---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "CMV Pro: Frame-Frame Video Analysis - CoachMyVideo"
developer_entity: "CoachMyVideo.com, inc."
bundle_id: "co.cmv.icoacher.videopro"
app_store_id: "737665687"
category: "Sports"
primary_platform: "ios"
primary_monetization: "Paid"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2017-09-12"
report_date: "2026-06-15"
last_verified: "2026-06-15T00:00:00.000Z"
report_version: "5.0"
total_reviews: 49
overall_rating: 4
confidence: "low"
confidence_score: 0.45
data_age_days: 62
momentum_velocity: "zombie"
intelligence_version: 3
nemesis: "Hudl"
competitor_count: 3
tags: ["sports", "paid", "mobile app", "app review", "app analysis", "coaches,", "athletes,", "instructors,"]
canonical_url: "https://marlvel.ai/apps/co-cmv-icoacher-videopro"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# CMV Pro: Frame-Frame Video Analysis - CoachMyVideo Intelligence Report

## TL;DR {#tldr}

- **Category**: Sports · Paid
- **Signal**: Rating 4.04

> **TL;DR:** CMV Pro: Frame-Frame Video Analysis - CoachMyVideo is a sports app by CoachMyVideo.com, inc., rated 4.04/5 by 49 users, available on iOS.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** CMV Pro: Frame-Frame Video Analysis - CoachMyVideo is a sports app by CoachMyVideo.com, inc..
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.04/5 (49 reviews) |
| **Category** | Sports |
| **Developer** | CoachMyVideo.com, inc. |
| **Pricing** | Paid |
| **Platforms** | iOS |
| **Confidence** | Low (0.45/1.0) |
| **Data Age** | 62d |

## Metadata & Market Performance
- **Publisher:** CoachMyVideo.com, inc.
- **Category:** Sports
- **Target Audience:** Coaches, athletes, instructors, and physics teachers requiring professional-grade video analysis and motion review tools on mobile devices.
- **Platforms:** iOS
- **Version Reviewed:** 5.0
- **Report Date:** 2026-06-15
- **Signal Count:** 49 reviews analyzed
- **Confidence:** Low (0.45/1.0)
- **App Store ID (iOS):** 737665687
- **Bundle ID:** co.cmv.icoacher.videopro
- **Performance Trend:** Mixed
- **Data Window:** Analysis based on signals collected up to 2026-06-15

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** CoachMyVideo Pro is a mobile video analysis tool for coaches and athletes, featuring high-speed capture and frame-by-frame playback on iOS.
**Why users hire it:** Users hire this app for granular motion review that standard video players cannot provide, allowing for visual feedback without the cost of enterprise team software.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] High-Speed Video Capture:** Enables 60/120/240 FPS recording on supported iOS hardware for motion analysis
- **[Standard] Telestrator Markup:** Draw lines, angles, and annotations directly onto video frames for coaching feedback
- **[Differentiator] Side-by-Side Comparison:** Sync-playback of two videos or a video against a YouTube reference clip on iPad
  * *User Intent:* Users expect seamless access across multiple devices.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

CoachMyVideo Pro maintains a niche presence in the Sports category, ranking #67 Paid in the US. The reliance on a one-time purchase model differentiates it from subscription-heavy coaching apps, though the lack of recent feature updates limits its chart velocity.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Paid
- **Tiers:** One-time purchase at $6.99
- **Price:** iOS: $6.99
- **Analysis:** Paid model anchored at $6.99, targeting professionals and serious athletes who require high-speed capture and analysis tools.

<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- One-time purchase model reduces barrier to entry for independent coaches
- AirPlay mirroring enables professional group coaching without proprietary hardware

**Growth Levers:**
- Integrate automated biomechanical tracking to close feature gap with Onform
- Develop cloud-based storage bridge to reduce manual import friction


<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

The product's competitive position has shifted from a standalone utility to a vulnerable legacy tool facing pressure from AI-enabled, cloud-native coaching platforms.

**Overall trend**: Mixed
**Compared at**: 2026-06-15

### High-impact changes
- **[Shifted] Competitive Vulnerability Identified** (positioning)
- **[Added] New Competitive Threats** (swot)

### Medium-impact changes
- **[Improved] High-Speed Capture Repositioned** (features)

### Low-impact changes
- **[Shifted] Target Audience Expansion** (audience)

<!-- section:rivals -->
## Rivals Landscape {#rivals}

> Competitive positioning identified by AI analysis of app features, category, and market signals.

### CMV Pro: Frame-Frame Video Analysis - CoachMyVideo vs Hudl
- **[Hudl](https://marlvel.ai/apps/com-hudl-modi)** by Agile Sports Technologies, Inc.: Hudl dominates the video analysis market through a massive ecosystem of team-based collaboration tools and high-frequency feature updates.
  - **Key differences:**
    - Provides integrated team-wide video sharing and cloud storage that individual analysis apps cannot match.
    - Delivers high-frequency feature updates with 18 releases in six months, dwarfing this app's update cadence.
    - Focuses on team-based coaching workflows and recruiting pipelines rather than just individual frame-by-frame playback.

### Contenders (Strong Challengers)
- **[Onform: Video Analysis App](https://marlvel.ai/apps/com-onform-onform)** by OnForm, Inc.: Onform is the most direct modern competitor, specifically targeting the prosumer video analysis market with high-frequency updates.
  - Utilizes AI-powered skeleton tracking to automate biomechanical analysis, which this app currently lacks.
  - Supports seamless cloud-based video organization and messaging, moving beyond simple local file playback.

