---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Easy Count - シンプルなカウンターアプリ"
developer_entity: "Kota Maeda"
bundle_id: "org.tetoblog.Easy-Count"
app_store_id: "1580335092"
category: "Productivity"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2022-04-13"
report_date: "2026-07-05"
last_verified: "2026-07-05T00:00:00.000Z"
report_version: "2.0"
total_reviews: 0
confidence: "low"
confidence_score: 0.15
data_age_days: 132
momentum_velocity: "zombie"
intelligence_version: 3
nemesis: "Tally & Click Counter"
competitor_count: 11
tags: ["productivity", "free", "mobile app", "app review", "app analysis", "users", "requiring", "simple,"]
canonical_url: "https://marlvel.ai/apps/easy-count"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Easy Count - シンプルなカウンターアプリ Intelligence Report

## TL;DR {#tldr}

- **Category**: Productivity · Free

> **TL;DR:** Easy Count - シンプルなカウンターアプリ is a productivity app by Kota Maeda, available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Easy Count - シンプルなカウンターアプリ is a productivity app by Kota Maeda.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Category** | Productivity |
| **Developer** | Kota Maeda |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Low (0.15/1.0) |
| **Data Age** | 132d |

## Metadata & Market Performance
- **Publisher:** Kota Maeda
- **Category:** Productivity
- **Target Audience:** Users requiring a simple, manual counting tool who need to track both positive and negative values.
- **Platforms:** iOS
- **Version Reviewed:** 2.0
- **Report Date:** 2026-07-05
- **Signal Count:** 0 reviews analyzed
- **Confidence:** Low (0.15/1.0)
- **App Store ID (iOS):** 1580335092
- **Bundle ID:** org.tetoblog.Easy-Count
- **Performance Trend:** Declining
- **Data Window:** Analysis based on signals collected up to 2026-07-05

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Easy Count is a manual tally utility for iOS that provides separate buttons for incrementing and decrementing counts.
**Why users hire it:** Users hire this app for low-friction, tactile counting where negative values are required, a specific workflow that standard single-button clickers fail to support.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Dual-Button Counter:** Separate buttons for increment and decrement operations to manage counts with negative values.
- **[Standard] Haptic and Sound Feedback:** Tactile and auditory cues triggered upon button interaction.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Easy Count occupies the minimalist utility niche, focusing on the specific friction point of negative-value counting. Its lack of recent updates (last updated 2022) places it at a disadvantage against competitors leveraging modern iOS features like Live Activities.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free
- **Analysis:** The app is distributed as a free utility with no visible monetization gates or subscription tiers.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Tactile haptic feedback loop provides immediate user satisfaction
- Dual-button interface solves negative-value friction better than standard counters

**Growth Levers:**
- Add widget support for home screen access
- Implement basic data export for inventory tracking


<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

The competitive outlook has downgraded to declining due to the app's continued stagnation and the emergence of more capable, feature-rich competitors.

**Overall trend**: Declining
**Compared at**: 2026-07-05

### High-impact changes
- **[Declined] Outlook Trend** (positioning)
- **[Added] New Weaknesses Identified** (swot)

### Medium-impact changes
- **[Shifted] Primary Nemesis Update** (positioning)
- **[Added] Feature Gaps Identified** (features)
- **[Shifted] PM Action Item Pivot** (positioning)

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### Easy Count - シンプルなカウンターアプリ vs Tally & Click Counter
- **[Tally & Click Counter](https://marlvel.ai/apps/tally-click-counter)** by Tevfik Yucek: This app dominates the category with a massive user base and feature set that directly competes with Easy Count's core utility of manual counting.
  - **Key differences:**
    - Offers hardware button integration for physical counting, which is a significant advantage for power users.
    - Provides a completely ad-free experience, creating a cleaner and more professional user interface than competitors.
    - Supports unlimited counters, allowing users to track complex data sets far beyond simple binary counting.

