--- schema_type: "SoftwareApplication" entity_type: "Mobile Application" app_name: "Colour Invert" developer_entity: "Shubham Sharma" bundle_id: "cogify.Colour-Invert" app_store_id: "6811389278" category: "Utilities" primary_platform: "ios" primary_monetization: "Free" offline_capable: false market_region: "US" platforms: "iOS" app_last_updated: "2026-09-15" report_date: "2026-10-26" last_verified: "2026-10-26T00:00:00.000Z" report_version: "1.0" total_reviews: 0 confidence: "low" confidence_score: 0.3 data_age_days: 19 momentum_velocity: "maintenance" intelligence_version: 2 tags: ["utilities", "free", "mobile app", "app review", "app analysis", "safari", "users", "apple"] canonical_url: "https://marlvel.ai/apps/colour-invert" license: "CC-BY-NC 4.0" content_version: "v2" --- # Colour Invert Intelligence Report ## TL;DR {#tldr} - **Category**: Utilities · Free > **TL;DR:** Colour Invert is a utilities app by Shubham Sharma, available on iOS. > > **Marlvel.ai App Intelligence** - Independent analysis. US Market. No publisher influence. > **Key Insight:** Colour Invert is a utilities app by Shubham Sharma. ## Quick Facts | Fact | Value | | :--- | :--- | | **Category** | Utilities | | **Developer** | Shubham Sharma | | **Pricing** | Free | | **Platforms** | iOS | | **Confidence** | Low (0.3/1.0) | | **Data Age** | 19d | ## Metadata & Market Performance - **Publisher:** Shubham Sharma - **Category:** Utilities - **Target Audience:** Safari users on Apple devices seeking high-contrast or dark-mode browsing experiences with granular control over media preservation. - **Platforms:** iOS - **Version Reviewed:** 1.0 - **Report Date:** 2026-10-26 - **Signal Count:** 0 reviews analyzed - **Confidence:** Low (0.3/1.0) - **App Store ID (iOS):** 6811389278 - **Bundle ID:** cogify.Colour-Invert - **Data Window:** Analysis based on signals collected up to 2026-10-26 ## Executive Snapshot **What it is:** Colour Invert is a Safari extension for iOS and macOS that allows users to invert webpage colors while preserving media assets. **Why users hire it:** Users rely on Colour Invert to remove the visual friction of bright, high-glare websites during night-time browsing, a task that native browser settings often handle with less precision. ## App DNA (Features & Intent) - **[Differentiator] Media Isolation Engine:** Preserves original colors for images, videos, and SVGs while inverting webpage backgrounds. - **[Differentiator] Real-time Adjustment Sliders:** Customizes inversion intensity, brightness, contrast, and sepia warmth per website. * *User Intent:* Users value self-expression and personalized experiences. - **[Standard] Safari Extension Integration:** Native Safari Web Extension for iOS, iPadOS, and macOS. ## Market Position {#market-position} Colour Invert operates as a niche utility in the Utilities category, maintaining a 100% free model that prioritizes privacy over monetization. The lack of a public rating count after 40 days of availability signals low discoverability in a crowded Safari extension market. ## Monetization Strategy - **Model:** Free - **Tiers:** 100% Free Forever - **Analysis:** The app operates on a 100% free model with no in-app purchases, positioning itself as a utility tool for data sovereignty. ## SWOT Analysis {#swot} **Core Strengths:** - Media Isolation Engine preserves image fidelity during inversion. - Native Safari integration ensures low performance overhead. **Growth Levers:** - Add per-domain scheduling for automated night-mode activation. - Introduce a pro-tier for advanced color-blindness accessibility filters. ## App Momentum (Maintenance) {#momentum} - Ships bug fixes at ~6-week cadence. - No new feature builds since launch. > **Cadence:** 1 total versions · 0 majors in last 6 months · 40 days since last update ## The "So What?" (Strategic Takeaway) {#so-what} Colour Invert is an utilities app that is completely free. > **Bottom Line:** Colour Invert provides a precise visual utility that maintains media fidelity, but the lack of an active user-feedback loop leaves the product vulnerable to silent rendering regressions. Focusing on stability and user-requested domain-specific presets would solidify its utility against native browser updates. **Best for:** Safari users on Apple devices seeking high-contrast or dark-mode browsing experiences with granular control over media preservation. ### PM Action Plan (Next Best Moves) - [ ] [INVEST] Ship a user-feedback prompt within the extension because the current lack of reviews prevents product iteration → increase user-data visibility. ### Outlook: Stable The Safari extension market is consolidating around utilities that offer deep integration with browser-native accessibility features. Colour Invert remains exposed due to its lack of user-driven feedback loops, which will likely lead to stagnation as native browser updates reduce the need for standalone inversion tools. - ⚪ The current maintenance-only update cadence suggests the developer is treating Colour Invert as a finished utility rather than an