--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "FindMySize" developer_entity: "VELTICOM" bundle_id: "com.velticom.FindMySize" app_store_id: "1235518171" category: "Shopping" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2017-05-31" report_date: "2026-06-25" last_verified: "2026-06-25T21:09:29.525Z" report_version: "1.0.2" total_reviews: 0 confidence: "low" confidence_score: 0 data_age_days: 21 momentum_velocity: "zombie" intelligence_version: 3 competitor_count: 6 tags: ["shopping", "free", "mobile app", "app review", "app analysis", "shoppers", "seeking", "assistance"] canonical_url: "https://marlvel.ai/apps/findmysize" license: "CC-BY-NC 4.0" content_version: "v2" --- # FindMySize App Audit ## TL;DR {#tldr} - **Category**: Shopping · Free > **TL;DR:** FindMySize is a shopping app by VELTICOM, available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** FindMySize is a shopping app by VELTICOM. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Shopping | | **Developer** | VELTICOM | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0/1.0) | | **Data Age** | 21d | ## Metadata & Market Performance - **Publisher:** VELTICOM - **Category:** Shopping - **Target Audience:** Shoppers seeking assistance with sizing for skirts and dresses based on personal measurements. - **Platforms:** iOS - **Version Audited:** 1.0.2 - **Audit Date:** 2026-06-25 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0/1.0) - **App Store ID (iOS):** 1235518171 - **Bundle ID:** com.velticom.FindMySize - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-06-25 ## Executive Snapshot **What it is:** FindMySize is a size calculator app for skirts and dresses on iOS that uses user-provided measurements and fabric types to estimate fit. **Why users hire it:** Users hire this tool to reduce the uncertainty of online clothing purchases, but the lack of integration with retail platforms limits its utility to a pre-purchase step. ## App DNA (Features & Intent) - **[Standard] Size Calculation:** Calculates clothing sizes for skirts and dresses based on user-provided body measurements. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Fabric-Specific Adjustments:** Adjusts size recommendations based on the specific fabric type selected by the user. ## Market Position {#market-position} FindMySize operates as a standalone utility without recent updates, placing it outside the competitive retail-transaction market. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** The app is currently distributed as a free utility with no visible monetization or subscription tiers. ## SWOT Analysis {#swot} **Core Strengths:** - Fabric-specific adjustment logic provides higher fit accuracy than standard size charts. **Critical Frictions:** - Zero updates since 2017. - No monetization or user-retention mechanics. **Growth Levers:** - Licensing the sizing engine as an API for e-commerce platforms to reduce return rates. **Market Threats:** - Full-service shopping apps integrating sizing tools directly into the checkout flow. ## Recent Changes (v2 → v3) {#recent-changes} The product remains in a zombie state with no functional updates, but the strategic documentation has been refined to emphasize a transition from a B2C utility to a B2B licensing model. **Overall trend**: Stable **Compared at**: 2026-06-25 ### High-impact changes - **[Shifted] Formalized B2B Pivot Strategy** (positioning) — PM action items shifted from a general suggestion to pivot to a dual-track plan: sunset the consumer app and reallocate engineering to B2B API licensing. ### Medium-impact changes - **[Declined] Size Calculation Competitive Position** (features) — Competitive position for the Size Calculation feature downgraded from 'basic' to 'standard'. - **[Shifted] SWOT Analysis Refinement** (swot) — Opportunities updated to specifically target licensing the sizing engine as an API, and threats clarified to focus on checkout-flow integration. ## What's New - **Latest (v1.0.2, 9 years ago):** General interface improvements and bug fixes. ## App Momentum (Zombie) {#momentum} - No updates since 2017. > **Cadence:** 1 total versions · 0 majors in last 6 months · 3312 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} FindMySize is an established shopping app that is completely free. > **Bottom Line:** FindMySize offers a precise sizing mechanism but fails to capture user value due to its static, unmonetized nature, so the developer should pivot the core engine into a B2B licensing model to survive the shift toward integrated retail platforms. **Best for:** Shoppers seeking assistance with sizing for skirts and dresses based on personal measurements. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] [HIGH IMPACT] Pivot the sizing engine into a B2B API service because the standalone app lacks a retention loop → generate revenue from retail partners. — *The app has not been updated since 2017, indicating the current B2C model is not viable.* _(trade-off: deprioritize Deprioritize all B2C feature requests to focus on API documentation and partner outreach.)_ - [ ] [SUNSET] [MEDIUM IMPACT] Sunset the consumer-facing app because the 2017 build lacks modern integration and maintenance → reallocate engineering resources to B2B licensing. — *The lack of updates since 2017 suggests the app is in maintenance mode with no active user growth.* _(trade-off: deprioritize Stop all maintenance on the iOS build to focus on the B2B pivot.)_ ### Feature Gaps vs Competitors - Checkout integration (available in Hello Molly but absent here) - Loyalty rewards (available in Stortorvet but absent here) - Real-time order tracking (available in zoon but absent here) ### Outlook: Declining The retail app market is consolidating around platforms that offer end-to-end transaction capabilities, leaving standalone sizing utilities like FindMySize increasingly isolated. Without a pivot to B2B licensing, the app will continue to lose relevance as retail competitors integrate sizing tools directly into their checkout flows. - 🔴 The lack of updates since 2017 indicates the app is in permanent maintenance mode, which prevents it from competing with modern, integrated retail platforms. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 2 analyzed | | Trend | Stable | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **FindMySize** (this app) | N/A/5 | N/A | VELTICOM | | [Thrifty Joe](https://marlvel.ai/apps/space-manus-espresso-thrifto-t20260408024033) | 5.0/5 | N/A | Thrifty Joe | | [Dealbreaker](https://marlvel.ai/apps/com-plungjan-dealbreaker) | N/A/5 | N/A | Michel Plungjan | | [Stortorvet](https://marlvel.ai/apps/no-bstcm-loyaltyapp-stortorvetsenter) | 3.4/5 | N/A | Placewise | | [HuoPan: Global Mall Steps Away](https://marlvel.ai/apps/huopan-global-mall-steps-away) | 3.6/5 | N/A | 伙畔電子商務(香港)有限公司 | | [zoon](https://marlvel.ai/apps/zoon) | N/A/5 | N/A | Emcan | ## Company Profile - **Developer:** VELTICOM ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/findmysize/id1235518171?uo=4) - **Sources:** App store metadata. ## Related Intel Reports - [*Thrifty Joe*](https://marlvel.ai/apps/space-manus-espresso-thrifto-t20260408024033) (Thrifty Joe) — 5.0/5 Rating | N/A Sentiment - [*Dealbreaker*](https://marlvel.ai/apps/com-plungjan-dealbreaker) (Michel Plungjan) — N/A Rating | N/A Sentiment - [*Stortorvet*](https://marlvel.ai/apps/no-bstcm-loyaltyapp-stortorvetsenter) (Placewise) — 3.4/5 Rating | N/A Sentiment - [*HuoPan: Global Mall Steps Away*](https://marlvel.ai/apps/huopan-global-mall-steps-away) (伙畔電子商務(香港)有限公司) — 3.6/5 Rating | N/A Sentiment - [*zoon*](https://marlvel.ai/apps/zoon) (Emcan) — N/A Rating | N/A Sentiment - [*Hello Molly US*](https://marlvel.ai/apps/hello-molly-us) (HELLO MOLLY) — 4.3/5 Rating | N/A Sentiment - [*Best Buy: Tech Deals & Savings*](https://marlvel.ai/apps/best-buy-tech-deals-savings) (Best Buy Co., Inc.) — 4.9/5 Rating | Positive Sentiment - [*Groupon - Local Deals Near Me*](https://marlvel.ai/apps/groupon-local-deals-near-me) (Groupon, Inc.) — 4.8/5 Rating | N/A Sentiment - [*Koupon: Real Deals & Codes*](https://marlvel.ai/apps/koupon-real-deals-codes) (Koupon Inc.) — 4.8/5 Rating | N/A Sentiment - [*Flying Blue+*](https://marlvel.ai/apps/flying-blue) (Societe Air France S.A.) — 2.4/5 Rating | N/A Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 21 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/findmysize) Data licensed for AI Agent attribution under CC-BY-NC 4.0.