--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "TV Program India • TV Guide (IN)" developer_entity: "Thomas Gesland" bundle_id: "com.myfirstappforyou.tvindia" app_store_id: "1163597384" google_play_id: "com.tvguidemobile" category: "News" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-04-01" report_date: "2026-05-20" last_verified: "2026-05-20T03:45:40.738Z" report_version: "1.0" total_reviews: 66644 overall_rating: 4.28 sentiment: "Mixed" sentiment_score: 70 confidence: "high" confidence_score: 0.95 top_praise_theme: "Reliable local channel listings" top_complaint_theme: "Intrusive ad-supported model" top_request_theme: "Modern UI refresh" review_sample_size: 66643 data_age_days: 6 momentum_velocity: "zombie" intelligence_version: 4 nemesis: "123Play" competitor_count: 10 tags: ["news", "free", "mixed sentiment", "mobile app", "app review", "app analysis", "television", "require", "centralized"] canonical_url: "https://marlvel.ai/intel-report/news/tv-program-india-tv-guide-in" license: "CC-BY-NC 4.0" content_version: "v2" --- # TV Program India • TV Guide (IN) App Audit ## TL;DR {#tldr} - **Category**: News · Free - **Signal**: Rating 4.28 · Sentiment Mixed - **Recent focus**: Intrusive ad-supported model (top complaint) · Reliable local channel listings (top praise) · Modern UI refresh (top request) > **TL;DR:** TV Program India • TV Guide (IN) is a news app by Thomas Gesland, rated 4.28/5 by 66.6K users, with Mixed user sentiment (70/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** TV Program India • TV Guide (IN) shows Mixed sentiment (4.28/5 from 66.6K reviews) — users praise reliable local channel listings but report issues with intrusive ad-supported model. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.28/5 (66.6K reviews) | | **User Mood** | Mixed | | **Category** | News | | **Developer** | Thomas Gesland | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | High (0.95/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** Thomas Gesland - **Category:** News - **Target Audience:** Television and film fans who require a centralized hub to track live broadcast schedules and streaming availability. - **Platforms:** iOS & Android - **Version Audited:** 1.0 - **Audit Date:** 2026-05-20 - **Signal Count:** 66644 reviews analyzed - **Confidence:** High (0.95/1.0) - **App Store ID (iOS):** 1163597384 - **Bundle ID:** com.myfirstappforyou.tvindia - **Google Play ID:** com.tvguidemobile - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-05-20 - **Short Description:** Discover TV series & movies to stream, see channel listings, watch trailers ## Executive Snapshot **What it is:** TV Guide (IN) is a broadcast and streaming discovery app for television fans, providing channel listings and watch-link aggregation on Android. **Why users hire it:** Users hire the app to reconcile fragmented streaming availability with live broadcast schedules, reducing the time spent searching for content across multiple platforms. ## App DNA (Features & Intent) - **[Differentiator] Local TV Listings:** Customized channel schedules based on user-selected cable, satellite, or antenna provider. * *User Intent:* Users value self-expression and personalized experiences. - **[Differentiator] Quick Watch Links:** One-tap deep links to streaming services based on user subscriptions. * *User Intent:* Users seek enhanced value through premium features. - **[Standard] Personalized Watchlist:** Tracks favorite shows and movies with automated alerts for upcoming airings. * *User Intent:* Users value self-expression and personalized experiences. ## Market Position {#market-position} The app maintains a 4.28 rating on Android with over 66,000 reviews, signaling strong legacy utility despite the lack of updates since 2013. ## Monetization Strategy - **Model:** Free - **Tiers:** Free ad-supported application - **Analysis:** Monetization relies entirely on ad-supported inventory and affiliate traffic to streaming services. ## 🟡 User Sentiment (High Confidence: 66.6K reviews) {#user-sentiment} - **Overall Rating:** 4.28/5 - **Platform Split:** iOS 5.0/5 (1 ratings) | Android 4.3/5 (66.6K ratings) - **Overall Sentiment:** Mixed ### Top Praises - **Reliable local channel