evolving product. - 🔴 Zero public ratings after 40 days indicates the app has failed to gain traction, limiting the data available for future feature prioritization. ## Key Metrics Summary | Metric | Value | | :--- | :--- | | Total Reviews | 0 | | Confidence | Low | | Pricing Model | Free | | Platforms | iOS | | Key Features | 3 analyzed | | Outlook | Stable | ## Competitor Comparison | App | Rating | Sentiment | Developer | | :--- | :--- | :--- | :--- | | **Colour Invert** (this app) | N/A/5 | N/A | Shubham Sharma | | [Sota Connect: Secure Network](https://marlvel.ai/apps/fi-catconnect-sota) | 4.9/5 | N/A | Cat Connect | | [V2Box - V2ray Client](https://marlvel.ai/apps/v2box-v2ray-client) | 4.6/5 | n/a | techlaim | | [App For Siri Commands Tips](https://marlvel.ai/apps/app-for-siri-commands-tips) | N/A/5 | N/A | Anh La Phan Son | | [avoVPN Desktop](https://marlvel.ai/apps/avovpn-desktop) | N/A/5 | N/A | Avocado VPN Technologies | | [Bin Days - Bin Reminder](https://marlvel.ai/apps/bin-days-bin-reminder) | N/A/5 | N/A | Vicki Partridge | ## Company Profile - **Developer:** Shubham Sharma - **Website:** [https://cogify.me/invert](https://cogify.me/invert) ## Data Sources & Links - **App Store ID:** 6811389278 - **Dev Site:** [Official Website](https://cogify.me/invert) - **Sources:** Developer website content, About us / company information, App store metadata. ## Related Intel Reports - [*Sota Connect: Secure Network*](https://marlvel.ai/apps/fi-catconnect-sota) (Cat Connect) · 4.9/5 Rating - [*V2Box - V2ray Client*](https://marlvel.ai/apps/v2box-v2ray-client) (techlaim) · 4.6/5 Rating - [*App For Siri Commands Tips*](https://marlvel.ai/apps/app-for-siri-commands-tips) (Anh La Phan Son) · N/A Rating - [*avoVPN Desktop*](https://marlvel.ai/apps/avovpn-desktop) (Avocado VPN Technologies) · N/A Rating - [*Bin Days - Bin Reminder*](https://marlvel.ai/apps/bin-days-bin-reminder) (Vicki Partridge) · N/A Rating - [*Controller Tester FGC*](https://marlvel.ai/apps/controller-tester-fgc) (Aaron Lowe) · 5.0/5 Rating - [*Fusvob VPN : Super VPN 2026*](https://marlvel.ai/apps/com-toplinkc-foxexcellent) (Fuxin Technology) · 4.5/5 Rating - [*Gear Ratio Calculator & RPM*](https://marlvel.ai/apps/cog-gear-ratio-calculator) (Linh Phan Nhat Khanh) · N/A Rating - [*MDflow Web Clipper*](https://marlvel.ai/apps/mdflow-web-clipper) (DataOps, s.r.o.) · N/A Rating - [*NordVPN: VPN Fast & Secure*](https://marlvel.ai/apps/com-nordvpn-nordvpn) (Nordvpn S.A.) · 4.7/5 Rating ## Frequently Asked Questions {#faq} ### Is Colour Invert safe to use for my browsing data? Colour Invert is designed to work directly in Safari without requiring an account, and the developer emphasizes a zero-telemetry approach to privacy. ### How does Colour Invert differ from system-wide dark mode? Unlike system-wide dark mode, Colour Invert is a Safari extension that allows for granular control, such as isolating media so images and videos retain their original colors while the background is inverted. ### Does Colour Invert work on all websites? Colour Invert is designed to function across Safari, though its effectiveness depends on how individual websites are coded. It provides global controls to enable or disable the inversion as needed. ## Methodology {#methodology} This report was generated by Marlvel.ai's 5-stage AI intelligence pipeline: 1. **Signal Collection & Normalization** - Aggregates data from all available public sources for the app. Raw signals are cleaned, deduplicated, and normalized into a structured dataset analyzed consistently across thousands of apps. 2. **Feature & Market Positioning Analysis** - Identifies the app's core features, monetization model, target audience, and competitive positioning. Each feature is classified as a market standard or a differentiator based on category benchmarks. 3. **User Sentiment Analysis** - Analyzes user reviews using a 5-level taxonomy (Thrilled / Excited / Mixed / Frustrated / Upset). Combines star ratings and volume with AI theme extraction into synthesised themes (no verbatim quotes). 4. **Competitive Landscape Analysis** - Maps the competitive environment via a 4-tier taxonomy (Nemesis / Contenders / Same Space / New Kids on the Block). Prioritizes same sub-genre over broad category. 5. **Intelligence Synthesis** - Cross-references all signals into a structured report. Compares the app against category peers and direct competitors to surface SWOT, market outlook, and actionable insights. - **Confidence Score:** 0.3/1.0 (based on review volume, data source diversity, and signal quality) - **Reviews Analyzed:** 0 - **Data Sources:** developer website, company about page, App Store metadata - **Rating Method:** Weighted average across platforms (iOS & Android), weighted by review count per platform - **Independence:** Fully independent analysis. No publisher sponsorship or editorial influence. - **Report Age:** 19 days since last refresh --- © 2026 Marlvel.ai | [Canonical Report](https://marlvel.ai/apps/colour-invert) Data licensed for AI Agent attribution under CC-BY-NC 4.0.