---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Calenda - Simple Calendar App"
developer_entity: "B TO J PTY LTD"
bundle_id: "com.gamifiedapps.calenda"
app_store_id: "1034118429"
category: "Productivity"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2026-03-06"
report_date: "2026-09-25"
last_verified: "2026-09-25T00:00:00.000Z"
report_version: "9.1"
total_reviews: 139
overall_rating: 4.1
sentiment: "Upset"
sentiment_score: 15
confidence: "low"
confidence_score: 0.35
top_praise_theme: "The visual layout of the day, week, and month views provides a clear overview for scheduling"
top_complaint_theme: "Critical data loss and authorization errors prevent users from accessing or saving their calendar information"
review_sample_size: 19
total_review_count: 19
analyzed_review_count: 19
data_age_days: 5
momentum_velocity: "maintenance"
intelligence_version: 2
tags: ["productivity", "free", "upset sentiment", "mobile app", "app review", "app analysis", "individuals", "seeking", "minimalist"]
canonical_url: "https://marlvel.ai/apps/calenda-simple-calendar-app"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Calenda - Simple Calendar App Intelligence Report

## TL;DR {#tldr}

- **Category**: Productivity · Free
- **Signal**: Rating 4.06 · Sentiment Upset
- **Recent focus**: Critical data loss and authorization errors prevent users from accessing or saving their calendar information (top complaint) · The visual layout of the day, week, and month views provides a clear overview for scheduling (top praise)

> **TL;DR:** Calenda - Simple Calendar App is a productivity app by B TO J PTY LTD, rated 4.06/5 by 139 users, with Upset user sentiment (15/100), available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Calenda - Simple Calendar App faces Upset user sentiment (4.06/5 from 139 reviews), with users reporting critical data loss and authorization errors prevent users from accessing or saving their calendar information as the primary concern.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.06/5 (139 reviews) |
| **User Mood** | Upset |
| **Category** | Productivity |
| **Developer** | B TO J PTY LTD |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0.35/1.0) |
| **Data Age** | 5d |

## Metadata & Market Performance
- **Publisher:** B TO J PTY LTD
- **Category:** Productivity
- **Target Audience:** Individuals seeking a minimalist and visually customizable tool for daily schedule management.
- **Platforms:** iOS
- **Version Reviewed:** 9.1
- **Report Date:** 2026-09-25
- **Signal Count:** 19 reviews analyzed
- **Confidence:** Low (0.35/1.0)
- **App Store ID (iOS):** 1034118429
- **Bundle ID:** com.gamifiedapps.calenda
- **Data Window:** Analysis based on signals collected up to 2026-09-25

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Calenda is a minimalist calendar management tool for iOS that offers multiple schedule views and visual customization.
**Why users hire it:** Users want a clean, distraction-free interface for daily planning, but the current build fails to provide the basic reliability required for a primary calendar tool.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Multiple Calendar Views:** Toggle between Day, Week, Month, and List layouts for schedule visualization
- **[Differentiator] Customizable Design:** Adjust color schemes and font styles to modify the visual interface
  * *User Intent:* Users value self-expression and personalized experiences.
- **[Standard] iCloud Syncing:** Automatic event updates across devices via iCloud integration
  * *User Intent:* Users expect seamless access across multiple devices.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Calenda holds a 4.06 rating across 139 total ratings, but the lack of updates for 203 days signals a maintenance-only posture. The gap between the minimalist design promise and the reality of data-loss bugs prevents the app from competing with native system calendars.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free
- **Analysis:** The app is currently listed as free, though users report aggressive paywalls for core features.

<!-- section:sentiment -->
## 🔴 User Sentiment (Low Confidence: 19 of 19 reviews analyzed) {#user-sentiment}
- **Overall Rating:** 4.06/5
- **Platform Split:** iOS 4.1/5 (139 ratings)
- **Overall Sentiment:** Upset
- **Note:** The 4.06/5 store rating reflects cumulative history, while the Upset sentiment reflects recent user reviews analyzed by our AI pipeline.

### Top Praises
- **The visual layout of the day, week, and month views provides a clear overview for scheduling**

### Top Complaints (Impact Areas)

- **Critical data loss and authorization errors prevent users from accessing or saving their calendar information**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Minimalist interface design provides a clear visual overview of daily schedules

**Growth Levers:**
- Implementing a robust, bug-free event management system would differentiate Calenda from unstable niche calendar tools


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v9.1, 6 months ago):** Optimized performance and efficiency.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Maintenance) {#momentum}

- Ships only maintenance and performance updates.
- No major feature releases in 2026.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 203 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Calenda - Simple Calendar App is a productivity app that is completely free.
With a 4.06/5 rating from 139 reviews, it faces significant user friction.

