---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "MagentaSport - Dein Live-Sport"
developer_entity: "Telekom Deutschland GmbH"
bundle_id: "com.telekom.androidtv.sport"
category: "Sports"
primary_platform: "android"
primary_monetization: "Subscription"
offline_capable: false
market_region: "US"
platforms: "Android"
app_last_updated: "2026-09-18"
report_date: "2026-09-30"
last_verified: "2026-09-30T00:00:00.000Z"
report_version: "12.3.1"
total_reviews: 0
sentiment: "Upset"
sentiment_score: 10
confidence: "medium"
confidence_score: 0.45
top_complaint_theme: "The application fails to launch or function entirely for users following the latest update"
review_sample_size: 2
total_review_count: 2
analyzed_review_count: 2
data_age_days: 1
momentum_velocity: "maintenance"
intelligence_version: 2
tags: ["sports", "subscription", "upset sentiment", "mobile app", "app review", "app analysis", "sports", "germany", "interested"]
canonical_url: "https://marlvel.ai/apps/magentasport-dein-live-sport-1"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# MagentaSport - Dein Live-Sport Intelligence Report

## TL;DR {#tldr}

- **Category**: Sports · Subscription
- **Signal**: Sentiment Upset
- **Recent focus**: The application fails to launch or function entirely for users following the latest update (top complaint)

> **TL;DR:** MagentaSport - Dein Live-Sport is a sports app by Telekom Deutschland GmbH, with Upset user sentiment (10/100), available on Android.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** MagentaSport - Dein Live-Sport is a sports app by Telekom Deutschland GmbH.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **User Mood** | Upset |
| **Category** | Sports |
| **Developer** | Telekom Deutschland GmbH |
| **Pricing** | Subscription |
| **Platforms** | Android |
| **Confidence** | Medium (0.45/1.0) |
| **Data Age** | 1d |

## Metadata & Market Performance
- **Publisher:** Telekom Deutschland GmbH
- **Category:** Sports
- **Target Audience:** Sports fans in Germany interested in domestic football, ice hockey, basketball, and international golf.
- **Platforms:** Android
- **Version Reviewed:** 12.3.1
- **Report Date:** 2026-09-30
- **Signal Count:** 2 reviews analyzed
- **Confidence:** Medium (0.45/1.0)
- **Google Play ID:** com.telekom.androidtv.sport
- **Data Window:** Analysis based on signals collected up to 2026-09-30
- **Short Description:** Stream live sports from around the world - 3rd League, PENNY DEL, EuroLeague, PGA Tour and much more.

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** MagentaSport is a live-sports streaming application for German users, providing access to 3. Liga, PENNY DEL, and EuroLeague events across mobile and TV platforms.
**Why users hire it:** The platform removes the friction of managing multiple sports-specific subscriptions by centralizing domestic football, ice hockey, and basketball rights in one interface.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Live Sports Streaming:** Broadcast of 3. Liga, PENNY DEL, and EuroLeague events in HD quality.
- **[Differentiator] Highlight-Ticker:** On-demand access to goals and match scenes for 3. Liga and PENNY DEL.
- **[Standard] Conference Mode:** Simultaneous live coverage of multiple matches on a single screen.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

MagentaSport holds a #53 position on the German Sports chart, reflecting a niche but stable audience for domestic rights. The gap between its exclusive content and current technical performance suggests a high risk of churn if stability is not restored immediately.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Subscription
- **Tiers:** MagentaTV customer: $14.95/month (flexible) or $9.95/month (annual), Non-MagentaTV customer: $19.95/month (flexible) or $14.95/month (annual)
- **Analysis:** The tiered structure incentivizes long-term commitment with a $60 annual savings compared to monthly billing.

<!-- section:sentiment -->
## 🔴 User Sentiment (Medium Confidence: 2 of 2 reviews analyzed) {#user-sentiment}
- **Overall Sentiment:** Upset

### Top Complaints (Impact Areas)

- **The application fails to launch or function entirely for users following the latest update**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Exclusive 3. Liga and PENNY DEL rights create high switching costs

**Growth Levers:**
- Expand highlight-ticker engagement to increase DAU/MAU ratios


<!-- /section:swot -->
<!-- section:whats-new -->
## What's New

- **Latest (v12.3.1, 1 weeks ago):** General performance optimizations and bug fixes.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Maintenance) {#momentum}

- Ships minor bug fixes monthly.
- Latest release (v12.3.1) broke launch.

> **Cadence:** 2 total versions · 0 majors in last 6 months · 11 days since last update · 44 days avg between updates

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

MagentaSport - Dein Live-Sport is a sports app.

