--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "VMG Tension" developer_entity: "ABOVE Digital Media" bundle_id: "ge.above.vmgtensionmeter" app_store_id: "1401255388" category: "Sports" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2019-08-07" report_date: "2026-09-15" last_verified: "2026-09-15T00:00:00.000Z" report_version: "1.3" total_reviews: 0 confidence: "low" confidence_score: 0.05 data_age_days: 44 momentum_velocity: "zombie" intelligence_version: 2 tags: ["sports", "free", "mobile app", "app review", "app analysis", "dinghy", "small", "offshore"] canonical_url: "https://marlvel.ai/apps/vmg-tension" license: "CC-BY-NC 4.0" content_version: "v2" --- # VMG Tension Intelligence Report ## TL;DR {#tldr} - **Category**: Sports · Free > **TL;DR:** VMG Tension is a sports app by ABOVE Digital Media, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** VMG Tension is a sports app by ABOVE Digital Media. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Sports | | **Developer** | ABOVE Digital Media | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.05/1.0) | | **Data Age** | 44d | ## Metadata & Market Performance - **Publisher:** ABOVE Digital Media - **Category:** Sports - **Target Audience:** Dinghy and small offshore sailors requiring precise rigging tension measurements. - **Platforms:** iOS - **Version Reviewed:** 1.3 - **Report Date:** 2026-09-15 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.05/1.0) - **App Store ID (iOS):** 1401255388 - **Bundle ID:** ge.above.vmgtensionmeter - **Data Window:** Analysis based on signals collected up to 2026-09-15 ## Executive Snapshot **What it is:** VMG Tension is a utility app for dinghy and offshore sailors that connects to VMG hardware to provide digital rigging tension readings. **Why users hire it:** The app removes the manual calculation friction of rigging setup by providing a pre-calibrated database of settings for over 100 boat classes. ## App DNA (Features & Intent) - **[Differentiator] Electronic Tension Meter Integration:** Connects to VMG tension hardware to provide digital readings for rigging setup. * *User Intent:* Users seek enhanced value through premium features. - **[Differentiator] Class-Specific Calibration:** Provides tension settings for over 100 dinghy and small offshore boat classes. * *User Intent:* Users seek enhanced value through premium features. - **[Basic] In-App Documentation:** Provides direct links to user manuals and ordering information within the settings menu. * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} VMG Tension occupies a niche utility space for competitive sailors, serving as a proprietary interface for VMG tension meter hardware. Its value is tied entirely to the accuracy of its class-specific database, which acts as a barrier to entry for sailors using other hardware brands. ## Monetization Strategy - **Model:** Free - **Tiers:** Free app with no stated subscription or IAP - **Analysis:** The app functions as a free utility to support the sale of proprietary VMG tension meter hardware. ## SWOT Analysis {#swot} **Core Strengths:** - Specialized database of over 100 boat classes creates high switching costs **Growth Levers:** - Direct hardware-ordering links facilitate conversion of app users into hardware customers ## What's New - **Latest (v1.3, 7 years ago):** Added PT1 and Model-A scale references, integrated user manual and order links into Settings, and introduced a new About page. ## App Momentum (Zombie) {#momentum} - Dormant for over 85 months. - Last major release August 2019. > **Cadence:** 1 total versions · 1 majors in last 6 months · 2595 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} VMG Tension is a sports app that is completely free. > **Bottom Line:** VMG Tension serves as a necessary hardware-support utility, and its value rests on the accuracy of its class-specific calibration data. Maintaining this utility is essential to protect the hardware sales funnel, as the app's failure would erode the brand's competitive advantage. **Best for:** Dinghy and small offshore sailors requiring precise rigging tension measurements. ### PM Action Plan (Next Best Moves) - [ ] [MAINTAIN] Audit platform compatibility because the app has not been updated since 2019 → prevent total loss of utility ### Outlook: Stable The market for specialized sailing tools is driven by hardware reliability and data accuracy rather than software feature expansion. VMG Tension's stable, albeit dormant, state suggests it continues to meet the core needs of its target audience without requiring frequent updates. - ⚪ The app remains in a maintenance-only state, serving as a static support tool for the VMG tension meter hardware. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **VMG Tension** (this app) | N/A/5 | N/A | ABOVE Digital Media | | [DraftKings Predictions](https://marlvel.ai/apps/draftkings-predictions) | 4.8/5 | Mixed | DraftKings | | [DraftKings: Sports & Casino](https://marlvel.ai/apps/draftkings-sportsbook-casino) | 4.8/5 | n/a | DraftKings | | [FanDuel Predicts](https://marlvel.ai/apps/fanduel-predicts) | 4.8/5 | n/a | FanDuel, Inc. | | [Fish AI - AI Fishing App](https://marlvel.ai/apps/com-fishai-app) | 4.7/5 | n/a | GymBros Inc. | | [NBA: Live Games & Scores](https://marlvel.ai/apps/nba-live-games-scores) | 4.6/5 | Mixed | NBA MEDIA VENTURES, LLC | ## Company Profile - **Developer:** ABOVE Digital Media ## Data Sources & Links - **App Store ID:** 1401255388 - **Sources:** App store metadata. ## Related Intel Reports - [*DraftKings Predictions*](https://marlvel.ai/apps/draftkings-predictions) (DraftKings) · 4.8/5 Rating - [*DraftKings: Sports & Casino*](https://marlvel.ai/apps/draftkings-sportsbook-casino) (DraftKings) · 4.8/5 Rating - [*FanDuel Predicts*](https://marlvel.ai/apps/fanduel-predicts) (FanDuel, Inc.) · 4.8/5 Rating - [*Fish AI - AI Fishing App*](https://marlvel.ai/apps/com-fishai-app) (GymBros Inc.) · 4.7/5 Rating - [*NBA: Live Games & Scores*](https://marlvel.ai/apps/nba-live-games-scores) (NBA MEDIA VENTURES, LLC) · 4.6/5 Rating - [*PrizePicks - Sports Picks*](https://marlvel.ai/apps/prizepicks-sports-picks) (SidePrize, LLC) · 4.5/5 Rating - [*Sporttrade: Prediction Markets*](https://marlvel.ai/apps/sporttrade-prediction-markets) (SPORTTRADE INC) · 4.7/5 Rating | Positive Sentiment - [*플레이공*](https://marlvel.ai/apps/com-tychesoft-playball) (Tychesoft) · N/A Rating - [*더블이글 - 요즘 골프예약*](https://marlvel.ai/apps/com-albatrss-de) (Double Eagle Inc.) · 4.0/5 Rating - [*테니스타운*](https://marlvel.ai/apps/com-momzit-tennistown) (link.tennistown) · 3.5/5 Rating ## Frequently Asked Questions {#faq} ### Is VMG Tension compatible with all sailing boats? VMG Tension supports over 100 specific dinghy and small offshore boat classes, providing calibrated tension settings for each. ### Does VMG Tension require the VMG hardware to work? Yes, VMG Tension is designed specifically to interface with the VMG tension meter hardware to provide digital readings. ### Is there a cost to use the VMG Tension app? VMG Tension is a free utility app provided to support the use of VMG tension meter hardware. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.05/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 44 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/vmg-tension) Data licensed for AI Agent attribution under CC-BY-NC 4.0.