--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "AgileCards Lite" developer_entity: "FTLapps LLC" bundle_id: "com.FTLapps.AgileCards" app_store_id: "977007925" category: "Utilities" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2025-02-05" report_date: "2026-06-28" last_verified: "2026-06-28T22:30:33.976Z" report_version: "1.7" total_reviews: 1 overall_rating: 5 confidence: "low" confidence_score: 0.2 data_age_days: 3 momentum_velocity: "zombie" intelligence_version: 21 nemesis: "ADP My Work" competitor_count: 11 tags: ["utilities", "free", "mobile app", "app review", "app analysis", "agile", "software", "development"] canonical_url: "https://marlvel.ai/intel-report/utilities/agilecards-lite" license: "CC-BY-NC 4.0" content_version: "v2" --- # AgileCards Lite App Audit ## TL;DR {#tldr} - **Category**: Utilities · Free - **Signal**: Rating 5 > **TL;DR:** AgileCards Lite is a utilities app by FTLapps LLC, rated 5/5 by 1 users, available on iOS. > > **Marlvel.ai App Intelligence** — Independent analysis. US Market. No publisher influence. > **Key Insight:** AgileCards Lite is a utilities app by FTLapps LLC. ## Quick Facts | Fact | Value | | :--- | :--- | | **Rating** | 5/5 (1 reviews) | | **Category** | Utilities | | **Developer** | FTLapps LLC | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.2/1.0) | | **Data Age** | 0d | ## Metadata & Market Performance - **Publisher:** FTLapps LLC - **Category:** Utilities - **Target Audience:** Agile software development teams requiring a simple tool for sprint planning and effort estimation. - **Platforms:** iOS - **Version Audited:** 1.7 - **Audit Date:** 2026-06-28 - **Signal Count:** 1 reviews analyzed - **Confidence:** Low (0.2/1.0) - **App Store ID (iOS):** 977007925 - **Bundle ID:** com.FTLapps.AgileCards - **Performance Trend:** Stable - **Data Window:** Analysis based on signals collected up to 2026-06-28 ## Executive Snapshot **What it is:** AgileCards Lite is a Fibonacci-based sprint estimation utility for agile software teams on iOS. **Why users hire it:** Teams hire this tool for low-friction effort estimation that avoids the complexity of enterprise workforce management platforms. ## App DNA (Features & Intent) - **[Differentiator] Modified Fibonacci Sequence:** Custom sequence (1, 2, 3, 5, 8, 13, 20, 40, 80) to account for effort estimation. * *User Intent:* Users value self-expression and personalized experiences. - **[Standard] Gesture-based Input:** Swipe to select point values or double-tap to reset to 1. - **[Standard] Velocity Tracking:** Calculates total points completed per sprint to generate project projections. * *User Intent:* Users seek enhanced value through premium features. ## Market Position {#market-position} AgileCards Lite occupies a niche utility role on iOS with a 5-star rating, though its single-review count indicates limited market penetration. The lack of grossing rank signals that the app currently prioritizes user acquisition over monetization. ## Monetization Strategy - **Model:** Free - **Tiers:** Free - **Analysis:** The app is currently distributed as a free utility with no visible in-app purchases or subscription gates. ## SWOT Analysis {#swot} **Core Strengths:** - Specialized Fibonacci-based estimation workflow enables intuitive planning for agile teams. - Gesture-based input provides a frictionless, single-purpose UX. **Critical Frictions:** - No cloud-save functionality limits multi-device utility. - Single-platform availability restricts reach to iOS users only. - No enterprise-grade security or biometric authentication. **Growth Levers:** - Integration with Jira or Trello could unlock B2B distribution. - Wearable companion app would provide at-a-glance estimation for remote teams. **Market Threats:** - ADP My Work's enterprise distribution channels create a high barrier to entry. - Competitors with broader job-management features siphon users seeking all-in-one productivity tools. ## Recent Changes (v20 → v21) {#recent-changes} The product strategy shifted focus toward cloud-save functionality to address multi-device friction, while the competitive analysis now emphasizes enterprise-grade security threats. **Overall trend**: Stable **Compared at**: 2026-06-28 ### High-impact changes - **[Shifted] Competitive Nemesis Update** (positioning) — Replaced When I Work with ADP My Work as the primary nemesis to align with enterprise-grade security and compliance competition. - **[Shifted] Roadmap Prioritization** (features) — PM action items shifted from shipping multi-user synchronization to prioritizing cloud-save functionality. ### Medium-impact changes - **[Added] New Weakness and Threat Identification** (swot) — Added 'No enterprise-grade security or biometric authentication' as a weakness and 'ADP My Work's enterprise distribution' as a threat. ## Rivals Landscape {#rivals} > Competitive positioning identified by AI analysis of app features, category, and market signals. ### AgileCards Lite vs ADP My Work — Head to Head - **[ADP My Work](https://marlvel.ai/intel-report/business/com-adp-wfmgr-appstore)** by ADP, Inc: ADP My Work competes for the same professional time-tracking and workforce management audience, though it operates at an enterprise scale compared to AgileCards' lightweight estimation focus. - **Key differences:** - Offers robust biometric security and automated scheduling