--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Easy Chart Maker" developer_entity: "Webtoweb" bundle_id: "smart.chart.maker" app_store_id: "359795075" category: "Tools" primary_platform: "ios" primary_monetization: "Freemium" offline_capable: false market_region: "US" platforms: "iOS & Android" app_last_updated: "2026-02-09" report_date: "2026-05-24" last_verified: "2026-05-24T16:00:29.587Z" report_version: "1.7" total_reviews: 25 overall_rating: 2.56 confidence: "low" confidence_score: 0.5 data_age_days: 21 momentum_velocity: "zombie" intelligence_version: 3 nemesis: "AI Logo Generator - Mark" competitor_count: 9 tags: ["tools", "freemium", "mobile app", "app review", "app analysis", "students,", "sales", "professionals,"] canonical_url: "https://marlvel.ai/intel-report/tools/easy-chart-maker" license: "CC-BY-NC 4.0" content_version: "v2" --- # Easy Chart Maker App Audit ## TL;DR {#tldr} - **Category**: Tools · Freemium - **Signal**: Rating 2.56 > **TL;DR:** Easy Chart Maker is a tools app by Webtoweb, rated 2.56/5 by 25 users, available on iOS & Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Easy Chart Maker is a tools app by Webtoweb. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 2.56/5 (25 reviews) | | **Category** | Tools | | **Developer** | Webtoweb | | **Pricing** | Freemium | | **Platforms** | iOS & Android | | **Confidence** | Low (0.5/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** Webtoweb - **Category:** Tools - **Target Audience:** Students, sales professionals, and report writers needing quick, professional data visualization on mobile devices. - **Platforms:** iOS & Android - **Version Audited:** 1.7 - **Audit Date:** 2026-05-24 - **Signal Count:** 35 reviews analyzed - **Confidence:** Low (0.5/1.0) - **App Store ID (iOS):** 359795075 - **Bundle ID:** smart.chart.maker - **Google Play ID:** smart.chart.maker - **Performance Trend:** Declining - **Data Window:** Analysis based on signals collected up to 2026-05-24 - **Short Description:** Create charts fast - bar, line, pie. Customize, export, and share. ## Executive Snapshot **What it is:** Easy Chart Maker is a mobile tool for creating bar, line, and pie charts via table-based data entry on iOS and Android. **Why users hire it:** Users hire this app to convert raw numbers into professional visual reports, but the manual input requirement creates a high-friction barrier compared to template-based alternatives. ## App DNA (Features & Intent) - **[Standard] Multi-type Chart Engine:** Generates bar, line, area, pie, donut, radar, scatter, and bubble charts. - **[Standard] Data Customization Suite:** Adjusts axis values, grid visibility, and series colors. * *User Intent:* Users value self-expression and personalized experiences. - **[Standard] Image Export and Sharing:** Saves charts as images and shares to external apps. * *User Intent:* Users seek social connection and competitive engagement with peers. - **[Differentiator] Advanced Pack IAP:** Unlocks social media uploads and extended styling. * *User Intent:* Users seek social connection and competitive engagement with peers. ## Market Position {#market-position} The app maintains a 2.56 rating on iOS with only 25 total ratings, reflecting a lack of engagement since the last update in 2011. This stagnation prevents the app from competing with modern design tools that offer higher-frequency release cycles. ## Monetization Strategy - **Model:** Freemium - **Tiers:** Free version with core chart creation, Advanced pack via IAP for social sharing and styling - **Analysis:** Freemium model utilizes a feature-gate strategy, restricting social sharing and advanced aesthetic controls to the paid IAP tier. ## SWOT Analysis {#swot} **Core Strengths:** - Table-based input provides a predictable workflow for structured data entry. - Multi-type engine covers the essential chart formats required for basic reporting. **Critical Frictions:** - iOS version has not received an update since 2011. - 2.56 rating on 25 reviews indicates poor user satisfaction. - No cloud-sync functionality limits cross-device utility. **Growth Levers:** - Integrate AI-assisted data entry to reduce manual table-input friction. - Add template-based generation to compete with drag-and-drop design tools. **Market Threats:** - AI-powered design tools automate the manual labor that currently defines the app's value. - Marketplace-specific design tools capture the high-growth seller demographic. ## Recent Changes (v2 → v3) {#recent-changes} The intelligence report shifted focus from internal stability failures to the external threat of AI-native design tools, re-aligning the competitive landscape and product strategy accordingly. **Overall trend**: Declining **Compared at**: 2026-05-24 ### High-impact changes - **[Shifted] Competitive Landscape Re-alignment** (positioning) — The competitive set was entirely replaced, moving from established productivity suites like Microsoft Excel and Google Sheets to AI-native design and automation tools like AI Logo Generator and Predis AI. - **[Shifted] Strategic Focus Shift** (positioning) — The executive summary shifted from prioritizing internal data persistence to addressing the threat of AI-assisted design tools that automate the chart-creation workflow. ### Medium-impact changes - **[Shifted] SWOT Analysis Re-framing** (swot) — Strengths and weaknesses were updated to emphasize the manual table-based input model as a primary friction point against automated competitors. - **[Added] New Threat Identification** (swot) — Added AI-powered design tools as a primary threat, noting their ability to automate manual labor that currently defines the app's value. ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Easy Chart Maker vs AI Logo Generator - Mark — Head to Head - **[AI Logo Generator - Mark](https://marlvel.ai/intel-report/graphics-design/ai-logo-generator-mark)** by 88 Tech: While focused on logos, this app competes for the same 'quick-design' user base that seeks automated, professional-looking visual assets without manual design effort. - **Key differences:** - Leverages generative AI to automate complex design tasks that target app users must perform manually. - Includes advanced AR mock-up features that provide immediate real-world context for generated design assets. - Massive review volume and high rating create a significant social proof barrier for new users. - **Where Easy Chart Maker wins:** - ✅ Offers superior utility for data-driven visualization tasks like bar and line charts. - ✅ Provides a more straightforward, table-based input method for users needing quick report generation. - **Where AI Logo Generator - Mark wins:** - ❌ Utilizes generative AI to drastically reduce the time required to create high-quality visual branding. - ❌ Features a much larger user base and higher engagement metrics, indicating stronger market penetration. - **Verdict:** The target app must pivot toward AI-assisted data entry or template generation to avoid being marginalized by automated design tools. ### Contenders (Strong Challengers) - **[Coolors](https://marlvel.ai/intel-report/graphics-design/coolors)** by Coolors srl: Coolors serves the same professional and hobbyist design audience, focusing on the aesthetic customization layer that the target app also emphasizes. - Offers specialized tools like color-blind simulators and WCAG contrast checkers for professional-grade accessibility compliance. - Provides direct export paths to developer-friendly formats like Tailwind CSS, appealing to a technical user base. - **[Social Media Posts - Predis AI](https://marlvel.ai/intel-report/photo-video/social-media-posts-predis-ai)** by Predis AI: This app competes by offering an all-in-one content creation suite that includes chart-like infographics, threatening the target's niche utility. - Integrates multi-platform scheduling, turning a simple design tool into a comprehensive social media management workflow. - Provides e-commerce specific integrations that allow users to monetize their designs directly within the app. ### Peers (What They Do Better) - **[Flowchart Creator](https://marlvel.ai/intel-report/education/flowchart-creator)** by Anvaysoft: Directly competes with the target app's chart-making functionality by focusing on structured diagramming and data flow. - Provides granular control over connector styling and grid customization for complex technical diagramming needs. - Allows for deep text customization within individual flowchart elements, surpassing the target app's basic labeling. - **[Iconery - Create Icons](https://marlvel.ai/intel-report/developer-tools/iconery-create-icons)** by Marcos Morais: Competes for the utility-focused design market by offering specialized export features for specific visual assets. - Automates the generation of full app icon sets, saving developers significant time on asset preparation. - Includes cloud sync functionality, ensuring design consistency across multiple devices for professional developers. - **[Invitation Card Design Maker](https://marlvel.ai/intel-report/graphics-design/com-invitationcarddesignmaker)** by Jignesh Gabani: Targets the same 'non-designer' demographic looking for drag-and-drop solutions to create specific visual documents. - Focuses exclusively on occasion-based templates, providing a more curated experience for event-planning users. - Utilizes a drag-and-drop editor that is more intuitive for mobile users than table-based data entry. - **[Canvas: Template Design Maker](https://marlvel.ai/intel-report/graphics-design/canvas-template-design-maker-1)** by Noor Siah: Directly overlaps with the target app by providing a library of templates for quick visual creation. - Implements a user request system that allows the community to influence the future template library. - Supports a wider variety of file formats, increasing utility for users needing cross-platform compatibility. ### New Kids on the Block (What's Innovative) - **[Offline Ai -NOi](https://marlvel.ai/intel-report/productivity/offline-ai-noi)** by Allykiro Valdez: Represents a shift toward local-first AI processing, which could disrupt the target app's cloud-dependent design workflow. - Operates entirely offline using local models, offering superior privacy and functionality in low-connectivity environments. - **[Инфографика для маркетплейсов](https://marlvel.ai/intel-report/video-players-editors/infografika-dlya-marketpleisov)** by Sevelina: This newcomer targets the high-growth niche of marketplace sellers needing automated, data-rich visual content. - Combines AI-powered automation with automated copywriting to create ready-to-publish marketplace product images instantly. ## What's New - **Latest (v1.7, 14 years