---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "PlanPop: Shared Calendar"
developer_entity: "Moments Technologies Inc."
bundle_id: "net.sevendays.alpaca"
app_store_id: "1300063587"
category: "Productivity"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS & Android"
app_last_updated: "2026-10-08"
report_date: "2026-10-13"
last_verified: "2026-10-13T00:00:00.000Z"
report_version: "0.10.143"
total_reviews: 1620
overall_rating: 4.7
sentiment: "Excited"
sentiment_score: 65
confidence: "high"
confidence_score: 0.7
top_praise_theme: "The minimalist design and lack of intrusive advertisements create a clean experience for family scheduling"
top_complaint_theme: "Application crashes and blank screens following the latest update prevent users from accessing their shared calendars"
review_sample_size: 50
total_review_count: 50
analyzed_review_count: 50
data_age_days: 32
momentum_velocity: "steady"
intelligence_version: 2
tags: ["productivity", "free", "excited sentiment", "mobile app", "app review", "app analysis", "couples,", "families,", "friend"]
canonical_url: "https://marlvel.ai/apps/planpop-shared-calendar"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# PlanPop: Shared Calendar Intelligence Report

## TL;DR {#tldr}

- **Category**: Productivity · Free
- **Signal**: Rating 4.73 · Sentiment Excited
- **Recent focus**: Application crashes and blank screens following the latest update prevent users from accessing their shared calendars (top complaint) · The minimalist design and lack of intrusive advertisements create a clean experience for family scheduling (top praise)

> **TL;DR:** PlanPop: Shared Calendar is a productivity app by Moments Technologies Inc., rated 4.73/5 by 1.6K users, with Excited user sentiment (65/100), available on iOS & Android.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** PlanPop: Shared Calendar maintains Excited user sentiment (4.73/5 from 1.6K reviews), with users consistently praising the minimalist design and lack of intrusive advertisements create a clean experience for family scheduling.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.73/5 (1.6K reviews) |
| **User Mood** | Excited |
| **Category** | Productivity |
| **Developer** | Moments Technologies Inc. |
| **Pricing** | Free |
| **Platforms** | iOS & Android |
| **Confidence** | High (0.7/1.0) |
| **Data Age** | 32d |

## Metadata & Market Performance
- **Publisher:** Moments Technologies Inc.
- **Category:** Productivity
- **Target Audience:** Couples, families, and friend groups seeking a collaborative, non-work-focused scheduling tool to coordinate shared time.
- **Platforms:** iOS & Android
- **Version Reviewed:** 0.10.143
- **Report Date:** 2026-10-13
- **Signal Count:** 50 reviews analyzed
- **Confidence:** High (0.7/1.0)
- **App Store ID (iOS):** 1300063587
- **Bundle ID:** net.sevendays.alpaca
- **Google Play ID:** net.sevendays.alpaca
- **Data Window:** Analysis based on signals collected up to 2026-10-13

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** PlanPop is a shared calendar application for families and friend groups, available on iOS and Android, designed to coordinate schedules through a unified visual interface.
**Why users hire it:** The app removes the friction of manual coordination by providing a single, shared view of multiple users' plans, displacing the need for fragmented text-based scheduling.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Shared Calendar Layering:** Visual overlay of multiple users' schedules in a single view to identify availability without manual inquiry.
  * *User Intent:* Users seek social connection and competitive engagement with peers.
- **[Differentiator] Idea Capture:** Non-dated event logging for future planning, allowing users to jot down trips or date nights before assigning specific dates.
- **[Differentiator] In-App Communication:** Group chat and comment functionality attached directly to specific calendar events.
  * *User Intent:* Users want real-time communication within the app experience.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

PlanPop maintains a strong core following due to its minimalist design, holding a 4.79 rating on iOS and 4.62 on Android. The absence of monetization tiers signals a focus on user acquisition and retention over immediate revenue generation.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Completely free to use
- **Analysis:** PlanPop operates on a free-to-use model with no current IAP or ad-supported tiers, positioning itself as a privacy-focused utility.

<!-- section:sentiment -->
## 🟢 User Sentiment (High Confidence: 50 of 50 reviews analyzed) {#user-sentiment}
- **Overall Rating:** 4.73/5
- **Platform Split:** iOS 4.8/5 (982 ratings) | Android 4.6/5 (638 ratings)
- **Overall Sentiment:** Excited

### Top Praises
- **The minimalist design and lack of intrusive advertisements create a clean experience for family scheduling**
- **Shared calendar functionality with integrated visual elements like gifs helps friends and families stay organized**
- **The addition of a widget feature allows users to view their upcoming plans directly from the home screen**

### Top Complaints (Impact Areas)

- **Application crashes and blank screens following the latest update prevent users from accessing their shared calendars**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Visual layering mechanism increases switching costs
- Minimalist, ad-free interface sustains install velocity

**Growth Levers:**
- Granular weekly and daily views increase planning precision
- Recurring event automation simplifies weekly commitments


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v0.12.64, 3 weeks ago):** Unified Plans and Ideas navigation and a redesigned calendar drawer with improved toggle controls and empty-state guidance.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Steady) {#momentum}

- Shipped unified navigation and calendar drawer.
- Released home screen widget functionality.
- Ships updates every 11 days on average.

