## ⚠ Content Warning This report covers topics classified as sensitive (finance). Information is aggregated from public sources for informational purposes only. This is not financial or investment advice. Always do your own research. --- --- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "VSCO: Photo Editor" developer_entity: "VSCO" bundle_id: "com.vsco.cam" app_store_id: "588013838" category: "Photography" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-04-03" report_date: "2026-04-13" report_version: "459.1.0" total_reviews: 1601291 overall_rating: 3.74 confidence: "low" confidence_score: 0.05 data_age_days: 2 intelligence_version: 2 tags: ["photography", "freemium", "mobile app", "app review", "app analysis", "mobile", "desktop", "photographers"] canonical_url: "https://marlvel.ai/intel-report/photography/vsco-photo-editor" license: "CC-BY-NC 4.0" --- # VSCO: Photo Editor App Audit > **TL;DR:** VSCO: Photo Editor is a photography app by VSCO, rated 3.74/5 by 1.6M users, available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** VSCO: Photo Editor is a photography app by VSCO. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 3.74/5 (1.6M reviews) | | **Category** | Photography | | **Developer** | VSCO | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 2d | ## Metadata & Market Performance - **Publisher:** VSCO - **Category:** Photography - **Target Audience:** Mobile and desktop photographers looking for high-quality editing tools and a creative community for exposure. - **Platforms:** iOS & Android - **Version Audited:** 459.1.0 - **Audit Date:** 2026-04-13 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 588013838 - **Bundle ID:** com.vsco.cam - **Google Play ID:** com.vsco.cam - **Data Window:** Analysis based on signals collected up to 2026-04-13 - **Short Description:** Join our digital photography community with 15M+ users: Photo editing & filters ## Executive Snapshot VSCO is a photography platform that combines professional-grade mobile and desktop editing tools with a community-driven social network. It is notable for its extensive library of over 200 curated presets designed to emulate film aesthetics and provide precise control over image enhancement. ## App DNA (Features & Intent) - **[Standard] Professional Grade Presets:** Access to over 200 curated presets, including film emulation styles for vintage aesthetics. * *User Intent:* Users seek enhanced value through premium features. - **[Standard] Precise Editing Control:** A comprehensive suite of tools for detailed mobile and desktop image adjustments. * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Standard] Creative Community:** A network for connecting with other creators and businesses to share work and gain exposure. * *User Intent:* Users seek social connection and competitive engagement with peers. ## Monetization Strategy - **Model:** Freemium ## The "So What?" (Strategic Takeaway) VSCO: Photo Editor is an established photography app that is free with in-app purchases. With a 3.74/5 rating from 1.6M reviews, it shows polarized user reception. > **Bottom Line:** VSCO serves as a dual-purpose platform that bridges the gap between high-end photo editing software and a social network for creative discovery. **Best for:** Mobile and desktop photographers looking for high-quality editing tools and a creative community for exposure. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 3.74/5 | | Total Reviews | 1.6M | | Confidence | Low | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 3 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **VSCO: Photo Editor** (this app) | 3.74/5 | N/A | VSCO | | [Rotate Image 360](https://marlvel.ai/intel-report/photography/rotate-image-360) | 4.2/5 | Excited | Photograph | | [Flip Video](https://marlvel.ai/intel-report/photography/flip-video) | 2.6/5 | Mixed | Photograph | | [Outline Photo](https://marlvel.ai/intel-report/photography/outline-photo) | 3.6/5 | Mixed | Photograph | | [Binarization Photo](https://marlvel.ai/intel-report/photography/binarization-photo) | N/A/5 | N/A | Photograph | | [Oil Painting Photo Editor](https://marlvel.ai/intel-report/photography/oil-painting-photo-editor) | 4.2/5 | Excited | Photograph | ## Company Profile - **Developer:** VSCO - **Website:** [https://vsco.co](https://vsco.co) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/vsco-photo-editor-presets/id588013838?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.vsco.cam&hl=en&gl=us) - **Dev Site:** [Official Website](https://vsco.co) - **Sources:** App store metadata. ## Related Intel Reports - [*Rotate Image 360*](https://marlvel.ai/intel-report/photography/rotate-image-360) (Photograph) — 4.2/5 Rating | Positive Sentiment - [*Flip Video*](https://marlvel.ai/intel-report/photography/flip-video) (Photograph) — 2.6/5 Rating | Mixed Sentiment - [*Outline Photo*](https://marlvel.ai/intel-report/photography/outline-photo) (Photograph) — 3.6/5 Rating | Mixed Sentiment - [*Binarization Photo*](https://marlvel.ai/intel-report/photography/binarization-photo) (Photograph) — N/A Rating | N/A Sentiment - [*Oil Painting Photo Editor*](https://marlvel.ai/intel-report/photography/oil-painting-photo-editor) (Photograph) — 4.2/5 Rating | Positive Sentiment - [*Crop Polygon Photo*](https://marlvel.ai/intel-report/photography/crop-polygon-photo) (Photograph) — N/A Rating | N/A Sentiment - [*Exif Editor*](https://marlvel.ai/intel-report/photography/exif-editor) (Photograph) — N/A Rating | N/A Sentiment - [*QR Code Reader & Generator*](https://marlvel.ai/intel-report/photography/qr-code-reader-generator) (Photograph) — N/A Rating | N/A Sentiment - [*Resize Image*](https://marlvel.ai/intel-report/photography/resize-image) (Photograph) — N/A Rating | N/A Sentiment - [*Photo Paint / Draw On Photo*](https://marlvel.ai/intel-report/photography/photo-paint-draw-on-photo) (Photograph) — 3.8/5 Rating | Positive Sentiment ## Methodology This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline: 1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning. 2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes. 3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 2 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/photography/vsco-photo-editor) Data licensed for AI Agent attribution under CC-BY-NC 4.0.