--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Badminton Analytics" developer_entity: "Simon Bogh Holding ApS" bundle_id: "dk.iamsimon.Badminton-Analytics" app_store_id: "6746388976" category: "Sports" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-03-09" report_date: "2026-08-19" last_verified: "2026-08-19T00:00:00.000Z" report_version: "1.2" total_reviews: 0 confidence: "low" confidence_score: 0.05 data_age_days: 13 momentum_velocity: "maintenance" intelligence_version: 3 tags: ["sports", "free", "mobile app", "app review", "app analysis", "badminton", "players", "coaches"] canonical_url: "https://marlvel.ai/apps/badminton-analytics" license: "CC-BY-NC 4.0" content_version: "v2" --- # Badminton Analytics Intelligence Report ## TL;DR {#tldr} - **Category**: Sports · Free > **TL;DR:** Badminton Analytics is a sports app by Simon Bogh Holding ApS, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Badminton Analytics is a sports app by Simon Bogh Holding ApS. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Sports | | **Developer** | Simon Bogh Holding ApS | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 13d | ## Metadata & Market Performance - **Publisher:** Simon Bogh Holding ApS - **Category:** Sports - **Target Audience:** Badminton players and coaches who require visual data to analyze shot patterns and court coverage. - **Platforms:** iOS - **Version Reviewed:** 1.2 - **Report Date:** 2026-08-19 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 6746388976 - **Bundle ID:** dk.iamsimon.Badminton-Analytics - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-08-19 ## Executive Snapshot **What it is:** Badminton Analytics is a sports utility for iOS that records shuttle landing coordinates and generates visual heat maps for match analysis. **Why users hire it:** It removes the manual effort of tracking court coverage, allowing players and coaches to identify shot patterns without pen-and-paper logs. ## App DNA (Features & Intent) - **[Differentiator] Interactive Court Mapping:** Tap-based interface to record shuttle landing coordinates on a visual court representation. - **[Differentiator] Visual Heat Maps:** Color-coded distribution overlays showing shot placement and court coverage patterns. - **[Standard] Match History and Replay:** Automatic storage of match data with the ability to replay shot patterns from past sessions. ## Market Position {#market-position} Badminton Analytics occupies a specialized niche in the Sports category, currently maintaining a 4+ content rating on iOS. The lack of a subscription model or ad-inventory suggests a focus on utility-driven growth rather than aggressive monetization. ## Monetization Strategy - **Model:** Free - **Tiers:** Free access to all tracking and analysis features - **Analysis:** The app operates as a free utility with no visible monetization gates or subscription tiers, prioritizing user growth over immediate revenue. ## SWOT Analysis {#swot} **Core Strengths:** - Interactive court-mapping interface enables precise shot-location tracking during live play **Growth Levers:** - Adding automated export of heat maps to social channels would provide a viral growth loop ## Recent Changes (v2 → v3) {#recent-changes} The product strategy has pivoted from a pure utility focus to a growth-oriented roadmap, prioritizing social-sharing features to combat stagnation in a consolidating sports-tracking market. **Overall trend**: Stable **Compared at**: 2026-08-19 ### High-impact changes - **[Shifted] Strategic SWOT Update** (swot) - **[Shifted] Roadmap Prioritization** (positioning) ### Medium-impact changes - **[Added] Sport-Specific Clarification** (audience) ## What's New - **Latest (v1.2, 5 months ago):** Introduced a comprehensive Score History with match detail views, score progression graphs, and support for resuming in-progress matches. ## App Momentum (Maintenance) {#momentum} - Shipped score history and progression graphs. - Ships ~2 releases per year. > **Cadence:** 1 total versions · 1 majors in last 6 months · 162 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Badminton Analytics is a sports app that is completely free. > **Bottom Line:** Badminton Analytics provides a functional utility for shot tracking, but the current maintenance-mode cadence leaves it vulnerable to feature-rich competitors. Shifting to a growth-oriented roadmap would unlock the viral potential of coach-led adoption. **Best for:** Badminton players and coaches who require visual data to analyze shot patterns and court coverage. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship social-sharing export for heat maps because it creates a viral loop for coaches → increase organic install velocity ### Outlook: Stable The sports-tracking market is consolidating around apps that offer multi-sport support and social sharing. Badminton Analytics remains a functional, single-sport utility, but its lack of active development cycles risks stagnation as users migrate to more comprehensive training platforms. - ⚪ The 5-month update cadence indicates a maintenance-mode posture, which limits the app's ability to respond to competitive feature pressure in the sports-tracking category. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Badminton Analytics** (this app) | N/A/5 | N/A | Simon Bogh Holding ApS | | [DraftKings Predictions](https://marlvel.ai/apps/draftkings-predictions) | 4.8/5 | Mixed | DraftKings | | [DraftKings: Sports & Casino](https://marlvel.ai/apps/draftkings-sportsbook-casino) | 4.8/5 | n/a | DraftKings | | [FanDuel Predicts](https://marlvel.ai/apps/fanduel-predicts) | 4.8/5 | n/a | FanDuel, Inc. | | [Fish AI - AI Fishing App](https://marlvel.ai/apps/com-fishai-app) | 4.7/5 | n/a | GymBros Inc. | | [NBA: Live Games & Scores](https://marlvel.ai/apps/nba-live-games-scores) | 4.5/5 | n/a | NBA MEDIA VENTURES, LLC | ## Company Profile - **Developer:** Simon Bogh Holding ApS ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/badminton-analytics/id6746388976?uo=4) - **Sources:** App store metadata. ## Related Intel Reports - [*DraftKings Predictions*](https://marlvel.ai/apps/draftkings-predictions) (DraftKings) · 4.8/5 Rating - [*DraftKings: Sports & Casino*](https://marlvel.ai/apps/draftkings-sportsbook-casino) (DraftKings) · 4.8/5 Rating - [*FanDuel Predicts*](https://marlvel.ai/apps/fanduel-predicts) (FanDuel, Inc.) · 4.8/5 Rating - [*Fish AI - AI Fishing App*](https://marlvel.ai/apps/com-fishai-app) (GymBros Inc.) · 4.7/5 Rating - [*NBA: Live Games & Scores*](https://marlvel.ai/apps/nba-live-games-scores) (NBA MEDIA VENTURES, LLC) · 4.5/5 Rating - [*PrizePicks - Sports Picks*](https://marlvel.ai/apps/prizepicks-sports-picks) (SidePrize, LLC) · 4.5/5 Rating - [*Sporttrade: Prediction Markets*](https://marlvel.ai/apps/sporttrade-prediction-markets) (SPORTTRADE INC) · 4.7/5 Rating | Positive Sentiment - [*플레이공*](https://marlvel.ai/apps/com-tychesoft-playball) (Tychesoft) · N/A Rating - [*더블이글 - 요즘 골프예약*](https://marlvel.ai/apps/com-albatrss-de) (Double Eagle Inc.) · 4.0/5 Rating - [*테니스타운*](https://marlvel.ai/apps/com-momzit-tennistown) (link.tennistown) · 3.5/5 Rating ## Frequently Asked Questions {#faq} ### Is Badminton Analytics free to use? Yes, Badminton Analytics is currently a free utility with no subscription tiers or in-app purchases. ### Can I use Badminton Analytics for other sports? No, the app is specifically designed for badminton, featuring a court layout and shot-tracking logic tailored to that sport. ### Does Badminton Analytics work offline? The app records matches locally, but users should check if their device requires a connection for the initial setup or data backup. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 13 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/badminton-analytics) Data licensed for AI Agent attribution under CC-BY-NC 4.0.