--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Coin Identifier - CoinCheck" developer_entity: "Macro Tap Apps Limited" bundle_id: "com.coins.identifier" app_store_id: "6455731760" category: "Reference" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-05-19" report_date: "2026-05-19" last_verified: "2026-05-19T00:00:00.000Z" report_version: "1.21.0" total_reviews: 12054 overall_rating: 4.5 sentiment: "Upset" sentiment_score: 15 confidence: "low" confidence_score: 0.7 top_praise_theme: "Basic coin identification functionality provides initial interest for casual collectors exploring their inventory" top_complaint_theme: "Subscription cancellation processes are intentionally obscured to prevent users from ending their recurring payments" review_sample_size: 51 total_review_count: 51 analyzed_review_count: 51 data_age_days: 89 momentum_velocity: "maintenance" intelligence_version: 3 nemesis: "CoinSnap: Coin Identifier" competitor_count: 8 tags: ["reference", "subscription", "upset sentiment", "mobile app", "app review", "app analysis", "casual", "enthusiasts", "serious"] canonical_url: "https://marlvel.ai/apps/com-coins-identifier" license: "CC-BY-NC 4.0" content_version: "v2" --- # Coin Identifier - CoinCheck Intelligence Report ## TL;DR {#tldr} - **Category**: Reference · Subscription - **Signal**: Rating 4.52 · Sentiment Upset - **Recent focus**: Subscription cancellation processes are intentionally obscured to prevent users from ending their recurring payments (top complaint) · Basic coin identification functionality provides initial interest for casual collectors exploring their inventory (top praise) > **TL;DR:** Coin Identifier - CoinCheck is a reference app by Macro Tap Apps Limited, rated 4.52/5 by 12.1K users, with Upset user sentiment (15/100), available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Coin Identifier - CoinCheck faces Upset user sentiment (4.52/5 from 12.1K reviews), with subscription cancellation processes are intentionally obscured to prevent users from ending their recurring payments as the primary user concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.52/5 (12.1K reviews) | | **User Mood** | Upset | | **Category** | Reference | | **Developer** | Macro Tap Apps Limited | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | Low (0.7/1.0) | | **Data Age** | 89d | ## Metadata & Market Performance - **Publisher:** Macro Tap Apps Limited - **Category:** Reference - **Target Audience:** Casual coin enthusiasts and serious numismatists seeking automated identification and valuation tools. - **Platforms:** iOS - **Version Reviewed:** 1.21.0 - **Report Date:** 2026-05-19 - **Signal Count:** 51 reviews analyzed - **Confidence:** Low (0.7/1.0) - **App Store ID (iOS):** 6455731760 - **Bundle ID:** com.coins.identifier - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-05-19 ## Executive Snapshot **What it is:** CoinCheck is a mobile reference tool for identifying coins and estimating their market value via AI image recognition on iOS. **Why users hire it:** Users hire the app to satisfy curiosity about coin worth without needing deep numismatic expertise, though the current execution fails to provide the accuracy required for serious collection management. ## App DNA (Features & Intent) - **[Differentiator] AI Coin Identification:** Image recognition technology identifies coins from camera or gallery uploads * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Differentiator] Market Valuation:** AI-driven estimation of coin market value provided in real-time * *User Intent:* Users seek enhanced value through premium features. - **[Standard] Collection Tracking:** Categorization and tracking tools for personal coin inventories * *User Intent:* Users want visibility into their own performance and progress. ## Market Position {#market-position} CoinCheck sits #68 Grossing in the US Reference category, with 12,054 total ratings. The gap between its high rating count and the poor sentiment trend signals that early-stage conversion is outpacing long-term user satisfaction. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Weekly subscription at $5.99, Monthly subscription at $12.99, Yearly subscription at $29.99, Lifetime access at $49.99 - **Analysis:** Subscription-first model anchored by a $49.99 lifetime option to capture high-intent collectors. ## 🔴 User Sentiment (Low Confidence: 51 of 51 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.52/5 - **Platform Split:** iOS 4.5/5 (12.1K ratings) - **Overall Sentiment:** Upset - **Note:** The 4.52/5 store rating reflects cumulative history, while the Upset sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **Basic coin identification functionality provides initial interest for casual collectors exploring their inventory** ### Top Complaints (Impact Areas) - **Subscription cancellation processes are intentionally obscured to prevent users from ending their recurring payments** ## SWOT Analysis {#swot} **Core Strengths:** - Automated identification workflow reduces entry friction for casual users - Multi-tier pricing captures both impulsive and high-intent collectors **Growth Levers:** - Integrate community-verified data to improve identification accuracy - Expand into adjacent hobbyist domains like banknotes or stamps ## Recent Changes (v2 → v3) {#recent-changes} The app has entered a maintenance-only development cycle while struggling with high churn driven by opaque billing and inaccurate scanning. **Overall trend**: Declining **Compared at**: 2026-05-19 ### High-impact changes - **[Shifted] Development Cadence** (positioning) - **[Declined] Sentiment Confidence** (sentiment) ### Medium-impact changes - **[Improved] AI Coin Identification Position** (features) - **[Added] New Weakness Identified** (swot) ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Coin Identifier - CoinCheck vs CoinSnap: Coin Identifier - **[CoinSnap: Coin Identifier](https://marlvel.ai/apps/coinsnap-coin-identifier)** by Next Vision Limited: With over 270,000 ratings, this app dominates the coin identification niche through massive scale and high-frequency feature updates. - **Key differences:** - Maintains a massive, crowd-sourced numismatic database that provides deeper historical context than standard AI scanners. - Aggressive release cadence of 11 updates in six months ensures rapid bug fixes and feature iteration. - Leverages a high-volume user base to refine AI recognition accuracy through continuous feedback loops. ### Contenders (Strong Challengers) - **[CoinIn: Coin Scan Identifier](https://marlvel.ai/apps/com-coininapp)** by Vortemol Limited: High-velocity development with 15 releases in six months makes this a primary threat to this app's market share. - Ships frequent UI/UX refinements that keep the app feeling modern compared to static, legacy competitors. - Optimized for rapid, high-speed scanning workflows that prioritize immediate identification over deep historical data. - **[Coin ID: Coin Value Identifier](https://marlvel.ai/apps/com-aiby-wtcoin)** by AIBY: A strong alternative that focuses on the financial aspect of numismatics, appealing to users interested in coin valuation. - Integrates real-time market valuation data that directly addresses the user's intent to monetize their collection. - Positions itself as a financial tool rather than just a reference guide, attracting a more serious collector demographic. - **[Coinoscope: visual coin search](https://marlvel.ai/apps/coinoscope-visual-coin-search)** by Miccron: A long-standing player in the visual search space that provides a specialized alternative to general-purpose identifiers. - Utilizes a specialized visual search engine that excels at identifying worn or damaged coins better than general AI. - Maintains a focused, minimalist design that appeals to purist collectors who dislike cluttered, ad-heavy interfaces. ### Peers (What They Do Better) - **[NoteSnap: Banknote Identifier](https://marlvel.ai/apps/com-banknote-identifier)** by Next Vision Limited: Operates in the adjacent banknote identification space, sharing the same parent developer and underlying AI technology. - Extends the core identification technology to paper currency, capturing the broader market of physical asset collectors. - Shares the same UI/UX design language as CoinSnap, creating a cohesive ecosystem for multi-asset collectors. - **[iCollect Everything: Inventory](https://marlvel.ai/apps/com-icollect)** by iCollect Everything, LLC: A broad inventory management tool that competes for the same user's time and attention in the collection management category. - Provides a comprehensive, multi-category inventory system that allows users to track coins alongside other collectibles. - Offers advanced cloud-syncing and backup features that are critical for users with high-value, long-term collections. - **[Picture Bird: Bird identifier](https://marlvel.ai/apps/cn-danatech-picturebird)** by Next Vision Limited: Demonstrates the application of the same AI-scanning technology to a different hobbyist domain. - Focuses on biological identification, showcasing the versatility of the developer's underlying image recognition engine. - Includes educational content and habitat tracking that differentiates it from purely transactional identification apps. ### New Kids on the Block (What's Innovative) - **[HoloDex - TCG Scan & Collect](https://marlvel.ai/apps/com-getholodex-app)** by MAVELLI