> **Cadence:** 3 total versions · 1 majors in last 6 months · 4 days since last update · 11 days avg between updates

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

PlanPop: Shared Calendar is a market-leading productivity app that is completely free.
With a 4.73/5 rating from 1.6K reviews, it delivers strong user satisfaction.

<!-- speakable-start -->
> **Bottom Line:** PlanPop's minimalist design and shared layering mechanism retain core users, but stability regressions in the latest build are creating churn. Addressing these crashes is necessary to maintain the current user base before expanding into requested granular view features.
<!-- speakable-end -->

**Best for:** Couples, families, and friend groups seeking a collaborative, non-work-focused scheduling tool to coordinate shared time.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Rebuild stability logic in the latest release because crashes and blank screens are the top complaint → stabilize retention
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Mixed

The shared calendar market is consolidating around tools that offer both simplicity and reliability. PlanPop's current maintenance-mode stability issues leave it exposed to rivals that offer more granular control, and the PM must prioritize technical hygiene to prevent the current sentiment dip from becoming a long-term churn trend.

- 🔴 Stability regressions in the latest build (crashes, blank screens) erode the daily active habit, which compounds the rating drag already visible on Android.
- 🟢 The successful introduction of the home screen widget demonstrates an active feature investment cadence that keeps the app relevant for daily users.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.73/5 |
| Total Reviews | 1.6K |
| Sentiment | Excited (65/100) |
| Confidence | High |
| Pricing Model | Free |
| Platforms | iOS & Android |
| Key Features | 3 analyzed |
| Outlook | Mixed |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **PlanPop: Shared Calendar** (this app) | 4.73/5 | Excited | Moments Technologies Inc. |
| [HitWave](https://marlvel.ai/apps/ciendor-applications-hitwave) | 2.5/5 | Mixed | Ciendor Holdings Corp. LTD |
| [VPN 360: Fast & Secure Proxy](https://marlvel.ai/apps/co-infinitysoft-vpn360) | 4.5/5 | Mixed | Pango GmbH |
| [VPN - Super Unlimited Proxy](https://marlvel.ai/apps/vpn-super-unlimited-proxy) | 4.7/5 | Thrilled | Mobile Jump Pte Ltd |
| [Bookmarks - Send To Self](https://marlvel.ai/apps/bookmarks-send-to-self) | 4.4/5 | Excited | GILI |
| [ChatGPT](https://marlvel.ai/apps/chatgpt) | 4.8/5 | n/a | OpenAI OpCo, LLC |

## Company Profile
- **Developer:** Moments Technologies Inc.
- **Website:** [https://planpop.com/](https://planpop.com/)

## Data Sources & Links
- **App Store ID:** 1300063587
- **Google Play ID:** net.sevendays.alpaca
- **Dev Site:** [Official Website](https://planpop.com/)
- **Sources:** Developer website content, App store metadata, User reviews.

## Related Intel Reports
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- [*Bookmarks - Send To Self*](https://marlvel.ai/apps/bookmarks-send-to-self) (GILI) · 4.4/5 Rating | Positive Sentiment
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- [*Google Gemini*](https://marlvel.ai/apps/google-gemini-1) (Google LLC) · 4.6/5 Rating | Positive Sentiment
- [*Infomaniak Euria*](https://marlvel.ai/apps/infomaniak-euria) (Infomaniak Network SA) · 4.8/5 Rating

## Frequently Asked Questions {#faq}

### Is PlanPop free to use?

Yes, PlanPop is currently free to use with no in-app purchases or advertisements, positioning itself as a privacy-focused utility.

### Does PlanPop work for families?

Yes, PlanPop is designed for families and friend groups to coordinate shared time through a collaborative calendar and in-app communication features.

### Does PlanPop have recurring events?

Currently, PlanPop does not support recurring events, though this is a frequently requested feature by users to simplify weekly scheduling.

### What is the difference between PlanPop and Google Calendar?

PlanPop focuses on shared, non-work-focused scheduling with visual elements like gifs and photos, whereas Google Calendar is a broader productivity tool with deep integration into professional workflows.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.7/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 50
- **Data Sources:** user reviews, developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 32 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/planpop-shared-calendar)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.