--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Tidy – Contacts Cleaner" developer_entity: "Aisatsu LLC" bundle_id: "co.aisatsu.tidy" app_store_id: "6760239037" category: "Productivity" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-03-25" report_date: "2026-10-16" last_verified: "2026-10-16T00:00:00.000Z" report_version: "1.0.6" total_reviews: 3 overall_rating: 5 sentiment: "Thrilled" sentiment_score: 90 confidence: "medium" confidence_score: 0.4 top_praise_theme: "Bulk contact removal functionality allows users to manage thousands of entries without manual selection" review_sample_size: 3 total_review_count: 3 analyzed_review_count: 3 data_age_days: 19 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["productivity", "free", "thrilled sentiment", "mobile app", "app review", "app analysis", "individuals", "cluttered", "contact"] canonical_url: "https://marlvel.ai/apps/tidy-contacts-cleaner" license: "CC-BY-NC 4.0" content_version: "v2" --- # Tidy – Contacts Cleaner Intelligence Report ## TL;DR {#tldr} - **Category**: Productivity · Free - **Signal**: Rating 5 · Sentiment Thrilled - **Recent focus**: Bulk contact removal functionality allows users to manage thousands of entries without manual selection (top praise) > **TL;DR:** Tidy – Contacts Cleaner is a productivity app by Aisatsu LLC, rated 5/5 by 3 users, with Thrilled user sentiment (90/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Tidy – Contacts Cleaner maintains Thrilled user sentiment (5/5 from 3 reviews), with users consistently praising bulk contact removal functionality allows users to manage thousands of entries without manual selection. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 5/5 (3 reviews) | | **User Mood** | Thrilled | | **Category** | Productivity | | **Developer** | Aisatsu LLC | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Medium (0.4/1.0) | | **Data Age** | 19d | ## Metadata & Market Performance - **Publisher:** Aisatsu LLC - **Category:** Productivity - **Target Audience:** Individuals with cluttered contact lists who want a fast, gesture-based method to organize or remove outdated entries. - **Platforms:** iOS - **Version Reviewed:** 1.0.6 - **Report Date:** 2026-10-16 - **Signal Count:** 3 reviews analyzed - **Confidence:** Medium (0.4/1.0) - **App Store ID (iOS):** 6760239037 - **Bundle ID:** co.aisatsu.tidy - **Data Window:** Analysis based on signals collected up to 2026-10-16 ## Executive Snapshot **What it is:** Tidy is a contact cleanup utility for iOS that uses a swipe-based interface to manage address book entries. **Why users hire it:** The app removes the cognitive friction of manual contact deletion, replacing native list-based management with a fast, gesture-driven workflow. ## App DNA (Features & Intent) - **[Differentiator] Tinder-style Card Interface:** Swipe right to keep or left to delete individual contacts from the address book. - **[Differentiator] Automatic Backups:** Versioned backups created automatically before every publish action to allow state restoration. ## Market Position {#market-position} Tidy maintains a 5-star rating across 3 reviews, signaling high initial satisfaction with its core cleanup utility. The lack of monetization gates suggests a focus on user growth over immediate revenue. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** The app is currently free with no visible subscription or IAP gates. ## 🟢 User Sentiment (Medium Confidence: 3 of 3 reviews analyzed) {#user-sentiment} - **Overall Rating:** 5/5 - **Platform Split:** iOS 5.0/5 (3 ratings) - **Overall Sentiment:** Thrilled ### Top Praises - **Bulk contact removal functionality allows users to manage thousands of entries without manual selection** - **Fast and intuitive interface design makes the process of clearing out unwanted contacts feel rewarding** ## SWOT Analysis {#swot} **Core Strengths:** - Gesture-based cleanup mechanism increases session frequency by reducing cognitive load. - Automatic versioned backups function as a trust-building barrier against accidental data loss. **Growth Levers:** - Introduce a premium tier for advanced deduplication logic or cloud-sync features. ## What's New - **Latest (v1.0.6, 6 months ago):** Maintenance update addressing minor bugs and UI refinements. ## App Momentum (Maintenance) {#momentum} - Ships minor bug fixes and tweaks. - Maintains 5-star rating with 3 reviews. > **Cadence:** 1 total versions · 0 majors in last 6 months · 204 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Tidy – Contacts Cleaner is a productivity app that is completely free. It holds a 5/5 rating from 3 reviews. > **Bottom Line:** Tidy succeeds by simplifying contact management into a high-frequency gesture loop, but the lack of cloud-sync limits its utility for power users. Adding cross-device data persistence would unlock higher retention and justify a future premium tier. **Best for:** Individuals with cluttered contact lists who want a fast, gesture-based method to organize or remove outdated entries. