--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "On The Radar Hoops" developer_entity: "Exposure Events, LLC" bundle_id: "com.exposure.365" app_store_id: "1227009678" google_play_id: "com.ttp.hoops" category: "Sports" primary_platform: "ios" primary_monetization: "Paid" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-03-13" report_date: "2026-04-23" report_version: "5.0.2" total_reviews: 11 overall_rating: 4.18 confidence: "low" confidence_score: 0.35 data_age_days: 39 intelligence_version: 3 nemesis: "SWISH by NBN23" competitor_count: 11 tags: ["sports", "paid", "mobile app", "app review", "app analysis", "tournament", "directors,", "league"] canonical_url: "https://marlvel.ai/intel-report/sports/on-the-radar-hoops" license: "CC-BY-NC 4.0" last_verified: "2026-04-23T20:19:02.391Z" --- # On The Radar Hoops App Audit > **TL;DR:** On The Radar Hoops is a sports app by Exposure Events, LLC, rated 4.18/5 by 11 users, available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** On The Radar Hoops is a sports app by Exposure Events, LLC. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 4.18/5 (11 reviews) | | **Category** | Sports | | **Developer** | Exposure Events, LLC | | **Pricing** | Paid | | **Platforms** | iOS & Android | | **Confidence** | Low (0.35/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** Exposure Events, LLC - **Category:** Sports - **Target Audience:** Tournament directors, league organizers, team coaches, and basketball fans requiring real-time event tracking. - **Platforms:** iOS & Android - **Version Audited:** 5.0.2 - **Audit Date:** 2026-04-23 - **Signal Count:** 11 reviews analyzed - **Confidence:** Low (0.35/1.0) - **App Store ID (iOS):** 1227009678 - **Bundle ID:** com.exposure.365 - **Google Play ID:** com.ttp.hoops - **Performance Trend:** Mixed - **Data Window:** Analysis based on signals collected up to 2026-04-23 ## Executive Snapshot On The Radar Hoops is a B2B-focused event management platform for youth basketball, primarily serving tournament directors through custom-branded apps. While it provides essential logistics like schedules and brackets, it faces a significant technical gap compared to rivals offering advanced analytics. The Android version was updated as recently as March 2026, but the iOS version shows no public updates since 2017, indicating a potential platform maintenance imbalance. ## App DNA (Features & Intent) - **[Differentiator] Branded Organization App:** Custom-branded mobile apps for specific events and leagues. * *User Intent:* Users value self-expression and personalized experiences. - **[Differentiator] Sponsor Integration:** Built-in support for sponsor banner advertisements within the app. - **[Standard] Tournament Management Suite:** Tools for managing schedules, pool standings, and brackets. * *User Intent:* Users are driven by competitive achievement and recognition. ## Monetization Strategy - **Model:** Paid - **Tiers:** For-profit organization branded app: $299 one-time fee + $99 yearly Apple fee, Non-profit organization branded app: $399 one-time fee - **Analysis:** The app monetizes via B2B sales to tournament organizers, keeping the experience free for the end-user (fans/parents) while providing branding value to the buyer. ## SWOT Analysis **Core Strengths:** - Custom B2B branding for organizations - Dedicated sponsor visibility sections - Integrated event logistics (directions/documents) **Critical Frictions:** - iOS version stagnant since 2017 - Lack of advanced player analytics - No player verification system **Growth Levers:** - Implement AI-driven highlights (GameChanger model) - Add player eligibility verification (Zorts model) - Develop 'Follow-Player' cross-event notifications **Market Threats:** - SWISH's superior analytics (shot charts/heat maps) - Consolidation of tournament tools into 'Club OS' platforms like PlayMetrics - GameChanger's dominance in youth sports streaming ## What's Changed (v2 → v3) {#recent-changes} The report identifies a shift from a 'zombie' product state to a 'maintenance' state due to recent Android updates, while the pricing model has pivoted to a strictly paid B2B structure. - **[HIGH]** **[Shifted] Maintenance Mode Update:** The app's status was upgraded from 'zombie' to 'maintenance' following the discovery of an Android update in March 2026. - **[HIGH]** **[Shifted] Pricing Model Pivot:** The model shifted from 'freemium' to 'paid', removing the free end-user tier and clarifying the cost structure for branded apps. - [MED] **[Shifted] Competitive Threat Re-alignment:** Threats were updated to focus on basketball-specific analytics competitors like SWISH, replacing broader market-dominance concerns. - [MED] **[Removed] Feature Set Consolidation:** The key features list was streamlined to focus on the core B2B value proposition, removing generic items like 'Real-time Event Updates'. ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### On The Radar Hoops vs SWISH by NBN23 — Head to Head - **[SWISH by NBN23](https://marlvel.ai/intel-report/sports/com-nbn23-fansapp)** by NOTHINGBUTNET SOCIEDAD LIMITADA: The most direct basketball-specific rival, focusing on the same tournament-fan experience but with a significantly higher technical ceiling for live statistics. - **Key differences:** - Provides real-time shot charts and heat maps for individual players, whereas the target app is limited to basic box scores. - Integrates a dedicated 'Digital Scorekeeper' interface for officials, automating the data flow from the court to the fan app. - Features a global scouting database that tracks player performance across multiple tournaments, moving beyond the target's single-event focus. - **Where On The Radar Hoops wins:** - ✅ Superior event-specific logistics including direct venue navigation and document viewing (rules/waivers) within the app. - ✅ Better visibility for event sponsors, offering dedicated sections for tournament partners which is critical for event ROI. - **Where SWISH by NBN23 wins:** - ❌ Advanced basketball analytics (PER, efficiency ratings) that appeal to high-level scouts and recruiters. - ❌ Follow-player functionality that provides push notifications for specific athlete milestones across different leagues. - **Verdict:** To compete with SWISH, the target app must move beyond being a digital schedule and implement deeper 'on-court' data like shot tracking or player-specific career histories. ### Contenders (Strong Challengers) - **[Zorts Sports](https://marlvel.ai/intel-report/sports/zorts-sports)** by App-Order.com, LLC: A high-velocity rival that dominates the tournament management space with a focus on player eligibility and 'Zorts Player Cards'. - Includes a robust player verification system (Zorts Card) to prevent age/grade fraud in tournaments, a major pain point the target doesn't address. - Offers a 'Find a Free Agent' feature allowing teams to fill roster spots and players to find teams for upcoming events. - **[GameChanger](https://marlvel.ai/intel-report/sports/gamechanger)** by GameChanger Media, Inc.: The market leader in youth sports streaming and scorekeeping, setting the standard for automated highlight generation. - Proprietary 'Auto-Stream' technology that uses AI to track game action and create instant highlight clips for parents. - Syncs live scorekeeping data directly into a community feed, creating a social-media-like experience for fans who can't attend. - **[MaxPreps: High School Sports](https://marlvel.ai/intel-report/sports/com-maxpreps-mpscoreboard)** by MaxPreps Inc.: The primary source for high school basketball rankings and rosters, often used alongside event apps for scouting context. - Maintains a national ranking system and 'Player of the Week' awards that drive massive organic engagement from student-athletes. - Direct integration with state high school athletic associations for official roster and schedule verification. - **[SportsEngine - Team management](https://marlvel.ai/intel-report/sports/com-ngin-sport-iphone)** by SportsEngine, Inc.: A massive ecosystem play that connects tournament results directly to a permanent team and league management platform. - Unified 'SportsEngine HQ' allows organizers to handle registration, background checks, and tournament scheduling in one database. - Direct integration with NBC Sports Next, providing a professional-grade platform for tournament media coverage. ### Peers (What They Do Better) - **[BallerTV](https://marlvel.ai/intel-report/sports/com-getballer-ballerapp)** by