### Peers (What They Do Better)
- **[Swing Profile Golf Analyzer](https://marlvel.ai/apps/swing-profile-golf-analyzer)** by Swing Profile Limited: This app serves the same niche of frame-by-frame analysis but focuses exclusively on the golf vertical.
  - Automates the detection of swing sequences, removing the manual effort required by this app.
  - Provides specialized golf-centric overlays that are not applicable to this app's general sports approach.

<!-- /section:rivals -->
<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- Added high-speed capture support for devices
- Fixed angle calculation bugs
- Enabled 1080p 120 FPS capture

> **Cadence:** 5 total versions · 0 majors in last 6 months · 3145 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

CMV Pro: Frame-Frame Video Analysis - CoachMyVideo is an established sports app that is a paid app.
It holds a 4.04/5 rating from 49 reviews.

<!-- speakable-start -->
> **Bottom Line:** CoachMyVideo Pro retains value through its one-time purchase model, but the lack of AI-driven automation and cloud-sync leaves it exposed to modern SaaS rivals, so the PM must prioritize biomechanical tracking to remain relevant to serious athletes.
<!-- speakable-end -->

**Best for:** Coaches, athletes, instructors, and physics teachers requiring professional-grade video analysis and motion review tools on mobile devices.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] Ship AI-assisted skeleton tracking because manual markup is the top competitive disadvantage vs Onform → increase prosumer retention
<!-- /section:pm-actions -->

<!-- section:feature-gaps -->
### Feature Gaps vs Competitors


- AI-powered skeleton tracking (available in Onform)
<!-- /section:feature-gaps -->

<!-- section:outlook -->
### Outlook: Mixed

The sports analysis market is shifting toward AI-automated biomechanical feedback and cloud-based team collaboration. CoachMyVideo Pro remains exposed due to its manual-heavy workflow, so the PM must pivot to automated analysis to prevent further erosion of its prosumer base.

- 🔴 The lack of AI-driven automation creates a performance gap against Onform, which will likely accelerate user churn to automated alternatives.
- ⚪ Recent updates focused on stability and device support, indicating a maintenance-heavy development cycle rather than aggressive feature expansion.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.04/5 |
| Total Reviews | 49 |
| Confidence | Low |
| Pricing Model | Paid |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Trend | Mixed |
| Outlook | Mixed |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **CMV Pro: Frame-Frame Video Analysis - CoachMyVideo** (this app) | 4.04/5 | N/A | CoachMyVideo.com, inc. |
| [Onform: Video Analysis App](https://marlvel.ai/apps/com-onform-onform) | 4.8/5 | Excited | OnForm, Inc. |
| [Hudl](https://marlvel.ai/apps/com-hudl-modi) | 4.3/5 | N/A | Agile Sports Technologies, Inc. |
| [Swing Profile Golf Analyzer](https://marlvel.ai/apps/swing-profile-golf-analyzer) | 4.6/5 | N/A | Swing Profile Limited |
| [PrizePicks - Sports Picks](https://marlvel.ai/apps/prizepicks-sports-picks) | 4.4/5 | Mixed | SidePrize, LLC |
| [DraftKings: Sports & Casino](https://marlvel.ai/apps/draftkings-sportsbook-casino) | 4.8/5 | Excited | DraftKings |

## Company Profile
- **Developer:** CoachMyVideo.com, inc.
- **Website:** [https://CoachMyVideo.com](https://CoachMyVideo.com)
- **Social:** [Facebook](https://www.facebook.com/CoachMyVideo) · [X/Twitter](https://www.twitter.com/CoachMyVideo) · [YouTube](https://youtube.com/CoachMyVideo) · [LinkedIn](https://www.linkedin.com/company/coachmyvideo-com)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/cmv-pro-frame-frame-video-analysis-coachmyvideo/id737665687?uo=2)
- **Dev Site:** [Official Website](https://CoachMyVideo.com)
- **Sources:** Developer website content, About us / company information, App store metadata.

## Related Intel Reports
- [*Onform: Video Analysis App*](https://marlvel.ai/apps/com-onform-onform) (OnForm, Inc.) · 4.8/5 Rating | Positive Sentiment
- [*Hudl*](https://marlvel.ai/apps/com-hudl-modi) (Agile Sports Technologies, Inc.) · 4.3/5 Rating
- [*Swing Profile Golf Analyzer*](https://marlvel.ai/apps/swing-profile-golf-analyzer) (Swing Profile Limited) · 4.6/5 Rating
- [*PrizePicks - Sports Picks*](https://marlvel.ai/apps/prizepicks-sports-picks) (SidePrize, LLC) · 4.4/5 Rating
- [*DraftKings: Sports & Casino*](https://marlvel.ai/apps/draftkings-sportsbook-casino) (DraftKings) · 4.8/5 Rating | Positive Sentiment
- [*DraftKings Predictions*](https://marlvel.ai/apps/draftkings-predictions) (DraftKings) · 4.6/5 Rating
- [*FanDuel Predicts*](https://marlvel.ai/apps/fanduel-predicts) (FanDuel, Inc.) · 4.8/5 Rating
- [*NBA: Live Games & Scores*](https://marlvel.ai/apps/nba-live-games-scores) (NBA MEDIA VENTURES, LLC) · 4.5/5 Rating
- [*Sporttrade: Prediction Markets*](https://marlvel.ai/apps/sporttrade-prediction-markets) (SPORTTRADE INC) · 4.7/5 Rating
- [*Impact Scoring*](https://marlvel.ai/apps/impact-scoring) (Impact Scoring) · 4.9/5 Rating

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.45/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 49
- **Data Sources:** developer website, company about page, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 62 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/co-cmv-icoacher-videopro)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.