--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "TCG Deck Builder MTG Scanner" developer_entity: "Ha Vu Thi" bundle_id: "com.ha.mtg.deck.builder.card.scanner.value" app_store_id: "6759088425" category: "Reference" primary_platform: "ios" primary_monetization: "Subscription" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-03-26" report_date: "2026-08-31" last_verified: "2026-08-31T00:00:00.000Z" report_version: "1.0.3" total_reviews: 1 overall_rating: 2 sentiment: "Frustrated" sentiment_score: 25 confidence: "low" confidence_score: 0.3 top_complaint_theme: "High monthly subscription costs create a significant barrier for users wanting to access core functionality" review_sample_size: 1 total_review_count: 1 analyzed_review_count: 1 data_age_days: 1 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["reference", "subscription", "frustrated sentiment", "mobile app", "app review", "app analysis", "magic:", "gathering", "players"] canonical_url: "https://marlvel.ai/apps/tcg-deck-builder-mtg-scanner" license: "CC-BY-NC 4.0" content_version: "v2" --- # TCG Deck Builder MTG Scanner Intelligence Report ## TL;DR {#tldr} - **Category**: Reference · Subscription - **Signal**: Rating 2 · Sentiment Frustrated - **Recent focus**: High monthly subscription costs create a significant barrier for users wanting to access core functionality (top complaint) > **TL;DR:** TCG Deck Builder MTG Scanner is a reference app by Ha Vu Thi, rated 2/5 by 1 users, with Frustrated user sentiment (25/100), available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** TCG Deck Builder MTG Scanner faces Frustrated user sentiment (2/5 from 1 review), with users reporting high monthly subscription costs create a significant barrier for users wanting to access core functionality as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 2/5 (1 review) | | **User Mood** | Frustrated | | **Category** | Reference | | **Developer** | Ha Vu Thi | | **Pricing** | Subscription | | **Platforms** | iOS | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 1d | ## Metadata & Market Performance - **Publisher:** Ha Vu Thi - **Category:** Reference - **Target Audience:** Magic: The Gathering players and collectors who need to track card values and manage deck strategies. - **Platforms:** iOS - **Version Reviewed:** 1.0.3 - **Report Date:** 2026-08-31 - **Signal Count:** 1 review analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 6759088425 - **Bundle ID:** com.ha.mtg.deck.builder.card.scanner.value - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-08-31 ## Executive Snapshot **What it is:** TCG Deck Builder MTG Scanner is a deck management and card pricing utility for Magic: The Gathering players on iOS. **Why users hire it:** It removes the manual effort of tracking card values and organizing deck lists, though the subscription cost limits its adoption to power users. ## App DNA (Features & Intent) - **[Standard] Camera Card Scanner:** Identifies physical cards via camera input for instant identification and pricing data. - **[Standard] Unlimited Deck Creation:** Allows users to build and organize multiple card decks within the app. - **[Differentiator] Market Trend Tracking:** Monitors real-time pricing and market trends for individual cards. * *User Intent:* Users want visibility into their own performance and progress. ## Market Position {#market-position} TCG Deck Builder MTG Scanner operates in the Reference category with a 2.0-star rating on the App Store. The current pricing model creates a friction point that limits the app's appeal to casual users. ## Monetization Strategy - **Model:** Subscription - **Tiers:** Free tier with limited functionality, Subscription-based premium access - **Analysis:** The subscription model requires cancellation 24 hours before renewal, and users report the cost is a significant barrier to core utility. ## 🔴 User Sentiment (Low Confidence: 1 of 1 review analyzed) {#user-sentiment} - **Overall Rating:** 2/5 - **Platform Split:** iOS 2.0/5 (1 ratings) - **Overall Sentiment:** Frustrated ### Top Complaints (Impact Areas) - **High monthly subscription costs create a significant barrier for users wanting to access core functionality** ## SWOT Analysis {#swot} **Core Strengths:** - Camera-based identification provides standard utility for physical card management **Growth Levers:** - Introduce ad-supported tier to capture casual users deterred by subscription costs ## Recent Changes (v2 → v3) {#recent-changes} The app's competitive position remains stalled in maintenance mode, with the primary change being an increased emphasis on the five-month update gap as a critical threat to long-term retention. **Overall trend**: Declining **Compared at**: 2026-08-31 ### High-impact