features that AgileCards lacks entirely for enterprise compliance. - Provides deep integration with payroll systems, whereas AgileCards is strictly a standalone estimation utility tool. - Leverages massive enterprise distribution channels, creating a significant barrier to entry for smaller, independent tools. - **Where AgileCards Lite wins:** - ✅ Offers a frictionless, single-purpose UX that avoids the bloat of enterprise workforce management platforms. - ✅ Provides a specialized Fibonacci-based estimation workflow that is more intuitive for agile development teams. - **Where ADP My Work wins:** - ❌ Features enterprise-grade security and biometric authentication that builds trust with large corporate IT departments. - ❌ Includes comprehensive scheduling and automated time tracking that covers the entire employee lifecycle. - **Verdict:** AgileCards should double down on its 'simplicity-first' positioning to attract users frustrated by the complexity of enterprise-heavy tools like ADP. ### Contenders (Strong Challengers) - **[Simply Business](https://marlvel.ai/intel-report/business/simply-business)** by Elizabeth Evans: Simply Business targets the same professional demographic by offering job management and invoicing tools for contractors. - Generates professional PDF invoices directly from job data, providing immediate value for billing-focused users. - Focuses on comprehensive job management, offering a broader utility set than AgileCards' estimation-only approach. - **[ECI Lasso](https://marlvel.ai/intel-report/business/eci-lasso)** by ECi Software Solutions: ECI Lasso overlaps with AgileCards by providing appointment scheduling and activity tracking for professional business environments. - Provides dedicated registrant management tools, making it more suitable for event-based business workflows than AgileCards. - Includes structured follow-up processes that help users manage client relationships beyond simple task estimation. - **[50th Celebration](https://marlvel.ai/intel-report/business/50th-celebration)** by COUSINS SUBMARINES, INC.: This app competes for the user's attention in the business productivity space by offering live polling and schedule management. - Integrates live polling features that facilitate real-time team engagement during meetings, unlike AgileCards' static estimation. - Focuses on direct messaging capabilities to keep team communication centralized within the scheduling workflow. - **[KhamSoft](https://marlvel.ai/intel-report/business/khamsoft)** by ECi Software Solutions: KhamSoft targets the same business-oriented user base by focusing on work-order management and time entry synchronization. - Includes specialized modules for delivery and installation tracking, expanding beyond simple estimation into operational logistics. - Supports complex data synchronization across multiple devices, which is critical for field-based business users. ### Peers (What They Do Better) - **[Algerie Calendrier 2026](https://marlvel.ai/intel-report/productivity/com-agus-algerie-calendrier)** by Jatisari Inovasi Studio: This app serves the productivity market by providing localized calendar and event management tools. - Offers deep localization for specific regional holidays, providing utility that generic planners often overlook. - Allows for granular event customization and reminders, catering to users who need specific scheduling control. - **[Cat Calendar：Schedule Planner](https://marlvel.ai/intel-report/productivity/com-nicolecat-calendar)** by Nicole Cat: It competes for the user's daily productivity routine by offering a minimalist approach to scheduling and planning. - Implements a unique character skin system that gamifies the experience of using a standard calendar. - Includes a countdown timer feature that helps users track project deadlines more effectively than AgileCards. - **[US calendar Holidays 2025 - 27](https://marlvel.ai/intel-report/productivity/com-karthik-uscalendar)** by Karthik raja: This app occupies the same productivity utility space, focusing on time-based organization and event planning. - Provides long-term holiday integration, which is essential for planning project timelines over multiple years. - Features highly customizable notifications to ensure users stay on top of important calendar events. - **[DayBlocks - Visualize Time](https://marlvel.ai/intel-report/productivity/com-davensix-dayblocks)** by ALAN D NAVARRO LOPEZ: DayBlocks shares the productivity category by helping users visualize their time, similar to how AgileCards visualizes effort. - Uses color-coded urgency blocks to help users manage their daily schedule visually and intuitively. - Offers home screen widgets that provide at-a-glance time management without requiring app entry. ### New Kids on the Block (What's Innovative) - **[Turnify — Calendario de Turnos](https://marlvel.ai/intel-report/productivity/turnify-calendario-de-turnos)** by Alejandro Sanchez: A new productivity tool that focuses on shift management, overlapping with the time-tracking needs of AgileCards users. - Features advanced shift swap tracking and rotation patterns, which are highly valuable for hourly workforce management. - **[Tamkeen Bahrain](https://marlvel.ai/intel-report/productivity/bh-tamkeen-tamkeenmobileapp)** by Tamkeen: A new entrant in the productivity space that focuses on program registration