---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "MPH Speed Calculator for Hudl"
developer_entity: "Alward Construction"
bundle_id: "Sports-SpeedCalculator"
app_store_id: "1350010334"
category: "Sports"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS"
app_last_updated: "2018-02-26"
report_date: "2026-08-07"
last_verified: "2026-08-07T00:00:00.000Z"
report_version: "1.2"
total_reviews: 3
overall_rating: 5
sentiment: "Thrilled"
sentiment_score: 90
confidence: "medium"
confidence_score: 0.4
top_praise_theme: "The application provides a straightforward interface that allows users to perform speed calculations with minimal effort"
review_sample_size: 1
total_review_count: 1
analyzed_review_count: 1
data_age_days: 19
momentum_velocity: "zombie"
intelligence_version: 3
tags: ["sports", "free", "thrilled sentiment", "mobile app", "app review", "app analysis", "athletes", "coaches", "using"]
canonical_url: "https://marlvel.ai/apps/mph-speed-calculator-for-hudl"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# MPH Speed Calculator for Hudl Intelligence Report

## TL;DR {#tldr}

- **Category**: Sports · Free
- **Signal**: Rating 5 · Sentiment Thrilled
- **Recent focus**: The application provides a straightforward interface that allows users to perform speed calculations with minimal effort (top praise)

> **TL;DR:** MPH Speed Calculator for Hudl is a sports app by Alward Construction, rated 5/5 by 3 users, with Thrilled user sentiment (90/100), available on iOS.
>
> **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** MPH Speed Calculator for Hudl maintains Thrilled user sentiment (5/5 from 3 reviews), with users consistently praising the application provides a straightforward interface that allows users to perform speed calculations with minimal effort.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 5/5 (3 reviews) |
| **User Mood** | Thrilled |
| **Category** | Sports |
| **Developer** | Alward Construction |
| **Pricing** | Free |
| **Platforms** | iOS |
| **Confidence** | Medium (0.4/1.0) |
| **Data Age** | 19d |

## Metadata & Market Performance
- **Publisher:** Alward Construction
- **Category:** Sports
- **Target Audience:** Athletes and coaches using Hudl video analysis who need to manually calculate running speeds from game or practice footage.
- **Platforms:** iOS
- **Version Reviewed:** 1.2
- **Report Date:** 2026-08-07
- **Signal Count:** 1 review analyzed
- **Confidence:** Medium (0.4/1.0)
- **App Store ID (iOS):** 1350010334
- **Bundle ID:** Sports-SpeedCalculator
- **Performance Trend:** Declining
- **Data Window:** Analysis based on signals collected up to 2026-08-07

<!-- section:executive-snapshot -->
## Executive Snapshot
**What it is:** MPH Speed Calculator for Hudl is a manual utility for calculating athlete speed from video timestamps on iOS.
**Why users hire it:** Users hire this tool to derive performance metrics from existing Hudl footage without needing expensive, automated tracking hardware.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] Speed Calculation Engine:** Calculates athlete speed based on distance and time inputs derived from video clips.
- **[Differentiator] Hudl Integration Workflow:** Provides a manual process to extract timestamps from Hudl video clips for input into the calculator.
  * *User Intent:* Users seek enhanced value through premium features.
<!-- /section:features -->

<!-- section:market-position -->
## Market Position {#market-position}

The app maintains a 5.0-star rating based on 3 total ratings, reflecting a stable but dormant utility. Its lack of updates since 2018 positions it as a legacy tool rather than a competitive market participant.
<!-- /section:market-position -->

## Monetization Strategy
- **Model:** Free
- **Tiers:** Free
- **Analysis:** The app is distributed as a free utility with no visible in-app purchases or subscription tiers.

<!-- section:sentiment -->
## 🟢 User Sentiment (Medium Confidence: 1 of 1 review analyzed) {#user-sentiment}
- **Overall Rating:** 5/5
- **Platform Split:** iOS 5.0/5 (3 ratings)
- **Overall Sentiment:** Thrilled

### Top Praises
- **The application provides a straightforward interface that allows users to perform speed calculations with minimal effort**

<!-- /section:sentiment -->
<!-- section:swot -->
## SWOT Analysis {#swot}

**Core Strengths:**
- Simple interface allows speed calculations with minimal user effort

**Growth Levers:**
- Integrate automated motion tracking to replace manual timestamp entry


<!-- /section:swot -->
## Recent Changes (v2 → v3) {#recent-changes}

The competitive assessment shifted from a neutral maintenance-mode observation to a declining outlook due to the increased threat of automated alternatives.

