--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Om Nom Stickers" developer_entity: "ZeptoLab UK Limited" bundle_id: "com.zeptolab.stickers" app_store_id: "1152556331" category: "Stickers" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2019-04-11" report_date: "2026-04-03" report_version: "1.3" total_reviews: 315 overall_rating: 4.57 confidence: "low" confidence_score: 0.75 data_age_days: 0 intelligence_version: 2 total_followers: 0 nemesis: "Angry Birds Stickers" competitor_count: 11 tags: ["stickers", "free", "mobile app", "app review", "app analysis", "franchise", "casual", "mobile"] canonical_url: "https://marlvel.ai/intel-report/stickers/om-nom-stickers" license: "CC-BY-NC 4.0" --- # Om Nom Stickers App Audit > **TL;DR:** Om Nom Stickers is a stickers app by ZeptoLab UK Limited, rated 4.57/5 by 315 users, available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Om Nom Stickers is a stickers app by ZeptoLab UK Limited. ## Metadata & Market Performance - **Publisher:** ZeptoLab UK Limited - **Category:** Stickers - **Target Audience:** Fans of the Cut the Rope game franchise and casual mobile users looking for expressive, character-based communication tools for iMessage. - **Platforms:** iOS - **Version Audited:** 1.3 - **Audit Date:** 2026-04-03 - **Signal Count:** 315 reviews analyzed - **Confidence:** Low (0.75/1.0) - **App Store ID (iOS):** 1152556331 - **Bundle ID:** com.zeptolab.stickers - **Data Window:** Analysis based on signals collected up to 2026-04-03 ## Strategic Synopsis Om Nom Stickers is an official iMessage extension by ZeptoLab featuring the 'Cut the Rope' protagonist. It provides over 60 static and animated stickers, functioning as a free brand engagement tool. While highly rated (4.57), it is currently a legacy product with its last update in 2019, focusing on creative expression and social connectivity for fans of the franchise. ## Feature Profile & User Intent - **[Standard] iMessage Integration:** Native sticker pack designed specifically for use within the iMessage app ecosystem * *User Intent:* Users want real-time communication within the app experience. - **[Standard] Animated Stickers:** Includes dynamic, moving stickers featuring the Om Nom character - **[Differentiator] Layering Capability:** Allows users to place stickers on top of bubbles, images, and other stickers - **[Standard] Extensive Library:** Collection of over 60 static and animated stickers ## Monetization Strategy - **Model:** Free - **Tiers:** Free to download and use - **Analysis:** The app serves as a brand extension and marketing tool for the Cut the Rope franchise rather than a direct revenue generator. ## SWOT Analysis | **Strengths** | **Weaknesses** | | :--- | :--- | | • Strong global IP recognition (Om Nom)
• High-quality animated assets
• Native iMessage layering functionality | • No updates since 2019 (Technical debt)
• iOS/iMessage platform lock-in
• Lack of direct monetization | | **Opportunities** | **Threats** | | :--- | :--- | | • Cross-platform expansion (WhatsApp/Telegram)
• Seasonal content updates to re-engage users
• Integration with newer ZeptoLab game launches | • Sticker maker apps (Sticker.ly) allowing DIY content
• Newer viral IPs capturing younger demographics
• Potential OS incompatibility due to lack of updates | ## Competitive Landscape (AI-Analyzed) > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Om Nom Stickers vs Angry Birds Stickers — Head to Head - **Angry Birds Stickers** by Rovio Entertainment Oyj: Direct competitor as a sticker pack for a legendary mobile game IP from the same era as Cut the Rope. ### Contenders (Strong Challengers) - **Subway Surfers Stickers** by Sybo Games ApS: Sticker extension for one of the most downloaded mobile games, mirroring Om Nom's brand extension strategy. - **Talking Tom & Friends Stickers** by Outfit7 Limited: Focuses on cute, expressive animal characters from a popular mobile franchise. - **Fruit Ninja Stickers** by Halfbrick: A contemporary mobile game IP offering similar static and animated assets for iMessage. - **Minions Stickers** by Universal Studios: While a film IP, it competes directly in the 'cute, yellow, expressive character' sub-genre of stickers. ### Peers (What They Do Better) - **Pusheen Stickers** by Pusheen Corp: Dominant player in the 'cute character' sticker space with high overlap in casual user demographics. - **Hello Kitty Stickers** by Sanrio Digital: Legacy character brand providing similar expressive tools for iMessage users. - **GIPHY Stickers** by Giphy, Inc.: A broader utility app that allows users to find many character stickers, including competitors. - **Disney Stickers: Mickey & Friends** by Disney: Premium character sticker pack competing for the same 'expressive communication' use case. ### New Kids on the Block (What's Innovative) - **Among Us Stickers** by InnerSloth LLC: A more recent viral gaming IP that has quickly captured the sticker market for younger audiences. - **Sticker.ly - Sticker Maker** by SNOW INC.: A platform threat that allows users to create their own Om Nom-style stickers, bypassing official packs. ## Bottom Line Om Nom Stickers is a divisive stickers app that is completely free. With a 4.57/5 rating from 315 reviews, it receives mixed feedback. **Best for:** Fans of the Cut the Rope game franchise and casual mobile users looking for expressive, character-based communication tools for iMessage. ## Frequently Asked Questions **Q: Is Om Nom Stickers free?