### Contenders (Strong Challengers)
- **[Clicker Counter - Hand Clicker](https://marlvel.ai/apps/clicker-counter-hand-clicker)** by NBApps: Competes for the same manual counting use case with a focus on modern iOS platform features.
  - Leverages Live Activities and widget support to keep count data visible without opening the app.
  - Enables cross-platform sync, ensuring users can access their counts across multiple Apple devices seamlessly.
- **[Logs All - Track Anything](https://marlvel.ai/apps/logs-all-track-anything)** by CHASE PLACE LLC: Targets the same productivity segment by offering a broader suite of data logging and visualization tools.
  - Offers robust cloud integration and data export capabilities, essential for users managing long-term personal data.
  - Provides advanced visualization tools that transform raw counts into actionable charts and historical trends.
- **[Many - Count Anything Tally](https://marlvel.ai/apps/many-count-anything-tally)** by ScicoDream Network Technology Ltd: Directly overlaps in the 'tally' utility space, targeting users who need to track multiple categories.
  - Includes data summary analytics, providing users with visual insights that this app currently lacks.
  - Features a quick backfill journal, allowing users to retroactively log data they may have missed.
- **[Trends watch](https://marlvel.ai/apps/trends-watch)** by DC & Co.: Competes for the same productivity-focused audience looking to track numerical data over time.
  - Focuses on custom trend creation and daily logging rather than simple real-time manual counting tasks.
  - Provides structured data entry workflows that cater to users needing historical analysis over immediate feedback.

### Peers (What They Do Better)
- **[50/50 Chance Focus](https://marlvel.ai/apps/50-50-chance-focus)** by John Archer: Shares the productivity niche by applying unique mechanics to influence user behavior and focus.
  - Uses variable ratio friction to gamify the process of staying focused and avoiding distractions.
  - Features app shielding capabilities that actively prevent users from opening non-productive applications during sessions.
- **[Screen Time Control - Vow](https://marlvel.ai/apps/screen-time-control-vow)** by Kai Chi Tsao: Targets the same productivity-conscious demographic by focusing on goal setting and momentum tracking.
  - Focuses on daily time goals and structured focus sessions rather than simple manual counting tasks.
  - Provides momentum tracking features that encourage users to maintain streaks and build long-term habits.
- **[Friction°](https://marlvel.ai/apps/friction)** by Matthew Harder: Operates in the productivity space by using 'friction' to help users manage their digital habits.
  - Implements location-based blocking to prevent users from accessing distracting apps in specific environments.
  - Includes a 'prevent deletion' feature to enforce commitment to productivity goals during difficult sessions.
- **[Finiti: Days Left](https://marlvel.ai/apps/finiti-days-left)** by Oleksandr Drobinin: Shares the productivity category by focusing on time-based tracking and visual habit management.
  - Uses aesthetic dot-grid countdown wallpapers to integrate productivity tracking directly into the device's home screen.
  - Prioritizes on-device processing for privacy, appealing to users concerned about data security in productivity apps.

### New Kids on the Block (What's Innovative)
- **[Scan before you Can](https://marlvel.ai/apps/com-flappdev-scanbeforeyoucan)** by Florian Schimanke: Enters the productivity market with a novel physical-digital hybrid approach to habit restriction.
  - Requires a physical barrier mechanism via QR code scanning to unlock access to specific apps.
- **[App Guardian](https://marlvel.ai/apps/app-guardian)** by KAZUNORI HARADA: A new entrant in the productivity space focusing on behavioral control and app usage management.
  - Allows for concurrent unlock sessions, providing a unique approach to managing multiple focus tasks simultaneously.

<!-- /section:rivals -->
<!-- section:whats-new -->
## What's New

- **Latest (v2.0, 4 years ago):** General bug fixes and performance improvements.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No updates since April 2022.
- Maintains focus on minimalist utility.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 1543 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Easy Count - シンプルなカウンターアプリ is an established productivity app that is completely free.

