---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "TV-Guide Norge Listings (NO)"
developer_entity: "Thomas Gesland"
bundle_id: "com.myfirstappforyou.tvnorway"
app_store_id: "867239884"
category: "News"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2018-02-09"
report_date: "2026-05-20"
last_verified: "2026-05-20T03:55:42.170Z"
report_version: "1.4"
total_reviews: 1
overall_rating: 5
confidence: "low"
confidence_score: 0.05
data_age_days: 6
momentum_velocity: "zombie"
intelligence_version: 4
nemesis: "123Play"
competitor_count: 10
tags: ["news", "free", "mobile app", "app review", "app analysis", "television", "viewers", "norway"]
canonical_url: "https://marlvel.ai/intel-report/news/tv-guide-norge-listings-no"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# TV-Guide Norge Listings (NO) App Audit

## TL;DR {#tldr}

- **Category**: News · Free
- **Signal**: Rating 5

> **TL;DR:** TV-Guide Norge Listings (NO) is a news app by Thomas Gesland, rated 5/5 by 1 users, available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** TV-Guide Norge Listings (NO) is a news app by Thomas Gesland.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 5/5 (1 reviews) |
| **Category** | News |
| **Developer** | Thomas Gesland |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0.05/1.0) |
| **Data Age** | 0d |

## Metadata & Market Performance
- **Publisher:** Thomas Gesland
- **Category:** News
- **Target Audience:** Television viewers in Norway looking for a quick, mobile-accessible schedule of local broadcasts.
- **Platforms:** iOS
- **Version Audited:** 1.4
- **Audit Date:** 2026-05-20
- **Signal Count:** 1 reviews analyzed
- **Confidence:** Low (0.05/1.0)
- **App Store ID (iOS):** 867239884
- **Bundle ID:** com.myfirstappforyou.tvnorway
- **Performance Trend:** Mixed
- **Data Window:** Analysis based on signals collected up to 2026-05-20

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** TV-Guide Norge Listings is a mobile utility providing television broadcast schedules for Norwegian users on iOS.
**Why users hire it:** Users hire the app for rapid, low-friction access to local TV schedules, avoiding the bloat of global media databases.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Bookmark Favorites:** Customizable list of preferred TV channels for quick access within the app
  * *User Intent:* Users value self-expression and personalized experiences.
- **[Basic] TV Listings:** Real-time schedule data for Norwegian television channels
- **[Standard] Multitasking Support:** Compatibility with iOS multitasking features for concurrent app usage
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

The app maintains a 5.0 rating on the iOS platform, though the lack of updates since 2018 limits its visibility against more active, feature-rich media competitors.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free access to all TV listings
- **Analysis:** The app operates as a free utility with no visible subscription or IAP gates.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Lightweight, focused UX for Norwegian schedule navigation
- High user satisfaction baseline

**Critical Frictions:**
- Zero feature updates since 2018
- Lacks streaming-availability metadata
- No modern content-discovery engine

**Growth Levers:**
- Integrate streaming-platform links to capture high-intent traffic
- Add push notifications for favorite-show airtimes

**Market Threats:**
- 123Play's deep metadata integration
- Market shift toward all-in-one media hubs
- Lack of maintenance-mode updates

<!-- /section:swot -->
## Recent Changes (v3 → v4) {#recent-changes}

The competitive landscape was expanded to include a wider array of media-consumption rivals, and the SWOT analysis was updated to reflect the threat of metadata-rich platforms.

**Overall trend**: Mixed
**Compared at**: 2026-05-20

### High-impact changes
- **[Shifted] Competitive Threat Landscape** (swot) — Threat focus shifted from JustWatch exclusively to a broader set including 123Play and general market consolidation toward all-in-one media hubs.
- **[] Competitive Landscape Expansion** (positioning) — Expanded from a single nemesis (JustWatch) to a multi-tier landscape including 123Play, Xciptv, and various media players.

### Medium-impact changes
- **[] Feature Gap Benchmarking** (features) — Feature gaps now benchmarked against 123Play and Xciptv instead of JustWatch, specifically regarding metadata and discovery engines.
- **[Removed] User Sentiment Data** (sentiment) — User sentiment metrics were removed from the report, transitioning from a single-review data point to null.

