"
intelligence_version: 2
tags: ["navigation", "freemium", "mixed sentiment", "mobile app", "app review", "app analysis", "sailors", "owners", "requiring"]
canonical_url: "https://marlvel.ai/apps/anchor-easy-gps-anchor-alarm"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Anchor Easy: GPS Anchor Alarm Intelligence Report

## TL;DR {#tldr}

- **Category**: Navigation · Freemium
- **Signal**: Sentiment Mixed
- **Recent focus**: Mandatory always-on GPS location permissions frustrate users who prefer to limit background data access (top complaint) · The application provides a reliable and intuitive experience for sailors who need to manage anchor positions (top praise)

> **TL;DR:** Anchor Easy: GPS Anchor Alarm is a navigation app by Achtsamkeit & Meer GmbH, with Mixed user sentiment (45/100), available on iOS & Android.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Anchor Easy: GPS Anchor Alarm is a navigation app by Achtsamkeit & Meer GmbH.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **User Mood** | Mixed |
| **Category** | Navigation |
| **Developer** | Achtsamkeit & Meer GmbH |
| **Pricing** | Freemium |
| **Platforms** | iOS & Android |
| **Confidence** | Low (0.35/1.0) |
| **Data Age** | 35d |

## Metadata & Market Performance
- **Publisher:** Achtsamkeit & Meer GmbH
- **Category:** Navigation
- **Target Audience:** Sailors and boat owners requiring reliable anchor monitoring, including those using complex mooring setups or remote vessel tracking.
- **Platforms:** iOS & Android
- **Version Reviewed:** 1.4.0
- **Report Date:** 2026-09-25
- **Signal Count:** 7 reviews analyzed
- **Confidence:** Low (0.35/1.0)
- **App Store ID (iOS):** 6752243066
- **Bundle ID:** com.anchoreasy
- **Google Play ID:** com.anchoreasy
- **Data Window:** Analysis based on signals collected up to 2026-09-25

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Anchor Easy is a navigation utility for sailors that monitors vessel position and alerts users to anchor drift on iOS and Android.
**Why users hire it:** Sailors need to displace the anxiety of leaving a vessel unattended, and Anchor Easy removes this cognitive cost by syncing real-time position data across multiple devices while ashore.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Remote Monitoring (Boat Groups):** Links up to four devices to sync position updates and alarm notifications while the user is away from the vessel
  * *User Intent:* Users want timely prompts to stay engaged without missing updates.
- **[Differentiator] Lines Ashore Mode:** Monitors both GPS location and compass bearing for vessels moored with stern lines or secondary anchors
- **[Differentiator] AIS / NMEA Integration:** Connects to onboard Wi-Fi enabled AIS or NMEA hardware to use external GPS data and display nearby vessel traffic
  * *User Intent:* Users need clear guidance to understand and adopt the product quickly.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Anchor Easy operates in the maritime navigation niche, where its specialized mooring modes provide a distinct advantage over general-purpose GPS trackers. With only seven reviews analyzed, the app is in an early growth phase, and its ability to maintain user trust depends on resolving the GPS acquisition failures that currently limit its reliability.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Freemium
- **Tiers:** Free version with core anchor watch features, In-app purchases for advanced features
- **Analysis:** The freemium model monetizes advanced hardware integration and multi-device features while keeping core safety tools free to drive user acquisition.

<!-- section:sentiment -->
## 🟡 User Sentiment (Low Confidence: 7 of 7 reviews analyzed) {#user-sentiment}
- **Overall Sentiment:** Mixed

### Top Praises
- **The application provides a reliable and intuitive experience for sailors who need to manage anchor positions**

### Top Complaints (Impact Areas)

- **Mandatory always-on GPS location permissions frustrate users who prefer to limit background data access**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Lines Ashore mode enables monitoring for stern-line mooring setups
- Boat Groups integration creates multi-device dependency
- AIS/NMEA hardware integration establishes primary navigation tool status

**Growth Levers:**
- Implementing granular location permission requests could reduce negative sentiment
- Expanding Boat Group features to include offline-first synchronization


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v1.4.0, 2 months ago):** Added integration with noforeignland and improved the GPS filtering functionality.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Maintenance) {#momentum}

- Integrated noforeignland position updates.
- Improved GPS filtering functionality.
- Ships bug fixes at ~9-week cadence.

> **Cadence:** 1 total versions · 1 majors in last 6 months · 66 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Anchor Easy: GPS Anchor Alarm is a navigation app that is free with in-app purchases.

