---
title: "ミクチャ - ライブ配信&動画アプリ — App Overview"
url: https://marlvel.ai/intel-report/social-networking/app--167
category: Social Networking
developer: Donuts Co. Ltd.
platforms: ios
rating: 4.5 (82 ratings)
pricing: freemium
report_level: overview
generated: 2026-04-21
last_verified: "2026-04-21T09:14:27.224Z"
---

<!-- SECTION: Key Insight -->
> **Key Insight:** The app functions as a comprehensive talent-discovery ecosystem that monetizes user engagement through virtual gifting and tiered fan club subscriptions.

<!-- SECTION: Quick Facts -->
| Metric | Value |
|--------|-------|
| Category | Social Networking |
| Rating | 4.5 ★ (82) |
| Pricing | freemium |
| Platforms | iOS |
| Latest Version (iOS) | 18.4.9 |
| Developer | Donuts Co. Ltd. |

<!-- SECTION: Summary -->
## What is ミクチャ - ライブ配信&動画アプリ?

ミクチャ is a social networking and live streaming platform that enables users to broadcast, watch, and interact with content creators. The app differentiates itself through a focus on talent discovery, offering integrated audition events for magazines and fashion shows alongside standard social features.

<!-- SECTION: Key Features -->
## Key Features

- **Live Streaming & Interaction**: Provides mobile-based live broadcasting with real-time commenting, gifting, and beauty filter options.
- **Event & Audition Integration**: Hosts monthly contests and auditions that allow users to support creators in competing for media appearances.
- **Fan Club Subscription**: Offers a tiered monthly subscription model for exclusive content, group chats, and premium digital perks.
- **Karaoke & Gaming**: Includes a built-in karaoke library with echo effects and screen-mirroring functionality for mobile game streaming.

<!-- SECTION: Target Audience -->
## Who is it for?

Users interested in live streaming, idol culture, and participating in talent-focused community events.

<!-- SECTION: Links -->
## Links

- [App Store](https://apps.apple.com/us/app/%E3%83%9F%E3%82%AF%E3%83%81%E3%83%A3-%E3%83%A9%E3%82%A4%E3%83%96%E9%85%8D%E4%BF%A1-%E5%8B%95%E7%94%BB%E3%82%A2%E3%83%97%E3%83%AA/id747779910?uo=4)
- [Full Intelligence Report](https://marlvel.ai/intel-report/social-networking/app--167)

---
*This is an overview report. Sentiment analysis, competitive landscape, and SWOT analysis are available in the [full intelligence report](https://marlvel.ai/intel-report/social-networking/app--167).*
*Generated by [Marlvel.ai](https://marlvel.ai) — Independent app intelligence.*