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### TV-Guide Norge Listings (NO) vs 123Play — Head to Head
- **[123Play](https://marlvel.ai/intel-report/entertainment/123play)** by David Buhauer: 123Play competes directly by offering a comprehensive content discovery engine that captures the same entertainment-focused audience looking for media metadata and scheduling.
  - **Key differences:**
    - Integrates TMDb metadata to provide deep content discovery that our current listings app lacks entirely
    - Features an iTunes availability indicator that helps users identify where to stream specific media content
    - Maintains a massive user base with nearly 7,000 ratings, creating a significant social proof barrier
  - **Where TV-Guide Norge Listings (NO) wins:**
    - ✅ Offers a more focused, lightweight experience specifically tailored for Norwegian TV schedule navigation
    - ✅ Provides a cleaner, less cluttered interface by avoiding the bloat of global movie database features
  - **Where 123Play wins:**
    - ❌ Provides robust content discovery tools that keep users engaged beyond simple schedule checking
    - ❌ Leverages TMDb integration to offer rich media metadata that our static listings cannot match
  - **Verdict:** The target must pivot from a static guide to a dynamic content discovery tool or risk losing users to more feature-rich, data-driven entertainment platforms.

### Contenders (Strong Challengers)
- **[Xciptv](https://marlvel.ai/intel-report/utilities/xciptv)** by Aicha Ounaissar: Xciptv overlaps with our utility by providing a content discovery calendar and personal library management features.
  - Includes personal library management, allowing users to track their own media consumption habits over time
  - Features a content discovery calendar that provides a more proactive approach to scheduling than our app
- **[Popcorn - Movies, TV Series](https://marlvel.ai/intel-report/entertainment/popcorn-movies-tv-series)** by Danilo Oliveira: Popcorn targets the same entertainment-seeking demographic by providing movie catalogs and descriptions.
  - Offers an ad-free interface that provides a superior user experience compared to ad-supported free apps
  - Focuses on deep movie descriptions that serve as a better reference point for content selection
- **[Shuffle Movies](https://marlvel.ai/intel-report/entertainment/shuffle-movies)** by Mehmet Bayram: This app competes for the user's leisure time by offering a modern, swipe-based discovery interface for media content.
  - Utilizes a swipe-based discovery UX that significantly increases engagement compared to our static list view
  - Provides detailed metadata for every entry, offering a more immersive experience for casual movie browsers

### Peers (What They Do Better)
- **[IPTV Player - Smart Pro](https://marlvel.ai/intel-report/utilities/iptv-player-smart-pro)** by LightApps OU: This app is a direct functional competitor, offering both program schedules and advanced playback features.
  - Supports comprehensive playlist management, giving users total control over their viewing sources and channels
  - Combines a modern video player with a program schedule to create an all-in-one media solution
- **[Burmese Tv-BStream](https://marlvel.ai/intel-report/entertainment/com-burmesetv-bstream)** by Thet Zaw Lat: This app provides direct streaming links, competing for the same users who want immediate access to TV content.
  - Provides direct link streaming functionality that bypasses the need for external scheduling or guide apps
  - Optimized specifically for the latest iOS versions to ensure smooth performance on modern Apple hardware
- **[Flex Samba Player](https://marlvel.ai/intel-report/entertainment/flex-samba-player)** by artur tagirov: Flex Samba Player serves users who manage their own media libraries via network streaming, overlapping with our utility-focused audience.
  - Enables SMB network streaming, allowing users to access media files directly from their home network
  - Includes parental control features that provide necessary safety layers for households with younger media consumers
- **[Lark Video Player: HD Player](https://marlvel.ai/intel-report/photo-video/lark-video-player-hd-player)** by WEGITAL HK LIMITED: This app occupies the same media-consumption ecosystem by focusing on high-performance video organization and playback.
  - Offers advanced iCloud integration for seamless media syncing across multiple Apple devices for the user
  - Prioritizes performance optimization for high-definition playback, which is a critical requirement for modern media apps

### New Kids on the Block (What's Innovative)
- **[Vel Cinemas](https://marlvel.ai/intel-report/entertainment/vel-cinemas)** by Justickets Private Limited: Vel Cinemas targets the entertainment sector by integrating native ticket booking directly into the user experience.
  - Features native ticket booking integration, turning the app into a transactional tool rather than just informational
- **[Video File Player All Format](https://marlvel.ai/intel-report/video-players-editors/com-videoplayer-allformat-hdquality-mp4)** by Avn Global Application: This newcomer enters the space by prioritizing universal format support and high-quality playback.
  - Implements gesture-based controls for playback, offering a more intuitive UX than traditional button-based interfaces

<!-- /section:rivals -->
<!-- section:whats-new -->
## What's New

- **Latest (v1.1, 11 years ago):** Added push notifications for TV broadcast alerts of favorite programs and updated the app icon.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No feature updates since 2018.
- Maintains static utility-focused feature set.

> **Cadence:** 4 total versions · 2 majors in last 6 months · 3021 days since last update · 408 days avg between updates

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

TV-Guide Norge Listings (NO) is an established news app that is completely free.
With a 5/5 rating from 1 reviews, it shows polarized user reception.

