--- title: "Whitagram — App Overview" url: https://marlvel.ai/intel-report/photo-video/whitagram category: Photo & Video developer: Sangmook Lee platforms: ios rating: 3.6 (696 ratings) pricing: freemium report_level: overview generated: 2026-05-09 last_verified: "2026-05-09T13:03:31.671Z" --- > **Key Insight:** Whitagram serves as a functional tool for fitting non-square images into Instagram's format while offering optional paid creative enhancements. | Metric | Value | |--------|-------| | Category | Photo & Video | | Rating | 3.6 ★ (696) | | Pricing | freemium | | Platforms | iOS | | Latest Version (iOS) | 3.9.15 | | Developer | Sangmook Lee | ## What is Whitagram? Whitagram is a photo utility designed to help users post landscape and portrait photos to Instagram without cropping by adding a white background. It provides essential editing tools for frames, brightness, and metadata preservation. ## Key Features - **Frame Customization**: Allows users to toggle frames, adjust frame size, and select custom colors via a long-press interface. - **Photo Editing**: Includes basic brightness adjustments and integration with DS Photo Editor. - **Metadata Preservation**: Supports the retention of geo-location data through a toggle in the settings menu. - **Text and Stickers**: Offers additional creative assets such as text overlays and stickers available via an in-app purchase. ## Who is it for? Social media users who need to format non-square photos for Instagram. ## Links - [App Store](https://apps.apple.com/us/app/whitagram/id523481129?uo=4) - [Full Intelligence Report](https://marlvel.ai/intel-report/photo-video/whitagram) --- *This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/photo-video/whitagram).* *Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*