listings** ### Top Complaints (Impact Areas) - **Intrusive ad-supported model** ### Top Requests (What Users Want) - **Modern UI refresh** ## SWOT Analysis {#swot} **Core Strengths:** - Established brand authority in TV listings - Deep integration with local cable providers **Critical Frictions:** - Legacy UI design - Heavy ad-supported monetization - Lack of feature updates since 2013 **Growth Levers:** - Integrate third-party metadata APIs - Implement swipe-based discovery **Market Threats:** - Streaming-first discovery apps - Ad-free competitors siphoning casual users ## Recent Changes (v3 → v4) {#recent-changes} The app transitioned from a broken state to a stable but dated utility, with sentiment recovering as technical bugs were addressed, though ad-density remains a primary friction point. **Overall trend**: Mixed **Compared at**: 2026-05-20 ### High-impact changes - **[Improved] Sentiment Recovery** (sentiment) — Overall sentiment moved from negative to mixed, with the sentiment score increasing from 35 to 70. - **[Shifted] Complaint Focus** (sentiment) — Top complaints shifted from navigation regressions to intrusive ad-density, signaling the resolution of core technical failures. ### Medium-impact changes - **[Added] New Weaknesses** (swot) — Added 'Legacy UI design' and 'Heavy ad-supported monetization' to the weaknesses list, reflecting current user feedback. - **[Added] Competitive Landscape Expansion** (positioning) — Added 123Play, Shuffle Movies, and Popcorn to the competitive landscape, identifying new threats from modern discovery and ad-free alternatives. ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### TV Program India • TV Guide (IN) vs 123Play — Head to Head - **[123Play](https://marlvel.ai/intel-report/entertainment/123play)** by David Buhauer: 123Play directly competes for the same audience by providing a comprehensive database for content discovery and tracking, mirroring the core utility of the TV Guide app. - **Key differences:** - Integrates TMDb metadata to provide deeper film information than our current basic listing structure - Includes an iTunes availability indicator that helps users identify where to purchase or rent content - Features dedicated trending content tracking to keep users engaged with current popular media movements - **Where TV Program India • TV Guide (IN) wins:** - ✅ Superior focus on live TV listings which remains a critical gap in the 123Play database - ✅ Stronger brand positioning as a dedicated guide rather than just a general movie database - **Where 123Play wins:** - ❌ Advanced integration with third-party databases provides richer metadata for every movie entry - ❌ Clearer monetization and availability signals for users looking to stream or purchase content - **Verdict:** The target app must prioritize adding streaming availability links and deeper metadata to neutralize 123Play's utility advantage. ### Contenders (Strong Challengers) - **[Shuffle Movies](https://marlvel.ai/intel-report/entertainment/shuffle-movies)** by Mehmet Bayram: Shuffle Movies challenges our discovery features by utilizing a modern, swipe-based interface to engage users looking for quick content recommendations. - Implements a swipe-based discovery mechanic that significantly increases engagement compared to static list views - Optimized for native performance, providing a smoother and more responsive experience than our legacy app - **[Popcorn - Movies, TV Series](https://marlvel.ai/intel-report/entertainment/popcorn-movies-tv-series)** by Danilo Oliveira: Popcorn targets the same entertainment-focused demographic by providing an ad-free interface for browsing movie catalogs and descriptions. - Maintains a strictly ad-free interface which provides a cleaner user experience than our ad-supported model - Focuses on high-quality movie descriptions that serve as a quick reference for casual viewers - **[Xciptv](https://marlvel.ai/intel-report/utilities/xciptv)** by Aicha Ounaissar: Xciptv competes by offering a structured content calendar and library management system that appeals to power users who want to organize their viewing habits. - Provides a visual content discovery calendar that simplifies planning for upcoming show