<!-- speakable-start -->
> **Bottom Line:** Restoring launch stability is the only priority, as the current failure invalidates the entire subscription value proposition. Once access is restored, the focus must shift to ensuring playback resilience during high-traffic match days to defend the exclusive content moat.
<!-- speakable-end -->

**Best for:** Sports fans in Germany interested in domestic football, ice hockey, basketball, and international golf.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [PIVOT] Roll back the latest update because it causes total launch failure → restore access for the user base
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

The German sports streaming market is consolidating, and MagentaSport's reliance on exclusive domestic rights provides a temporary buffer against churn. However, the current technical instability (v12.3.1) erodes this advantage, as users cannot access the content they pay for, leading to a negative sentiment trend.

- 🔴 The latest update fails to launch, which prevents users from accessing live sports and drives immediate churn pressure.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Total Reviews | 0 |
| Sentiment | Upset (10/100) |
| Confidence | Medium |
| Pricing Model | Subscription |
| Platforms | Android |
| Key Features | 3 analyzed |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **MagentaSport - Dein Live-Sport** (this app) | N/A/5 | Upset | Telekom Deutschland GmbH |
| [Football Playbook Animator](https://marlvel.ai/apps/football-playbook-animator) | 4.6/5 | N/A | BJT Software LLC |
| [Football Play Designer](https://marlvel.ai/apps/football-play-designer) | 4.1/5 | N/A | greg brady |
| [플레이공](https://marlvel.ai/apps/com-tychesoft-playball) | N/A/5 | N/A | Tychesoft |
| [더블이글 - 요즘 골프예약](https://marlvel.ai/apps/com-albatrss-de) | 4.0/5 | N/A | Double Eagle Inc. |
| [테니스타운](https://marlvel.ai/apps/com-momzit-tennistown) | 3.5/5 | N/A | link.tennistown |

## Company Profile
- **Developer:** Telekom Deutschland GmbH
- **Website:** [https://www.magentasport.de](https://www.magentasport.de)
- **Social:** [Instagram](https://www.instagram.com/magentasport) · [Facebook](https://www.facebook.com/magentasport) · [X/Twitter](https://twitter.com/telekom_hilft) · [YouTube](https://www.youtube.com/channel/UChr7ZXDFiPOEl543HM4Aj8g) · [TikTok](https://www.tiktok.com/@magentasport)

## Data Sources & Links
- **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.telekom.androidtv.sport&hl=en&gl=us)
- **Dev Site:** [Official Website](https://www.magentasport.de)
- **Sources:** Developer website content, App store metadata, User reviews.

## Related Intel Reports
- [*Football Playbook Animator*](https://marlvel.ai/apps/football-playbook-animator) (BJT Software LLC) · 4.6/5 Rating
- [*Football Play Designer*](https://marlvel.ai/apps/football-play-designer) (greg brady) · 4.1/5 Rating
- [*플레이공*](https://marlvel.ai/apps/com-tychesoft-playball) (Tychesoft) · N/A Rating
- [*더블이글 - 요즘 골프예약*](https://marlvel.ai/apps/com-albatrss-de) (Double Eagle Inc.) · 4.0/5 Rating
- [*테니스타운*](https://marlvel.ai/apps/com-momzit-tennistown) (link.tennistown) · 3.5/5 Rating
- [*イッツゴーン！ボイス*](https://marlvel.ai/apps/jp-co-gaora-itsgone) (GAORA Inc.) · N/A Rating
- [*トニーくんのビッグバンサーブ*](https://marlvel.ai/apps/jp-hase-volley4) (hasegawa takuji) · 4.0/5 Rating
- [*00:36*](https://marlvel.ai/apps/00-36) (Adriaan de Jongh) · N/A Rating
- [*하루 1루*](https://marlvel.ai/apps/randori-onebaseaday) (hyunseo kim) · 5.0/5 Rating
- [*10,000 Shots*](https://marlvel.ai/apps/10-000-shots) (Jeremy Rupke) · 4.8/5 Rating

## Frequently Asked Questions {#faq}

### Is MagentaSport worth it for non-MagentaTV customers?

MagentaSport offers exclusive access to 3. Liga, PENNY DEL, and EuroLeague, which are not bundled in most general streaming services. If these specific leagues are your priority, the annual subscription provides a cost-effective way to follow the entire season.

### Does MagentaSport work on Smart TVs?

Yes, MagentaSport supports playback across Smart TV platforms and Sky Q receivers, allowing for a multi-device viewing experience.

### Is the app currently stable for live sports?

Recent user reports indicate critical launch failures following the latest update, making the app currently unreliable for live match viewing.

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.45/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 2
- **Data Sources:** user reviews, developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 1 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/magentasport-dein-live-sport-1)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.