---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Coyote Calls & Advisor"
developer_entity: "EJSmith"
bundle_id: "com.ejclg.coyote-calls"
app_store_id: "6504489298"
category: "Sports"
primary_platform: "ios"
primary_monetization: "Freemium"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2026-04-30"
report_date: "2026-09-28"
last_verified: "2026-09-28T00:00:00.000Z"
report_version: "3.1"
total_reviews: 6
overall_rating: 3.8
sentiment: "Frustrated"
sentiment_score: 25
confidence: "medium"
confidence_score: 0.55
top_complaint_theme: "Users report that paid monthly subscriptions fail to remove intrusive advertisements from the interface"
review_sample_size: 1
total_review_count: 1
analyzed_review_count: 1
data_age_days: 3
momentum_velocity: "maintenance"
intelligence_version: 2
tags: ["sports", "freemium", "frustrated sentiment", "mobile app", "app review", "app analysis", "serious", "predator", "hunters"]
canonical_url: "https://marlvel.ai/apps/coyote-calls-advisor"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Coyote Calls & Advisor Intelligence Report

## TL;DR {#tldr}

- **Category**: Sports · Freemium
- **Signal**: Rating 3.83 · Sentiment Frustrated
- **Recent focus**: Users report that paid monthly subscriptions fail to remove intrusive advertisements from the interface (top complaint)

> **TL;DR:** Coyote Calls & Advisor is a sports app by EJSmith, rated 3.83/5 by 6 users, with Frustrated user sentiment (25/100), available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Coyote Calls & Advisor faces Frustrated user sentiment (3.83/5 from 6 reviews), with users reporting users report that paid monthly subscriptions fail to remove intrusive advertisements from the interface as the primary concern.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 3.83/5 (6 reviews) |
| **User Mood** | Frustrated |
| **Category** | Sports |
| **Developer** | EJSmith |
| **Pricing** | Freemium |
| **Platforms** | iOS |
| **Confidence** | Medium (0.55/1.0) |
| **Data Age** | 3d |

## Metadata & Market Performance
- **Publisher:** EJSmith
- **Category:** Sports
- **Target Audience:** Serious predator hunters and outdoor enthusiasts seeking a portable, electronic alternative to expensive dedicated hunting callers.
- **Platforms:** iOS
- **Version Reviewed:** 3.1
- **Report Date:** 2026-09-28
- **Signal Count:** 1 review analyzed
- **Confidence:** Medium (0.55/1.0)
- **App Store ID (iOS):** 6504489298
- **Bundle ID:** com.ejclg.coyote-calls
- **Data Window:** Analysis based on signals collected up to 2026-09-28

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Coyote Calls & Advisor is a predator hunting soundboard and strategy tool for iOS, featuring automated playlist building and an environmental calling advisor.
**Why users hire it:** It replaces expensive, dedicated electronic game callers with a mobile-first, hands-free solution that automates calling sequences for hunters in the field.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Differentiator] Predator Hunting Advisor:** Provides recommended calling sequences based on time of day, season, and coyote behavior patterns.
  * *User Intent:* Users seek enhanced value through premium features.
- **[Differentiator] Custom Call Uploads:** Allows users to import personal recordings into the soundboard.
  * *User Intent:* Users value self-expression and personalized experiences.
- **[Differentiator] Smart Playlist Builder:** Automates calling sequences with user-defined timing intervals between sounds.
  * *User Intent:* Users expect intelligent, adaptive experiences that learn from their behavior.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Coyote Calls & Advisor occupies a niche in the Sports category, currently holding a 3.83 rating across 6 total ratings. The lack of recent feature updates and the reported ad-removal failure suggest a maintenance-mode position that risks losing ground to more reliable hunting utilities.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Freemium
- **Tiers:** Free tier with ad-supported banners
- **Analysis:** Monetization relies on ad-inventory generated by free users, with no explicit subscription tier identified in the current build despite user reports of failed ad-removal payments.

<!-- section:sentiment -->
## 🔴 User Sentiment (Medium Confidence: 1 of 1 review analyzed) {#user-sentiment}
- **Overall Rating:** 3.83/5
- **Platform Split:** iOS 3.8/5 (6 ratings)
- **Overall Sentiment:** Frustrated

### Top Complaints (Impact Areas)

- **Users report that paid monthly subscriptions fail to remove intrusive advertisements from the interface**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Advisor feature provides strategic calling sequences based on environmental patterns
- Custom call uploads enable personalized hunting setups
- Smart playlist builder automates hands-free field operation

**Growth Levers:**
- Fixing ad-removal logic would immediately improve user retention
- Adding offline-first mode would increase utility in remote hunting areas


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v3.1, 5 months ago):** Reduced the visual intrusiveness of ad-free banners during scrolling and addressed general bugs.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Maintenance) {#momentum}

- Ships minor bug fixes only.
- Last major release five months ago.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 151 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Coyote Calls & Advisor is a sports app that is free with in-app purchases.
It holds a 3.83/5 rating from 6 reviews.