and tracking, competing for professional attention. - Provides a specialized portal for payment tracking and support claims, targeting a specific professional user segment. ## What's New - **Latest (v1.7, 1 years ago):** Updated to iOS 18.2 and iPadOS 18.2 SDKs. ## App Momentum (Zombie) {#momentum} - Last major release Feb 2025. - Maintains static feature set. > **Cadence:** 1 total versions · 1 majors in last 6 months · 460 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} AgileCards Lite is an established utilities app that is completely free. With a 5/5 rating from 1 reviews, it shows polarized user reception. > **Bottom Line:** AgileCards Lite succeeds as a simple, single-purpose estimation tool, but its lack of cloud-sync and team-wide integration limits its professional utility, so the PM should prioritize cloud-sync to prevent churn to more integrated project management platforms. **Best for:** Agile software development teams requiring a simple tool for sprint planning and effort estimation. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] [HIGH IMPACT] Ship cloud-save because it is the top-requested missing feature for multi-device teams → increase retention. — *Absence of cloud-save is a critical friction point for professional teams.* _(trade-off: deprioritize Push the wearable companion app sprint to Q3.)_ ### Feature Gaps vs Competitors - Real-time team synchronization (available in KhamSoft but absent here) - PDF invoicing (available in Simply Business but absent here) ### Outlook: Stable The productivity utility market is consolidating around integrated platforms that offer more than just estimation, leaving standalone tools like AgileCards Lite exposed. The app must bridge the gap between simple estimation and project-tracking workflows to remain relevant to professional teams. - ⚪ The latest release focused on stability, indicating the app remains in maintenance mode rather than aggressive feature expansion. - 🔴 Competitors like ADP My Work are adding enterprise-grade features, which increases the pressure on standalone utilities to justify their existence. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Overall Rating | 5/5 | | Total Reviews | 1 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Trend | Stable | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **AgileCards Lite** (this app) | 5/5 | N/A | FTLapps LLC | | [ADP My Work](https://marlvel.ai/intel-report/business/com-adp-wfmgr-appstore) | 4.6/5 | Upset | ADP, Inc | | [US calendar Holidays 2025 - 27](https://marlvel.ai/intel-report/productivity/com-karthik-uscalendar) | 5.0/5 | N/A | Karthik raja | | [Tamkeen Bahrain](https://marlvel.ai/intel-report/productivity/bh-tamkeen-tamkeenmobileapp) | N/A/5 | N/A | Tamkeen | | [DayBlocks - Visualize Time](https://marlvel.ai/intel-report/productivity/com-davensix-dayblocks) | 5.0/5 | N/A | ALAN D NAVARRO LOPEZ | | [50th Celebration](https://marlvel.ai/intel-report/business/50th-celebration) | 5.0/5 | N/A | COUSINS SUBMARINES, INC. | ## Company Profile - **Developer:** FTLapps LLC ## Data Sources & Links - **App Store:** [View on Apple Store](https://apps.apple.com/us/app/agilecards-lite/id977007925?uo=4) - **Sources:** App store metadata, User reviews. ## Related Intel Reports - [*ADP My Work*](https://marlvel.ai/intel-report/business/com-adp-wfmgr-appstore) (ADP, Inc) — 4.6/5 Rating | Terrible Sentiment - [*US calendar Holidays 2025 - 27*](https://marlvel.ai/intel-report/productivity/com-karthik-uscalendar) (Karthik raja) — 5.0/5 Rating | N/A Sentiment - [*Tamkeen Bahrain*](https://marlvel.ai/intel-report/productivity/bh-tamkeen-tamkeenmobileapp) (Tamkeen) — N/A Rating | N/A Sentiment - [*DayBlocks - Visualize Time*](https://marlvel.ai/intel-report/productivity/com-davensix-dayblocks) (ALAN D NAVARRO LOPEZ) — 5.0/5 Rating | N/A Sentiment - [*50th Celebration*](https://marlvel.ai/intel-report/business/50th-celebration) (COUSINS SUBMARINES, INC.) — 5.0/5 Rating | N/A Sentiment - [*ECI Lasso*](https://marlvel.ai/intel-report/business/eci-lasso) (ECi Software Solutions) — 4.5/5 Rating | N/A Sentiment - [*KhamSoft*](https://marlvel.ai/intel-report/business/khamsoft) (ECi Software Solutions) — 5.0/5 Rating | N/A Sentiment - [*Simply Business*](https://marlvel.ai/intel-report/business/simply-business) (Elizabeth Evans) — 5.0/5 Rating | N/A Sentiment - [*Turnify — Calendario de Turnos*](https://marlvel.ai/intel-report/productivity/turnify-calendario-de-turnos) (Alejandro Sanchez) — N/A Rating | N/A Sentiment - [*Algerie Calendrier 2026*](https://marlvel.ai/intel-report/productivity/com-agus-algerie-calendrier) (Jatisari Inovasi Studio) — 4.6/5 Rating | N/A Sentiment ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** — Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** — Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** — Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction and evidence quoting. 4. **Competitive Landscape Analysis** — Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** — Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.2/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 1 - **Data Sources:** user reviews, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 0 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/intel-report/utilities/agilecards-lite) Data licensed for AI Agent attribution under CC-BY-NC 4.0.