---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Habit Tracker - Haby"
developer_entity: "Dmitry Sergunov"
bundle_id: "com.sergunow.habits"
app_store_id: "6477493057"
category: "Productivity"
primary_platform: "ios"
primary_monetization: "Subscription"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2024-12-07"
report_date: "2026-08-28"
last_verified: "2026-08-28T00:00:00.000Z"
report_version: "3.6.1"
total_reviews: 37
overall_rating: 4.1
sentiment: "Mixed"
sentiment_score: 45
confidence: "low"
confidence_score: 0.35
top_praise_theme: "Minimalist interface design provides a clean experience that avoids the bloat of competing habit trackers"
top_complaint_theme: "Critical data loss following the latest update leaves users unable to view existing habits or progress"
review_sample_size: 13
total_review_count: 13
analyzed_review_count: 13
data_age_days: 34
momentum_velocity: "zombie"
intelligence_version: 3
tags: ["productivity", "subscription", "mixed sentiment", "mobile app", "app review", "app analysis", "individuals", "seeking", "minimalist"]
canonical_url: "https://marlvel.ai/apps/habit-tracker-haby-1"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Habit Tracker - Haby Intelligence Report

## TL;DR {#tldr}

- **Category**: Productivity · Subscription
- **Signal**: Rating 4.05 · Sentiment Mixed
- **Recent focus**: Critical data loss following the latest update leaves users unable to view existing habits or progress (top complaint) · Minimalist interface design provides a clean experience that avoids the bloat of competing habit trackers (top praise)

> **TL;DR:** Habit Tracker - Haby is a productivity app by Dmitry Sergunov, rated 4.05/5 by 37 users, with Mixed user sentiment (45/100), available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Habit Tracker - Haby shows Mixed sentiment (4.05/5 from 37 reviews) - users praise minimalist interface design provides a clean experience that avoids the bloat of competing habit trackers but report issues with critical data loss following the latest update leaves users unable to view existing habits or progress.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.05/5 (37 reviews) |
| **User Mood** | Mixed |
| **Category** | Productivity |
| **Developer** | Dmitry Sergunov |
| **Pricing** | Subscription |
| **Platforms** | iOS |
| **Confidence** | Low (0.35/1.0) |
| **Data Age** | 34d |

## Metadata & Market Performance
- **Publisher:** Dmitry Sergunov
- **Category:** Productivity
- **Target Audience:** Individuals seeking a minimalist tool to track and maintain daily routines and self-improvement goals.
- **Platforms:** iOS
- **Version Reviewed:** 3.6.1
- **Report Date:** 2026-08-28
- **Signal Count:** 13 reviews analyzed
- **Confidence:** Low (0.35/1.0)
- **App Store ID (iOS):** 6477493057
- **Bundle ID:** com.sergunow.habits
- **Performance Trend:** Declining
- **Data Window:** Analysis based on signals collected up to 2026-08-28

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Habit Tracker - Haby is a minimalist habit-tracking application for iOS, featuring Apple Watch integration and interactive home screen widgets.
**Why users hire it:** Users choose Habit Tracker - Haby to manage daily routines without the cognitive load of complex, feature-heavy productivity tools.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Apple Watch Integration:** Mark habits as complete directly from the watch interface without opening the phone app.
- **[Standard] Interactive Home Screen Widgets:** Complete habit tasks directly from the iOS home screen via interactive widgets.
- **[Standard] iCloud Data Sync:** Secure storage and synchronization of habit data across devices using iCloud.
  * *User Intent:* Users expect seamless access across multiple devices.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Habit Tracker - Haby maintains a 4.05-star rating based on 37 total ratings, though the lack of updates for over 600 days signals a stagnant market position.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Subscription
- **Tiers:** Free tier, Annual subscription, Monthly subscription
- **Analysis:** Subscription-only model for unlimited access, requiring payment for full feature set.

<!-- section:sentiment -->
## 🟡 User Sentiment (Low Confidence: 13 of 13 reviews analyzed) {#user-sentiment}
- **Overall Rating:** 4.05/5
- **Platform Split:** iOS 4.1/5 (37 ratings)
- **Overall Sentiment:** Mixed

### Top Praises
- **Minimalist interface design provides a clean experience that avoids the bloat of competing habit trackers**
- **Flexible habit scheduling allows users to track multiple daily occurrences within a single habit entry**

### Top Complaints (Impact Areas)

- **Critical data loss following the latest update leaves users unable to view existing habits or progress**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Minimalist interface design provides a clean experience that avoids the bloat of competing habit trackers

**Growth Levers:**
- Implementing a robust cloud-sync recovery mechanism could restore trust among users affected by recent data-loss incidents


<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

The app's competitive position has shifted from a stagnant legacy tool to a product in a severe stability crisis, with the analytical narrative now explicitly identifying the minimalist design as a liability that fails to retain users during prolonged development silence.

**Overall trend**: Declining
**Compared at**: 2026-08-28

### High-impact changes
- **[Shifted] Minimalist design re-evaluated** (positioning)

### Medium-impact changes
- **[Added] New SWOT items** (swot)
- **[Shifted] Executive summary tone** (positioning)

<!-- section:whats-new -->
## What's New

- **Latest (v3.6.1, 1 years ago):** Maintenance update focused on watchOS 27 compatibility, bug fixes, and performance improvements.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- Ships no feature updates for 20 months.
- Last release occurred December 2024.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 629 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Habit Tracker - Haby is a productivity app.
With a 4.05/5 rating from 37 reviews, it shows mixed user reception.

