--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Lastomír" developer_entity: "adsupra s.r.o." bundle_id: "com.adsupra.lastomir" app_store_id: "1566700628" category: "News" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2024-08-23" report_date: "2026-05-22" last_verified: "2026-05-22T06:11:04.058Z" report_version: "11.0.0" total_reviews: 0 confidence: "low" confidence_score: 0.2 data_age_days: 40 momentum_velocity: "zombie" intelligence_version: 4 competitor_count: 5 tags: ["news", "subscription", "mobile app", "app review", "app analysis", "residents", "municipalities", "seeking"] canonical_url: "https://marlvel.ai/intel-report/news/lastomir" license: "CC-BY-NC 4.0" content_version: "v2" --- # Lastomír App Audit ## TL;DR {#tldr} - **Category**: News · Subscription > **TL;DR:** Lastomír is a news app by adsupra s.r.o., available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Lastomír is a news app by adsupra s.r.o.. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | News | | **Developer** | adsupra s.r.o. | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | Low (0.2/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** adsupra s.r.o. - **Category:** News - **Target Audience:** Residents of municipalities seeking local information and municipal governments requiring a digital communication channel. - **Platforms:** iOS - **Version Audited:** 11.0.0 - **Audit Date:** 2026-05-22 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.2/1.0) - **App Store ID (iOS):** 1566700628 - **Bundle ID:** com.adsupra.lastomir - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-05-22 ## Executive Snapshot **What it is:** Lastomír is a municipal information app for residents and local governments, delivering real-time alerts via push notifications on iOS. **Why users hire it:** It replaces legacy local broadcast systems to ensure residents receive critical utility and public announcements without the social cost of account registration. ## App DNA (Features & Intent) - **[Differentiator] PUSH Notifications:** Real-time alerts for municipal announcements, utility outages, and local events delivered directly to user devices * *User Intent:* Users want timely prompts to stay engaged without missing updates. - **[Differentiator] Zero-Registration Access:** App functionality available immediately upon installation without account creation or login requirements * *User Intent:* Users are motivated by consistent progression and daily incentives. - **[Standard] Module-based Content:** Configurable sections including neighborhood bazaars, waste collection calendars, and citizen feedback forms ## Market Position {#market-position} Lastomír occupies a niche in the municipal information category, focusing on direct, source-verified alerts for local residents. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Free 3-month trial, Monthly service fee starting at 25 EUR - **Analysis:** B2B subscription model anchored at 25 EUR per month, targeting municipal entities with no initial setup costs. ## SWOT Analysis {#swot} **Core Strengths:** - Zero-registration flow maximizes install-to-active conversion - Push-notification architecture ensures immediate delivery of time-sensitive alerts - UI design prioritizes senior accessibility **Critical Frictions:** - 25 EUR/month subscription fee exceeds small municipality budgets - No offline-mode capability for emergency alerts - Lack of user-generated content limits community engagement **Growth Levers:** - Integration of offline-mode for critical alerts - Expansion into waste-collection scheduling modules - Partnership with regional emergency services **Market Threats:** - Social media platforms providing free localized alerts - Municipalities opting for custom-built web portals - Network interference during outages blocking push-notifications ## Recent Changes (v3 → v4) {#recent-changes} The app is pivoting its strategy to address critical reliability gaps and pricing barriers that previously limited its municipal adoption. **Overall trend**: Mixed **Compared at**: 2026-05-22 ### High-impact changes - **[Shifted] Pricing Strategy Pivot** (pricing) — The PM moved from maintaining a flat 25 EUR/month subscription to planning a tiered pricing structure to lower the barrier for small municipalities. - **[Added] Offline-mode Development** (features) — The roadmap now prioritizes offline-mode for critical alerts to address the threat of network interference during outages. ### Medium-impact changes - **[Added] Expanded SWOT Analysis** (swot) — Added specific weaknesses (25 EUR/month fee, no offline-mode) and threats (custom web portals, network interference) to the analysis. - **[Shifted] Competitive Landscape Update** (positioning) — Replaced general news aggregators with specific regional information apps like VOA Afghanistan and Iceland News to better reflect the niche municipal utility market. ## What's New - **Latest (v11.0.0, 1 years ago):** Introduced a new user interface and added fullscreen mode. ## App Momentum (Zombie) {#momentum} - Ships municipal alert modules. - Maintains zero-registration access. > **Cadence:** 1 total versions · 1 majors in last 6 months · 636 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Lastomír is an established news app that is available. > **Bottom Line:** Lastomír provides essential utility for municipal communication, but the high subscription cost limits its reach, so the team must introduce tiered pricing to capture smaller municipalities and ensure long-term growth. **Best for:** Residents of municipalities seeking local information and municipal governments requiring a digital communication channel. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] [HIGH IMPACT] Ship offline-mode for critical alerts because network outages block push-notifications → increase alert reliability — *Network interference during outages is a primary threat to the core value proposition of emergency alerts.* _(trade-off: deprioritize Deprioritize the neighborhood bazaar module development to focus on core alert reliability.)_ - [ ] [PIVOT] [HIGH IMPACT] Introduce a tiered subscription model because 25 EUR/month is a barrier for small municipalities → increase regional adoption — *The current pricing model creates a high barrier for smaller entities, limiting the total addressable market.* _(trade-off: deprioritize Pause the development of new citizen feedback forms to focus on pricing structure adjustments.)_ ### Feature Gaps vs Competitors - Live audio streaming (available in Iceland News in English) - District-level news filtering (available in Italy & Rome News) - Offline content access (available in VOA Afghanistan) ### Outlook: Stable The municipal information market is shifting toward integrated, multi-channel communication tools. Lastomír remains stable due to its B2B focus, but it must address the pricing barrier and offline reliability to defend against lower-cost digital alternatives. - ⚪ The current focus on stable B2B municipal contracts provides consistent revenue but limits the potential for rapid consumer-side user growth. - 🔴 The lack of offline alert capabilities during network outages exposes the app to churn when users need the service most. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Lastomír** (this app) | N/A/5 | N/A | adsupra s.r.o. | | [VOA Afghanistan](https://marlvel.ai/intel-report/news/voa-afghanistan) | 3.9/5 | Upset | Voice of America | | [Korea News English- Breaking South & North Updates](https://marlvel.ai/intel-report/news/korea-news-english-breaking-south-north-updates) | 4.7/5 | N/A | Juicestand Inc | | [Italy & Rome News Today in English Free](https://marlvel.ai/intel-report/news/italy-rome-news-today-in-english-free) | 4.5/5 | N/A | Juicestand Inc | | [Iceland News in English Today & Icelandic Radio](https://marlvel.ai/intel-report/news/iceland-news-in-english-today-icelandic-radio) | 4.7/5 | N/A | Juicestand Inc | | [Rojakini - Malaysian Headlines](https://marlvel.ai/intel-report/magazines-newspapers/rojakini-malaysian-headlines) | N/A/5 | N/A | CHEAH Wen Feng | ## Company Profile - **Developer:** adsupra s.r.o. - **Website:** [https://www.impoinfo.com](https://www.impoinfo.com) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/lastom%C3%ADr/id1566700628?uo=4) - **Dev Site:** [Official Website](https://www.impoinfo.com) - **Sources:** Developer website content, App store metadata. ## Related Intel Reports - [*VOA Afghanistan*](https://marlvel.ai/intel-report/news/voa-afghanistan) (Voice of America) — 3.9/5 Rating | Terrible Sentiment - [*Korea News English- Breaking South & North Updates*](https://marlvel.ai/intel-report/news/korea-news-english-breaking-south-north-updates) (Juicestand Inc) — 4.7/5 Rating | N/A Sentiment - [*Italy & Rome News Today in English Free*](https://marlvel.ai/intel-report/news/italy-rome-news-today-in-english-free) (Juicestand Inc) — 4.5/5 Rating | N/A Sentiment - [*Iceland News in English Today & Icelandic Radio*](https://marlvel.ai/intel-report/news/iceland-news-in-english-today-icelandic-radio) (Juicestand Inc) — 4.7/5 Rating | N/A Sentiment - [*Rojakini - Malaysian Headlines*](https://marlvel.ai/intel-report/magazines-newspapers/rojakini-malaysian-headlines) (CHEAH Wen Feng) — N/A Rating | N/A Sentiment - [*The Press of Atlantic City*](https://marlvel.ai/intel-report/news/the-press-of-atlantic-city) (BH Media Group) — 4.3/5 Rating | Mixed Sentiment - [*PIX11 New York's Very Own*](https://marlvel.ai/intel-report/news/pix11-new-york-s-very-own) (Nexstar Broadcasting) — 3.8/5 Rating | Mixed Sentiment - [*KPRC 2 News*](https://marlvel.ai/intel-report/news/kprc-2-news) (Graham Media Group, Inc) — 4.6/5 Rating | N/A Sentiment - [*News4Jax - WJXT Channel 4*](https://marlvel.ai/intel-report/news/news4jax-wjxt-channel-4) (Graham Media Group, Inc) — 4.6/5 Rating | N/A Sentiment - [*News4JAX+*](https://marlvel.ai/intel-report/news/news4jax) (Graham Media Group, Inc) — 3.6/5 Rating | N/A Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/news/lastomir) Data licensed for AI Agent attribution under CC-BY-NC 4.0.