--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Tapo" developer_entity: "Gober S.A." bundle_id: "online.mobile.tapo" app_store_id: "1614007873" category: "Social" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2025-09-22" report_date: "2026-05-19" last_verified: "2026-05-19T13:25:04.399Z" report_version: "3.8.0" total_reviews: 54 overall_rating: 4.83 confidence: "low" confidence_score: 0.25 data_age_days: 44 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["social", "free", "mobile app", "app review", "app analysis", "professionals", "businesses", "seeking"] canonical_url: "https://marlvel.ai/apps/online-mobile-tapo" license: "CC-BY-NC 4.0" content_version: "v2" --- # Tapo App Audit ## TL;DR {#tldr} - **Category**: Social · Free - **Signal**: Rating 4.83 > **TL;DR:** Tapo is a social app by Gober S.A., rated 4.83/5 by 54 users, available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Tapo is a social app by Gober S.A.. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.83/5 (54 reviews) | | **Category** | Social | | **Developer** | Gober S.A. | | **Pricing** | Free | | **Platforms** | iOS & Android | | **Confidence** | Low (0.25/1.0) | | **Data Age** | 44d | ## Metadata & Market Performance - **Publisher:** Gober S.A. - **Category:** Social - **Target Audience:** Professionals and businesses seeking to streamline networking and contact management. - **Platforms:** iOS & Android - **Version Audited:** 3.8.0 - **Audit Date:** 2026-05-19 - **Signal Count:** 5 reviews analyzed - **Confidence:** Low (0.25/1.0) - **App Store ID (iOS):** 1614007873 - **Bundle ID:** online.mobile.tapo - **Google Play ID:** online.mobile.tapo - **Data Window:** Analysis based on signals collected up to 2026-05-19 - **Short Description:** The only digital business card you'll ever need. ## Executive Snapshot Tapo is a digital business card platform that facilitates professional networking through NFC-enabled devices and QR codes. It allows users to share contact information, social media profiles, and multimedia files, while utilizing AI to digitize physical business cards. ## App DNA (Features & Intent) - **[Standard] NFC and QR Sharing:** Instantly share contact details and multimedia by tapping a physical device or displaying a QR code. * *User Intent:* Users seek social connection and competitive engagement with peers. - **[Standard] AI Card Scanner:** Uses artificial intelligence to scan physical business cards and convert them into digital contacts. * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior. - **[Standard] Profile Customization:** Allows users to tailor personal or business profiles to manage shared information. * *User Intent:* Users seek social connection and competitive engagement with peers. - **[Standard] Recipient Accessibility:** Enables recipients to view shared information without requiring an app installation or registration. * *User Intent:* Users seek social connection and competitive engagement with peers. ## Monetization Strategy - **Model:** Free ## App Momentum (Maintenance) {#momentum} Last updated 238d ago. 5 versions tracked. > **Cadence:** 5 total versions · 0 majors in last 6 months · 238 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Tapo is an established social app that is completely free. With a 4.83/5 rating from 54 reviews, it shows polarized user reception. > **Bottom Line:** While the app offers robust networking features, recent user feedback highlights a critical localization issue regarding the lack of English language support. **Best for:** Professionals and businesses seeking to streamline networking and contact management. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.83/5 | | Total Reviews | 54 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS & Android | | Key Features | 4 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Tapo** (this app) | 4.83/5 | N/A | Gober S.A. | | [Star Wars Stickers: 40th Anniv](https://marlvel.ai/apps/star-wars-stickers-40th-anniv) | 3.6/5 | Frustrated | Disney | | [Pixar Stickers: Toy Story](https://marlvel.ai/apps/pixar-stickers-toy-story) | 4.4/5 | Mixed | Disney | | [Funds](https://marlvel.ai/apps/funds) | 4.4/5 | N/A | Ikesoft Corp | | [Ahir Matrimonial](https://marlvel.ai/apps/ahir-matrimonial) | 3.0/5 | N/A | SilverskyTechnology | | [Islamic Status](https://marlvel.ai/apps/islamic-status) | 4.6/5 | N/A | Saad Abdullah / Islam World | ## Company Profile - **Developer:** Gober S.A. - **Website:** [https://tapo.app](https://tapo.app) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/gt/app/tapo/id1614007873?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=online.mobile.tapo) - **Dev Site:** [Official Website](https://tapo.app) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*Star Wars Stickers: 40th Anniv*](https://marlvel.ai/apps/star-wars-stickers-40th-anniv) (Disney) — 3.6/5 Rating | Negative Sentiment - [*Pixar Stickers: Toy Story*](https://marlvel.ai/apps/pixar-stickers-toy-story) (Disney) — 4.4/5 Rating | Mixed Sentiment - [*Funds*](https://marlvel.ai/apps/funds) (Ikesoft Corp) — 4.4/5 Rating | N/A Sentiment - [*Ahir Matrimonial*](https://marlvel.ai/apps/ahir-matrimonial) (SilverskyTechnology) — 3.0/5 Rating | N/A Sentiment - [*Islamic Status*](https://marlvel.ai/apps/islamic-status) (Saad Abdullah / Islam World) — 4.6/5 Rating | N/A Sentiment - [*FaceCast*](https://marlvel.ai/apps/facecast) (JOSE077) — N/A Rating | N/A Sentiment - [*Quotes and Sayings*](https://marlvel.ai/apps/quotes-and-sayings) (Systo Devs) — 4.6/5 Rating | N/A Sentiment - [*Cozy Social World : Cocomine*](https://marlvel.ai/apps/cozy-social-world-cocomine) (SKYWALK) — 3.7/5 Rating | N/A Sentiment - [*Starbucks Alumni Community*](https://marlvel.ai/apps/starbucks-alumni-community-1) (Starbucks Coffee Company) — 4.4/5 Rating | N/A Sentiment - [*Disney Stickers: Princess*](https://marlvel.ai/apps/disney-stickers-princess) (Disney) — 3.8/5 Rating | Negative Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.25/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 5 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 44 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/online-mobile-tapo) Data licensed for AI Agent attribution under CC-BY-NC 4.0.