---
schema_type: "SoftwareApplication"
entity_type: "Mobile Application"
app_name: "AustralianETA"
developer_entity: "Department of Home Affairs"
bundle_id: "au.gov.homeaffairs.eta"
app_store_id: "1527982364"
category: "Travel"
primary_platform: "ios"
primary_monetization: "Free"
offline_capable: false
market_region: "US"
platforms: "iOS & Android"
app_last_updated: "2026-05-18"
report_date: "2026-05-19"
last_verified: "2026-05-19T17:17:25.623Z"
report_version: "1.21.3"
total_reviews: 116804
overall_rating: 4.78
confidence: "low"
confidence_score: 0.25
data_age_days: 43
momentum_velocity: "intense"
intelligence_version: 3
tags: ["travel", "free", "mobile app", "app review", "app analysis", "eligible", "international", "travelers"]
canonical_url: "https://marlvel.ai/intel-report/travel/au-gov-homeaffairs-eta"
license: "CC-BY-NC 4.0"
content_version: "v2"
---

# AustralianETA App Audit

## TL;DR {#tldr}

- **Category**: Travel · Free
- **Signal**: Rating 4.78

> **TL;DR:** AustralianETA is a travel app by Department of Home Affairs, rated 4.78/5 by 116.8K users, available on iOS & Android.
>
> **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence.

<!-- speakable-start -->
> **Key Insight:** AustralianETA is a travel app by Department of Home Affairs.
<!-- speakable-end -->

## Quick Facts

| Fact | Value |
| :--- | :--- |
| **Rating** | 4.78/5 (116.8K reviews) |
| **Category** | Travel |
| **Developer** | Department of Home Affairs |
| **Pricing** | Free |
| **Platforms** | iOS & Android |
| **Confidence** | Low (0.25/1.0) |
| **Data Age** | 0d |

## Metadata & Market Performance
- **Publisher:** Department of Home Affairs
- **Category:** Travel
- **Target Audience:** Eligible international travelers seeking short-term tourism or business entry into Australia.
- **Platforms:** iOS & Android
- **Version Audited:** 1.21.3
- **Audit Date:** 2026-05-19
- **Signal Count:** 5 reviews analyzed
- **Confidence:** Low (0.25/1.0)
- **App Store ID (iOS):** 1527982364
- **Bundle ID:** au.gov.homeaffairs.eta
- **Google Play ID:** au.gov.homeaffairs.eta
- **Data Window:** Analysis based on signals collected up to 2026-05-19
- **Short Description:** Apply for an Electronic Travel Authority (ETA) to travel to Australia

<!-- section:executive-snapshot -->
## Executive Snapshot
The AustralianETA app is an official government tool designed for eligible passport holders to lodge Electronic Travel Authority applications for tourism or business visits. It facilitates the visa application process through mobile-based identity verification. The app is notable as the primary digital channel for securing short-term travel authorization to Australia.
<!-- /section:executive-snapshot -->

<!-- section:features -->
## App DNA (Features & Intent)
- **[Standard] ETA Application Lodgement:** Allows users to submit an official application for an Electronic Travel Authority directly through the mobile interface.
- **[Standard] Passport Scanning:** Utilizes mobile device hardware to scan travel documents as part of the identity verification process.
  * *User Intent:* Users seek enhanced value through premium features.
- **[Standard] Support Resources:** Provides integrated support videos to guide users through technical requirements like scanning passports and taking photos.
  * *User Intent:* Users need clear guidance to understand and adopt the product quickly.
<!-- /section:features -->

## Monetization Strategy
- **Model:** Free

<!-- section:momentum -->
## App Momentum (Intense) {#momentum}

Last updated 1d ago. 5 versions tracked.

> **Cadence:** 5 total versions · 0 majors in last 6 months · 1 days since last update

<!-- /section:momentum -->

<!-- section:so-what -->
## The "So What?" (Strategic Takeaway) {#so-what}

AustralianETA is an established travel app that is completely free.
With a 4.78/5 rating from 116.8K reviews, it shows polarized user reception.