**Overall trend**: Declining
**Compared at**: 2026-08-07

### High-impact changes
- **[Shifted] Outlook Trend** (positioning)

### Medium-impact changes
- **[Shifted] SWOT Refinement** (swot)

<!-- section:whats-new -->
## What's New

- **Latest (v1.2, 8 years ago):** General performance improvements and iOS compatibility updates.
<!-- /section:whats-new -->

<!-- section:momentum -->
## App Momentum (Zombie) {#momentum}

- No updates for over 8 years.
- Zombie release velocity.

> **Cadence:** 1 total versions · 0 majors in last 6 months · 3084 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

MPH Speed Calculator for Hudl is a sports app that is completely free.
It holds a 5/5 rating from 3 reviews.

<!-- speakable-start -->
> **Bottom Line:** The app provides a simple manual utility for Hudl users, but its 8-year development silence makes it a reliability risk, so the developer should sunset the project to avoid brand dilution.
<!-- speakable-end -->

**Best for:** Athletes and coaches using Hudl video analysis who need to manually calculate running speeds from game or practice footage.

<!-- section:pm-actions -->
### PM Action Plan (Next Best Moves)

- [ ] [SUNSET] Sunset the application because it has been in maintenance mode for over 8 years → reallocate brand equity to new ventures.
<!-- /section:pm-actions -->

<!-- section:outlook -->
### Outlook: Declining

The market for performance tracking is shifting toward automated, AI-driven analysis that eliminates manual timestamping. This app is exposed because it relies on a high-friction manual workflow that cannot compete with modern, integrated solutions.

- 🔴 The 8-year development silence indicates the product is abandoned, which will eventually lead to breakage on newer iOS versions → user churn.
<!-- /section:outlook -->

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 5/5 |
| Total Reviews | 3 |
| Sentiment | Thrilled (90/100) |
| Confidence | Medium |
| Pricing Model | Free |
| Platforms | iOS |
| Key Features | 2 analyzed |
| Trend | Declining |
| Outlook | Declining |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **MPH Speed Calculator for Hudl** (this app) | 5/5 | Thrilled | Alward Construction |
| [DraftKings Predictions](https://marlvel.ai/apps/draftkings-predictions) | 4.8/5 | Mixed | DraftKings |
| [DraftKings: Sports & Casino](https://marlvel.ai/apps/draftkings-sportsbook-casino) | 4.8/5 | n/a | DraftKings |
| [FanDuel Predicts](https://marlvel.ai/apps/fanduel-predicts) | 4.8/5 | n/a | FanDuel, Inc. |
| [Fish AI - AI Fishing App](https://marlvel.ai/apps/com-fishai-app) | 4.7/5 | n/a | GymBros Inc. |
| [NBA: Live Games & Scores](https://marlvel.ai/apps/nba-live-games-scores) | 4.5/5 | n/a | NBA MEDIA VENTURES, LLC |

## Company Profile
- **Developer:** Alward Construction
- **Website:** [https://sportsperformancecalculator.weebly.com/](https://sportsperformancecalculator.weebly.com/)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/us/app/mph-speed-calculator-for-hudl/id1350010334?uo=4)
- **Dev Site:** [Official Website](https://sportsperformancecalculator.weebly.com/)
- **Sources:** Developer website content, App store metadata, User reviews.

## Related Intel Reports
- [*DraftKings Predictions*](https://marlvel.ai/apps/draftkings-predictions) (DraftKings) · 4.8/5 Rating
- [*DraftKings: Sports & Casino*](https://marlvel.ai/apps/draftkings-sportsbook-casino) (DraftKings) · 4.8/5 Rating
- [*FanDuel Predicts*](https://marlvel.ai/apps/fanduel-predicts) (FanDuel, Inc.) · 4.8/5 Rating
- [*Fish AI - AI Fishing App*](https://marlvel.ai/apps/com-fishai-app) (GymBros Inc.) · 4.7/5 Rating
- [*NBA: Live Games & Scores*](https://marlvel.ai/apps/nba-live-games-scores) (NBA MEDIA VENTURES, LLC) · 4.5/5 Rating
- [*PrizePicks - Sports Picks*](https://marlvel.ai/apps/prizepicks-sports-picks) (SidePrize, LLC) · 4.5/5 Rating
- [*Sporttrade: Prediction Markets*](https://marlvel.ai/apps/sporttrade-prediction-markets) (SPORTTRADE INC) · 4.7/5 Rating | Positive Sentiment
- [*플레이공*](https://marlvel.ai/apps/com-tychesoft-playball) (Tychesoft) · N/A Rating
- [*더블이글 - 요즘 골프예약*](https://marlvel.ai/apps/com-albatrss-de) (Double Eagle Inc.) · 4.0/5 Rating
- [*테니스타운*](https://marlvel.ai/apps/com-momzit-tennistown) (link.tennistown) · 3.5/5 Rating

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes).
4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.4/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 1
- **Data Sources:** user reviews, developer website, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 19 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/mph-speed-calculator-for-hudl)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.