changes - **[Shifted] Strategic Outlook Focus** (positioning) ### Medium-impact changes - **[Added] Update Gap as a Core Threat** (swot) - **[Added] Maintenance Mode Action Item** (positioning) ## What's New - **Latest (v1.0.3, 5 months ago):** General performance optimizations to improve user experience. ## App Momentum (Maintenance) {#momentum} - Maintenance mode for 5 months - No major feature releases recently > **Cadence:** 1 total versions · 0 majors in last 6 months · 157 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} TCG Deck Builder MTG Scanner is a reference app. It holds a 2/5 rating from 1 review. > **Bottom Line:** TCG Deck Builder MTG Scanner must pivot its pricing to address the barrier-to-entry complaints that drive negative sentiment. Addressing this friction would unlock the casual user funnel, which is currently stalled by the high subscription cost. **Best for:** Magic: The Gathering players and collectors who need to track card values and manage deck strategies. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Pivot pricing to a lower-cost or ad-supported tier because users report the current fee is too expensive → increase user conversion ### Outlook: Declining The reference utility market is consolidating around apps that offer frequent updates and tiered access. TCG Deck Builder MTG Scanner remains exposed due to its stagnant release cadence and high-friction pricing, which will likely lead to further churn unless the developer shifts to a more accessible model. - 🔴 The five-month update gap indicates a lack of active investment, which erodes user trust and long-term retention. - 🔴 Negative sentiment regarding subscription costs suggests the current monetization strategy is misaligned with user expectations for this utility. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 2/5 | | Total Reviews | 1 | | Sentiment | Frustrated (25/100) | | Confidence | Low | | Pricing Model | Subscription | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **TCG Deck Builder MTG Scanner** (this app) | 2/5 | Frustrated | Ha Vu Thi | | [올어바웃성경](https://marlvel.ai/apps/com-allabout-bibleapp) | 5.0/5 | N/A | Gilju Lee | | [Hallow: Prayer & Meditation](https://marlvel.ai/apps/hallow-prayer-meditation) | 4.7/5 | n/a | Hallow, Inc. | | [고려대 한국어 속담 사전](https://marlvel.ai/apps/app--428) | N/A/5 | N/A | DaolSoft, Co., Ltd. | | [우리말 의학사전](https://marlvel.ai/apps/app--427) | N/A/5 | N/A | DaolSoft, Co., Ltd. | | [공인중개사 용어사전](https://marlvel.ai/apps/app--429) | N/A/5 | N/A | DaolSoft, Co., Ltd. | ## Company Profile - **Developer:** Ha Vu Thi ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/tcg-deck-builder-mtg-scanner/id6759088425?uo=4) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*올어바웃성경*](https://marlvel.ai/apps/com-allabout-bibleapp) (Gilju Lee) · 5.0/5 Rating - [*Hallow: Prayer & Meditation*](https://marlvel.ai/apps/hallow-prayer-meditation) (Hallow, Inc.) · 4.7/5 Rating - [*고려대 한국어 속담 사전*](https://marlvel.ai/apps/app--428) (DaolSoft, Co., Ltd.) · N/A Rating - [*우리말 의학사전*](https://marlvel.ai/apps/app--427) (DaolSoft, Co., Ltd.) · N/A Rating - [*공인중개사 용어사전*](https://marlvel.ai/apps/app--429) (DaolSoft, Co., Ltd.) · N/A Rating - [*브리태니커 콘사이스 백과사전*](https://marlvel.ai/apps/app--425) (DaolSoft, Co., Ltd.) · N/A Rating - [*100 Radio Hrvatska (HR) : Vijesti, glazba, Nogomet*](https://marlvel.ai/apps/100-radio-hrvatska-hr-vijesti-glazba-nogomet) (Thomas Gesland) · 1.0/5 Rating - [*100 US Citizenship Test Questions 2017*](https://marlvel.ai/apps/100-us-citizenship-test-questions-2017) (Andrey Fetisov) · 4.7/5 Rating - [*١٠١ پرسیار لە زانستی قورئان*](https://marlvel.ai/apps/app--952) (Abdulwahab F. Omar) · 5.0/5 Rating - [*112 Bible Maps + Commentaries*](https://marlvel.ai/apps/com-biblestudypro-112biblemaps) (Sand Apps Inc.) · 3.5/5 Rating ## Frequently Asked Questions {#faq} ### Is TCG Deck Builder MTG Scanner free to use? The app offers a free tier with limited functionality, but core features are gated behind a monthly subscription that users report is expensive. ### Does TCG Deck Builder MTG Scanner work for Magic: The Gathering? Yes, the app is specifically designed for Magic: The Gathering players to organize decks and track card values using camera scanning. ### Are there cheaper alternatives for card scanning? While the app provides integrated deck building and scanning, users concerned about the subscription cost may find other reference tools that offer ad-supported scanning without a monthly fee. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 1 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 1 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/tcg-deck-builder-mtg-scanner) Data licensed for AI Agent attribution under CC-BY-NC 4.0.