airings - Offers robust personal library management tools that allow users to curate their own watchlists ### Peers (What They Do Better) - **[Disney Advertising Sales](https://marlvel.ai/intel-report/entertainment/disney-advertising-sales)** by Disney: This app competes for the attention of industry-focused users who require professional-grade access to TV schedules and pilot content. - Provides exclusive access to upfront schedule data and pilot streaming for industry professionals - Features a secure, pre-authorized login system designed specifically for enterprise-level content management - **[KMPlayer](https://marlvel.ai/intel-report/entertainment/kmplayer)** by PANDORATV Co.,Ltd: KMPlayer is a massive incumbent in the media space that provides heavy-duty utility tools for power users. - Includes a built-in torrent client which provides a massive utility advantage for power media users - Supports complex network and cloud integration, allowing users to stream from various remote sources - **[Video Saver PRO+ Player](https://marlvel.ai/intel-report/entertainment/video-saver-pro-player)** by WebMelbourne Pty Ltd: This app competes for the same entertainment-seeking user base by offering advanced video playback and management utilities. - Integrates YouTube video summarization to help users digest content faster without watching the full video - Provides security-focused features like Face ID and password protection for private media files - **[StoReel - Movies, Dramas & TV](https://marlvel.ai/intel-report/entertainment/com-storeelshort-app)** by Storeel Us Inc.: StoReel operates in the entertainment space by focusing on short-form content and creator-driven drama libraries. - Features a specialized short-form drama library that captures the growing demand for bite-sized content - Includes an interactive character feature set that fosters deeper community engagement with specific shows ### New Kids on the Block (What's Innovative) - **[StoryReel: Exclusive Drama](https://marlvel.ai/intel-report/entertainment/com-storyreel-tv-ios)** by Equinox Enterprises‌ Technology Limited: StoryReel is a fast-growing entrant focusing on the micro-drama market, which competes for the same time-sensitive entertainment audience. - Aggressively monetizes through a Pro Pass subscription model while offering highly personalized content recommendations - **[Video File Player All Format](https://marlvel.ai/intel-report/video-players-editors/com-videoplayer-allformat-hdquality-mp4)** by Avn Global Application: This newcomer enters the market with a focus on high-quality playback, challenging the utility of general entertainment apps. - Offers universal multi-format support combined with full HD playback capabilities for high-resolution media ## What's New - **Latest (v6.21.2, 1 months ago):** General bug fixes and performance improvements. ## App Momentum (Zombie) {#momentum} - No major feature updates since 2013. - Maintains stable 4.28 Android rating. > **Cadence:** 2 total versions · 0 majors in last 6 months · 48 days since last update · 3454 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} TV Program India • TV Guide (IN) is an established news app that is completely free. With a 4.28/5 rating from 66.6K reviews, it shows polarized user reception. > **Bottom Line:** TV Guide (IN) holds its category lead through reliable broadcast listings but bleeds casual users to modern, ad-free discovery tools, so revenue growth hinges on modernizing the UI and metadata depth. **Best for:** Television and film fans who require a centralized hub to track live broadcast schedules and streaming availability. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] [HIGH IMPACT] Integrate third-party metadata APIs because 123Play's deeper film information creates a utility gap → increase session depth. — *123Play's metadata integration is the primary competitive differentiator identified in the landscape analysis.* _(trade-off: deprioritize Pause the ad-inventory optimization sprint to prioritize metadata parity.)_ - [ ] [PIVOT] [MEDIUM IMPACT] Refresh UI to modern standards because user complaints cite dated design as a primary friction point → reduce churn. — *Sentiment analysis highlights UI fatigue as a top complaint among the user base.