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship cloud-sync integration because users value data safety, and current local-only storage limits multi-device utility → increase retention. ### Outlook: Stable The market for contact management is shifting toward automated, intelligent cleanup rather than manual gesture-based tools. Tidy remains advantaged by its simplicity, but the lack of cloud-sync and feature updates leaves it exposed to OS-level improvements that could automate the cleanup process entirely. - 🟢 The 5-star rating indicates the core swipe-to-delete mechanism effectively solves the user's primary pain point of cluttered contact lists. - ⚪ The 6-month maintenance-only cadence suggests the developer is currently prioritizing stability over new feature expansion. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 5/5 | | Total Reviews | 3 | | Sentiment | Thrilled (90/100) | | Confidence | Medium | | Pricing Model | Free | | Platforms | iOS | | Key Features | 2 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Tidy – Contacts Cleaner** (this app) | 5/5 | Thrilled | Aisatsu LLC | | [HitWave](https://marlvel.ai/apps/ciendor-applications-hitwave) | 2.5/5 | Mixed | Ciendor Holdings Corp. LTD | | [VPN 360: Fast & Secure Proxy](https://marlvel.ai/apps/co-infinitysoft-vpn360) | 4.5/5 | Mixed | Pango GmbH | | [VPN - Super Unlimited Proxy](https://marlvel.ai/apps/vpn-super-unlimited-proxy) | 4.7/5 | Thrilled | Mobile Jump Pte Ltd | | [Bookmarks - Send To Self](https://marlvel.ai/apps/bookmarks-send-to-self) | 4.4/5 | Excited | GILI | | [ChatGPT](https://marlvel.ai/apps/chatgpt) | 4.8/5 | n/a | OpenAI OpCo, LLC | ## Company Profile - **Developer:** Aisatsu LLC - **Website:** [https://aisatsu.co/tidy/](https://aisatsu.co/tidy/) ## Data Sources & Links - **App Store ID:** 6760239037 - **Dev Site:** [Official Website](https://aisatsu.co/tidy/) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*HitWave*](https://marlvel.ai/apps/ciendor-applications-hitwave) (Ciendor Holdings Corp. LTD) · 2.5/5 Rating - [*VPN 360: Fast & Secure Proxy*](https://marlvel.ai/apps/co-infinitysoft-vpn360) (Pango GmbH) · 4.5/5 Rating - [*VPN - Super Unlimited Proxy*](https://marlvel.ai/apps/vpn-super-unlimited-proxy) (Mobile Jump Pte Ltd) · 4.7/5 Rating | Excellent Sentiment - [*Bookmarks - Send To Self*](https://marlvel.ai/apps/bookmarks-send-to-self) (GILI) · 4.4/5 Rating | Positive Sentiment - [*ChatGPT*](https://marlvel.ai/apps/chatgpt) (OpenAI OpCo, LLC) · 4.8/5 Rating - [*Clean Swell*](https://marlvel.ai/apps/clean-swell) (Ocean Conservancy) · 3.9/5 Rating - [*Data Tree Manager*](https://marlvel.ai/apps/data-tree-manager) (Vsevolod Migdisov) · N/A Rating - [*DoughLab - Baking Recipe Lab*](https://marlvel.ai/apps/doughlab-baking-recipe-lab) (Jeong-soo Park) · N/A Rating - [*Google Gemini*](https://marlvel.ai/apps/google-gemini-1) (Google LLC) · 4.6/5 Rating | Positive Sentiment - [*Infomaniak Euria*](https://marlvel.ai/apps/infomaniak-euria) (Infomaniak Network SA) · 4.8/5 Rating ## Frequently Asked Questions {#faq} ### Is Tidy safe to use for my contacts? Tidy emphasizes privacy and keeps all data on your device. It also includes automatic versioned backups to allow you to restore your address book if you accidentally delete a contact. ### How does Tidy compare to the built-in contact manager? The native contact manager requires manual selection for deletions. Tidy provides a faster, gesture-based interface that allows you to swipe through contacts to keep or delete, which is more efficient for large, cluttered lists. ### Is Tidy free to use? Yes, Tidy is currently free with no visible subscription or IAP gates. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.4/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 3 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 19 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/tidy-contacts-cleaner) Data licensed for AI Agent attribution under CC-BY-NC 4.0.