<!-- speakable-start -->
> **Bottom Line:** Habit Tracker - Haby must prioritize immediate stability fixes to address the data-loss incidents that currently render the app non-functional for many users. Restoring basic reliability is the only path to preventing total churn in a competitive productivity market.
<!-- speakable-end -->

**Best for:** Individuals seeking a minimalist tool to track and maintain daily routines and self-improvement goals.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] Rebuild data persistence layer because recent updates caused total habit loss → restore user trust
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

The productivity market is consolidating around tools that offer consistent feature updates and reliable cloud synchronization. Habit Tracker - Haby remains exposed due to its stagnant development cycle and recent stability failures, which will likely accelerate user migration to more actively maintained alternatives.

- 🔴 Critical data loss following the latest update erodes the daily active habit, which compounds the rating drag already visible on the platform.
- 🔴 The 20-month release gap without feature expansion signals a maintenance-only posture, leaving the app exposed to rivals with active live-ops cadences.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.05/5 |
| Total Reviews | 37 |
| Sentiment | Mixed (45/100) |
| Confidence | Low |
| Pricing Model | Subscription |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Declining |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Habit Tracker - Haby** (this app) | 4.05/5 | Mixed | Dmitry Sergunov |
| [Mitsu: AI Life Coach](https://marlvel.ai/apps/mitsu-ai-life-coach) | N/A/5 | N/A | C2 Insights |
| [ChatGPT](https://marlvel.ai/apps/chatgpt) | 4.8/5 | n/a | OpenAI OpCo, LLC |
| [HitWave](https://marlvel.ai/apps/ciendor-applications-hitwave) | 2.6/5 | Mixed | Ciendor Holdings Corp. LTD |
| [Paper: Sketch, Draw & Create](https://marlvel.ai/apps/paper-sketch-draw-create) | 4.6/5 | N/A | Evernote Corporation |
| [Pattrn - Discipline Tracker](https://marlvel.ai/apps/pattrn-discipline-tracker) | 4.8/5 | Thrilled | Pedro Schott |

## Company Profile
- **Developer:** Dmitry Sergunov

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/habit-tracker-haby/id6477493057?uo=4)
- **Sources:** App store metadata, User reviews.

## Related Intel Reports
- [*Mitsu: AI Life Coach*](https://marlvel.ai/apps/mitsu-ai-life-coach) (C2 Insights) · N/A Rating
- [*ChatGPT*](https://marlvel.ai/apps/chatgpt) (OpenAI OpCo, LLC) · 4.8/5 Rating
- [*HitWave*](https://marlvel.ai/apps/ciendor-applications-hitwave) (Ciendor Holdings Corp. LTD) · 2.6/5 Rating
- [*Paper: Sketch, Draw & Create*](https://marlvel.ai/apps/paper-sketch-draw-create) (Evernote Corporation) · 4.6/5 Rating
- [*Pattrn - Discipline Tracker*](https://marlvel.ai/apps/pattrn-discipline-tracker) (Pedro Schott) · 4.8/5 Rating | Excellent Sentiment
- [*ScreenZen- Screen Time Control*](https://marlvel.ai/apps/screenzen-screen-time-control) (ScreenZen LLC) · 4.9/5 Rating | Excellent Sentiment
- [*SpaceDesk App*](https://marlvel.ai/apps/spacedesk-app) (Hawsabah) · N/A Rating
- [*한음달-한국인에게 꼭 맞는 음력달력, 캘린더*](https://marlvel.ai/apps/app--103) (YunaSoft Inc.) · 4.6/5 Rating
- [*바로메모 - 매일 바로 작성하는 메모장*](https://marlvel.ai/apps/cswpd-memo) (SuWon Choi) · N/A Rating
- [*근로장려금 알리미 - 신청, 기준, 금액계산 가이드*](https://marlvel.ai/apps/com-swing2app-v3-d83e9bb95c05347f59ad81dea3b925ebf) (SY Company) · 3.8/5 Rating

## Frequently Asked Questions {#faq}

### Is Habit Tracker - Haby worth using for daily routines?

While Habit Tracker - Haby offers a clean, minimalist design, recent user reports of data loss and notification failures make it unreliable for consistent daily tracking at this time.

### Does Habit Tracker - Haby have a free version?

Yes, Habit Tracker - Haby offers a free tier, but unlimited access to all features requires an annual or monthly subscription.

### Is Habit Tracker - Haby safe for my habit data?

Habit Tracker - Haby stores data in iCloud, but recent reviews indicate users have experienced significant data loss following the latest update, suggesting potential instability in the current build.

### What are some alternatives to Habit Tracker - Haby?

Users seeking more reliable habit tracking should consider apps that maintain frequent update cadences and offer robust data backup features, as Habit Tracker - Haby has not received a major update in over 20 months.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.35/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 13
- **Data Sources:** user reviews, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 34 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/habit-tracker-haby-1)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.