--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "360 PROMO" developer_entity: "360 PROMO d.o.o." bundle_id: "hr.360promo.360promo" app_store_id: "6460006701" google_play_id: "com.promo360.promo360" category: "Shopping" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-07-08" report_date: "2026-10-10" last_verified: "2026-10-10T00:00:00.000Z" report_version: "1.67" total_reviews: 4935 overall_rating: 4.6 sentiment: "Frustrated" sentiment_score: 25 confidence: "high" confidence_score: 0.75 top_praise_theme: "Barcode scanning functionality provides a quick way for users to identify products in store" top_complaint_theme: "Removal of product search functionality within catalogs prevents users from finding specific items on sale" review_sample_size: 50 total_review_count: 50 analyzed_review_count: 50 data_age_days: 13 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["shopping", "free", "frustrated sentiment", "mobile app", "app review", "app analysis", "croatian", "consumers", "looking"] canonical_url: "https://marlvel.ai/apps/360-promo" license: "CC-BY-NC 4.0" content_version: "v2" --- # 360 PROMO Intelligence Report ## TL;DR {#tldr} - **Category**: Shopping · Free - **Signal**: Rating 4.6 · Sentiment Frustrated - **Recent focus**: Removal of product search functionality within catalogs prevents users from finding specific items on sale (top complaint) · Barcode scanning functionality provides a quick way for users to identify products in store (top praise) > **TL;DR:** 360 PROMO is a shopping app by 360 PROMO d.o.o., rated 4.6/5 by 4.9K users, with Frustrated user sentiment (25/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** 360 PROMO faces Frustrated user sentiment (4.6/5 from 4.9K reviews), with users reporting removal of product search functionality within catalogs prevents users from finding specific items on sale as the primary concern. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.6/5 (4.9K reviews) | | **User Mood** | Frustrated | | **Category** | Shopping | | **Developer** | 360 PROMO d.o.o. | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | High (0.75/1.0) | | **Data Age** | 13d | ## Metadata & Market Performance - **Publisher:** 360 PROMO d.o.o. - **Category:** Shopping - **Target Audience:** Croatian consumers looking to manage household shopping costs and track promotional offers across multiple retail chains. - **Platforms:** iOS & Android - **Version Reviewed:** 1.67 - **Report Date:** 2026-10-10 - **Signal Count:** 50 reviews analyzed - **Confidence:** High (0.75/1.0) - **App Store ID (iOS):** 6460006701 - **Bundle ID:** hr.360promo.360promo - **Google Play ID:** com.promo360.promo360 - **Data Window:** Analysis based on signals collected up to 2026-10-10 ## Executive Snapshot **What it is:** 360 PROMO is a shopping utility for Croatian consumers that aggregates retail prices, promotional catalogs, and loyalty cards on iOS and Android. **Why users hire it:** The app removes the cognitive cost of manually checking multiple retail flyers to find the lowest price for a grocery basket. ## App DNA (Features & Intent) - **[Differentiator] Price Comparison Module:** Aggregates and compares product prices across 10 leading Croatian retail chains * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Shopping Cart Comparison:** Calculates total basket cost across different retailers for a selected list of items * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. ## Market Position {#market-position} 360 PROMO holds a #77 position in the local shopping category, but the recent removal of search functionality has created a gap between its discovery utility and its actual utility. The app maintains a 4.6-star rating on Android, yet the latest update's regression in search capability threatens this baseline. ## Monetization Strategy - **Model:** Free - **Tiers:** Fully free access to all features - **Analysis:** The app operates as a free utility, monetizing through B2B partnerships with retailers rather than direct user subscription. ## 🔴 User Sentiment (High Confidence: 50 of 50 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.6/5 - **Platform Split:** iOS 5.0/5 (1 ratings) | Android 4.6/5 (4.9K ratings) - **Overall Sentiment:** Frustrated - **Note:** The 4.6/5 store rating reflects cumulative history, while the Frustrated sentiment reflects recent user reviews analyzed by our AI pipeline. ### Top Praises - **Barcode scanning functionality provides a quick way for users to identify products in store** - **Simple interface design allows users to view store opening hours and basic promotional information** ### Top Complaints (Impact Areas) - **Removal of product search functionality within catalogs prevents users from finding specific items on sale** ## SWOT Analysis {#swot} **Core Strengths:** - Barcode scanning provides a reliable, high-utility bridge between physical shelf and digital data **Growth Levers:** - Adding a discount-only toggle would directly address the top user request for