ago):** Updated app branding with a new icon, redesigned header/toolbar UI, and improved info screen. ## App Momentum (Zombie) {#momentum} - Launched Android version in Feb 2026. - No iOS updates since 2011. > **Cadence:** 2 total versions · 1 majors in last 6 months · 103 days since last update · 5348 days avg between updates ## The "So What?" (Strategic Takeaway) {#so-what} Easy Chart Maker is an established tools app that is free with in-app purchases. With a 2.56/5 rating from 25 reviews, it shows polarized user reception. > **Bottom Line:** Easy Chart Maker provides basic utility but suffers from long-term stagnation, so the PM must pivot to AI-assisted automation to remain relevant against modern design tools. **Best for:** Students, sales professionals, and report writers needing quick, professional data visualization on mobile devices. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] [HIGH IMPACT] Ship AI-assisted data entry because manual table-input is the primary friction point → increase conversion. — *Competitors like AI Logo Generator - Mark use automation to reduce manual effort, making this app's manual table entry feel dated.* _(trade-off: deprioritize Push the advanced aesthetic styling pack to Q3 — automation has higher impact on new-user retention.)_ ### Feature Gaps vs Competitors - Real-time collaboration (available in Canvas: Template Design Maker but absent here) - Cloud sync (available in Iconery but absent here) - Drag-and-drop editor (available in Invitation Card Design Maker but absent here) ### Outlook: Declining The mobile design market is shifting toward AI-automated workflows that eliminate manual data entry, leaving Easy Chart Maker exposed due to its legacy architecture. Without a pivot to AI-assisted generation, the app will continue to lose ground to competitors that offer faster, template-driven visual creation. - 🔴 The 15-year gap in iOS updates signals abandonment, which erodes user trust and prevents the app from maintaining parity with modern design standards. - 🔴 The emergence of AI-native design tools pulls the market toward automation, rendering the app's manual table-based input model obsolete for professional users. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 2.56/5 | | Total Reviews | 25 | | Confidence | Low | | Pricing Model | Freemium | | Platforms | iOS & Android | | Key Features | 4 analyzed | | Trend | Declining | | Outlook | Declining | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Easy Chart Maker** (this app) | 2.56/5 | N/A | Webtoweb | | [Invitation Card Design Maker](https://marlvel.ai/intel-report/graphics-design/com-invitationcarddesignmaker) | 4.4/5 | N/A | Jignesh Gabani | | [AI Logo Generator - Mark](https://marlvel.ai/intel-report/graphics-design/ai-logo-generator-mark) | 4.5/5 | Upset | 88 Tech | | [Flowchart Creator](https://marlvel.ai/intel-report/education/flowchart-creator) | 4.0/5 | Frustrated | Anvaysoft | | [Инфографика для маркетплейсов](https://marlvel.ai/intel-report/video-players-editors/infografika-dlya-marketpleisov) | N/A/5 | N/A | Sevelina | | [Canvas: Template Design Maker](https://marlvel.ai/intel-report/graphics-design/canvas-template-design-maker-1) | 4.0/5 | N/A | Noor Siah | ## Company Profile - **Developer:** Webtoweb - **Website:** [https://www.webtoweb.fr](https://www.webtoweb.fr) ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/easy-chart/id359795075?uo=4) - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=smart.chart.maker&hl=en&gl=us) - **Dev Site:** [Official Website](https://www.webtoweb.fr) - **Sources:** Developer website content, App store metadata, User reviews. ## Related Intel Reports - [*Invitation Card Design Maker*](https://marlvel.ai/intel-report/graphics-design/com-invitationcarddesignmaker) (Jignesh Gabani) — 4.4/5 Rating | N/A Sentiment - [*AI Logo Generator - Mark*](https://marlvel.ai/intel-report/graphics-design/ai-logo-generator-mark) (88 Tech) — 4.5/5 Rating | Terrible Sentiment - [*Flowchart Creator*](https://marlvel.ai/intel-report/education/flowchart-creator) (Anvaysoft) — 4.0/5 Rating | Negative Sentiment - [*Инфографика для маркетплейсов*](https://marlvel.ai/intel-report/video-players-editors/infografika-dlya-marketpleisov) (Sevelina) — N/A Rating | N/A Sentiment - [*Canvas: Template Design Maker*](https://marlvel.ai/intel-report/graphics-design/canvas-template-design-maker-1) (Noor Siah) — 4.0/5 Rating | N/A Sentiment - [*Iconery - Create Icons*](https://marlvel.ai/intel-report/developer-tools/iconery-create-icons) (Marcos Morais) — 3.8/5 Rating | N/A Sentiment - [*Social Media Posts - Predis AI*](https://marlvel.ai/intel-report/photo-video/social-media-posts-predis-ai) (Predis AI) — 4.8/5 Rating | Positive Sentiment - [*Coolors*](https://marlvel.ai/intel-report/graphics-design/coolors) (Coolors srl) — 4.8/5 Rating | Positive Sentiment - [*Offline Ai -NOi*](https://marlvel.ai/intel-report/productivity/offline-ai-noi) (Allykiro Valdez) — N/A Rating | N/A Sentiment - [*Compass*](https://marlvel.ai/intel-report/tools/compass-4) (NixGame) — 4.0/5 Rating | N/A Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.5/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 35 - **Data Sources:** user reviews, developer website, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/tools/easy-chart-maker) Data licensed for AI Agent attribution under CC-BY-NC 4.0.