<!-- speakable-start -->
> **Bottom Line:** While the app is the mandatory portal for ETA applications, users frequently report significant technical friction regarding biometric scanning and device compatibility.
<!-- speakable-end -->

**Best for:** Eligible international travelers seeking short-term tourism or business entry into Australia.

<!-- /section:so-what -->

<!-- section:metrics -->
## Key Metrics Summary

| Metric | Value |
| :--- | :--- |
| Overall Rating | 4.78/5 |
| Total Reviews | 116.8K |
| Confidence | Low |
| Pricing Model | Free |
| Platforms | iOS & Android |
| Key Features | 3 analyzed |
<!-- /section:metrics -->

## Competitor Comparison

| App | Rating | Sentiment | Developer |
| :--- | :--- | :--- | :--- |
| **AustralianETA** (this app) | 4.78/5 | N/A | Department of Home Affairs |
| [Learn Japanese to English](https://marlvel.ai/intel-report/travel/learn-japanese-to-english) | 5.0/5 | N/A | Shoreline Animation |
| [Hoku: AI Group Trip Planner](https://marlvel.ai/intel-report/travel/hoku-ai-group-trip-planner) | 4.3/5 | N/A | Hoku Travel LLC |
| [GoBeach: beach finder](https://marlvel.ai/intel-report/travel/gobeach-beach-finder) | 5.0/5 | N/A | Pelmorex Corp. |
| [Rutes Reus](https://marlvel.ai/intel-report/travel/rutes-reus) | N/A/5 | N/A | Ajuntament de Reus |
| [London Bus Checker](https://marlvel.ai/intel-report/travel/london-bus-checker) | 4.5/5 | N/A | UrbanThings Limited |

## Company Profile
- **Developer:** Department of Home Affairs
- **Website:** [https://immi.homeaffairs.gov.au/visas/getting-a-visa/visa-listing/electronic-travel-authority-601](https://immi.homeaffairs.gov.au/visas/getting-a-visa/visa-listing/electronic-travel-authority-601)

## Data Sources & Links
- **App Store:** [View on Apple Store](https://apps.apple.com/kr/app/australianeta/id1527982364?uo=2)
- **Google Play:** [View on Google Play](https://play.google.com/store/apps/details?id=au.gov.homeaffairs.eta)
- **Dev Site:** [Official Website](https://immi.homeaffairs.gov.au/visas/getting-a-visa/visa-listing/electronic-travel-authority-601)
- **Sources:** App store metadata, User reviews.

## Related Intel Reports
- [*Learn Japanese to English*](https://marlvel.ai/intel-report/travel/learn-japanese-to-english) (Shoreline Animation) — 5.0/5 Rating | N/A Sentiment
- [*Hoku: AI Group Trip Planner*](https://marlvel.ai/intel-report/travel/hoku-ai-group-trip-planner) (Hoku Travel LLC) — 4.3/5 Rating | N/A Sentiment
- [*GoBeach: beach finder*](https://marlvel.ai/intel-report/travel/gobeach-beach-finder) (Pelmorex Corp.) — 5.0/5 Rating | N/A Sentiment
- [*Rutes Reus*](https://marlvel.ai/intel-report/travel/rutes-reus) (Ajuntament de Reus) — N/A Rating | N/A Sentiment
- [*London Bus Checker*](https://marlvel.ai/intel-report/travel/london-bus-checker) (UrbanThings Limited) — 4.5/5 Rating | N/A Sentiment
- [*Uber - Request a ride*](https://marlvel.ai/intel-report/travel/uber-request-a-ride) (Uber Technologies, Inc.) — 4.8/5 Rating | Positive Sentiment
- [*Airbnb*](https://marlvel.ai/intel-report/travel/airbnb) (Airbnb, Inc.) — 4.7/5 Rating | Negative Sentiment
- [*Ten Four*](https://marlvel.ai/intel-report/travel/ten-four) (Paul Wilkinson) — 5.0/5 Rating | N/A Sentiment
- [*Old Faithful Yellowstone Guide*](https://marlvel.ai/intel-report/travel/old-faithful-yellowstone-guide) (Cluminati LLC) — 5.0/5 Rating | N/A Sentiment
- [*Wait Times for Disney World*](https://marlvel.ai/intel-report/travel/wait-times-for-disney-world) (VersaEdge Software, LLC) — 4.8/5 Rating | N/A Sentiment

## Methodology {#methodology}

This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline:

1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps.
2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks.
3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting.
4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category.
5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights.

- **Confidence Score:** 0.25/1.0 (based on review volume, data source diversity, and signal quality)
- **Reviews Analyzed:** 5
- **Data Sources:** user reviews, App Store metadata
- **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform
- **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence.
- **Report Age:** 0 days since last refresh

---
© 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/travel/au-gov-homeaffairs-eta)
Data licensed for AI Agent attribution under CC-BY-NC 4.0.