---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "TV Programme Belgique (BE)"
developer_entity: "Thomas Gesland"
bundle_id: "com.myfirstappforyou.tvbelgium"
app_store_id: "1116704545"
category: "News"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2018-03-01"
report_date: "2026-05-20"
last_verified: "2026-05-20T04:18:55.386Z"
report_version: "1.2"
total_reviews: 0
confidence: "low"
confidence_score: 0.05
data_age_days: 43
momentum_velocity: "zombie"
intelligence_version: 4
competitor_count: 5
tags: ["news", "free", "mobile app", "app review", "app analysis", "television", "viewers", "belgium"]
canonical_url: "https://marlvel.ai/intel-report/news/tv-programme-belgique-be"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# TV Programme Belgique (BE) App Audit

## TL;DR {#tldr}

- **Category**: News · Free

> **TL;DR:** TV Programme Belgique (BE) is a news app by Thomas Gesland, available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** TV Programme Belgique (BE) is a news app by Thomas Gesland.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Category** | News |
| **Developer** | Thomas Gesland |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0.05/1.0) |
| **Data Age** | 0d |

## Metadata & Market Performance
- **Publisher:** Thomas Gesland
- **Category:** News
- **Target Audience:** Television viewers in Belgium who require a mobile guide for Belgian and French channel schedules.
- **Platforms:** iOS
- **Version Audited:** 1.2
- **Audit Date:** 2026-05-20
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.05/1.0)
- **App Store ID (iOS):** 1116704545
- **Bundle ID:** com.myfirstappforyou.tvbelgium
- **Performance Trend:** Declining
- **Data Window:** Analysis based on signals collected up to 2026-05-20

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** TV Programme Belgique is a utility app providing television schedules for Belgian and French channels on iOS.
**Why users hire it:** Users hire this app to track linear broadcast times for specific regional channels, serving a need for organized television consumption that general news apps ignore.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Custom Alert System:** Configurable push notifications for specific TV program start times
  * *User Intent:* Users value self-expression and personalized experiences.
- **[Standard] Favorites Bookmarking:** User-managed list of preferred television stations for quick access
- **[Differentiator] Cross-Border Functionality:** TV listing access for Belgian and French channels while traveling abroad
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

The app remains in a legacy state with no updates since 2018 and zero recorded ratings, signaling a lack of active market presence.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free
- **Analysis:** The app is distributed as a free utility with no visible subscription or IAP gates.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Cross-border channel listings provide specific utility for travelers in the Belgian market

**Critical Frictions:**
- No product updates since 2018 creates technical debt

**Growth Levers:**
- Integration of VOD metadata could capture users migrating from linear TV

**Market Threats:**
- Active competitors with M3U/Xtream support render static guide apps obsolete

<!-- /section:swot -->
## Recent Changes (v3 → v4) {#recent-changes}

The app's competitive positioning has shifted from a legacy guide to a product facing terminal obsolescence, with the PM now evaluating a sunset path alongside VOD integration.

**Overall trend**: Declining
**Compared at**: 2026-05-20

### High-impact changes
- **[Shifted] Competitive Landscape Re-alignment** (positioning) — The competitive set shifted from global content aggregators to technical delivery platforms (IPTV players), reflecting a move from schedule-tracking to content-delivery competition.
- **[Shifted] Threat Profile Update** (swot) — Threats shifted from JustWatch's release cadence to the lack of M3U/Xtream support, which now renders the app obsolete against modern streaming players.
- **[Shifted] PM Action Strategy** (positioning) — The PM strategy evolved from a singular pivot recommendation to a binary decision: integrate VOD metadata or sunset the product.

### Medium-impact changes
- **[Added] Technical Feature Gaps** (features) — Added M3U/Xtream Codes API support and personalized recommendation algorithms to the identified feature gaps.

<!-- section:whats-new -->
## What's New

- **Latest (v1.1, 9 years ago):** General bug fixes.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No updates since 2018.

> **Cadence:** 2 total versions · 0 majors in last 6 months · 3001 days since last update · 518 days avg between updates

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

TV Programme Belgique (BE) is an established news app that is completely free.