<!-- speakable-start -->
> **Bottom Line:** Anchor Easy's specialized mooring modes provide a defensible niche, but the mandatory location permission requirement creates a barrier to adoption. Resolving the GPS acquisition failures is the critical step to unlocking the app's potential as a primary navigation tool.
<!-- speakable-end -->

**Best for:** Sailors and boat owners requiring reliable anchor monitoring, including those using complex mooring setups or remote vessel tracking.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Implement granular location permission requests because mandatory always-on GPS is the top complaint → reduce churn
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Mixed

The maritime navigation market is consolidating around apps that offer both hardware integration and reliable background performance. Anchor Easy is currently exposed due to its low review volume and technical friction, but its specialized mooring modes provide a clear path to retention if the team can resolve the GPS acquisition failures.

- 🔴 Mandatory always-on GPS permissions drive user frustration, which limits the app's ability to build trust with new users.
- 🟢 Integration with noforeignland and improved GPS filtering show active feature investment, which helps differentiate the app from generic competitors.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Sentiment | Mixed (45/100) |
| Confidence | Low |
| Pricing Model | Freemium |
| Platforms | iOS & Android |
| Key Features | 3 analyzed |
| Outlook | Mixed |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Anchor Easy: GPS Anchor Alarm** (this app) | N/A/5 | Mixed | Achtsamkeit & Meer GmbH |
| [CDOT Colorado Road Cameras](https://marlvel.ai/apps/cdot-colorado-road-cameras) | 5.0/5 | N/A | Brite Technologies |
| [Find My Friends Phone - iMapp](https://marlvel.ai/apps/com-unwite-onthemap) | 4.2/5 | Mixed | Awared SLU |
| [전국 시외버스 승차권 통합 예매(버스타고)](https://marlvel.ai/apps/com-ebcard-bustago) | 1.6/5 | N/A | EZL Corp. |
| [손편지 - 내 손안에 편의점 지도](https://marlvel.ai/apps/app--288) | N/A/5 | N/A | GEONJU CHOI |
| [탐나는맵](https://marlvel.ai/apps/com-tamnann-tamnannmapapp) | 3.3/5 | N/A | hyunseo Jung |

## Company Profile
- **Developer:** Achtsamkeit & Meer GmbH

## Data Sources & Links
- **App Store ID:** 6752243066
- **Google Play ID:** com.anchoreasy
- **Sources:** App store metadata, User reviews.

## Related Intel Reports
- [*CDOT Colorado Road Cameras*](https://marlvel.ai/apps/cdot-colorado-road-cameras) (Brite Technologies) · 5.0/5 Rating
- [*Find My Friends Phone - iMapp*](https://marlvel.ai/apps/com-unwite-onthemap) (Awared SLU) · 4.2/5 Rating
- [*전국 시외버스 승차권 통합 예매(버스타고)*](https://marlvel.ai/apps/com-ebcard-bustago) (EZL Corp.) · 1.6/5 Rating
- [*손편지 - 내 손안에 편의점 지도*](https://marlvel.ai/apps/app--288) (GEONJU CHOI) · N/A Rating
- [*탐나는맵*](https://marlvel.ai/apps/com-tamnann-tamnannmapapp) (hyunseo Jung) · 3.3/5 Rating
- [*0-60 Drag Race Timer: GPS*](https://marlvel.ai/apps/0-60-drag-race-timer-gps) (Rui Pedro Correia) · N/A Rating | Excellent Sentiment
- [*10-4 by WEX*](https://marlvel.ai/apps/com-wex-backoff) (WEX, Inc.) · 4.8/5 Rating
- [*13:20:Sync*](https://marlvel.ai/apps/com-redhouseamsterdam-mayaapp) (The RedHouse Apps) · 4.9/5 Rating
- [*23d GPS*](https://marlvel.ai/apps/23d-gps) (Shane Moore) · N/A Rating
- [*360Finder - Real-time Locator*](https://marlvel.ai/apps/360finder-real-time-locator) (HONG KONG NOBLE LIMITED) · N/A Rating

## Frequently Asked Questions {#faq}

### Is Anchor Easy suitable for boats with stern lines?

Yes, the app includes a specialized 'Lines Ashore' mode that monitors both GPS location and compass bearing, making it suitable for stern-line or secondary anchor setups.

### How does Anchor Easy compare to standard GPS anchor alarms?

Unlike standard GPS-only apps, Anchor Easy offers advanced features like AIS/NMEA hardware integration and a 'Lines Ashore' mode for complex mooring scenarios.

### Does Anchor Easy require constant location access?

Yes, the app currently mandates always-on GPS permissions for monitoring, which some users have reported as a frustration regarding background data access.

### What are the alternatives to Anchor Easy for anchor watch?

Users should consider other navigation apps that offer anchor watch features, though most lack the specific 'Lines Ashore' and AIS integration capabilities found here.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.35/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 7
- **Data Sources:** user reviews, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 35 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/anchor-easy-gps-anchor-alarm)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.