FZCO: A recent entrant that is rapidly iterating on the scan-and-collect model within the high-growth TCG market. ## What's New - **Latest (v1.21.0, today):** General bug fixes and performance improvements. ## App Momentum (Maintenance) {#momentum} - Ships generic maintenance updates. - Maintains category-specific chart presence. > **Cadence:** 5 total versions · 1 majors in last 6 months · 0 days since last update · 54 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Coin Identifier - CoinCheck is a reference app. With a 4.52/5 rating from 12.1K reviews, it draws more critical themes in recent reviews than its store average suggests. > **Bottom Line:** CoinCheck attracts casual users through automated scanning, but the opaque billing and poor accuracy create a high-churn cycle, so the PM must prioritize transparent cancellation and scanning reliability to stabilize the user base. **Best for:** Casual coin enthusiasts and serious numismatists seeking automated identification and valuation tools. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Simplify subscription cancellation flow because user complaints cite obscured termination options → reduce churn ### Feature Gaps vs Competitors - Comprehensive coin grading tools (available in CoinSnap but absent here) ### Outlook: Declining The numismatic identification market is consolidating around apps with massive, community-verified databases, leaving CoinCheck exposed. Without a pivot to improve identification accuracy and billing transparency, the app will continue to lose ground to faster-iterating competitors. - 🔴 Persistent complaints regarding obscured cancellation flows drive high churn, which compounds the negative sentiment already visible in recent reviews. - 🔴 Inaccurate scanning results for serious collectors limit the app to a casual-only audience, preventing long-term monetization of high-intent numismatists. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.52/5 | | Total Reviews | 12.1K | | Sentiment | Upset (15/100) | | Confidence | Low | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Coin Identifier - CoinCheck** (this app) | 4.52/5 | Upset | Macro Tap Apps Limited | | [iCollect Everything: Inventory](https://marlvel.ai/apps/com-icollect) | 4.6/5 | N/A | iCollect Everything, LLC | | [CoinIn: Coin Scan Identifier](https://marlvel.ai/apps/com-coininapp) | 4.7/5 | N/A | Vortemol Limited | | [HoloDex - TCG Scan & Collect](https://marlvel.ai/apps/com-getholodex-app) | 4.8/5 | N/A | MAVELLI FZCO | | [NoteSnap: Banknote Identifier](https://marlvel.ai/apps/com-banknote-identifier) | 4.6/5 | N/A | Next Vision Limited | | [Coin ID: Coin Value Identifier](https://marlvel.ai/apps/com-aiby-wtcoin) | 4.5/5 | Mixed | AIBY | ## Company Profile - **Developer:** Macro Tap Apps Limited - **Website:** [https://www.macrotapapps.com/](https://www.macrotapapps.com/) - **Social:** [Instagram](https://www.instagram.com/muzio.player) · [Facebook](https://www.facebook.com/muzioplayer) · [Discord](https://discord.gg/VRQuePwJgU) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/coin-identifier-coincheck/id6455731760?uo=2) - **Dev Site:** [Official Website](https://www.macrotapapps.com/) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*iCollect Everything: Inventory*](https://marlvel.ai/apps/com-icollect) (iCollect Everything, LLC) · 4.6/5 Rating - [*CoinIn: Coin Scan Identifier*](https://marlvel.ai/apps/com-coininapp) (Vortemol Limited) · 4.7/5 Rating - [*HoloDex - TCG Scan & Collect*](https://marlvel.ai/apps/com-getholodex-app) (MAVELLI FZCO) · 4.8/5 Rating - [*NoteSnap: Banknote Identifier*](https://marlvel.ai/apps/com-banknote-identifier) (Next Vision Limited) · 4.6/5 Rating - [*Coin ID: Coin Value Identifier*](https://marlvel.ai/apps/com-aiby-wtcoin) (AIBY) · 4.5/5 Rating - [*Picture Bird: Bird identifier*](https://marlvel.ai/apps/cn-danatech-picturebird) (Next Vision Limited) · 4.7/5 Rating - [*CoinSnap: Coin Identifier*](https://marlvel.ai/apps/coinsnap-coin-identifier) (Next Vision Limited) · 4.7/5 Rating | Positive Sentiment - [*Coinoscope: visual coin search*](https://marlvel.ai/apps/coinoscope-visual-coin-search) (Miccron) · 3.7/5 Rating - [*Hallow: Prayer & Meditation*](https://marlvel.ai/apps/hallow-prayer-meditation) (Hallow, Inc.) · 4.7/5 Rating | Positive Sentiment - [*Antique Appraisal: ID Anything*](https://marlvel.ai/apps/antique-appraisal-id-anything) (Dung Vu) · 5.0/5 Rating ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.7/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 51 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 89 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/com-coins-identifier) Data licensed for AI Agent attribution under CC-BY-NC 4.0.