<!-- speakable-start -->
> **Bottom Line:** The app provides a clean, focused utility, but its lack of updates since 2018 leaves it vulnerable to metadata-rich rivals, so the PM should prioritize streaming-link integration to prevent further user attrition.
<!-- speakable-end -->

**Best for:** Television viewers in Norway looking for a quick, mobile-accessible schedule of local broadcasts.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] [HIGH IMPACT] Audit streaming-link integration because competitors offer availability indicators → increase user retention — *123Play's availability indicators are a primary differentiator siphoning users.* _(trade-off: deprioritize Pause the UI redesign sprint — metadata integration is a higher-yield retention lever.)_
- [ ] [PIVOT] [MEDIUM IMPACT] Ship push notifications for favorite shows because users lack proactive schedule reminders → increase daily active usage — *Competitors like Xciptv provide proactive scheduling, which our static list lacks.* _(trade-off: deprioritize Deprioritize the bookmark-list UI refresh — notification utility drives higher session frequency.)_
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors

- Streaming availability indicators (available in 123Play)
- Content discovery engine (available in 123Play)
- Personalized media consumption tracking (available in Xciptv)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Declining

The Norwegian media-guide market is consolidating around dynamic, metadata-rich platforms that offer streaming availability. This app remains in a static state, which exposes it to rapid churn as users shift toward all-in-one media hubs.

- 🔴 The lack of feature updates since 2018 leaves the app stagnant against rivals, which accelerates user migration to dynamic discovery platforms.
- 🔴 Competitors like 123Play integrate deep metadata, which renders our static schedule view less valuable for modern media-consumption habits.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 5/5 |
| Total Reviews | 1 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Mixed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **TV-Guide Norge Listings (NO)** (this app) | 5/5 | N/A | Thomas Gesland |
| [Video File Player All Format](https://marlvel.ai/intel-report/video-players-editors/com-videoplayer-allformat-hdquality-mp4) | N/A/5 | N/A | Avn Global Application |
| [Burmese Tv-BStream](https://marlvel.ai/intel-report/entertainment/com-burmesetv-bstream) | 4.3/5 | N/A | Thet Zaw Lat |
| [Popcorn - Movies, TV Series](https://marlvel.ai/intel-report/entertainment/popcorn-movies-tv-series) | 1.0/5 | N/A | Danilo Oliveira |
| [123Play](https://marlvel.ai/intel-report/entertainment/123play) | 3.7/5 | N/A | David Buhauer |
| [Vel Cinemas](https://marlvel.ai/intel-report/entertainment/vel-cinemas) | N/A/5 | N/A | Justickets Private Limited |

## Company Profile
- **Developer:** Thomas Gesland

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/tv-guide-norge-listings-no/id867239884?uo=4)
- **Sources:** App store metadata.

## Related Intel Reports
- [*Video File Player All Format*](https://marlvel.ai/intel-report/video-players-editors/com-videoplayer-allformat-hdquality-mp4) (Avn Global Application) — N/A Rating | N/A Sentiment
- [*Burmese Tv-BStream*](https://marlvel.ai/intel-report/entertainment/com-burmesetv-bstream) (Thet Zaw Lat) — 4.3/5 Rating | N/A Sentiment
- [*Popcorn - Movies, TV Series*](https://marlvel.ai/intel-report/entertainment/popcorn-movies-tv-series) (Danilo Oliveira) — 1.0/5 Rating | N/A Sentiment
- [*123Play*](https://marlvel.ai/intel-report/entertainment/123play) (David Buhauer) — 3.7/5 Rating | N/A Sentiment
- [*Vel Cinemas*](https://marlvel.ai/intel-report/entertainment/vel-cinemas) (Justickets Private Limited) — N/A Rating | N/A Sentiment
- [*Lark Video Player: HD Player*](https://marlvel.ai/intel-report/photo-video/lark-video-player-hd-player) (WEGITAL HK LIMITED) — 5.0/5 Rating | N/A Sentiment
- [*IPTV Player - Smart Pro*](https://marlvel.ai/intel-report/utilities/iptv-player-smart-pro) (LightApps OU) — 4.5/5 Rating | N/A Sentiment
- [*Shuffle Movies*](https://marlvel.ai/intel-report/entertainment/shuffle-movies) (Mehmet Bayram) — 5.0/5 Rating | N/A Sentiment
- [*Flex Samba Player*](https://marlvel.ai/intel-report/entertainment/flex-samba-player) (artur tagirov) — 1.0/5 Rating | N/A Sentiment
- [*Xciptv*](https://marlvel.ai/intel-report/utilities/xciptv) (Aicha Ounaissar) — 4.5/5 Rating | N/A Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting.
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 1
- **Data Sources:** App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 0 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/news/tv-guide-norge-listings-no)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.