---
title: "WISN 12 News - Milwaukee — App Overview"
url: https://marlvel.ai/intel-report/news/wisn-12-news-milwaukee
category: News
developer: Hearst Television
platforms: ios
rating: 4.5 (4.2K ratings)
pricing: free
report_level: overview
generated: 2026-04-15
---

<!-- SECTION: Key Insight -->
> **Key Insight:** While the app offers robust local news and weather features, user retention is currently threatened by excessive ad frequency and inconsistent content updates.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | News |
| Rating | 4.5 ★ (4.2K) |
| Pricing | free |
| Platforms | iOS |
| Latest Version (iOS) | 5.15.2125 |
| Developer | Hearst Television |

<!-- SECTION: Summary -->
## What is WISN 12 News - Milwaukee?

WISN 12 News is a local news application by Hearst Television providing Milwaukee residents with real-time coverage, weather forecasts, and live streaming updates. The app serves as a digital hub for breaking news alerts, interactive radar tracking, and user-submitted content.

<!-- SECTION: Key Features -->
## Key Features

- **Breaking News Alerts**: Delivers push notifications for urgent local news stories as they happen.
- **Interactive Radar**: Provides street-level weather tracking and storm monitoring capabilities.
- **Live Streaming**: Offers real-time video updates from WISN 12 reporters on the scene.
- **User News Submission**: Allows users to contribute news tips, photos, and videos directly to the newsroom.

<!-- SECTION: Target Audience -->
## Who is it for?

Milwaukee-area residents seeking timely local news, weather updates, and community-driven reporting.

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## Links

- [App Store](https://apps.apple.com/us/app/wisn-12-news-milwaukee/id505514957?uo=4)
- [Full Intelligence Report](https://marlvel.ai/intel-report/news/wisn-12-news-milwaukee)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/news/wisn-12-news-milwaukee).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*