---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "CoinValue：Coin Identifier"
developer_entity: "A.T. LTD"
bundle_id: "com.aurorithm.coinid"
app_store_id: "6751377955"
category: "Reference"
primary_platform: "ios"
primary_monetization: "Freemium"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2026-05-15"
report_date: "2026-05-20"
last_verified: "2026-05-20T09:59:12.709Z"
report_version: "1.8.3"
total_reviews: 436
overall_rating: 4.54
sentiment: "Frustrated"
sentiment_score: 35
confidence: "low"
confidence_score: 0.35
top_praise_theme: "Accurate coin identification and valuation features provide utility for casual collectors"
top_complaint_theme: "Subscription billing practices and lack of clear cancellation paths frustrate users"
top_request_theme: "Transparent pricing and valuation methodology details for coins in varying conditions"
review_sample_size: 11
total_review_count: 11
analyzed_review_count: 11
data_age_days: 43
momentum_velocity: "steady"
intelligence_version: 3
nemesis: "CoinSnap: Coin Identifier"
competitor_count: 7
tags: ["reference", "freemium", "frustrated sentiment", "mobile app", "app review", "app analysis", "collectors", "numismatists", "seeking"]
canonical_url: "https://marlvel.ai/apps/com-aurorithm-coinid"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# CoinValue：Coin Identifier App Audit

## TL;DR {#tldr}

- **Category**: Reference · Freemium
- **Signal**: Rating 4.54 · Sentiment Frustrated
- **Recent focus**: Subscription billing practices and lack of clear cancellation paths frustrate users (top complaint) · Accurate coin identification and valuation features provide utility for casual collectors (top praise) · Transparent pricing and valuation methodology details for coins in varying conditions (top request)

> **TL;DR:** CoinValue：Coin Identifier is a reference app by A.T. LTD, rated 4.54/5 by 436 users, with Frustrated user sentiment (35/100), available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** CoinValue：Coin Identifier faces Frustrated user sentiment (4.54/5 from 436 reviews), with subscription billing practices and lack of clear cancellation paths frustrate users as the primary user concern.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.54/5 (436 reviews) |
| **User Mood** | Frustrated |
| **Category** | Reference |
| **Developer** | A.T. LTD |
| **Pricing** | Freemium |
| **Platforms** | iOS |
| **Confidence** | Low (0.35/1.0) |
| **Data Age** | 43d |

## Metadata & Market Performance
- **Publisher:** A.T. LTD
- **Category:** Reference
- **Target Audience:** Coin collectors and numismatists seeking rapid identification and market valuation tools for their collections.
- **Platforms:** iOS
- **Version Audited:** 1.8.3
- **Audit Date:** 2026-05-20
- **Signal Count:** 11 reviews analyzed
- **Confidence:** Low (0.35/1.0)
- **App Store ID (iOS):** 6751377955
- **Bundle ID:** com.aurorithm.coinid
- **Performance Trend:** Mixed
- **Data Window:** Analysis based on signals collected up to 2026-05-20

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** CoinValue is a numismatic identification and collection management app for iOS that uses AI to categorize coins and provide market valuations.
**Why users hire it:** Users hire CoinValue to automate the tedious manual identification of coin collections, seeking immediate rarity and market value data without visiting a professional appraiser.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] AI Coin Identification:** Image recognition engine identifies coins from photos or uploads using a database of 92,000 types
  * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior.
- **[Differentiator] Professional Analysis Reports:** Provides rarity grading and real-time market valuations for identified specimens
  * *User Intent:* Users seek enhanced value through premium features.
- **[Standard] Collection Management:** Digital cataloging system to organize coins by series, era, or value
  * *User Intent:* Users are motivated by consistent progression and daily incentives.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

CoinValue sits #80 Grossing in the US Reference category, yet its free-tier rank has slipped to #99. The disparity between grossing and free-tier visibility signals that monetization friction is outpacing new user acquisition.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Freemium
- **Tiers:** Free version with limited access, Subscription-based premium access
- **Analysis:** Freemium model relies on subscription conversion for advanced valuation data, with auto-renewal managed via iTunes account settings.

<!-- section:sentiment -->
## 🔴 User Sentiment (Low Confidence: 11 of 11 reviews analyzed) {#user-sentiment}
- **Overall Rating:** 4.54/5
- **Platform Split:** iOS 4.5/5 (436 ratings)
- **Overall Sentiment:** Frustrated
- **Note:** The 4.54/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline.

### Top Praises
- **Accurate coin identification and valuation features provide utility for casual collectors**

### Top Complaints (Impact Areas)
- **Subscription billing practices and lack of clear cancellation paths frustrate users**

### Top Requests (What Users Want)
- **Transparent pricing and valuation methodology details for coins in varying conditions**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- AI-powered identification engine provides immediate value for casual collectors
- Digital cataloging system increases user switching costs

**Critical Frictions:**
- Subscription billing practices trigger high-frequency complaints
- Inconsistent scan performance leads to user churn

**Growth Levers:**
- Transparent pricing methodology could rebuild user trust
- B2B partnerships with local coin shops could expand distribution

**Market Threats:**
- Next Vision Limited's high-velocity release cadence
- Regulatory tightening on subscription cancellation flows

<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

CoinValue has refined its competitive positioning to address subscription-related churn while maintaining its core AI identification utility.