<!-- speakable-start -->
> **Bottom Line:** The app provides a niche utility for linear TV tracking but lacks the modern streaming integration required to survive, so the PM should pivot toward VOD metadata or sunset the product entirely.
<!-- speakable-end -->

**Best for:** Television viewers in Belgium who require a mobile guide for Belgian and French channel schedules.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] [MEDIUM IMPACT] Pivot the product roadmap to include VOD metadata because linear TV interest is declining → capture streaming-first users — *Linear TV guide apps are losing ground to VOD-integrated platforms like ClipBay.* _(trade-off: deprioritize Deprioritize UI design refreshes — content relevance is the higher-impact survival lever.)_
- [ ] [SUNSET] [HIGH IMPACT] Sunset the current static guide model because it lacks M3U/Xtream support found in rivals → reallocate resources to a streaming aggregator — *Competitors like IPTV Smart Player Lite are draining the user base via technical delivery features.* _(trade-off: deprioritize Abandon legacy maintenance of the static guide — the current architecture cannot compete with modern streaming players.)_
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors

- M3U and Xtream Codes API support (available in IPTV Smart Player Lite)
- Video-on-demand capabilities (available in Galaxy Digital App)
- Personalized recommendation algorithms (available in ClipBay)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Declining

The market for static TV guides is shrinking as users shift to streaming aggregators and personalized discovery platforms. Without a pivot to VOD or live-stream integration, this app will continue to lose relevance to competitors that offer active content consumption.

- 🔴 The lack of updates since 2018 indicates the product is in terminal maintenance, which prevents it from competing with modern streaming-integrated rivals.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Declining |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **TV Programme Belgique (BE)** (this app) | N/A/5 | N/A | Thomas Gesland |
| [U-verse](https://marlvel.ai/intel-report/entertainment/u-verse) | 4.7/5 | Upset | AT&T Services, Inc. |
| [IPTV Smart Player Lite*](https://marlvel.ai/intel-report/entertainment/iptv-smart-player-lite) | 4.0/5 | Mixed | Emrullah Bas |
| [IPTV iSTB](https://marlvel.ai/intel-report/entertainment/iptv-istb) | N/A/5 | N/A | Danilo Oliveira |
| [ClipBay](https://marlvel.ai/intel-report/entertainment/clipbay) | N/A/5 | N/A | David Buhauer |
| [Galaxy Digital App](https://marlvel.ai/intel-report/entertainment/galaxy-digital-app) | 4.5/5 | N/A | BLUE CUBE LTD |

## Company Profile
- **Developer:** Thomas Gesland

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/tv-programme-belgique-be/id1116704545?uo=4)
- **Sources:** App store metadata.

## Related Intel Reports
- [*U-verse*](https://marlvel.ai/intel-report/entertainment/u-verse) (AT&T Services, Inc.) — 4.7/5 Rating | Terrible Sentiment
- [*IPTV Smart Player Lite**](https://marlvel.ai/intel-report/entertainment/iptv-smart-player-lite) (Emrullah Bas) — 4.0/5 Rating | Mixed Sentiment
- [*IPTV iSTB*](https://marlvel.ai/intel-report/entertainment/iptv-istb) (Danilo Oliveira) — N/A Rating | N/A Sentiment
- [*ClipBay*](https://marlvel.ai/intel-report/entertainment/clipbay) (David Buhauer) — N/A Rating | N/A Sentiment
- [*Galaxy Digital App*](https://marlvel.ai/intel-report/entertainment/galaxy-digital-app) (BLUE CUBE LTD) — 4.5/5 Rating | N/A Sentiment
- [*The Press of Atlantic City*](https://marlvel.ai/intel-report/news/the-press-of-atlantic-city) (BH Media Group) — 4.3/5 Rating | Mixed Sentiment
- [*PIX11 New York's Very Own*](https://marlvel.ai/intel-report/news/pix11-new-york-s-very-own) (Nexstar Broadcasting) — 3.8/5 Rating | Mixed Sentiment
- [*KPRC 2 News*](https://marlvel.ai/intel-report/news/kprc-2-news) (Graham Media Group, Inc) — 4.6/5 Rating | N/A Sentiment
- [*News4Jax - WJXT Channel 4*](https://marlvel.ai/intel-report/news/news4jax-wjxt-channel-4) (Graham Media Group, Inc) — 4.6/5 Rating | N/A Sentiment
- [*News4JAX+*](https://marlvel.ai/intel-report/news/news4jax) (Graham Media Group, Inc) — 3.6/5 Rating | N/A Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting.
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 0 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/news/tv-programme-belgique-be)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.