Baller, Inc.: Focuses exclusively on the video scouting and live-streaming aspect of the same basketball events the target app services. - Massive library of game replays specifically for college recruiting, whereas the target app focuses on live logistics. - Professional-grade 'Scout's Version' of the app with enhanced playback controls and player tagging. - **[Heja](https://marlvel.ai/intel-report/sports/io-heja-app)** by Heja Sports: A pure-play communication tool that teams use to coordinate during tournaments, often replacing the target's messaging features. - Optimized for 'Availability' tracking, allowing coaches to see exactly who is arriving at the venue in real-time. - Extremely high update velocity (19 releases in 6 months) focused on UX polish and notification reliability. - **[LeagueApps Play](https://marlvel.ai/intel-report/sports/com-leagueapps-play)** by LeagueApps: A professional-tier tool for club organizers that emphasizes a premium, ad-free experience for parents. - Deep integration with professional sports team 'Youth Academies' (e.g., NBA/MLS youth programs). - Focuses on the 'Season Journey' rather than just individual event logistics, tracking player growth over time. - **[Crossbar Mobile](https://marlvel.ai/intel-report/sports/com-crossbarhq-crossbar)** by Crossbar: A modern, mobile-first club management platform with a high release cadence and superior UX design. - Automated 'Conflict Checker' for schedules that prevents double-booking coaches or venues across multiple events. - Built-in financial tracking for teams to manage tournament entry fees and travel expenses. ### New Kids on the Block (What's Innovative) - **[MOJO Sports](https://marlvel.ai/intel-report/sports/got-mojo-ios)** by MOJO, Inc.: An emerging threat that combines team management with high-quality coaching content and 'one-tap' practice planning. - **[PlayMetrics](https://marlvel.ai/intel-report/sports/com-playmetrics-mcr)** by ReverbNation: A data-centric 'Club Operating System' that is rapidly gaining traction among elite youth basketball academies. ## What's New - **Latest (v1.12.1, 1 months ago):** General bug fixes. ## The "So What?" (Strategic Takeaway) {#so-what} On The Radar Hoops is an established sports app that is a paid app. With a 4.18/5 rating from 11 reviews, it shows polarized user reception. > **Bottom Line:** On The Radar Hoops is a stable B2B logistics tool, but it is at risk of becoming a 'legacy' utility. To defend its position against SWISH and Zorts, the PM must prioritize iOS platform parity and transition the app from a simple schedule viewer into a data-rich scouting and verification platform. **Best for:** Tournament directors, league organizers, team coaches, and basketball fans requiring real-time event tracking. ### PM Action Plan (Next Best Moves) - [ ] [HIGH] Audit and update the iOS application to version parity with Android. — *The iOS version has not been updated since 2017, creating a massive UX and security gap compared to the March 2026 Android update.* - [ ] [HIGH] Develop advanced 'on-court' data features like shot charts or efficiency ratings. — *Nemesis SWISH by NBN23 wins on advanced analytics, which are critical for the scouting and recruiting audience.* - [ ] [MEDIUM] Integrate a player verification/eligibility module. — *Contender Zorts Sports uses player verification as a primary differentiator to solve age/grade fraud in tournaments.* ### Feature Gaps vs Competitors - Real-time shot charts and heat maps (available in SWISH by NBN23) - Player verification system/Zorts Card (available in Zorts Sports) - AI-driven automated highlight generation (available in GameChanger) ### Outlook: Mixed - 🟢 Android v1.12.1 updated March 2026 — indicates active maintenance on at least one platform. - 🔴 iOS version last updated April 2017 — suggests potential abandonment or shift away from public App Store updates. - ⚪ B2B branding model remains a unique differentiator for tournament ROI. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.18/5 | | Total Reviews | 11 | | Confidence | Low | | Pricing Model | Paid | | Platforms | iOS & Android | | Key Features | 3 analyzed | | Trend | Mixed | | Outlook | Mixed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **On The Radar Hoops** (this app) | 4.18/5 | N/A | Exposure Events, LLC | | [PlayMetrics](https://marlvel.ai/intel-report/sports/com-playmetrics-mcr) | 4.1/5 | N/A | ReverbNation | | [Crossbar Mobile](https://marlvel.ai/intel-report/sports/com-crossbarhq-crossbar) | 4.9/5 | N/A | Crossbar | | [SportsEngine - Team management](https://marlvel.ai/intel-report/sports/com-ngin-sport-iphone) | 4.8/5 | N/A | SportsEngine, Inc. | | [LeagueApps Play](https://marlvel.ai/intel-report/sports/com-leagueapps-play) | 4.7/5 | N/A | LeagueApps | | [BallerTV](https://marlvel.ai/intel-report/sports/com-getballer-ballerapp) | 4.1/5 | Upset | Baller, Inc. | ## Company Profile - **Developer:** Exposure Events, LLC - **Website:** [https://basketball.exposureevents.com/mobile](https://basketball.exposureevents.com/mobile) - **Social:** [Instagram](https://instagram.com/exposurebasketball) · [Facebook](https://facebook.com/exposurebasketballevents) · [X/Twitter](https://twitter.com/intent) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/on-the-radar-hoops/id1227009678?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.ttp.hoops&hl=en&gl=us) - **Dev Site:** [Official Website](https://basketball.exposureevents.com/mobile) - **Sources:** Developer website content, About us / company information, App store metadata. ## Related Intel Reports - [*PlayMetrics*](https://marlvel.ai/intel-report/sports/com-playmetrics-mcr) (ReverbNation) — 4.1/5 Rating | N/A Sentiment - [*Crossbar Mobile*](https://marlvel.ai/intel-report/sports/com-crossbarhq-crossbar) (Crossbar) — 4.9/5 Rating | N/A Sentiment - [*SportsEngine - Team management*](https://marlvel.ai/intel-report/sports/com-ngin-sport-iphone) (SportsEngine, Inc.) — 4.8/5 Rating | N/A Sentiment - [*LeagueApps Play*](https://marlvel.ai/intel-report/sports/com-leagueapps-play) (LeagueApps) — 4.7/5 Rating | N/A Sentiment - [*BallerTV*](https://marlvel.ai/intel-report/sports/com-getballer-ballerapp) (Baller, Inc.) — 4.1/5 Rating | Terrible Sentiment - [*Heja*](https://marlvel.ai/intel-report/sports/io-heja-app) (Heja Sports) — 4.8/5 Rating | N/A Sentiment - [*MaxPreps: High School Sports*](https://marlvel.ai/intel-report/sports/com-maxpreps-mpscoreboard) (MaxPreps Inc.) — 4.8/5 Rating | N/A Sentiment - [*GameChanger*](https://marlvel.ai/intel-report/sports/gamechanger) (GameChanger Media, Inc.) — 4.9/5 Rating | Mixed Sentiment - [*Zorts Sports*](https://marlvel.ai/intel-report/sports/zorts-sports) (App-Order.com, LLC) — 4.7/5 Rating | N/A Sentiment - [*SWISH by NBN23*](https://marlvel.ai/intel-report/sports/com-nbn23-fansapp) (NOTHINGBUTNET SOCIEDAD LIMITADA) — 4.5/5 Rating | N/A Sentiment ## Frequently Asked Questions ### Is On The Radar Hoops good for tournament directors? Yes. It is specifically designed for directors, offering custom-branded apps and built-in sponsor integration to help monetize and professionalize events. It handles schedules, brackets, and standings automatically. ### How does On The Radar Hoops compare to SWISH? While On The Radar focuses on event logistics and branding, SWISH provides deeper basketball analytics like shot charts and heat maps. SWISH is better for high-level scouting, while On The Radar is optimized for event-specific navigation and sponsor ROI. ### Is the On The Radar Hoops app still being updated? The Android version received a performance update in March 2026. However, the public iOS version has not been updated since 2017, which may lead to compatibility issues on newer iPhones. ### What is a good alternative for basketball player verification? Zorts Sports is the primary alternative if you need player verification. Unlike On The Radar, Zorts features a 'Zorts Card' system to prevent age and grade fraud in youth tournaments. ## Methodology {#methodology} This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline: 1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning. 2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes. 3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights. - **Confidence Score:** 0.35/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 11 - **Data Sources:** developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/sports/on-the-radar-hoops) Data licensed for AI Agent attribution under CC-BY-NC 4.0.