**Overall trend**: Mixed
**Compared at**: 2026-05-20

### High-impact changes
- **[Shifted] Freemium Model Adoption** (pricing) — Pricing model shifted from generic subscription to a freemium structure, explicitly gating valuation data behind premium access.
- **[Declined] Confidence in Sentiment Data** (sentiment) — Confidence in user sentiment data dropped from medium to low, indicating higher volatility in user feedback.

### Medium-impact changes
- **[Improved] Rating Increase** (sentiment) — App Store rating increased from 4.48 to 4.54.
- **[Added] Regulatory and Competitive Threats** (swot) — Added threats regarding regulatory scrutiny of cancellation flows and high-velocity release cadences from competitors.

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### CoinValue：Coin Identifier vs CoinSnap: Coin Identifier — Head to Head
- **[CoinSnap: Coin Identifier](https://marlvel.ai/apps/coinsnap-coin-identifier)** by Next Vision Limited: Dominates the coin identification niche with massive user scale and a high-velocity release cadence that keeps their AI model ahead of competitors.
  - **Moat strength:** High — sustainable advantage over 12 months
  - **Key differences:**
    - Maintains a massive, crowd-sourced database that provides superior identification accuracy for rare and error coins.
    - Aggressive release schedule of 11 updates in six months ensures rapid adaptation to new numismatic trends.
    - Leverages a high-volume user base to refine AI recognition models faster than smaller, niche-focused competitors.
  - **Where CoinValue：Coin Identifier wins:**
    - ✅ Offers a more streamlined, lightweight interface that avoids the feature bloat found in larger, legacy-heavy identification apps.
  - **Where CoinSnap: Coin Identifier wins:**
    - ❌ Provides a significantly deeper numismatic database that reduces the frequency of 'unidentified' scan results for users.
    - ❌ Features a more mature community-driven ecosystem that encourages long-term user retention through collection management tools.
  - **Verdict:** The target app must pivot toward a specialized, high-accuracy niche or superior UX to avoid being crushed by the sheer data-moat of this market leader.

### Contenders (Strong Challengers)
- **[CoinIn: Coin Scan Identifier](https://marlvel.ai/apps/com-coininapp)** by Vortemol Limited [Moat: Medium]: A high-velocity competitor that aggressively iterates on its scanning engine to challenge the market leader's dominance.
  - Maintains an extremely high release frequency, shipping 15 updates in six months to rapidly patch identification bugs.
  - Focuses on a simplified, scan-first user experience that reduces the time-to-value for casual coin collectors.
- **[Coin ID: Coin Value Identifier](https://marlvel.ai/apps/com-aiby-wtcoin)** by AIBY [Moat: Medium]: A major player in the AI-identification space that leverages broad technical resources to maintain a strong market presence.
  - Integrates advanced AI valuation algorithms that provide real-time market pricing estimates directly within the scan results.
  - Utilizes a more polished, professional UI design that appeals to serious numismatists rather than just casual hobbyists.
- **[Coinoscope: visual coin search](https://marlvel.ai/apps/coinoscope-visual-coin-search)** by Miccron [Moat: Low]: A long-standing specialist in visual search technology that remains a relevant alternative for users prioritizing search precision.
  - Prioritizes visual search accuracy over broad collection management features, appealing to users with specific identification needs.
  - Operates as a dedicated search tool rather than a full-suite collection manager, maintaining a smaller, focused footprint.

### Peers (What They Do Better)
- **[NoteSnap: Banknote Identifier](https://marlvel.ai/apps/com-banknote-identifier)** by Next Vision Limited: Shares the same developer and core AI-scanning technology as the market leader but focuses on the adjacent banknote market.
  - Extends the proven coin-scanning AI architecture into the distinct domain of paper currency and banknote collecting.
  - Cross-promotes within the developer's ecosystem to capture users interested in both coin and banknote numismatics.
- **[Picture Bird: Bird identifier](https://marlvel.ai/apps/cn-danatech-picturebird)** by Next Vision Limited: Demonstrates the developer's capability to apply the same identification-as-a-service model to different nature-based categories.
  - Applies high-accuracy image recognition technology to biological classification rather than inanimate object valuation.
  - Uses a proven, scalable UI framework that allows for rapid deployment across multiple identification-based niches.

### New Kids on the Block (What's Innovative)
- **[HoloDex - TCG Scan & Collect](https://marlvel.ai/apps/com-getholodex-app)** by MAVELLI FZCO: An emerging threat that applies the coin-identification model to the high-growth Trading Card Game (TCG) market.

<!-- /section:rivals -->
<!-- section:whats-new -->
## What's New

- **Latest (v1.8.3, 5 days ago):** General bug fixes and stability improvements.
- **Last Major (v1.8.0, 1 months ago):** Enhanced Coin Detail Page with grading, pricing, and market data; improved camera performance for faster, sharper image capture.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Steady) {#momentum}

- Ships stability improvements and bug fixes.
- Maintains consistent global category presence.