<!-- speakable-start -->
> **Bottom Line:** Fixing the subscription-based ad-removal failure would stabilize the user base and address the primary friction point driving negative sentiment.
<!-- speakable-end -->

**Best for:** Serious predator hunters and outdoor enthusiasts seeking a portable, electronic alternative to expensive dedicated hunting callers.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Audit subscription logic because users report ads persist after payment → restore trust and reduce churn
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

Users report: The predator hunting utility market is consolidating around tools that offer reliable, ad-free field performance. Coyote Calls & Advisor is currently exposed due to its inability to resolve basic billing bugs, which will likely accelerate churn as users migrate to more stable alternatives.

- 🔴 The 151-day update gap indicates a maintenance-only cadence, which prevents the app from responding to user complaints about billing failures.
- 🔴 Reports of failed ad-removal after payment erode user trust, which compounds the negative sentiment already visible in the current review sample.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 3.83/5 |
| Total Reviews | 6 |
| Sentiment | Frustrated (25/100) |
| Confidence | Medium |
| Pricing Model | Freemium |
| Platforms | iOS |
| Key Features | 3 analyzed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Coyote Calls & Advisor** (this app) | 3.83/5 | Frustrated | EJSmith |
| [Football Playbook Animator](https://marlvel.ai/apps/football-playbook-animator) | 4.6/5 | N/A | BJT Software LLC |
| [Football Play Designer](https://marlvel.ai/apps/football-play-designer) | 4.1/5 | N/A | greg brady |
| [플레이공](https://marlvel.ai/apps/com-tychesoft-playball) | N/A/5 | N/A | Tychesoft |
| [더블이글 - 요즘 골프예약](https://marlvel.ai/apps/com-albatrss-de) | 4.0/5 | N/A | Double Eagle Inc. |
| [테니스타운](https://marlvel.ai/apps/com-momzit-tennistown) | 3.5/5 | N/A | link.tennistown |

## Company Profile
- **Developer:** EJSmith
- **Website:** [https://turkeycalls.us/coyotecalls](https://turkeycalls.us/coyotecalls)
- **Social:** [Instagram](https://www.instagram.com/turkey_calls) · [Facebook](https://www.facebook.com/61557456213820) · [X/Twitter](https://twitter.com/turkeycalls_app) · [YouTube](https://www.youtube.com/@turkeycalls)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/coyote-calls-advisor/id6504489298?uo=4)
- **Dev Site:** [Official Website](https://turkeycalls.us/coyotecalls)
- **Sources:** Developer website content, About us / company information, App store metadata, User reviews.

## Related Intel Reports
- [*Football Playbook Animator*](https://marlvel.ai/apps/football-playbook-animator) (BJT Software LLC) · 4.6/5 Rating
- [*Football Play Designer*](https://marlvel.ai/apps/football-play-designer) (greg brady) · 4.1/5 Rating
- [*플레이공*](https://marlvel.ai/apps/com-tychesoft-playball) (Tychesoft) · N/A Rating
- [*더블이글 - 요즘 골프예약*](https://marlvel.ai/apps/com-albatrss-de) (Double Eagle Inc.) · 4.0/5 Rating
- [*테니스타운*](https://marlvel.ai/apps/com-momzit-tennistown) (link.tennistown) · 3.5/5 Rating
- [*イッツゴーン！ボイス*](https://marlvel.ai/apps/jp-co-gaora-itsgone) (GAORA Inc.) · N/A Rating
- [*トニーくんのビッグバンサーブ*](https://marlvel.ai/apps/jp-hase-volley4) (hasegawa takuji) · 4.0/5 Rating
- [*00:36*](https://marlvel.ai/apps/00-36) (Adriaan de Jongh) · N/A Rating
- [*하루 1루*](https://marlvel.ai/apps/randori-onebaseaday) (hyunseo kim) · 5.0/5 Rating
- [*10,000 Shots*](https://marlvel.ai/apps/10-000-shots) (Jeremy Rupke) · 4.8/5 Rating

## Frequently Asked Questions {#faq}

### Does Coyote Calls & Advisor remove ads if I pay?

Users report that paid subscriptions fail to remove advertisements, leading to frustration regarding the app's billing practices.

### Is Coyote Calls & Advisor suitable for serious hunting?

The app includes a built-in Advisor feature that suggests calling sequences based on season and coyote behavior, which is designed for serious hunters.

### What are the main features of Coyote Calls & Advisor?

Key features include a predator soundboard, custom call uploads, a smart playlist builder for hands-free operation, and a strategic hunting advisor.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.55/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 1
- **Data Sources:** user reviews, developer website, company about page, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 3 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/coyote-calls-advisor)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.