<!-- speakable-start -->
> **Bottom Line:** Easy Count succeeds as a focused, tactile utility, but the lack of persistent storage and modern iOS integrations makes it a fragile asset, so the PM should prioritize basic widget support to defend against feature-rich competitors.
<!-- speakable-end -->

**Best for:** Users requiring a simple, manual counting tool who need to track both positive and negative values.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] Ship home screen widget support because it is the top-requested utility feature for manual counters → increase daily app engagement
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors


- Cloud sync (available in Logs All but missing here)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Declining

The manual tally market is consolidating around apps that offer persistent data and cross-device sync. Easy Count's maintenance-mode status makes it vulnerable to competitors that provide more utility per session, so the PM must ship at least one modern iOS integration to remain relevant.

- 🔴 The lack of updates since 2022 leaves the app exposed to feature-rich rivals, which will accelerate churn as users seek modern iOS integration.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 2 analyzed |
| Trend | Declining |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Easy Count - シンプルなカウンターアプリ** (this app) | N/A/5 | N/A | Kota Maeda |
| [Scan before you Can](https://marlvel.ai/apps/com-flappdev-scanbeforeyoucan) | N/A/5 | N/A | Florian Schimanke |
| [50/50 Chance Focus](https://marlvel.ai/apps/50-50-chance-focus) | 5.0/5 | N/A | John Archer |
| [Tally & Click Counter](https://marlvel.ai/apps/tally-click-counter) | 4.9/5 | Thrilled | Tevfik Yucek |
| [Finiti: Days Left](https://marlvel.ai/apps/finiti-days-left) | 5.0/5 | N/A | Oleksandr Drobinin |
| [Screen Time Control - Vow](https://marlvel.ai/apps/screen-time-control-vow) | 4.0/5 | N/A | Kai Chi Tsao |

## Company Profile
- **Developer:** Kota Maeda
- **Website:** [https://tetoblog.org/easycount/](https://tetoblog.org/easycount/)
- **Social:** [Facebook](https://www.facebook.com/share.php?u=https) · [X/Twitter](https://twitter.com/share)

## Data Sources & Links
- **App Store ID:** 1580335092
- **Dev Site:** [Official Website](https://tetoblog.org/easycount/)
- **Sources:** Developer website content, App store metadata.

## Related Intel Reports
- [*Scan before you Can*](https://marlvel.ai/apps/com-flappdev-scanbeforeyoucan) (Florian Schimanke) · N/A Rating
- [*50/50 Chance Focus*](https://marlvel.ai/apps/50-50-chance-focus) (John Archer) · 5.0/5 Rating
- [*Tally & Click Counter*](https://marlvel.ai/apps/tally-click-counter) (Tevfik Yucek) · 4.9/5 Rating | Excellent Sentiment
- [*Finiti: Days Left*](https://marlvel.ai/apps/finiti-days-left) (Oleksandr Drobinin) · 5.0/5 Rating
- [*Screen Time Control - Vow*](https://marlvel.ai/apps/screen-time-control-vow) (Kai Chi Tsao) · 4.0/5 Rating
- [*Logs All - Track Anything*](https://marlvel.ai/apps/logs-all-track-anything) (CHASE PLACE LLC) · 2.8/5 Rating
- [*Trends watch*](https://marlvel.ai/apps/trends-watch) (DC & Co.) · 4.3/5 Rating
- [*Clicker Counter - Hand Clicker*](https://marlvel.ai/apps/clicker-counter-hand-clicker) (NBApps) · 4.1/5 Rating
- [*Many - Count Anything Tally*](https://marlvel.ai/apps/many-count-anything-tally) (ScicoDream Network Technology Ltd) · 4.7/5 Rating
- [*Friction°*](https://marlvel.ai/apps/friction) (Matthew Harder) · 5.0/5 Rating

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.15/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 0
- **Data Sources:** developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 132 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/easy-count)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.