---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "Dirty Birds Nest Loyalty"
developer_entity: "row27 Mobile"
bundle_id: "com.fanmaker.falcons"
app_store_id: "6737065875"
category: "Sports"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS & Android"
app_last_updated: "2026-07-18"
report_date: "2026-10-07"
last_verified: "2026-10-07T00:00:00.000Z"
report_version: "11.03.00"
total_reviews: 9
overall_rating: 4.6
sentiment: "Thrilled"
sentiment_score: 90
confidence: "medium"
confidence_score: 0.55
top_praise_theme: "The updated design provides increased versatility and makes the app easier for users to navigate"
review_sample_size: 1
total_review_count: 1
analyzed_review_count: 1
data_age_days: 38
momentum_velocity: "maintenance"
intelligence_version: 2
tags: ["sports", "free", "thrilled sentiment", "mobile app", "app review", "app analysis", "atlanta", "falcons", "fans,"]
canonical_url: "https://marlvel.ai/apps/dirty-birds-nest-loyalty"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# Dirty Birds Nest Loyalty Intelligence Report

## TL;DR {#tldr}

- **Category**: Sports · Free
- **Signal**: Rating 4.56 · Sentiment Thrilled
- **Recent focus**: The updated design provides increased versatility and makes the app easier for users to navigate (top praise)

> **TL;DR:** Dirty Birds Nest Loyalty is a sports app by row27 Mobile, rated 4.56/5 by 9 users, with Thrilled user sentiment (90/100), available on iOS & Android.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** Dirty Birds Nest Loyalty maintains Thrilled user sentiment (4.56/5 from 9 reviews), with users consistently praising the updated design provides increased versatility and makes the app easier for users to navigate.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.56/5 (9 reviews) |
| **User Mood** | Thrilled |
| **Category** | Sports |
| **Developer** | row27 Mobile |
| **Pricing** | Free |
| **Platforms** | iOS & Android |
| **Confidence** | Medium (0.55/1.0) |
| **Data Age** | 38d |

## Metadata & Market Performance
- **Publisher:** row27 Mobile
- **Category:** Sports
- **Target Audience:** Atlanta Falcons fans, specifically those attending games in Section 134.
- **Platforms:** iOS & Android
- **Version Reviewed:** 11.3.0
- **Report Date:** 2026-10-07
- **Signal Count:** 1 review analyzed
- **Confidence:** Medium (0.55/1.0)
- **App Store ID (iOS):** 6737065875
- **Bundle ID:** com.fanmaker.falcons
- **Google Play ID:** com.fanmaker.falcons
- **Data Window:** Analysis based on signals collected up to 2026-10-07

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** Dirty Birds Nest Loyalty is a sports-focused rewards app for Atlanta Falcons fans on iOS and Android.
**Why users hire it:** The app removes the friction of tracking fan engagement manually, replacing it with a digital credential system that rewards physical attendance in Section 134.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Loyalty Point Tracking:** Tracks points earned from game attendance, volunteer activities, and profile completion.
  * *User Intent:* Users seek enhanced value through premium features.
- **[Differentiator] Prize Store Redemption:** Allows users to exchange earned points for Falcons gear and sweepstakes entries.
- **[Standard] Digital Membership Credentials:** Provides official membership status and identification within the app interface.
  * *User Intent:* Users seek enhanced value through premium features.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

Dirty Birds Nest Loyalty occupies a narrow, section-specific niche within the Sports category. With a 3.67-star rating on iOS across a small sample, the app relies on its exclusive access to Section 134 rewards to maintain its user base.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free access for all users
- **Analysis:** The app operates as a free loyalty tool to drive fan engagement and data collection for the organization.

<!-- section:sentiment -->
## 🟢 User Sentiment (Medium Confidence: 1 of 1 review analyzed) {#user-sentiment}
- **Overall Rating:** 4.56/5
- **Platform Split:** iOS 3.7/5 (3 ratings) | Android 5.0/5 (6 ratings)
- **Overall Sentiment:** Thrilled

### Top Praises
- **The updated design provides increased versatility and makes the app easier for users to navigate**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Digital membership credentials create a verified superfan identity
- Prize Store retention loop incentivizes consistent game-day attendance

**Growth Levers:**
- Expanding reward tiers to include off-season digital content


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v11.03.00, 2 months ago):** Introduced a complete redesign of the application interface.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Maintenance) {#momentum}

- Shipped complete interface redesign.
- Ships ~2 major releases per year.

> **Cadence:** 2 total versions · 2 majors in last 6 months · 80 days since last update · 2 days avg between updates

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

Dirty Birds Nest Loyalty is a sports app that is completely free.
It holds a 4.56/5 rating from 9 reviews.