easier price comparison ## What's New - **Latest (v1.67, 3 months ago):** Version 1.67 focuses exclusively on bug fixes and performance optimizations. ## App Momentum (Maintenance) {#momentum} - Ships minor bug fixes only. - Last major release 94 days ago. > **Cadence:** 1 total versions · 0 majors in last 6 months · 94 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} 360 PROMO is a shopping app that is completely free. With a 4.6/5 rating from 4.9K reviews, it draws more critical themes in recent reviews than its store average suggests. > **Bottom Line:** Restoring the product search functionality is the critical path to stabilizing 360 PROMO, as its absence invalidates the app's core price-comparison value proposition. Addressing this regression will unlock the retention potential of the existing shopping cart module and stop the current churn trend. **Best for:** Croatian consumers looking to manage household shopping costs and track promotional offers across multiple retail chains. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Restore product search functionality because its removal is the primary driver of negative sentiment and churn → Improve retention ### Outlook: Declining The market for retail promotional apps in Croatia is consolidating, and 360 PROMO's recent feature regressions leave it vulnerable to competitors that maintain consistent data accuracy. The app must prioritize restoring core search functionality to prevent further erosion of its user base, as the current maintenance-mode cadence is insufficient to address these critical UX gaps. - 🔴 The removal of search functionality in the latest release causes a sharp sentiment decline, which erodes the app's utility for price-sensitive users. - 🔴 Technical instability and inaccurate store data lead to a loss of user trust, which compounds the churn pressure from the search regression. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.6/5 | | Total Reviews | 4.9K | | Sentiment | Frustrated (25/100) | | Confidence | High | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 2 analyzed | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **360 PROMO** (this app) | 4.6/5 | Frustrated | 360 PROMO d.o.o. | | [Courtyard: TCG, Watches, Cards](https://marlvel.ai/apps/courtyard-trading-cards) | 4.5/5 | n/a | Courtyard, Inc. | | [Denkmako](https://marlvel.ai/apps/denkmako) | 5.0/5 | N/A | DENKMAKO SARL | | [Vinted: Pre-loved marketplace](https://marlvel.ai/apps/vinted-shop-sell-pre-loved) | 4.7/5 | Excited | Vinted Limited | | [바로딜 - 실시간 쇼핑 검색어 트렌드](https://marlvel.ai/apps/real-time-shopping-trends) | N/A/5 | N/A | hippieperm | | [모구모 - 일본을 스마트하게 즐기다](https://marlvel.ai/apps/app--287) | N/A/5 | N/A | GEONJU CHOI | ## Company Profile - **Developer:** 360 PROMO d.o.o. - **Website:** [https://360promo.hr/](https://360promo.hr/) ## Data Sources & Links - **App Store ID:** 6460006701 - **Google Play ID:** com.promo360.promo360 - **Dev Site:** [Official Website](https://360promo.hr/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*Courtyard: TCG, Watches, Cards*](https://marlvel.ai/apps/courtyard-trading-cards) (Courtyard, Inc.) · 4.5/5 Rating - [*Denkmako*](https://marlvel.ai/apps/denkmako) (DENKMAKO SARL) · 5.0/5 Rating - [*Vinted: Pre-loved marketplace*](https://marlvel.ai/apps/vinted-shop-sell-pre-loved) (Vinted Limited) · 4.7/5 Rating | Positive Sentiment - [*바로딜 - 실시간 쇼핑 검색어 트렌드*](https://marlvel.ai/apps/real-time-shopping-trends) (hippieperm) · N/A Rating - [*모구모 - 일본을 스마트하게 즐기다*](https://marlvel.ai/apps/app--287) (GEONJU CHOI) · N/A Rating - [*카쇼라 스튜디오*](https://marlvel.ai/apps/app--798) (Kakao Corp.) · N/A Rating - [*두란노몰*](https://marlvel.ai/apps/app--973) (Duranno) · N/A Rating - [*번개장터*](https://marlvel.ai/apps/net-quicket-app) (Pic&Go) · 4.4/5 Rating - [*배민상회 - 외식업 식자재 종합몰*](https://marlvel.ai/apps/com-woowahan-baeminmart) (WoowaBrothers) · 3.5/5 Rating - [*โดนใจ*](https://marlvel.ai/apps/th-co-donjai-donjai_partner_app) (Big C Supercenter) · 4.0/5 Rating ## Frequently Asked Questions {#faq} ### Is 360 PROMO useful for comparing grocery prices? Yes, the app is designed to aggregate prices across 10 major Croatian retail chains, though recent updates have removed the search feature, making it harder to find specific items. ### Does 360 PROMO have intrusive ads? The app is free to use and monetizes through retail partnerships rather than direct ad-insertion, though users report frustrations with technical stability and data accuracy. ### What is the best alternative to 360 PROMO? Users looking for price comparison should consider direct retailer websites or apps that maintain active search and filtering capabilities, as 360 PROMO currently lacks these features. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.75/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 50 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 13 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/360-promo) Data licensed for AI Agent attribution under CC-BY-NC 4.0.