<!-- speakable-start -->
> **Bottom Line:** Calenda must resolve critical data-loss and authorization bugs to restore basic utility, as the current state prevents the app from serving as a reliable calendar. Fixing these functional regressions would unlock the retention potential of the minimalist design.
<!-- speakable-end -->

**Best for:** Individuals seeking a minimalist and visually customizable tool for daily schedule management.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] Rebuild event management logic because data loss and deletion bugs are the top churn drivers → restore basic utility
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

The productivity market is consolidating around stable, integrated calendar solutions, leaving Calenda exposed due to its lack of reliability. Without a shift to address core functional regressions, the app will continue to lose users to default system tools.

- 🔴 Critical data loss and authorization errors in the latest release erode user trust, leading to consistent churn and negative sentiment.
- 🔴 The six-month gap since the last meaningful update suggests the developer is in maintenance mode, leaving functional bugs unaddressed.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.06/5 |
| Total Reviews | 139 |
| Sentiment | Upset (15/100) |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Calenda - Simple Calendar App** (this app) | 4.06/5 | Upset | B TO J PTY LTD |
| [ChatGPT](https://marlvel.ai/apps/chatgpt) | 4.8/5 | n/a | OpenAI OpCo, LLC |
| [Clean Swell](https://marlvel.ai/apps/clean-swell) | 3.9/5 | n/a | Ocean Conservancy |
| [HitWave](https://marlvel.ai/apps/ciendor-applications-hitwave) | 2.5/5 | Mixed | Ciendor Holdings Corp. LTD |
| [Paper: Sketch, Draw & Create](https://marlvel.ai/apps/paper-sketch-draw-create) | 4.6/5 | N/A | Evernote Corporation |
| [Perplexity - AI Search & Chat](https://marlvel.ai/apps/perplexity-ai-search-chat) | 4.8/5 | Mixed | Perplexity AI, Inc. |

## Company Profile
- **Developer:** B TO J PTY LTD

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/calenda-simple-calendar-app/id1034118429?uo=4)
- **Sources:** App store metadata, User reviews.

## Related Intel Reports
- [*ChatGPT*](https://marlvel.ai/apps/chatgpt) (OpenAI OpCo, LLC) · 4.8/5 Rating
- [*Clean Swell*](https://marlvel.ai/apps/clean-swell) (Ocean Conservancy) · 3.9/5 Rating
- [*HitWave*](https://marlvel.ai/apps/ciendor-applications-hitwave) (Ciendor Holdings Corp. LTD) · 2.5/5 Rating
- [*Paper: Sketch, Draw & Create*](https://marlvel.ai/apps/paper-sketch-draw-create) (Evernote Corporation) · 4.6/5 Rating
- [*Perplexity - AI Search & Chat*](https://marlvel.ai/apps/perplexity-ai-search-chat) (Perplexity AI, Inc.) · 4.8/5 Rating
- [*ScreenZen- Screen Time Control*](https://marlvel.ai/apps/screenzen-screen-time-control) (ScreenZen LLC) · 4.8/5 Rating | Excellent Sentiment
- [*SpaceDesk App*](https://marlvel.ai/apps/spacedesk-app) (Hawsabah) · N/A Rating
- [*TeamViewer Remote Control*](https://marlvel.ai/apps/teamviewer-remote-control) (TeamViewer Germany GmbH) · 4.5/5 Rating
- [*VPN 360: Fast & Secure Proxy*](https://marlvel.ai/apps/co-infinitysoft-vpn360) (Pango GmbH) · 4.5/5 Rating
- [*VPN - Super Unlimited Proxy*](https://marlvel.ai/apps/vpn-super-unlimited-proxy) (Mobile Jump Pte Ltd) · 4.7/5 Rating | Excellent Sentiment

## Frequently Asked Questions {#faq}

### Is Calenda free to use?

Calenda is listed as free, but users report that core features are gated behind paywalls, which has led to frustration regarding the value proposition.

### Does Calenda support event deletion?

Users report that the app currently lacks a reliable way to delete events, which is a major source of frustration and a top-requested fix.

### Is Calenda reliable for daily scheduling?

Recent reviews highlight critical data loss and authorization errors, suggesting the app is currently unreliable for primary schedule management.

### What are better alternatives to Calenda?

Users seeking reliable calendar management should consider default system calendars or established productivity apps that offer stable sync and event management.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.35/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 19
- **Data Sources:** user reviews, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 5 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/calenda-simple-calendar-app)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.