<!-- speakable-start -->
> **Bottom Line:** Dirty Birds Nest Loyalty relies on the exclusivity of Section 134 rewards to retain its user base. Introducing off-season engagement content would unlock a year-round retention loop, reducing the risk of churn during the months between seasons.
<!-- speakable-end -->

**Best for:** Atlanta Falcons fans, specifically those attending games in Section 134.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [INVEST] Ship off-season engagement content because the current loop relies solely on game-day attendance → increase retention
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Stable

The market for team-specific loyalty apps is consolidating, with fans increasingly expecting year-round engagement. Dirty Birds Nest Loyalty remains stable in its niche, but the lack of feature expansion leaves it exposed to more comprehensive team platforms.

- 🟢 The latest design update improved interface versatility, which directly addresses the primary usability complaints from earlier versions.
- ⚪ The current maintenance-only release cadence suggests the developer is prioritizing stability over new feature expansion for the foreseeable future.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.56/5 |
| Total Reviews | 9 |
| Sentiment | Thrilled (90/100) |
| Confidence | Medium |
| Pricing Model | Free |
| Platforms | iOS & Android |
| Key Features | 3 analyzed |
| Outlook | Stable |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **Dirty Birds Nest Loyalty** (this app) | 4.56/5 | Thrilled | row27 Mobile |
| [BeSoccer: Soccer Live Score](https://marlvel.ai/apps/besoccer-soccer-live-score) | 4.5/5 | Mixed | BESOCCER |
| [BeSoccer: Soccer Live Score](https://marlvel.ai/apps/besoccer-soccer-live-score-1) | 4.5/5 | Excited | BeSoccer apps |
| [Football Playbook Animator](https://marlvel.ai/apps/football-playbook-animator) | 4.6/5 | N/A | BJT Software LLC |
| [Football Play Designer](https://marlvel.ai/apps/football-play-designer) | 4.1/5 | N/A | greg brady |
| [QZ Fitness](https://marlvel.ai/apps/qz-qdomyos-zwift) | 4.8/5 | Thrilled | Roberto Viola |

## Company Profile
- **Developer:** row27 Mobile
- **Website:** [https://dirtybirdsnestloyaltyapp.com](https://dirtybirdsnestloyaltyapp.com)

## Data Sources & Links
- **App Store ID:** 6737065875
- **Google Play ID:** com.fanmaker.falcons
- **Dev Site:** [Official Website](https://dirtybirdsnestloyaltyapp.com)
- **Sources:** Developer website content, About us / company information, App store metadata, User reviews.

## Related Intel Reports
- [*BeSoccer: Soccer Live Score*](https://marlvel.ai/apps/besoccer-soccer-live-score) (BESOCCER) · 4.5/5 Rating
- [*BeSoccer: Soccer Live Score*](https://marlvel.ai/apps/besoccer-soccer-live-score-1) (BeSoccer apps) · 4.5/5 Rating | Positive Sentiment
- [*Football Playbook Animator*](https://marlvel.ai/apps/football-playbook-animator) (BJT Software LLC) · 4.6/5 Rating
- [*Football Play Designer*](https://marlvel.ai/apps/football-play-designer) (greg brady) · 4.1/5 Rating
- [*QZ Fitness*](https://marlvel.ai/apps/qz-qdomyos-zwift) (Roberto Viola) · 4.8/5 Rating | Excellent Sentiment
- [*플레이공*](https://marlvel.ai/apps/com-tychesoft-playball) (Tychesoft) · N/A Rating
- [*더블이글 - 요즘 골프예약*](https://marlvel.ai/apps/com-albatrss-de) (Double Eagle Inc.) · 4.0/5 Rating
- [*테니스타운*](https://marlvel.ai/apps/com-momzit-tennistown) (link.tennistown) · 3.5/5 Rating
- [*イッツゴーン！ボイス*](https://marlvel.ai/apps/jp-co-gaora-itsgone) (GAORA Inc.) · N/A Rating
- [*トニーくんのビッグバンサーブ*](https://marlvel.ai/apps/jp-hase-volley4) (hasegawa takuji) · 4.0/5 Rating

## Frequently Asked Questions {#faq}

### Is Dirty Birds Nest Loyalty free to use?

Yes, Dirty Birds Nest Loyalty is a free app designed to reward Atlanta Falcons fans for their game-day attendance and community involvement.

### Does Dirty Birds Nest Loyalty work for all Falcons fans?

The app is specifically tailored for Atlanta Falcons fans, with a focus on those attending games in Section 134.

### What can I redeem my points for in Dirty Birds Nest Loyalty?

Users can redeem earned points for exclusive Falcons gear and entries into sweepstakes for unique experiences.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.55/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 1
- **Data Sources:** user reviews, developer website, company about page, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 38 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/dirty-birds-nest-loyalty)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.