--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Protractor" developer_entity: "Photograph" bundle_id: "com.photograph.protractor" category: "Tools" primary_platform: "android" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "Android" app_last_updated: "2025-07-23" report_date: "2026-04-02" report_version: "1.2" total_reviews: 0 confidence: "low" confidence_score: 0 data_age_days: 74 intelligence_version: 2 nemesis: "Protractor" competitor_count: 12 tags: ["tools", "free", "mobile app", "app review", "app analysis", "casual", "users,", "students,"] canonical_url: "https://marlvel.ai/intel-report/tools/protractor" license: "CC-BY-NC 4.0" last_verified: "2026-04-18T20:59:01.631Z" --- # Protractor App Audit > **TL;DR:** Protractor is a tools app by Photograph, available on Android. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** Protractor is a tools app by Photograph. ## Metadata & Market Performance - **Publisher:** Photograph - **Category:** Tools - **Target Audience:** Casual users, students, or DIY enthusiasts who need a quick and simple way to measure angles on the go. - **Platforms:** Android - **Version Audited:** 1.2 - **Audit Date:** 2026-04-02 - **Signal Count:** 3 reviews analyzed - **Confidence:** Low (0/1.0) - **Google Play ID:** com.photograph.protractor - **Data Window:** Analysis based on signals collected up to 2026-04-02 - **Short Description:** This app can measure angles. ## Executive Snapshot Protractor is a utility-focused application designed to provide a simple, digital interface for measuring angles. Positioned within the Tools category, the app targets casual users, students, and DIY enthusiasts who require a straightforward, on-the-go solution for basic geometric measurements. Currently, the app maintains a minimalist value proposition, offering a singular, standard feature set without complex monetization or premium tiers. Its market positioning is highly vulnerable due to the presence of established, feature-rich competitors and the increasing prevalence of native OS measurement tools. ## App DNA (Features & Intent) - **[Standard] Angle Measurement:** Digital tool to measure angles using the device's interface ## Monetization Strategy - **Model:** Free - **Tiers:** Completely free to use - **Analysis:** The app appears to be a simple, ad-supported or utility-focused tool with no visible monetization strategy or premium tiers. ## SWOT Analysis **Core Strengths:** - Zero-cost barrier to entry - Minimalist design - Focused utility **Critical Frictions:** - No monetization strategy - Stagnant development - Lack of user engagement - Basic feature set **Growth Levers:** - AR integration - Expansion into a measurement suite - Educational market targeting **Market Threats:** - Native OS measurement tools - Established competitors - Low discoverability ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### Protractor vs Protractor — Head to Head - **Protractor** by Plaincode: Direct functional equivalent providing a digital protractor interface for measuring angles via camera. - **Angle Meter** by Plaincode: Offers an identical utility focused on precision angle measurement using the device's sensors. - **Protractor - Digital Angle Measurement** by Keuwlsoft: High-utility competitor that uses the camera overlay method to measure angles in real-time. ### Contenders (Strong Challengers) - **Angle Finder** by Nix: Provides a similar minimalist UI for measuring angles, targeting the same DIY and student demographic. - **Clinometer + bubble level** by Plaincode: A broader utility tool that includes angle measurement as a core feature alongside leveling. - **Angle Meter 360** by iTools: Focuses on 360-degree measurement, appealing to users who need more than basic protractor functionality. ### Peers (What They Do Better) - **iHandy Level** by iHandy: A staple tool in the measurement category that users often download alongside protractor apps. - **Measure** by Apple: The native OS tool that provides distance and angle measurement, serving as the primary barrier to entry for third-party apps. - **Bubble Level** by Gamma Play: Adjacent measurement utility that shares the same target audience of DIY and home improvement