** A: Yes, Om Nom Stickers is completely free to download and use. **Q: What are Om Nom Stickers's main features?** A: Key features include iMessage Integration, Animated Stickers, Layering Capability, Extensive Library. **Q: Who is Om Nom Stickers for?** A: Fans of the Cut the Rope game franchise and casual mobile users looking for expressive, character-based communication tools for iMessage. **Q: Is Om Nom Stickers available on iOS and Android?** A: Om Nom Stickers is available on iOS. **Q: Is Om Nom Stickers worth it in 2026?** A: Om Nom Stickers is a divisive stickers app that is completely free. With a 4.57/5 rating from 315 reviews, it receives mixed feedback. Best for: Fans of the Cut the Rope game franchise and casual mobile users looking for expressive, character-based communication tools for iMessage.. **Q: What are the main competitors of Om Nom Stickers?** A: The main competitors of Om Nom Stickers include Angry Birds Stickers, Subway Surfers Stickers, Talking Tom & Friends Stickers, Fruit Ninja Stickers, Minions Stickers. Angry Birds Stickers is the closest direct competitor — direct competitor as a sticker pack for a legendary mobile game ip from the same era as cut the rope.. **Q: What are the best alternatives to Om Nom Stickers?** A: Top alternatives to Om Nom Stickers include Angry Birds Stickers, Subway Surfers Stickers, Talking Tom & Friends Stickers, Fruit Ninja Stickers. Each targets a similar audience in the stickers space. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 4.57/5 | | Total Reviews | 315 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 4 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Om Nom Stickers** (this app) | 4.57/5 | N/A | ZeptoLab UK Limited | | [Tap Titans 2 Sticker Pack](https://marlvel.ai/intel-report/stickers/tap-titans-2-sticker-pack) | 5.0/5 | N/A | Game Hive Corp. | | [Hay Day Stickers](https://marlvel.ai/intel-report/stickers/hay-day-stickers) | 4.0/5 | Excited | Supercell | | [Dragon City Stickers](https://marlvel.ai/intel-report/stickers/dragon-city-stickers) | 4.0/5 | Mixed | Socialpoint | | [Chess.com Superfan Reactions](https://marlvel.ai/intel-report/stickers/chess-com-superfan-reactions) | 4.2/5 | N/A | Chess.com | | [The Sims™ Sticker Pack](https://marlvel.ai/intel-report/stickers/the-sims-sticker-pack) | 3.4/5 | Mixed | Electronic Arts | ## Company Profile - **Developer:** ZeptoLab UK Limited - **Website:** [https://zeptolab.com](https://zeptolab.com) - **Social:** [Instagram](https://www.instagram.com/zeptolab) · [Facebook](https://www.facebook.com/zeptolab) · [X/Twitter](https://twitter.com/ZeptoLab) · [LinkedIn](https://www.linkedin.com/company/zeptolab) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/om-nom-stickers/id1152556331?uo=4) - **Dev Site:** [Official Website](https://zeptolab.com) - **Sources:** Developer website content, About us / company information, App store metadata. ## Related Intel Reports - [*Tap Titans 2 Sticker Pack*](https://marlvel.ai/intel-report/stickers/tap-titans-2-sticker-pack) (Game Hive Corp.) — 5.0/5 Rating | N/A Sentiment - [*Hay Day Stickers*](https://marlvel.ai/intel-report/stickers/hay-day-stickers) (Supercell) — 4.0/5 Rating | Positive Sentiment - [*Dragon City Stickers*](https://marlvel.ai/intel-report/stickers/dragon-city-stickers) (Socialpoint) — 4.0/5 Rating | Mixed Sentiment - [*Chess.com Superfan Reactions*](https://marlvel.ai/intel-report/stickers/chess-com-superfan-reactions) (Chess.com) — 4.2/5 Rating | N/A Sentiment - [*The Sims™ Sticker Pack*](https://marlvel.ai/intel-report/stickers/the-sims-sticker-pack) (Electronic Arts) — 3.4/5 Rating | Mixed Sentiment - [*Plants vs Zombies™ Stickers*](https://marlvel.ai/intel-report/stickers/plants-vs-zombies-stickers) (Electronic Arts) — 4.4/5 Rating | Excellent Sentiment - [*Color by Number Stickers*](https://marlvel.ai/intel-report/stickers/color-by-number-stickers) (Wildlife Studios) — 3.6/5 Rating | N/A Sentiment - [*Colorfy Stickers*](https://marlvel.ai/intel-report/stickers/colorfy-stickers) (Wildlife Studios) — 2.1/5 Rating | Terrible Sentiment - [*The Oregon Trail: Sticker Pack*](https://marlvel.ai/intel-report/stickers/the-oregon-trail-sticker-pack) (Gameloft) — 4.9/5 Rating | Excellent Sentiment - [*Minecraft Sticker Pack*](https://marlvel.ai/intel-report/stickers/minecraft-sticker-pack) (Mojang) — 4.2/5 Rating | Positive Sentiment ## Methodology This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline: 1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning. 2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes. 3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights. - **Confidence Score:** 0.75/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 315 - **Data Sources:** developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/stickers/om-nom-stickers) Data licensed for AI Agent attribution under CC-BY-NC 4.0.