--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Likee-Live, Chat & Party Games" developer_entity: "Likeme Pte. Ltd." bundle_id: "video.like" app_store_id: "1251790681" category: "Social" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-07-31" report_date: "2026-08-05" last_verified: "2026-08-05T00:00:00.000Z" report_version: "5.61.1" total_reviews: 11933913 overall_rating: 4.4 sentiment: "Mixed" sentiment_score: 55 confidence: "high" confidence_score: 0.75 top_praise_theme: "The core live streaming and gifting functionality remains a primary draw for the active community" top_complaint_theme: "The latest update prevents users from uploading videos, forcing them into live-only interaction modes" review_sample_size: 50 total_review_count: 50 analyzed_review_count: 50 data_age_days: 9 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["social", "freemium", "mixed sentiment", "mobile app", "app review", "app analysis", "social", "entertainment", "seekers"] canonical_url: "https://marlvel.ai/apps/likee-live-chat-party-games" license: "CC-BY-NC 4.0" content_version: "v2" --- # Likee-Live, Chat & Party Games Intelligence Report ## TL;DR {#tldr} - **Category**: Social ยท Freemium - **Signal**: Rating 4.37 ยท Sentiment Mixed - **Recent focus**: The latest update prevents users from uploading videos, forcing them into live-only interaction modes (top complaint) ยท The core live streaming and gifting functionality remains a primary draw for the active community (top praise) > **TL;DR:** Likee-Live, Chat & Party Games is a social app by Likeme Pte. Ltd., rated 4.37/5 by 11.9M users, with Mixed user sentiment (55/100), available on iOS & Android. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Likee-Live, Chat & Party Games shows Mixed sentiment (4.37/5 from 11.9M reviews) - users praise the core live streaming and gifting functionality remains a primary draw for the active community but report issues with the latest update prevents users from uploading videos, forcing them into live-only interaction modes. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.37/5 (11.9M reviews) | | **User Mood** | Mixed | | **Category** | Social | | **Developer** | Likeme Pte. Ltd. | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | High (0.75/1.0) | | **Data Age** | 9d | ## Metadata & Market Performance - **Publisher:** Likeme Pte. Ltd. - **Category:** Social - **Target Audience:** Social entertainment seekers interested in short-form video, live streaming, and casual multiplayer gaming. - **Platforms:** iOS & Android - **Version Reviewed:** 5.62.1 - **Report Date:** 2026-08-05 - **Signal Count:** 50 reviews analyzed - **Confidence:** High (0.75/1.0) - **App Store ID (iOS):** 1251790681 - **Bundle ID:** video.like - **Google Play ID:** video.like - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-08-05 - **Short Description:** Live streaming, voice chat rooms, Party Games, Ludo, Domino, Uno & live battles ## Executive Snapshot **What it is:** Likee-Live, Chat & Party Games is a social entertainment platform for live streaming and multiplayer casual gaming on iOS and Android. **Why users hire it:** Users open the app to participate in real-time voice conversations and competitive PK battles, displacing passive social media browsing with interactive, game-based social loops. ## App DNA (Features & Intent) - **[Standard] Live Streaming & PK Battles:** Real-time video broadcasting with host-versus-host competitive challenges and score tracking. * *User Intent:* Users are driven by competitive achievement and recognition. - **[Differentiator] Integrated Party Games:** Multiplayer casual games including Ludo, Domino, and Uno playable within voice chat rooms. * *User Intent:* Users want real-time communication within the app experience. ## Market Position {#market-position} Likee-Live, Chat & Party Games operates in the crowded social entertainment category, with a rating of 4.36 on Android and 4.53 on iOS. The platform's reliance on virtual gifting requires high active-user density to sustain revenue, which is currently pressured by the removal of video creation tools. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free to download, In-app purchases for virtual gifts - **Analysis:** Monetization relies on a virtual gift economy where users purchase currency to support creators and unlock interactive features. ## ๐ŸŸก User Sentiment (High Confidence: 50 of 50 reviews analyzed) {#user-sentiment} - **Overall Rating:** 4.37/5 - **Platform Split:** iOS 4.5/5 (561.1K ratings) | Android 4.4/5 (11.4M ratings) - **Overall Sentiment:** Mixed ### Top Praises - **The core live streaming and gifting functionality remains a primary draw for the active community** - **Long-term users appreciate the platform as a space for building social connections and memories** ### Top Complaints (Impact Areas) - **The latest update prevents users from uploading videos, forcing them into live-only interaction modes** ## SWOT Analysis {#swot} **Core Strengths:** - Integrated party games create sticky social loops within voice rooms **Growth Levers:** - Restoring video editing tools would address the top user request ## Recent Changes (v2 โ†’ v3) {#recent-changes} The platform has undergone a functional contraction, removing video-creation tools and forcing a live-only interaction model that has alienated the creator base. This pivot has transformed the outlook from a maintenance-only phase into a high-risk scenario for long-term retention. **Overall trend**: Declining **Compared at**: 2026-08-05 ### High-impact changes - **[Removed] Video Creation Tools** (features) - **[Shifted] Strategic Outlook** (positioning) ### Medium-impact changes - **[Shifted] Brand Safety Risk** (swot) ## What's New - **Latest (v5.62.1, 1 weeks ago):** Maintenance update focused on bug fixes and performance improvements. ## App Momentum (Maintenance) {#momentum} - Ships maintenance updates every 5 days. - Removed core video posting functionality. > **Cadence:** 2 total versions ยท 0 majors in last 6 months ยท 5 days since last update ยท 2 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Likee-Live, Chat & Party Games is a social app that is free with in-app purchases. With a 4.37/5 rating from 11.9M reviews, it shows mixed user reception. > **Bottom Line:** Restoring the video creation workflow is the only way to reverse the current churn trend, as the live-only pivot has invalidated the platform's core value proposition for creators. Reclaiming this functionality would unlock the retention of the historical user base. **Best for:** Social entertainment seekers interested in short-form video, live streaming, and casual multiplayer gaming. ### PM Action Plan (Next Best Moves) - [ ] [PIVOT] Restore video posting and editing tools because users report this as the primary frustration post-update โ†’ recover daily active habit ### Outlook: Declining The platform is currently in a maintenance-only cadence that fails to address the functional regressions introduced in the latest release. Without a clear path to restoring video creation tools, the app risks losing its creator base to more stable short-form video competitors, which will compress long-term monetization. - ๐Ÿ”ด The removal of video posting tools in the latest update forces users into live-only interaction, which erodes the creative variety that previously drove retention. - ๐Ÿ”ด Account recovery failures resulting in lost historical content damage user trust, which compounds the negative sentiment already surfacing in recent reviews. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.37/5 | | Total Reviews | 11.9M | | Sentiment | Mixed (55/100) | | Confidence | High | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 2 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Likee-Live, Chat & Party Games** (this app) | 4.37/5 | Mixed | Likeme Pte. Ltd. | | [์‹ฌ์ฟต - ๋‚ด ๊ทผ์ฒ˜ ๋™๋„ค์นœ๊ตฌ, ์†Œ๊ฐœํŒ…](https://marlvel.ai/apps/com-colondee-simkoong3) | 4.1/5 | N/A | Colondee | | [์ด์ชฝ - ๊ฒŒ์ด, ์‹œ๋””, ํ‹ฐ์ง€, ํŠธ์  , ๋Ÿฌ๋ฒ„ ์ปค๋ฎค๋‹ˆํ‹ฐ](https://marlvel.ai/apps/co-labs-noname-kochira_mobile) | 4.4/5 | N/A | Nonamelabs | | [์•„๋งŒ๋‹ค - ํ•ฉ๊ฒฉํ•ด์•ผ ์‹œ์ž‘๋˜๋Š” ์†Œ๊ฐœํŒ…](https://marlvel.ai/apps/com-dorsia-amanda) | 3.5/5 | N/A | Linkhub | | [ใ‚ฟใƒ€ใ‚ซใƒ„](https://marlvel.ai/apps/com-tadakatsuapp-app) | 3.8/5 | N/A | booyagroup | | [์˜›๋‚ ํฐํŒ… -ํฐํŒ…,์ค‘๋…„ํฐํŒ…,๋žœ๋คํ†ตํ™”,๋ณด์ด์ŠคํŒ…,๋žœ๋ค์ฑ„ํŒ…](https://marlvel.ai/apps/com-norajopting) | 4.3/5 | N/A | playHO | ## Company Profile - **Developer:** Likeme Pte. Ltd. - **Website:** [https://likee.video/](https://likee.video/) - **Social:** [Instagram](https://www.instagram.com/likee_official_global) ยท [Facebook](https://www.facebook.com/likeeappofficial) ยท [X/Twitter](https://twitter.com/likee_official) ยท [YouTube](https://www.youtube.com/channel/UCPY9Mq5fnMU1-EbRPAPbsgg) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/likee-video-live-chat/id1251790681?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=video.like&hl=en&gl=us) - **Dev Site:** [Official Website](https://likee.video/) - **Sources:** Developer website content, About us / company information, App store metadata, User reviews. ## Related Intel Reports - [*์‹ฌ์ฟต - ๋‚ด ๊ทผ์ฒ˜ ๋™๋„ค์นœ๊ตฌ, ์†Œ๊ฐœํŒ…*](https://marlvel.ai/apps/com-colondee-simkoong3) (Colondee) ยท 4.1/5 Rating - [*์ด์ชฝ - ๊ฒŒ์ด, ์‹œ๋””, ํ‹ฐ์ง€, ํŠธ์  , ๋Ÿฌ๋ฒ„ ์ปค๋ฎค๋‹ˆํ‹ฐ*](https://marlvel.ai/apps/co-labs-noname-kochira_mobile) (Nonamelabs) ยท 4.4/5 Rating - [*์•„๋งŒ๋‹ค - ํ•ฉ๊ฒฉํ•ด์•ผ ์‹œ์ž‘๋˜๋Š” ์†Œ๊ฐœํŒ…*](https://marlvel.ai/apps/com-dorsia-amanda) (Linkhub) ยท 3.5/5 Rating - [*ใ‚ฟใƒ€ใ‚ซใƒ„*](https://marlvel.ai/apps/com-tadakatsuapp-app) (booyagroup) ยท 3.8/5 Rating - [*์˜›๋‚ ํฐํŒ… -ํฐํŒ…,์ค‘๋…„ํฐํŒ…,๋žœ๋คํ†ตํ™”,๋ณด์ด์ŠคํŒ…,๋žœ๋ค์ฑ„ํŒ…*](https://marlvel.ai/apps/com-norajopting) (playHO) ยท 4.3/5 Rating - [*1tik*](https://marlvel.ai/apps/com-untik-intaj) (INTAJ) ยท 4.1/5 Rating - [*Ahir Matrimonial*](https://marlvel.ai/apps/ahir-matrimonial) (SilverskyTechnology) ยท 3.0/5 Rating - [*Akar Pro โ€” Video Calls & Chats*](https://marlvel.ai/apps/com-zj-zero-akar-pro) (SAMSOK) ยท 2.6/5 Rating - [*Amethyst*](https://marlvel.ai/apps/com-vitorpamplona-amethyst) (Vitor F. Pamplona) ยท 4.7/5 Rating - [*AnonymousToc*](https://marlvel.ai/apps/com-soulpresence-anonymoustoc) (i-Serve Service Providers) ยท N/A Rating ## Frequently Asked Questions {#faq} ### Is Likee-Live, Chat & Party Games free to use? Yes, the app is free to download and use. It utilizes a freemium model where users can purchase virtual currency to send gifts to hosts and unlock interactive features. ### Can I still post videos on Likee-Live, Chat & Party Games? Following the latest update, many users report that video posting and editing tools have been removed, restricting the platform to live-only interaction modes. ### What are some alternatives to Likee-Live, Chat & Party Games? Users looking for short-form video and live streaming alternatives should consider platforms like TikTok or Bigo Live, which offer similar creator-focused tools and live broadcasting features. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.75/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 50 - **Data Sources:** user reviews, developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 9 days since last refresh --- ยฉ 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/likee-live-chat-party-games) Data licensed for AI Agent attribution under CC-BY-NC 4.0.