> **Cadence:** 5 total versions · 2 majors in last 6 months · 5 days since last update · 25 days avg between updates

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

CoinValue：Coin Identifier is a challenged reference app that is free with in-app purchases.
With a 4.54/5 rating from 436 reviews, it faces significant user friction.

<!-- speakable-start -->
> **Bottom Line:** CoinValue provides high utility for identification, but aggressive subscription billing practices threaten long-term retention, so the PM should prioritize transparent cancellation flows to stabilize the user base.
<!-- speakable-end -->

**Best for:** Coin collectors and numismatists seeking rapid identification and market valuation tools for their collections.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] [HIGH IMPACT] Ship clear in-app cancellation paths because billing complaints are the #1 driver of negative sentiment → reduce refund surge — *Billing complaints are the top frequency theme in user sentiment data.* _(trade-off: deprioritize Pause the annual-tier price test to prioritize billing UX.)_
- [ ] [INVEST] [MEDIUM IMPACT] Pivot valuation methodology to be transparent because users explicitly request logic details → increase conversion confidence — *Users desire more information on how the app calculates price estimates.* _(trade-off: deprioritize Deprioritize the new historical context database expansion.)_
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors

- Crowd-sourced rare coin database (available in CoinSnap but absent here)
- Community-driven identification forums (available in CoinSnap but absent here)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Declining

The numismatic app market is consolidating around players with deep, community-verified databases. CoinValue's reliance on AI-only identification leaves it vulnerable to competitors that offer higher accuracy through crowd-sourced data, so the PM must pivot toward community features to prevent further churn.

- 🔴 Subscription billing complaints in the latest release erode user trust, which compounds the churn pressure already visible in the review data.
- ⚪ Recent updates focused on stability and bug fixes, indicating the team is currently in maintenance mode rather than aggressive feature expansion.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.54/5 |
| Total Reviews | 436 |
| Sentiment | Frustrated (35/100) |
| Confidence | Low |
| Pricing Model | Freemium |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Mixed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **CoinValue：Coin Identifier** (this app) | 4.54/5 | Frustrated | A.T. LTD |
| [CoinIn: Coin Scan Identifier](https://marlvel.ai/apps/com-coininapp) | 4.7/5 | N/A | Vortemol Limited |
| [HoloDex - TCG Scan & Collect](https://marlvel.ai/apps/com-getholodex-app) | 4.8/5 | N/A | MAVELLI FZCO |
| [NoteSnap: Banknote Identifier](https://marlvel.ai/apps/com-banknote-identifier) | 4.6/5 | N/A | Next Vision Limited |
| [Coin ID: Coin Value Identifier](https://marlvel.ai/apps/com-aiby-wtcoin) | 4.5/5 | Mixed | AIBY |
| [Picture Bird: Bird identifier](https://marlvel.ai/apps/cn-danatech-picturebird) | 4.7/5 | N/A | Next Vision Limited |

## Company Profile
- **Developer:** A.T. LTD

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/coinvalue-coin-identifier/id6751377955?uo=2)
- **Sources:** App store metadata, User reviews.

## Related Intel Reports
- [*CoinIn: Coin Scan Identifier*](https://marlvel.ai/apps/com-coininapp) (Vortemol Limited) — 4.7/5 Rating | N/A Sentiment
- [*HoloDex - TCG Scan & Collect*](https://marlvel.ai/apps/com-getholodex-app) (MAVELLI FZCO) — 4.8/5 Rating | N/A Sentiment
- [*NoteSnap: Banknote Identifier*](https://marlvel.ai/apps/com-banknote-identifier) (Next Vision Limited) — 4.6/5 Rating | N/A Sentiment
- [*Coin ID: Coin Value Identifier*](https://marlvel.ai/apps/com-aiby-wtcoin) (AIBY) — 4.5/5 Rating | Mixed Sentiment
- [*Picture Bird: Bird identifier*](https://marlvel.ai/apps/cn-danatech-picturebird) (Next Vision Limited) — 4.7/5 Rating | N/A Sentiment
- [*CoinSnap: Coin Identifier*](https://marlvel.ai/apps/coinsnap-coin-identifier) (Next Vision Limited) — 4.7/5 Rating | Positive Sentiment
- [*Coinoscope: visual coin search*](https://marlvel.ai/apps/coinoscope-visual-coin-search) (Miccron) — 3.7/5 Rating | N/A Sentiment
- [*Hallow: Prayer & Meditation*](https://marlvel.ai/apps/hallow-prayer-meditation) (Hallow, Inc.) — 4.7/5 Rating | Positive Sentiment
- [*Islamic World - Ramadan 2026*](https://marlvel.ai/apps/islamic-world-ramadan-2026) (AppAspect Technologies Pvt. Ltd.) — 4.7/5 Rating | N/A Sentiment
- [*Antique Appraisal: ID Anything*](https://marlvel.ai/apps/antique-appraisal-id-anything) (Dung Vu) — 5.0/5 Rating | N/A Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting.
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.35/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 11
- **Data Sources:** user reviews, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 43 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/com-aurorithm-coinid)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.