users. - **Smart Measure** by Smart Tools co.: A comprehensive suite of measurement tools that includes angle detection as part of a larger utility set. ### New Kids on the Block (What's Innovative) - **AR Ruler App - Tape Measure** by Grymala: Leverages ARKit to provide advanced measurement capabilities that make static protractor apps feel outdated. - **Measure Quick** by MeasureQuick: A modern, high-performance measurement tool gaining traction through superior UI/UX design. ## The "So What?" (Strategic Takeaway) {#so-what} Protractor is an established tools app that is completely free. **Strategic Opportunity:** While Protractor benefits from zero-cost barrier to entry, its vulnerability lies in no monetization strategy. A challenger could exploit this by focusing on ar integration. **Best for:** Casual users, students, or DIY enthusiasts who need a quick and simple way to measure angles on the go. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | Android | | Key Features | 1 analyzed | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Protractor** (this app) | N/A/5 | N/A | Photograph | | [Gboard - the Google Keyboard](https://marlvel.ai/intel-report/tools/gboard-the-google-keyboard) | 4.5/5 | Thrilled | Google LLC | | [Customsound (Custom Soundboard](https://marlvel.ai/intel-report/tools/customsound-custom-soundboard) | 2.5/5 | Mixed | Dan L Solutions | | [QR Scan](https://marlvel.ai/intel-report/tools/qr-scan) | 4.8/5 | N/A | Quiet Games. | | [Battle Grid Companion](https://marlvel.ai/intel-report/tools/battle-grid-companion-1) | 1.9/5 | Upset | Marmalade Game Studio | | [Storage Cleaner: Cleanup Phone](https://marlvel.ai/intel-report/tools/storage-cleaner-cleanup-phone) | 4.1/5 | N/A | Quiet Games. | ## Company Profile - **Developer:** Photograph ## Data Sources & Links - **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=com.photograph.protractor&hl=en&gl=us) - **Sources:** App store metadata. ## Related Intel Reports - [*Gboard - the Google Keyboard*](https://marlvel.ai/intel-report/tools/gboard-the-google-keyboard) (Google LLC) — 4.5/5 Rating | Excellent Sentiment - [*Customsound (Custom Soundboard*](https://marlvel.ai/intel-report/tools/customsound-custom-soundboard) (Dan L Solutions) — 2.5/5 Rating | Mixed Sentiment - [*QR Scan*](https://marlvel.ai/intel-report/tools/qr-scan) (Quiet Games.) — 4.8/5 Rating | N/A Sentiment - [*Battle Grid Companion*](https://marlvel.ai/intel-report/tools/battle-grid-companion-1) (Marmalade Game Studio) — 1.9/5 Rating | Terrible Sentiment - [*Storage Cleaner: Cleanup Phone*](https://marlvel.ai/intel-report/tools/storage-cleaner-cleanup-phone) (Quiet Games.) — 4.1/5 Rating | N/A Sentiment - [*AppLock - Lock PIN Fingerprint*](https://marlvel.ai/intel-report/tools/applock-lock-pin-fingerprint) (Quiet Games.) — 4.5/5 Rating | Mixed Sentiment - [*Darkest Companion*](https://marlvel.ai/intel-report/tools/darkest-companion) (Dan L Solutions) — 4.8/5 Rating | Excellent Sentiment - [*Burn-In Audio*](https://marlvel.ai/intel-report/tools/burn-in-audio) (Dan L Solutions) — 3.4/5 Rating | Mixed Sentiment - [*HTTP Client*](https://marlvel.ai/intel-report/tools/http-client) (Dan L Solutions) — 4.5/5 Rating | Excellent Sentiment - [*Yahoo Search: Discover More*](https://marlvel.ai/intel-report/tools/yahoo-search-discover-more) (Yahoo) — 4.0/5 Rating | Mixed Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 3-stage AI intelligence pipeline: 1. **Feature & Positioning Extraction** — Analyzes app metadata, developer website content, and version history to identify key features, target audience, and competitive positioning. 2. **Sentiment Analysis** — Processes user reviews (minimum 5 reviews required) to extract praise themes, complaint themes, and overall sentiment with evidence quotes. 3. **Intelligence Synthesis** — Combines stages 1 & 2 with App Store rankings to produce SWOT analysis, executive summary, and actionable insights. - **Confidence Score:** 0/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 3 - **Data Sources:** App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 6 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/tools/protractor) Data licensed for AI Agent attribution under CC-BY-NC 4.0.