* _(trade-off: deprioritize Deprioritize new content-partner integrations to focus on core interface hygiene.)_ ### Feature Gaps vs Competitors - Deep film metadata (available in 123Play) - Swipe-based discovery (available in Shuffle Movies) - Ad-free browsing experience (available in Popcorn) ### Outlook: Mixed The market is consolidating around streaming-first discovery, leaving broadcast-only utilities like TV Guide (IN) in a defensive posture. The app must modernize its metadata and UI to retain users who now expect on-demand discovery, or it will continue to lose relevance to agile, ad-free competitors. - 🔴 Lack of feature updates since 2013 leaves the app vulnerable to modern competitors, which will accelerate user churn to streaming-first discovery tools. - 🟢 High rating volume on Android indicates a loyal core user base that values the reliable broadcast listings, providing a stable revenue floor. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.28/5 | | Total Reviews | 66.6K | | Sentiment | Mixed (70/100) | | Confidence | High | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **TV Program India • TV Guide (IN)** (this app) | 4.28/5 | Mixed | Thomas Gesland | | [StoReel - Movies, Dramas & TV](https://marlvel.ai/intel-report/entertainment/com-storeelshort-app) | 4.8/5 | Mixed | Storeel Us Inc. | | [Video File Player All Format](https://marlvel.ai/intel-report/video-players-editors/com-videoplayer-allformat-hdquality-mp4) | N/A/5 | N/A | Avn Global Application | | [Disney Advertising Sales](https://marlvel.ai/intel-report/entertainment/disney-advertising-sales) | 4.2/5 | Frustrated | Disney | | [KMPlayer](https://marlvel.ai/intel-report/entertainment/kmplayer) | 4.3/5 | Mixed | PANDORATV Co.,Ltd | | [Popcorn - Movies, TV Series](https://marlvel.ai/intel-report/entertainment/popcorn-movies-tv-series) | 1.0/5 | N/A | Danilo Oliveira | ## Company Profile - **Developer:** Thomas Gesland - **Website:** [https://www.tvguide.com/](https://www.tvguide.com/) - **Social:** [Instagram](https://www.instagram.com/tvguide) · [Facebook](https://www.facebook.com/tvguide) · [X/Twitter](https://www.twitter.com/tvguide) · [YouTube](https://www.youtube.com/tvguide) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/tv-program-india-tv-guide-in/id1163597384?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.tvguidemobile&hl=en&gl=us) - **Dev Site:** [Official Website](https://www.tvguide.com/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*StoReel - Movies, Dramas & TV*](https://marlvel.ai/intel-report/entertainment/com-storeelshort-app) (Storeel Us Inc.) — 4.8/5 Rating | Mixed Sentiment - [*Video File Player All Format*](https://marlvel.ai/intel-report/video-players-editors/com-videoplayer-allformat-hdquality-mp4) (Avn Global Application) — N/A Rating | N/A Sentiment - [*Disney Advertising Sales*](https://marlvel.ai/intel-report/entertainment/disney-advertising-sales) (Disney) — 4.2/5 Rating | Negative Sentiment - [*KMPlayer*](https://marlvel.ai/intel-report/entertainment/kmplayer) (PANDORATV Co.,Ltd) — 4.3/5 Rating | Mixed Sentiment - [*Popcorn - Movies, TV Series*](https://marlvel.ai/intel-report/entertainment/popcorn-movies-tv-series) (Danilo Oliveira) — 1.0/5 Rating | N/A Sentiment - [*123Play*](https://marlvel.ai/intel-report/entertainment/123play) (David Buhauer) — 3.7/5 Rating | N/A Sentiment - [*Shuffle Movies*](https://marlvel.ai/intel-report/entertainment/shuffle-movies) (Mehmet Bayram) — 5.0/5 Rating | N/A Sentiment - [*Video Saver PRO+ Player*](https://marlvel.ai/intel-report/entertainment/video-saver-pro-player) (WebMelbourne Pty Ltd) — 4.4/5 Rating | N/A Sentiment - [*Xciptv*](https://marlvel.ai/intel-report/utilities/xciptv) (Aicha Ounaissar) — 4.5/5 Rating | N/A Sentiment - [*StoryReel: Exclusive Drama*](https://marlvel.ai/intel-report/entertainment/com-storyreel-tv-ios) (Equinox Enterprises‌ Technology Limited) — 4.6/5 Rating | Negative Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.95/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 66.6K - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/news/tv-program-india-tv-guide-in) Data licensed for AI Agent attribution under CC-BY-NC 4.0.